#Rohini (2 stores)

$ Too much competition as all other brands like allen copper, freelook, cobbs, b
elmonte,pantaloons,cantabil,tnG and compared to thode brands Koutouns has less p
attern, design, style, cheap quality fabrics especially youngster clothings, les
s pattern and funk clothes , in fashion going clothes are out of the stcok with
koutons..
#when so many various brands available, why buy koutons...??
#as per sales...is ok for mens wear. mens wear has good quality cotton shirts..
prefernce , plains , stripes, lilen , check..!!
# more rush on weekends and evening hours or when the sale is on or at hight dis
count percent sales..
Cp( 3 stores...
# men's wear too good..cheap and best ,affordale prices.. comfort, durable for
mens office wear..
#avoid rubber prints..,
#less pattern for youngsters..
#need for design, style and patters for young frowing generation..they wont some
thing different and uniques..
# Limited design for females and kids,..
# kids need bring colours..with cartoons designs, cars,zoo zooss..
# female more basic colours..., avoid golden rubber print..
# quotes n tag lines wid basic colours and simple and sober would do.
# jeans and cotton pants need more colors and varities..
# waiting for 80% discount sales..
#people are regular to buy from cp koutons store from becus of big corporate ho
uses located and people working out there,with requirement of formal wears so ko
utons are best affordable for daily office goers as formal wears are like casual
wears for them,, civil clothes are worn by thm only twice in a week ...formal c
lothes are required on the daily basis...
# they buy from kotuons so thht they dont have to repeat the clothes and also s
uits to their pocket..
kamla nagar(2 stores)
# new upcoming pattern , design , style, quality for men introduced are liked b
y the people..
#sale is good..
#customers like the quality and varities..
#female brand design, pattern limited...stock is out from the company isteself..
#kids stock limited.,,
out of stock from compnay side..
Pitampura
# too much competiion...
# lack of customers at evry koutons store because of the killing weather..not ev
en a single customer is seen due to the prevaling weather..
#female quality fabric limited and cheap..
#kurtis fabric so thhin, design limited and faded,
#hoisery n cotton full sleeves tshirt and half sleev t,shirt out dated..
#fitting, comfort, size and perfect..
#sizes are limited for large n small..
Sarojni nagar..
#as considered this market for best cheap affordale pockets and daily wears,so t
he feedback is good..
#female and kids fabrics, are morover purchased from the sarojni nagar street ma
rkets or shops out there as they being the export surplus and with hell lot of v
arities, pattern, designs and colours, at very cheap prices....
#men wear is cheap and best as per the fabric price and quality in a general vie
w..
Saket..
Well maintained , big showroom,
les feeme has a separate showroom
# high class family buyers , above middle class and middle class even tend to bu
y went he discount is not on or at les spercentage..they woud tend to buy at min
imal discount but not at high discount because at high discount the qulati, vari
ties and design gets out of stock...
#linen as being very costly at other stores and reasonable price at koutons are
mostly prefered by mens and so men tends to buy linen frequently...
outsiders....
#brand name seems to b cheap as per the perception of the people..
# they are better ,and low prices fabrics and clothings available at other brand
s ...
#some just visist with friends but dont tend to buy...
#visit with friends and as friends ask them to buy so..they are forced to buy..
#visit with friends and...if the stock seems good or evye catching..we buy is on
a casual basis...very rare..
#some use to buy..but stoped buyin..(lost customers..)
#enemurous designs, brands and export houses in the market...that makes confused
and puzzled to select which brand to opt..
#not loyal to koutons but to discount..
#buyers are friendly to discount and to koutons...
#quality , design, are so cheap..colours are so limited,,
#koutons fool around public by giving heavy discount...they have lot of margin s
aved..
#heavy discounts affect the brand name.\
#low quality fabrics..almost same pattern and desing on evry t shirt...nothing u
nique and different..nothing as such called eye catching..
#if they can offer 80% discount then y not sell it at low price at MRP..y so muc
h margin..
#no funky and on going fashion clothes, all fad and out dated..
#clothes are very casual and semi formal,, even party wear seems to very alas..
#people are not loyal to koutons brand
# other brand..especialy pantaloons has a family store has wide range of collect
wid on going fashion designs..
#local brands are more favourable then koutons
#kotuons are rated average for formal wear and one who dosent have any knowledge
about brands and fabrics.
#some dont like koutons because they have no reason to like it..
#buy koutons because of discount and sales...or any sales promotion activities/
..
# buy koutons bceause of proximity or when they have no other choice but to go w
ith koutons aftre surveying all other brand first and if they find them costly a
..so to fit in thier budget they are left with no choice but to opt for koutons
#perception that koutons are only for ones whose pocket dosnt aloow to buy expen
sive clothes..
"when you cant afford somthing, clothes..koutons is the best optin to get few th
ings..""
Rajouri..
westside gives almost all the desired product range and varietes , thn why go fo
r koutons..??
#big bazar is better then koutons..
#for middle class and formal goers..mens wear seems okay..
#good, average when they are in need of linen shirts and trousers...feel me and
wrinkle resistant shirts are good
shalimar bagh..
# not loyal to koutns brand..buy due to proximity , sales and other discount off
ers and when in need to buy formals..

outsiders..
koutons in not famous and popular as brand name but as a cheap brand name..
#more tv advertisments and newspaper sales promotion should b there to persuade
people to buy

revenue break up aprrox...

kotuons -60%
less feme and kids-12%
charlie outlaw -28%

#durabilty and comfort and value of money is the reason why people buy koutons..
.50 memebers..
# less femme..-kurtis, capris,tunics,cargo, denims,semi formal shirts, tshirts,
party wears, lycra.knit tshirts, shirts for formal and casual wears and 3/4th sl
eeves shirts..
#kids...-t shirt, shirt, night wears,capris, cargos,denims, skirts
#winter-sweat shirts, pullovers, t shirts, shirts,denim and no denim trousers, c
argo and shorts for men.blended fabric,linnen and cotton, feel me..wrinkle resis
tant..wid aprrox 12 cloors to choose from..
# feel me new introduced bran staring price at rs.899