POST GRADUATE PROGRAMME IN MANAGEMENT (PGP)

AY: 2017-18 TERM: III

TITLE OF THE COURSE: INFORMATION SYSTEMS FOR MANAGERS
CREDITS: 2

Name of the Faculty Faculty Email Phone Consultation Time for

Room Numb students
No. er
Prof. Prabin Panigrahi B-203 prabin@iimidr.ac.in 547 3 to 4:30 PM on
Monday, Wednesday
and Friday
Prof. Sanjog Ray A-202 sanjogr@iimidr.ac.in 524 With prior
Prof. Mukul Gupta D-202 mukulg@iimidr.ac.in 681 appointment
Prof. Shubhamoy Dey A-203 shubhamoy@iimidr.ac.in 526

COURSE DESCRIPTION:
Rapidly emerging technologies and their new applications by businesses make it extremely
challenging for managers to stay abreast and arrive at crucial business decisions related to
investments in Information Technology and Systems. This course introduces the students to
existing and upcoming technologies, wide variety of their applications for business and e-
Commerce, and issues involved in their management.

COURSE OBJECTIVES:
The course objectives are as stated below:
a) To understand the role of information systems in business.
b) To learn how IT systems can be used for managing customers.
c) To learn about emerging technologies and their impact on businesses.
d) To learn IT enabled business models.
e) To learn management of IT infrastructure & Information systems in an organisation

PEDAGOGY /TEACHING METHODS:

Lectures, case analysis, presentations and discussions.

EVALUATION:
Individual Component Group Component Weightage
Case Analysis and Assignments 10
Class Participation 20
Quizzes 20
End term 50
Total 100%
Expected Learning Outcomes and Associated Measures

At the end of the course student is expected to accomplish the following learning outcomes
(CLO). Alignment of CLO with the Programme Level Goals & Objectives and Assessment of the
learning outcomes of the course is presented below.

Course Learning Program Level Goals/ Outcome Assessment

Outcome Tool(s)

Quiz or End term

1.1 Understand the conditions in which the
Enable students to concerned organisation is functioning. exam.
understand relevance of
1.2 Relate the classroom learning with
context in business. Quiz or End term
problem/s faced by the organisation or
exam.
measures taken to address a problem.

3.1 Clearly identifies decision problem. End term exam.

3.2 Uses available information and suggested End term exam.

Develop Critical Thinking sources.
skills 3.3 Identifies and presents appropriate
End term exam.
evidence supporting the analysis of
alternatives.
3.4 Evolves one’s own perspective or takes a End term exam.
position / makes judgement.

ACADEMIC DISHONESTY:

IIM Indore believes in Academic honesty. Academic dishonesty or misconduct is cheating that
relates to an academic activity. It is a violation of trust between the Institute and its stakeholders.
Plagiarism, fabrication, deception, cheating and sabotage are examples of unacceptable
academic conduct. Please consult the Programme manual for the section on academic
dishonesty.

SCHEDULE OF SESSIONS:

MODULE I: CATEGORIES OF IT SYSTEMS

Module Objective: Understand different type of IT systems and emerging trends.

SESSIONS AND OBJECTIVE

Session 1: Introduction – Three forms of IT

Objective: To introduce the concepts of management information systems and their
applications in business.
Readings: Andrew, M. (2006). Mastering the Three Worlds of Information Technology. HBS
No. R-0611-J. Harvard Business School Publishing.
 Session 2-3: Business analytics
Objective: To understand the concept of business analytics (data consolidation and
analysis).
Reading: Kelly-Johnson, L. (2007). Defying the Odds: Using Decision Analytics to Win Big in
the Gaming Business. HBS No. B-0701-C. Harvard Business School Publishing.
Case: Lal, R., Carrolo, P. M. (2004). Harrah’s Entertainment Inc. HBS No.
502011.Harvard Business School Publishing.

Session 4-5: Cloud computing.

Objective: To understand cloud computing and the factors that need to evaluated while
selecting a cloud model.
Reading: Andrew M. (2011). What Every CEO Needs to Know About the Cloud. HBS No. R-
1111-J. Boston, MA: Harvard Business School Publishing
Case: Daniel Clinton and Gogan L. Janis (2017) Fintech: Choosing a cloud model. HBS
No. NA0473-PDF-ENG. Harvard Business School Publishing.

Sessions 6: Artificial Intelligence

Objective: Understand the concepts of Artificial Intelligence and its impact on business.
Case: Elberse Anita , Eliashberg Jehoshua and Villanueva Julian (2005). PolyPhonic
HMI: Mixing Music & Math. Harvard Business School Publishing.

Session 7: IT Enabled business Model

Objective: Evaluate different IT enabled business model
Case: Hagiu Andrei and Alvarez Hermes (2014). Investing in Online Market Places. HBS
No. 714520-PDF-ENG . Harvard Business School Publishing.

Session 8: Cyber security

Objective: Understand the concepts of cyber security.
Case: Srinivasan Suraj, Paine S. Lynn and Goyal Neeraj (2016).Cyber Breach at Target.
HBS No. 117027-PDF-ENG

MODULE II: IT SYSTEMS: EXPLORING THE MANAGERIAL PERSPECTIVE

Module Objective: Understand the challenges manager face during IT systems adoption.

SESSIONS AND OBJECTIVE

Sessions 9: Adoption of IT Systems in an Organization.

Objective: Understand managers' role in implementing IT systems in organizations.
Case: Andrew M. (2006). Pharmacy Service Improvement at CVS (A). HBS No. 606015.
Harvard Business School Publishing.

Session 10: Evolution of Information Needs of a Firm.

Objective: Understand the issues and challenges faced by organizations as they accumulate
IT systems over time.
Case: Andrew M., & Gregory B. (2003). Moore Medical Corp. HBS No. 601142. Harvard
Business School Publishing.
Please give the details of the book if students need to buy the book:
Author Title Publisher Edition Remarks, if
any
NA

Additional Readings: Further readings recommended (eBook available in ebrary):

Based on their interest, students can choose one or more books from the following for further
reading:

High, P. A. (2009). World Class IT: Why Businesses Succeed When IT Triumphs. John Wiley & Sons.
ISBN13: 9780470450185.
Roberts, Dan. (2013). Wiley CIO: Unleashing the Power of IT: Bringing People, Business, and
Technology Together (2nd Edition). John Wiley & Sons. ISBN13: 9781118824726 (available in
eBrary).
Sharda, R., Aronson, J. E., & King, D. (2008). Business intelligence: A managerial approach.
Pearson Education, New Delhi. ISBN13: 9788131764435.
Simon, Phil. (2013). Wiley and SAS Business Series: Too Big to Ignore: The Business Case for Big
Data. John Wiley & Sons. ISBN13: 9781118642108 (available in eBrary).

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