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Meaning in Composition
by Kevin Ferrara
I. INTRODUCTION
Today digital photography holds out the promise of instant mastery. Auto-focus, auto light-metering, image
stabilization, infinite deletes... the list of benefits we get from today's technology is practically limitless. And
it's easy to get caught up in their promise.
But, while all that digital assistance (plus the seemingly endless ability to manipulate our images once they
get to hard drive) has certainly been a boon to today's shutterbugs, obviously taking a great photo is about
much more than great technology.
How else can we explain all the top-notch lens work done long before the invention of the microchip --
Without erase, without autofocus, without image stabilization, without any of the rest of our modern
conveniences? Some of the Old Timers of Photography made masterpieces using equipment that would be
indistinguishable from junk today; Just wood boxes with pinholes in them, and treated metal plates.
So forget technology for a moment. Technology will take care of itself. There's lots to learn about good
picture-making that technology has nothing to do with.
Back when photography was in its infancy, the world of culture was in a very different place. The primary
visual art was, and had been for some time, painting. And vast educational systems were in place to teach
students the art and craft of making pictures.
These teachings didn't just happen at prestigious institutions, such as L'ecole des Beaux Arts, the famous
French art and architecture school influenced by classical aesthetic principals. Important and fresh art
instruction was occurring all over: At schools of popular illustration, advertising agencies, correspondence
courses in poster design, at hothouses of visual radicalism, like those of the Futurists or the Bauhaus, and in
master-apprentice situations in ateliers worldwide.
And these teachings didn't just concentrate on the more provincial and academic skills associated with easel
painting, namely draughtsmanship, brush technique, color theory and the like. The main point of it all was to
create professional, exciting, saleable pictures, posters and advertisements to exhibit at galleries, in
magazines, and on walls throughout the world. Consequently, great volumes of thought, advice, philosophy
and diagrams related to the exciting, beautiful, meaningful and harmonious arrangments of the elements of a
picture, (collectively known as Visual Composition), were produced.
So, to be sure, when popular photography took its earliest breaths (Around the time when George Eastman
first brought to market his portable box camera and durable film stock in 1889) pioneer photographers were
well placed to reap the benefits of the aesthetic erudition surrounding them. And they did.
And now there's no reason why we can't take the same vast aesthetic erudition into the digital age.
Of course past visual masters have so much to offer us in the way of compositional theory that we have to be
very careful not to bite off more than we can chew. Anybody who's spent any time researching art theory
knows you can stock an entire library with just art theory books alone.
So rather than choke everybody with information, I'm going to narrow my focus to one aspect of
compositional aesthetics that I feel is very important, yet is often neglected by today's serious visual artists.
And that is the Encoding of Meaning into a picture using Graphic Design.
Now, by "Meaning" I'm not talking about political meaning. Social Realism, which is one of the classic
genres of political art, is about subject matter mostly. And subject matter, especially political-charged subject
matter, is a whole other topic.
Nor am I talking about beauty. I agree that the will to capture the beauty of the world is often a prime
imperative for many photographers, but it's also something most photographers already have a strong instinct
for, not to mention some significant training in.
And in fact, Jodie Coston has already given us a great primer on the basics of composing beautiful
photographs on this site. So I'm going to leave pure beauty for beauty's sake out of the equation for the
moment.
In short, just about anything related to the craft of composing pictures: The Shapes, the Lines, the Colors, the
justaposition of elements, the framing, and on and on. Everything except the subject matter, which is real or
"concrete", not abstract.
Nevertheless, that's quite a list, so again, I'm going to narrow my focus. For this lesson, I'd like to concentrate
solely on the meanings Graphic Shapes bring to visual compositions.
Good pictures tend to have a strong central theme, one clear idea that seems to tie the whole image together,
subject and composition alike. This is the "unity of thought" or "unity of purpose" that artists have sought in
their work at least since the time of Aristotle.
We know a road is not triangular-shaped. It's one long, long line of tar that stretches for thousands of miles,
interconnecting with other long, long lines of tar along the way. So here's an instance where the dominant
two dimensional shape of the composition (triangle) does not "equal" the subject portrayed (line).
But in the photo, while we see that road as plain as day, that core graphic shape is still resonant. We still
subconsciously "get" the stability and strength of the triangle as we look at the shot of the road. But the
information we are receiving is neither triangle in isolation nor road in isolation. It is both at once, a fusion.
Well, what does it mean to be journeying on a path that is strong and stable? That heads straight for the
horizon without wavering? If we were on that road right now, we would know exactly where our journey was
heading for a very long time. Right?
And there it is: The road is certain for the forseeable future: Strong and Stable. Just like a Pyramid.
Thus the synthesis of Road and Pyramid in the picture is about Certainty. The way is certain.
Our perception of the road as simultaneously a road and a pyramid has created a new, more subtle meaning.
A meaning, I might add, that our subconsciousness probably figured out long before we were able to analyze
it in words. (And there lies the power of symbolic shapes in pictures.)
But we aren't done with this picture
yet, because there is also that huge
rectangle of sky hovering over the
horizon. We can't ignore it. It's a
significant part of the composition.
If instead the sky was dark and foreboding, obviously the meaning would change. And the picture might then
signal dark possibilities in the future, rather than bright ones.
"Reading" a picture is always a melding of the meaning of the graphic design with the actual content
pictured.
Now let's move from the triangle to another primary shape, the circle.
THE CIRCLE
All these things add up. But the first trigger is the
dominant circle shape in a field of cool color.
You'll notice in these simple cases that one main shape dominates the composition. In almost all strong
compositions, one shape (or one graphic idea) seems to dominate. Thus, one psychological theme tends to
dominate. And that's a good thing because it's hard to have a unity of thought when two or more ideas are
competing for equal attention in the same picture.
But there's a downside to this dominance too. The primary shapes are so recognizable and strong and iconic
that we are always courting cliche when we use them in our compositions. So let's be inventive and aware
enough to prevent that pitfall.
So, yes, in a strong composition, one main shape will usually dominate. But the shape doesn't have to be as
obvious as in the previous examples. In fact, a master shape can dominate a picture in a quite subtle way.
Although, the pyramid shape in this picture doesn't seem to mean strength and stability in the same way as in
the previous examples. For one thing, it's the edges of the triangle that are being emphasized. The triangle
itself is just more asphalt. Essentially the triangle is made of "nothing." And there is no real base to the
bottom of the triangle either.
Which leads me to think of the triangle shape in this picture not as a pyramid but as an an arrow. Instead of
looking at an object as being strong and stable, we are being directed.
When interpreted in this way, the picture is almost like a shot from a detective movie. There are clues on the
ground which seem to be related somewhat. There is a floormat from a car and what looks to be some wiring
that can also be from a car. And there is the loose sneaker. Has there been an accident?
There are many arrows pointing us forward to investigate further. In fact, the mass of arrows point us
forward and out of the picture via the top right hand corner, as if to say, "there beyond the picture lies the
answer to the mystery".
And because we can't see what's beyond the picture, we are slighly frustrated in our attempts to understand
what is going on. (Director Roman Polanski is famous for using a similar visual strategy in his classic
detective film, Chinatown, in the early 1970s.)
By the way, the fact that the picture seems entirely composed of triangles is very interesting too. Its a visual
situation the Greeks called Analogie, meaning self-similarity. Analogie is an effective way to unify or
harmonize a picture around a single graphic theme, in this case the directing arrow, by proliferating that
theme thoughout the picture in various sizes and placements and with varying degrees of perceptibility.
Sometimes, on the other hand, there are different recognizeable shapes scattered throughout the composition.
We can look at these shapes in the same way we look at colors in a color scheme. As Dominant,
Subdominant and Accents, with the Dominant theme providing most of the graphic meaning, as we would
expect.
ON INTERPRETATION
I'd like to just take a moment to explain that this process of analyzing shapes although fun, is not capricious.
The meanings of shapes, while open to interpretation to a certain degree, are not arbitrarily assigned.
An upright triangle shape can't just be interpreted in any old way. The meaning of a triangle as symbolizing
strength and stability is a very old association. Mostly, I believe, because it comes out of the facts of our
world; For instance, that mountains are triangularly-shaped and are strong and stable. Or, in the case of the
circle shape, that the moon in the sky is clearly a whole, self-contained world somewhere beyond ours.
So you see, all the meanings associated with the basic shapes are based on human experience of the world.
Not guess work.
Because of this fact, the most common shapes, again like triangles and circles, have a real common currency
among all people of all nations. There is no people on earth that have not seen the sun or moon or a
triangular-shaped mountain. Thus, the symbolic shapes of which we speak are a sort of universal and primal
language.
Verticals tend to have associations of dignity and awe: A tall man, the Washington monument, Greek
columns, a church spire, etc. Verticals travel from the earth to the sky and thus they seem to reach towards
greater things, aspiring to something.
Horizontals tend to be associated with calmness and tranquility: A still lake, a sleeping person, the
unchanging horizon.
SPIRAL
Spirals are hypnotic. They are associated with Mystery (as in Spiralling Towards the Truth) and they also
have associations with whirlpools and hurricanes, and the idea of evolution or transformation.
Here's a graphic that shows the iconic version of the Spiral and then a slightly modified version of it. And
then, lastly, a graphic version of how a Spiral might appear in a real-world situation in a photograph.
PINWHEEL
Pinwheels are similar to spirals in that they are somewhat hypnotic. But they are more about Continuous
Action than about Mystery. The eye tends to move around the wheel following the curve of its arms rather
than towards the center as in a spiral.
Here's a graphic that shows three iconic versions of the Pinwheel shape.
In this photograph the pinwheel effect is very
pronounced and the eye actively swirls
around the picture. In fact, there are several
pinwheels underlying this picture, only one
of which has been isolated in the overlay.
Again the feeling is that of vertigo as we
look down the side of this mountain.
LIGHTNING BOLT
A Lightning bolt is a great graphic symbol for energy, pure energy. And like real lightning, the lightning bolt
symbol is also very exciting visually. Lightning Bolt shapes, Pinwheels and Spirals provide the graphic
foundation for most action pictures. Lightning bolts can also be visualized as zig-zags.
Here's a graphic that shows the iconic version of the Lightning Bolt and then a slightly modified version of it.
And then, lastly, a graphic version of how a Lightning Bolt might appear in a real-world situation in a
photograph.
Here's a few photograph showing how the lightning bolt or zig-zag shapes lend graphic excitement to two very
different scenes.
ELLIPSIS
An ellipsis is a three-dot-in-a-row mark (...) used in written language to denote the passage of time and,
therefore to mark the omission of some information. "Once upon a time..." is the most commonly known usage
of an ellipsis. The ellipsis is indicating that information is forthcoming, but doesn't specify what it is.
The same three dots are used to indicate missing words in the middle of a quoted passage; "Bill went to the
store... and was arrested" and they also can lead into a sentence as in "...and they lived happily ever after."
The ellipsis has a counterpart in visual art that means essentially the same thing. That time is passing. Think of
it as you would three panels of a comic book that are all the same. Time passes, nothing is happening. Dot.
Dot. Dot.
The picture below has three structures in the classic Ellipsis configuration that are almost identical. Time is
clearly passing in this picture. And not much is changing on the ground.
A Thought Balloon is sort of a modified ellipsis. It is a graphic representation of puffs of smoke that expand
into a cloud over time. As when a small idea leads to the unfolding of a grand theory. Something is "taking
shape" in the imagination.
I suppose the cloud aspect of it refers to the fact that when we look at clouds in the sky, their amorphous
shapes often suggest recognizable forms to us, and thus fire our imaginations.
The picture below is almost a dead ringer for the icon of the thought balloon.
Of course we've stayed fairly "close to shore" in the pictures we've analyzed so far; Basic shapes, nothing too
radical or difficult to parse. Certainly the graphic design of a photo can get a lot more complex than has been
shown here, and thus the symbolics that much more difficult to isolate and examine.
And I'm sure that often the tangle of shapes we capture in a picture is so confused and intermingled that the
"meaning" of the image simply can't be parsed piece by piece. Maybe the shapes of a picture look like a
haphazard patchwork quilt, where every shape you can think of is mixed together and no shapes dominate.
A patchwork quilt of shapes is probably something of a patchwork quilt of a picture. And when we're talking
about the teeming mass of connected humanity and commerce of a busy city, a patchwork quilt is an apt
metaphor: There's a Unity of Thought in that too.
LAST THOUGHTS
Once we become sensitized to the master shapes buried in compositions, they become far more obvious to us.
And we become better able to frame them at will in our work, even unconsciously. In fact, we might now find
ourselves bothered when we see rather slapdash uses of primary shapes in others' compositions.
For instance, if a primary shape is just too bold or obvious. Or if a shape screams "Symbol!" Remember, the
point of using meaningful graphic undercurrents in a picture is to enhance the subject matter.
And that's why I'd like to impart this bit of artistic wisdom from one of the true graphics masters, Alphonse
Mucha. He told his students the following:
Great advice no matter what medium you're working in. Especially since getting "caught being clever" is a
prime artistic no no.
And beyond that, the greatest benefit of hiding your artistry is to ensure that the symbols you encode in your
work won't be visible to a viewer's critical faculties. Thus, they'll zip right past the eyes, directly into the
subconsciousness. That makes for a powerful emotional reaction in the viewer.
Another issue we might begin to notice is that in some compositions the graphic meaning seems to work
counter to the content of the photo. Unless a ironic statement is intended, this disconnect can ruin a picture.
III. CONCLUSIONS
I've always found it interesting that there is more than one level of information going on in a work of visual art.
All along, strong shapes have lurked below the surface. And these shapes, at any given moment, are streaming
through the content of a picture and into our subconscious minds, affecting us at a very primal level. Thus
every image we view and every image we create is probably both more meaningful and more complex than we
had previously thought.
I think we've seen enough examples now to appreciate just how some of these meanings arise. And hopefully
our awareness about this topic has increased. And maybe this lesson will be a small step towards a more direct
usage of the symbols of the primal language of shapes to enrich our compositions.
But even if we decide to ignore the undergirding graphic designs of our photographs, those shapes and
meanings and associations will still be present. There's no way around it, a synthesis of form and content
happens every time we snap the shutter.
THE END