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The document discusses the debate between whether product form or function is more important for marketing success. Some marketers believe product performance is the ultimate priority, while others argue that product design elements like looks and feel make the real difference for a brand. The document asks you to take a position and state whether product functionality or product design is the key to brand success.
The document discusses the debate between whether product form or function is more important for marketing success. Some marketers believe product performance is the ultimate priority, while others argue that product design elements like looks and feel make the real difference for a brand. The document asks you to take a position and state whether product functionality or product design is the key to brand success.
The document discusses the debate between whether product form or function is more important for marketing success. Some marketers believe product performance is the ultimate priority, while others argue that product design elements like looks and feel make the real difference for a brand. The document asks you to take a position and state whether product functionality or product design is the key to brand success.
in many arenas, including marketing. Some marketers believe that product performance is the end all and be... The “form versus function” debate applies in many arenas, including marketing. Some marketers believe that product performance is the end all and be all. Other marketers maintain that the looks, feel, and other design elements of products are what really make the difference. take a position: Product functionality is the key to brand success versus product design is the key to brand success.
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