GEO DUDFT

CORNERI

DISCOVERING YOUR BRAND WORKSHEET

The purpose of this Brand Worksheet is to assess your potential to make a difference and create value
by taking inventory of your personal skills strengths, values, passions and goals.

A) Skills: (something you learn - top 3)

1) Coding- Creating A Website

2) Dancing-Bhangra
3) Cooking-Breafast, Lunch, Dinner

B) Strengths: (something the comes naturally - top 3)

1) Hardworking
2) Creative
3) Computer Skills

C) Values: (principles that are important - top 3)

1) Health
2) Education
3) Hard-work

D) Passions: (strong feeling of excitement - top 3)

1) Having a diversity of choices

2) Feeling and looking great 100% of the time
3) Having perfect friendships

E) Goals::(doing what in 5 yrs. to create value)

1) Studying Computer Science and going
forward with my career of passion.

F) Action Word: (best describes how you create

value)
Enforce

G) Brand Statement::(10-15 words starting with an action word describing how you create value)

Stop Giving Up. Your Prime Is Ye To Come.

 BRAND STATEMENTS EXAMPLES:
1) "Helping my community with small actions that make big differences." (Brand)
"A good example of that is how I am a volunteer coach at YMCA and Fraser Valley
Basketball." (Example)

"I create opportunities for kids to enrich their knowledge and experiences in the sport of
basketball." (Value) - Bhupinder Athwal, Grade 11 student, Panorama Ridge
Secondary, Surrey, BC

2) "Shaping ideas into a reality to advance technology." (Brand)

"My experience working at Delta Controls Inc. is a good example." (Example)

"I tested and programmed boards that were to be used in industrial AC/HVAC units."
(Value) -Aash Grewal, Grade 11 student, Panorama Ridge Secondary, Surrey, BC

3) "Manufacturing products for an enhanced lifestyle." (Brand)

"My experience as a work experience student with Garage Clothing is a good
example." (Example)

"I created a look that gave others the opportunity to further experiment with their style
along with a sense of comfort." (Value) -Jasmine Dosanjh, Grade 11 student,
Panorama Ridge Secondary, Surrey, BC

4) "Constantly improving myself though innovation and dedication." (Brand)

"My experience as a night shift volunteer (helping homeless) is a example." (Example)

"Furthering my appreciation toward life while give others a second chance at it." (Value)
- Josh Banipal, Grade 11 student, Panorama Ridge Secondary, Surrey, BC

5) "Working to improve lives through altruistic actions and leading by

example." (Brand)
"My experience volunteering at a nursing home and being the chair of a Cancer
Awareness school club are good examples." (Example)

"I assisted elderly residents with recreation activities as a volunteer and I organized
events to raise funds and awareness for various types of cancer as the chair of the
school club." (Value) - Kulmehak Randhawa, Grade 11 student, Panorama Ridge
Secondary, Surrey, BC
 GEODUDET
CORNER!

LAUNCHING YOUR BRAND WORKSHEET

The purpose of this Launching Your Brand Worksheet is to validate your brand statement with a
personal experience example and how you created value or made a difference.

A) Brand Statement::(-10 words starting with an action word describing how you create value)

Stop Giving Up. Your Prime Is Yet To Come

B) Example Statement: (a volunteer, work or leisure experience as it relates to your Brand

Statement)

When I volunteer at the Cloverdale Recreation Centre for basketball, there are always
students in the basketball program who want to give up basketball because they think
they're not good enough. I don't believe in giving up, therefore I tell them to keep going,
because your only getting closer to be you're best.

C) Value Statement: (Describe how you created value or made a difference with respect to your
example and Brand Statement)

This made a difference in a child life, because recently they had house basketball
champions and he ended up winning the league MVP. Now I truly believe in my brand
statement.