Documenti di Didattica
Documenti di Professioni
Documenti di Cultura
CONNECTED
CAR
ENTER
INTRODUCTION
The world is bracing itself for 5G - the next generation wireless
network. Ultra-low latency and massively increased data speeds
mean that information transfer will be faster than ever before
But what does this mean for the automotive industry?
5G connectivity will be a key enabler for connected cars and autonomous vehicles as they will be
able to almost instantaneously communicate with each other, buildings, infrastructure and the
world around them. There is also potential for what services 5G can add inside the car, and how it
will enhance the passenger experience. What new apps, services and functions will be available,
and how can the automotive industry capitalise on these new value added services?
An issue that persists, however, is that of coverage. 3G and 4G are readily available in cities and
densely populated regions, but rural areas still suffer from reduced connectivity. Without universal
coverage on roads and highways the benefits of 5G for cars and vehicles will only be felt in urban
areas in the immediate future.
The formation in late 2016 of the 5GAA (5G Automotive Association) between key, automakers
and ecosystem players is evidence that the industry appreciates that 5G really has the potential to
transform the auto industry and that these opportunities are being explored early.
What is presented in this report offers background and insight into just some of the subjects and
talking points to be discussed at 5G World and Connected Cars & Autonomous Vehicles Europe
13-15 June, Excel, London. In 2017 these industry leading events are part of a festival of
technology at London Technology Week, TechXLR8, which will showcase 8 technology events
under one roof. Were looking forward to welcoming 15,000+ attendees, and we hope youll be one
of them.
13-15 June
Excel, London
5G: The driving force Will there be an iPhone moment? IoT and the Connected Car New Technologies Rohde & Schwarz interview
fuel requirements and if something happens, your car can brake in
advance.
Taking this into account, the car industry is realising 5G will be key in
connected vehicles future. September 2016 saw the formation of the 5G
WE MIGHT SOON HAVE BASIC AUTONOMOUS
Automotive Association, comprising car manufacturers such as Audi FUNCTIONS LIKE OVERTAKING, BUT FULLY
and BMW, as well as telecoms giants and chip makers.
AUTOMATED DRIVING WONT HAPPEN UNTIL AT
The group is aiming to overcome technical and regulatory issues,
integrating vehicle platforms with solutions able to power the next
LEAST 2025.
generation of connected vehicles. VOLKER HELD, NOKIA
13-15 June
Excel, London
5G: The driving force Will there be an iPhone moment? IoT and the Connected Car New Technologies Rohde & Schwarz interview
However, even more is possible with 5G, he says. There is a clear roadmap, It is therefore integral that security and privacy are built into the
starting with assisted driving, moving towards fully automated driving. 5G ecosystem, says Mark Du Plessis, APAC IoT security lead, Accenture:
will bring down latency to single digits and can guarantee 100% availability Data from connected vehicles will likely be driven into the cloud and this
of the connection, so it can allow fully automated driving scenarios. must be protected. The only way around this is to embed security into
design, architecture testing and operations of these vehicles; this gives
In addition, 5G will enable specific components and software to connect
you the full lifecycle.
things at the most appropriate place and time, says Ian Hughes, analyst,
internet of things at 451 Research. This allows the vehicle to talk to With this in mind, experts are applying automated techniques such as
others around it.. machine learning and artificial intelligence (AI) technology that is able to
deal with the scale of the problem posed by connected cars and the
Adding to this, says Held, 5G will be able to handle a large number of
wider internet of things (IoT). Those sorts of mechanisms will
connections and management of these. Imagine if you have 100 cars all
potentially help protect the 5G networks end to end, says Hughes,
sending data to the network every millisecond and this has to be
although he warns: The bad guys have access to those types of
processed at the network edge and made available to other cars. Then
technology too.
the application on top needs to give guidance to cars on how to behave,
such as this vehicle needs to go first. So the market still has some way to go: In 10 years the landscape will
look very different, experts predict. But first, assisted driving applications
You need to be able to transmit a lot of data with multiple connections
will become more commonplace so the driver is used to it, says Held.
and this has to be done in real time. The network app sitting on top of
He explains: We might soon have basic autonomous functions like
that needs to orchestrate all the vehicles on the road. This is a massive
overtaking, but fully automated driving wont happen until at least 2025.
task and it needs 5G; current 4G is not scalable enough.
Before then, the industry has a lot of infrastructure to build. This means
Challenges ahead not just equipping highways with wireless technology, but adding
sensors to monitor pedestrians, says Held. When we have that, in
It is clear the possibilities are huge, but the connected car also faces combination with intelligence inside the car and ultra reliable
challenges. There are safety concerns after a person died in an accident connectivity provided by 5G, we will achieve much.
while using the autopilot function on a Teslar vehicle earlier this year.
agree these will come with time as the market grows and consolidates.
13-15 June
Excel, London
5G: The driving force Will there be an iPhone moment? IoT and the Connected Car New Technologies Rohde & Schwarz interview
WILL THERE BE AN
IPHONE MOMENT FOR THE
CONNECTED CAR?
THERE ARE MANY PARALLELS BETWEEN THE SMARTPHONE BUSINESS PRE-2007 AND THE STATUS OF THE
CONNECTED CAR SECTOR TODAY. BUT WILL THERE BE A SINGLE MOMENT, A SPECIFIC DEVICE, SERVICE OR
TECHNOLOGY BREAKTHROUGH THAT WILL DEFINE THE CONNECTED CAR?
Mark Newman, Chief Analyst of ConnectivityX shares his insight
The iPhone changed everything. Before it there were no apps stores. We We are a long way from the car becoming a computer on wheels. But
did not know for sure that the focus of digital services and technologies that is almost certainly what it will become. We know many of the
would transition from the big screen to the small one from the shared building blocks of the connected car. We understand how it will be
to the personal. Most importantly, we did not foresee that power in the possible to gather information about the performance of the car (and the
mobile business would shift from telecoms firms to digital ones. driver), the route that it is taking and the things that people are doing in
the car.
Todays connected car services are useful, but not essential. They are
sold as optional extras alongside alloy wheels and leather trim. People This data will be sent into the cloud, processed, filtered, and then fed
buy them without always knowing exactly what they are or what they back to the relevant parties (driver, passenger, dealer, automotive OEM,
do - to make them feel safer, to give their passengers WiFi or to make insurance company, fleet manager, rental company etc). The
driving easier. Satellite navigation devices are the only connected development of the self-driving, or autonomous car, will take connectivity
services that many people would struggle to live without (although to the next level.
phones often provide a more accurate alternative).
13-15 June
Excel, London
5G: The driving force Will there be an iPhone moment? IoT and the Connected Car New Technologies Rohde & Schwarz interview
But what we are less clear about is who will own and manage that platform Applications offered by the carmaker and its partners will sit in the cloud
and what services and applications will emerge assuming that the platform and they will interact with each other, allowing the carmaker to offer new
will be open to third party developers. services to multiple customer types. For example, if the system detects a
mechanical malfunction it will be possible to alert the driver, to notify the
The battle lines have been drawn between the car manufacturers on the
carmaker (and its servicing department) and, for example, to offer an
one side and digital companies such as Google and Apple on the other.
incentive to the driver to take his car to get it repaired at a specific place
Within the automotive sector, the German car giants Volkswagen,
and time.
Daimler and BMW are, arguably, the most aggressive players although
Ford and General motors from the US are also in the game. Then there is This is important because it demonstrates what can be achieved with a
Tesla, a car maker with a digital DNA. single operating system for a car. But do carmakers have the skills to build
and manage such an operating system? And how many operating systems
However, in practice we are unlikely to see a straight fight between the two
can the automotive business support? There are more three times as many
sides. There is endless speculation about potential partnerships across the
smartphones being used today as there are cars and only two operating
divide. Google partnered with Fiat Chrysler in 2015 to help develop
systems iOS ( Apple) and Android have survived. Microsoft is a minor
connected car technology.
player in mobile.
Hyundai is discussing a similar partnership with Google. Apple is reported
Successful operating systems in the PC and the smartphone businesses
to have held discussions with McLaren about a potential takeover and
are open, allowing third parties to develop applications for the end user.
there has been much talk in the past about a collaboration with BMW. In
Companies such as Google, Apple and Microsoft have vast experience
the meantime, a number of carmakers are working with Apple and with
working with apps developers and offering tools such as APIs to allow
Android to make Apple CarPlay and Android Auto customised, in-car
them to build compelling services. Carmakers have no experience here and
versions of the Apps Store and Google Play to their customers.
attempts to build closed systems are likely to fail.
Telecoms operators play a crucial role in providing the connectivity for
However, despite the parallels between the smartphone and the connected
connected car applications but most lack the expertise to deliver specific
car, the two industries are very different. Cars are extremely complex and,
services to car owners.
when it comes to autonomous driving technology, it is not clear that a
For the time being, connected features in the car largely operate company such as a Google or an Apple would have the skills or the
independently of each other. There is the satellite navigation which may or experience to navigate complex national regulatory regimes.
may not be part of an audio and entertainment system. This may offer
applications typically music or games services which require an
internet connection. WiFi hotspots may be integrated but are often
connected separately. Telematics services and devices used for usage-
based insurance applications tend to be installed separately. Connected
safety features such as cruise control, emerging braking or semi-
autonomous driving applications such as park-assist do not hook into
other functions. TELECOMS OPERATORS PLAY A CRUCIAL ROLE IN
But this will change. Carmakers have started to partner cloud technology PROVIDING THE CONNECTIVITY FOR CONNECTED CAR
and service providers such as Microsoft. And there is a clear vision. In
future all the connected car features will sit within an overall system and APPLICATIONS BUT MOST LACK THE EXPERTISE TO
cloud-based architecture. DELIVER SPECIFIC SERVICES TO CAR OWNERS.
13-15 June
Excel, London
5G: The driving force Will there be an iPhone moment? IoT and the Connected Car New Technologies Rohde & Schwarz interview
Google has already said that it does not plan to enter the car It is still too early to say whether the iPhone moment will come
business as an OEM but what about Apple? It does, after all, from an automotive OEM, a grouping of OEMs, from a
make the vast majority of its revenues from hardware and is collaboration between one or several OEMs and a digital
often viewed as a luxury goods maker that could lend its brand company or from a digital company. The other question is
quite easily to a premium-brand car. It has already been linked whether there will be a single iPhone moment a new paradigm
with McLaren and a company such as Aston Martin, which has for the connected car that we cannot foresee today or whether
been through a number of ownership changes, could also be a we are more likely to see a slow transition over a period of five to
realistic takeover target. ten years.
Looking at the automotive OEMs, the navigation business called Mark Newman is Chief Analyst of ConnectivityX,
Here which Daimler, Volkswagen and BMW jointly bought from
Nokia in 2015 could, potentially, play a role in a future operating
a research firm focussed on telecoms operator
system. Here is already diversifying away from its core mapping business models.
business to offer a range of new services to drivers. It is also
talking about bringing in other potential automotive OEM
shareholders and, with its owners agreeing to share customer
data, could emerge as a genuine rival to Google.
The stakes are huge in the connected car business because THE DEVELOPMENT OF THE SELF-
connected features and functionalities will alter its perceived
value. This is assuming, of course, that an open approach to
DRIVING, OR AUTONOMOUS CAR,
applications development is allowed to emerge. WILL TAKE CONNECTIVITY TO
When Apple introduced the first iPhone in 2007, Nokia was the THE NEXT LEVEL.
world leader in mobile phones with a market share of close to
40%. It was initially dismissive of the iPhone. Nokia did not
foresee that consumers would overlook some of the ways in
which the iPhone was inferior, for example, its fragility and its
less-than-intuitive interface for making phone calls. This was
because the iPhone changed the very nature of the phone.
Smartphones today are personal computers that can be used to
make phone calls.
13-15 June
Excel, London
5G: The driving force Will there be an iPhone moment? IoT and the Connected Car New Technologies Rohde & Schwarz interview
toward 5G and one possible use case for next generation Video Call
13-15 June
Excel, London
5G: The driving force Will there be an iPhone moment? IoT and the Connected Car New Technologies Rohde & Schwarz interview
13-15 June
Excel, London
5G: The driving force Will there be an iPhone moment? IoT and the Connected Car New Technologies Rohde & Schwarz interview
Real-time data can enable vehicles to run more efficiently, cut Automakers lose millions of dollars when they have to pay
down on the emissions and potentially avoid accidents with dealers to update the software. OTA updates save money.
other vehicles, said Scott Beulter, vice president, Continental Proactive prognostics save even more money. Prognostics data
Automotive Systems. can be used to predict recalls and order parts for the recalls,
notes Beardslee.
The prognosis for prognostics is good Data and analytics are the new currency of the automotive
Prognostics use computer algorithms to detect potential industry, said Beardslee.
hardware problems and provide alerts.
Prognostics systems are in the early stages of deployment. The ultimate pay off of ADAS and
General Motors recently introduced OnStar Proactive Alerts. The Autonomous Tech
service sends proactive alerts notifying customers of impending
The transportation industry is slow to adopt disruptive technologies.
problems with the fuel pump, starter motor and battery for some
The timeline for fully autonomous vehicles is unclear and complex,
GM models. Alerts are also sent to the dealer. When the customer
however, the technology benefits everyone.
takes the vehicle in for service the repair technician doesnt have
to diagnose the problem and replaces the part faster. GM will It took decades for automakers to offer seatbelts and years for
introduce the service for models in the future. air bags. In the meantime, current ADAS systems and
partial self-driving systems reduce the severity and
Prognostics are critical to both autonomous driving and ADAS
frequencies of crashes, said Chris Hendrickson
because it will create an unprecedented change in the
Ph.D., director of Carnegie Mellon Universitys
transportation industry, said Susan Beardslee, senior analyst at
Traffic21 Institute, author of Cost and Benefit
ABI Research, Prognostics will disrupt the supply chain and
Estimates of Partially-Automated Vehicle
provide a higher return on investment and new revenue streams.
Collision Avoidance Technologies.
Prognostics are vital to autonomous driving because there is a These safety systems at current
potential for unattended faults which may cause fatalities. prices provide financial benefits for
Prognostics are needed not just for the hardware but also for both the car buyer and society.
the software.
13-15 June
Excel, London
5G: The driving force Will there be an iPhone moment? IoT and the Connected Car New Technologies Rohde & Schwarz interview
Q: What impact do you think 5G will have on the Q: To deliver fully connected cars there will inevitably
connected car market and future products at Rohde & Schwarz? need to be investment. Where do you see the main investments
A: 5G is always an interesting topic. Over the last few years there has been a lot being spent?
of marketing hype about 5G without much real information behind it. That is A: I think this will end up being spread across the market. A recent change seems
now changing and we see research groups forming and conversations to be that OEMs are investing more because integrating these technologies isnt
happening between the cellular industry and the automotive industry. as simple as buying a few already tested modules and fitting them to the car.
5G is being talked about for Vehicle to Vehicle Communications (V2V), but in the Coexistence of technologies, placement in the vehicle and antenna design are
short term I think a lot will depend on whether the US mandate DSRC or not. If they all areas which need to be verified on the final design.
do then the current technologies will be used in the near term whilst 5G has a
Q: What connected car features and functionalities do you think
chance to reach maturity, but if not then I think the focus will change quite quickly.
will be most important moving forward?
V2V is seen as something that is essential to autonomous vehicles so it isnt
going anywhere! Rohde & Schwarz will continue to offer test equipment A: Vehicle-to-everything (V2X) will be very important for both increasing safety
whichever standard becomes the norm. and for autonomous vehicles to become almost predictive rather than reactive.
This combined with an increased use of radar should make our roads much safer.
THE WINNERS WILL BE THE
Q: The telecom and automotive industries are
converging. Is this having any impact on the types of clients, Q: Are there any new products which Rohde & Schwarz
COMPANIES THAT ARE
partners or products that Rohde & Schwarz work with? are developing in this area? ABLE TO UNDERSTAND THE
A: An interesting question. Our experience and existing relationships within the A: Rohde & Schwarz have an interesting array of products from handheld NEEDS OF THE MARKET
telecom industry will be helpful to the automotive industry and we will continue to oscilloscopes to help measure the automotive busses, vector analyzers, radar AND ADAPT TO MEET
assist both industries with the challenges they face as the two markets converge. target simulators to full EMC compliance systems.
THEM.
Q: Who will be the big winners in the connected car market? We also offer equipment to help with the entire life cycle of V2X development
with everything from signal generators and spectrum analyzers for early R&D, ROB SHORT, ROHDE & SCHWARZ
A: The winners will be the companies that are able to understand the needs of full compliance systems and production solutions.
the market and adapt to meet them.
13-15 June
Excel, London