International Management Education 2017 2018

2017-18 St.
Galler
Business School
International
Management
Education
|Boston|Cracow|London|Shanghai|
Open & Customized Programs
Senior Programs Junior Programs MBA&Diploma Programs Inhouse&Consulting

International Management Education 2017-18
Business School St.Gallen

Rosenbergstrasse 36
CH-9000 St.Gallen
Phone 0041(0)71 225 40 80
Fax 0041(0)71 225 40 89
e-mail seminare@sgbs.ch
Internet www.sgbs.ch/international
www.sgbs.ch
Contents International Management Education 2017-18
Editorial4
About St.Gallen Business School 5 Certificates & MBA
Overview International Seminars
in English 2017&2018 6 SGBS International Senior Management-
Certificate St.Gallen 26
International Executive MBA 28
International Senior Programs Cracow University MBA in European
Multicultural Integrated Management 30
International Senior Management Program 10
Asia-Week Shanghai: Doing Business in China 12
Strategy-Week Boston 13 Inhouse & Consulting
Leadership-Week Boston 14
Finance-Week London 15 Inhouse Programs 34
Management Consulting St.Gallen 35
International Junior Programs
International Junior Management Program18 Administration and Registration 36

Strategic & Marketing Management
for Talents 20 Enrollment Form 37
Financial Management for Talents 21
Leadership for Talents 22
Business Simulation 23
www.sgbs.ch
Editorial
tion 2017
9th Edi
The world has not got simpler, since todays definitive book in management The The seminar program of the Business School
Concept of Integrated Management has been published in the year 1991 by Knut St.Gallen is based on the St.Gallen Concept of an The Concept of
Bleicher. Those times Knut Bleicher pleaded for an integrative approach and pointed Integrated Management developed by Prof. (emer.) Integrated Management
to the fact, that basically the world would have to change in terms of the under- Dr. Dres. h.c. Knut Bleicher regarding the works (Campus, 8th edition) to be
standing of business and management. Because of increasing complexity different of Prof. Dr. Dres. h.c. Hans Ulrich. Today, this purchased via our office or
challenges cannot be managed by unidimensional interventions. St.Gallen Management-Concept is standard within in any bookstore is the basic
frame-work of each of our
modern management training and development. Diploma-Study-Courses.
In the meantime the prognosticated change is in full swing. Obvious signs are global Knut Bleicher
Corporate Dynamics
Meilensteine der Entwicklung eines Integrierten Managements 6
turbulences within business and society, not being considered as possible few years The Concept of Integrated Management provides a
Herausgegeben von Christian Abegglen
St. Galler Business Books & Tools W i s s e n s ch a f t
ago. Old habits are no longer tenable. That is proved by government relief programs mental map and steering aid which meet the needs
in the dizzy height of billions that have become a burden and threat for the capita- of todays very complex and global challenges. But Swiridoff
listic economic system itself. the St.Gallen Approach advanced by Professor Knut Knut Bleicher
Bleicher intentionally isnt a recipe or a nostrum.
Knut Bleicher
Human Resources Management
5 Human Resources
Linked to that, a feeling of uncertainness and disorientation arises, with which deci-
Meilensteine der Entwicklung eines Integrierten Managements
In fact it offers a perfect framework a frame- St. Galler Business Books & Tools W i s s e n s ch a f t Management
sion makers within companies are faced as well. Because of a still permanent incre- work for meaning (Ulrich) which helps mana- Published by
asing level of complexity it is very difficult to figure out the small path to success gers to identify and solve problems by themselves.
Swiridoff Christian Abegglen
that guides through an almost tight thicket. The extreme load of information resul- Volume 6, 2017
Therefore the experienced manager gets via integ- Knut Bleicher
ting from worldwide interconnectedness triggers rather confusion than clarification. rated process concepts essential thought-provoking Human Resources
impulses and instruments that enable him applying Management
At last in many companies the awareness Published by
the holistic St.Gallen body of thought within the
expands that short term, isolated and too simple Christian Abegglen
own company. As a consequence answers and basic
interventions cant solve the changing problems Volume 5, 2013
concepts in order to deal with permanent change Knut Bleicher
within a complex world. The recent economy Managementsysteme
emerge.
demands more it demands an integrative St. Galler Business Books & Tools Wissenschaft
approach enabling companies to re-position if The St.Gallen Concept by Professor Bleicher has
not reinvent themselves.
Swiridoff
been recently published in the 8th edition and has

accomplished a constant place in management lite- Knut Bleicher
Knut Bleicher
It is the merit of Prof. Dr. Dres. h.c. Hans Ulrich
Normatives und Strategisches Management
Managementsystems
rature. Although at the moment the enhancements

recognizing these developments as one of the Published by

St. Galler Business Books & Tools W i s s e n s ch a f t
of the St.Gallen Model focus on ethical aspects in

first and dealing intensely with them with col- Christian Abegglen
the sense of Corporate Citizenship and process-opti- Swiridoff
Volume 4, 2011
leagues of the university of St.Gallen.
mizing, the Integrated Management Concept of Knut Knut Bleicher
His successor Prof. Dr. Dres. h.c. Knut Bleicher Bleicher remains the central pillar of the St.Gallen Normative und
understanding of management. Moreover this inte-

optimized the model of Ulrich and developed the Strategic
grated approach marks an explicit opposite pole to Management
Concept of Integrated Management, that bears
Strukturen & Kulturen

unidimensional management thinking especially Published by Lore tinibh ea facidui tin vercidunt lobore facil utpat etumsandiam euismolummy nissequat au-
gueril et acilla augiate commy num vullut alis nullam, core vel esequisisi euipisim ad digna faci-
up tumultuous developments.
duisi. Lorperit iusto dolorem vendit, si tem zzriusto core mincilluptat prat, commy nis acidunt alis
dignisis auguercin er sustrud doloborer si esenim nonsenim aliquatue dio od modolor Lore tinibh
ea facidui tin vercidunt lobore facil utpat etumsandiam euismolummy nissequat augueril et acilla
Christian Abegglen
augiate commy num vullut alis nullam, core vel esequisisi euipisim ad digna faciduisi. Lorperit iusto
dolorem vendit, si tem zzriusto core mincilluptat prat, commy nis acidunt alis dignisis auguercin er
Knut Bleicher
widely spread among anglo-american areas.

sustrud doloborer si esenim nonsenim aliquatue dio od modolor Lore tinibh ea facidui tin vercidunt
lobore facil utpat etumsandiam euismolummy nissequat augueril et acilla augiate commy num
vullut alis nullam, core vel esequisisi euipisim ad digna faciduisi. Lorperit iusto dolorem vendit, si Strukturen und Kulturen
Bleicher
tem zzriusto core mincilluptat prat, commy nis acidunt alis dignisis auguercin er sustrud doloborer
Volume 3, 2009
si esenim nonsenim aliquatue dio od modolor
From the very beginning Knut Bleicher focused
2
St. Galler Business Books & Tools Wissenschaft St. Galler Business Books & Tools Wissenschaft
Management
Meilensteine
Integriertes
on a tight conjunction of theoretical approaches Faculty Swiridoff ISBN 3- 934350- 89- 5
Swiridoff
Swiridoff
and reality. Since he has received his emeritus

9 783934 350892 >
Christian Abegglen status, he intensely bothers with the implemen- The nearby 100 lecturers (scientists, senior con- Knut Bleicher
Bleicher Management im Wandel

tation and transaction of theoretical findings in sultants, practitioners) of the St.Gallen Business Structures & Cultures
Lore tinibh ea facidui tin vercidunt lobore facil utpat etumsandiam euismolummy nissequat au-
Dr. oec. HSG

gueril et acilla augiate commy num vullut alis nullam, corevel esequisisi euipisim ad digna faci-
order to improve the performance of companies School are proven experts within their area of of Organizations in
sustrud doloborer si esenim nonsenim aliquatue dio od modolor Lore tinibh ea facidui tin evrcidunt Knut Bleicher
Management im Wandel
Chairman of the Board

vullut alis nullam, core vel esequisisi euipisim ad digna faciduisi. Lorperit iusto dolorem vendit, si
si esenim nonsenim aliquatue dio od modolor Meilensteine der Entwicklung eines Integrierten Managements 1
Transition
in daily business. expertise and convey their knowledge in a top-

1
St.Galler Business School
Management
Meilensteine
Published by
Integriertes
class and implementation-oriented manner.
Swiridoff SGBBT
Swiridoff ISBN 3- 934350- 89- 5
9 783934 350892 >

Swiridoff
Christian Abegglen
Volume 2, 2008
Dr. Christian Abegglen Knut Bleicher
President of the Board Management in Transition
Published by
Christian Abegglen
4
Volume 1, 2005
About St.Gallen Business School
The essential training categories of the MBA-, Master- & Diploma course of studies SGBS: Overview
St.Gallen Business School are:
Extra-occupational further educations, that combine distance lear- St.Galler
Executive
Seminars
St. Galler Management-Seminare
Business School Management-Seminars
ning with attendance at seminars respectively colloquia and end Business School Executive
Executive Management
Executive

Management
International
International
Seminare
Seminare
Management Seminars
Senior Management Programm
Management Program
International Senior Management Programm 33 Wochen
Wochen
3 weeks
Executive Management Training

General
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Diploma course of studies are aimed at achievement-oriented, expe-

St.Galler Junior
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Courses for top managers, that have already proofed their

11days
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frNicht-Betriebswirtschafter 77 Tage
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frJuniors Tage
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St.Galler
Betriebswirtschaftslehrgang3x4 3x4 Tage
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rienced leaders willing to gain knowledge going beyond single semi-
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competences willing to enhance and update their knowledge.
Strategie und Marketing Seminare
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& Vertriebsmanagement Programm
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fr Executives2x4
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nars but not having the time for a full time academic study. Instead
& Diploma Degrees Strategie-Week
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of that they decide to attend an extra-occupational education in

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Grundlagen Finanz- und Rechnungswesen
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Finanz- und
und Rechnungswesen
4 days
Rechnungswesen 44 Tage
Consulting
Tage
Finance-Week London
Management-Congress
Finance-Week
Finance-Week London
4 days
London 44 Tage
Junior Management Training

Tage
Management-Kongress Leadership Seminare
Seminars
Alumni-Club SGBS Leadership
Leadership Seminare
step with actual practice that depending on their individual aims Alumni-Club SGBS Leadership

Leadership - St. Galler
Leadership -- St.
Die

Die eigene
Die
St. Galler
Fhrungsprogramm 2x4
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eigene Management-Kraft steigern
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Persnliche Fhrungskompetenz 2x4 days
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Courses for high potentials and young leaders, middle can lead to an academic MBA.
2x4 Tage
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Prsidentof the Executive
Wissenschaftliche Board Scientifi
Gesamtleitung c Director MBA
Prsident des Programs
Verwaltungsrates Director Consulting
Director Consulting Director Consulting
Wissenschaftliche Gesamtleitung Prsident des Verwaltungsrates Director Consulting
MBA- & Diploma

Degrees
management or experts without general management know-
Die Seminare & Lehrgnge stehen
unter
Dieder wissenschaftlichen
Seminare & Lehrgnge stehen
Die Seminare
Leitung
unter von
der Prof.&Dr.Lehrgnge
Robert stehen
wissenschaftlichen
unter der
Neumann
Leitung wissenschaftlichen
. von Prof. Dr. Robert
DerNeumann
Dozentenstab
Leitung von
. Prof.vereinigt
Dr. Robert
Persnlichkeiten
Neumann . aus Wissen-
Der Dozentenstab vereinigt
St.St.Galler
Galler Business
Business School
SchoolRosenbergstrasse 36 36
CH-9000 St. Gallen schaft, Managementberatung
Rosenbergstrasse CH-9000 St. Gallen Persnlichkeiten
undschaft,
aus Wissen-
Praxis.Managementberatung
Persnlichkeiten aus Wissen-
Tel. 0041
Tel. 0041 (0)71
(0)71225
22540408080
Fax 0041
Fax (0)71
0041 225 225
(0)71 40 89
40 89
Robert
Prof.
Neumann
Christian Abegglen
Dr. HSG
Dr. oec.
Christian
Robert
Prof.Dr.
Abegglen
Neumann
Dr.oec. HSG
Peter ZehnderPeter Zehnder
lic. rer. pollic.Peter
rer. pol.
schaft,
Andreas
Dipl.und
Managementberatung
Rippberger
und Praxis.
Praxis.
Betr.-Wirt.
ledge.
Robert Neumann@sgbs.com Christian Abegglen Zehnder
www.sgbs.ch seminare@sgbs.ch robert
Robert .neumann
Dr.Neumann
christian.abegglen@sgbs.ch
Prof.
christian.abegglen@sgbs.com
Christian Abegglen
robert.neumann@sgbs.ch
Dr. oec. HSG
peter.zehnder@sgbs.com
Peter
peter.zehnder@sgbs.ch
lic. rer.Zehnder
pol. andreas.rippberger@sgbs.ch
www.sgbs.com seminare@sgbs.com Prof. Dr.
robert .neumann@sgbs.com Dr. oec. HSG
christian.abegglen@sgbs.com lic. rer. pol.
robert.neumann@sgbs.com Speakerschristian.abegglen@sgbs.com peter.zehnder@sgbs.com
Inhouse Educations
are experts in fields of sciences, consulting and management.
In-house (further) educations are a very fast growing field of activity. Executive Management Seminare
Executive Management Seminare
Management-Seminare
MBA- & Diploma Degrees Executive
Management-Seminare
Management-Publications
Management Seminare
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International We
International Senior offer following
Management Programmdegrees:
Programm The Senior
International concept of Integrated
Management Programm 33 Management
Programm
Specialist Training
Senior Management 3
3 Wochen
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Tailored seminars and workshops, individually in line with specific

General Management
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fr Executives
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Management Seminare
customer needs are conducted in the German, English, French, Spa-
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Seminare
The classic work Junior
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Courses for managers, specialists and staff employees that

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11EXECUTIVE
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Master of Business Administration in fr
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fr Juniors
SEMINARE
5
5 Tage Juniors 55 Tage
Integrated Management Tage
in its 8th edition. Tage
www.sgbs.ch/mba KOLLOQUIEN St. Galler Business School
nish, Greek or Polish language.

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Leadership
Leadership Seminare
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10. April 2017

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9. Oktober 2017
Fhrungsprogramm 2x4 2x4 Tage
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Fhrungsprogramm 2x4 2x4 Tage
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Management-Diplom SGBS
International Education
Die Diplomlehrgnge der
Die
Die eigene
Management-Kraft steigern Die eigenewithin
Management-Kraft
modern management has steigern 2x4 Tage
St. Galler Business School
steigern 2x4
2x4 Tage The standard
Die eigene Management-Kraft steigern 2x4 Tage
Anspruchsvolle und praxisnahe
Tage
Updated and upgraded with
Aus- & Weiterbildung
been continuously developed and covers newest

Leadership-Week
Boston55Dipl.
Tage Consultant SGBS Leadership-Week Boston
Basierend auf dem bewhrten
Tage Boston 55 Tage

St.Galler Management-Konzept
Leadership-Week
Unter wissenschaftlicher Leitung
Master-Diplome St. Gallen
progresses in management. Tage

Persnliche practical examples
Fhrungskompetenz 2x4 2x4 Tage
Tage
Persnliche
Fhrungskompetenz 2x4 2x4 Tage
Tage
The St. Gallen Management-Concept is a holistic
NewDirector
15. St.Galler
approach that influences sustainably especially
Wissenschaftliche Gesamtleitung Prsident des Verwaltungsrates
toolsConsulting
Wissenschaftliche Gesamtleitung Prsident des Verwaltungsrates
We work Director Consulting
in yesterdays structures international managers.
Wissenschaftliche Leaders Prsident
Gesamtleitung find a frame-
des Verwaltungsrates Director Consulting
work for a long-term development of their com-
with todays ressources on tomorrows For scientider
Management-Kongresse cally interrested
SGBS
A lot of classical management courses are conducted in Swit-
pany that helps integrating all activities in a
strategies with people who created Management-Kongresse der

practitioners
master plan. Moreover ideas are offered that go
Management-Kongresse der SGBS

der SGBS
SGBS
Management-Kongress Management-Kongresse
Die Seminare & Lehrgnge stehen far beyond daily business. Die Seminare & Lehrgnge stehen
Rckblick des
des SGBS
SGBS Alumni-Clubs
Alumni-Clubs
Die Seminare
unter & Lehrgnge stehen
der wissenschaftlichen Die Seminare
der wissenschaftlichen
age yesterdays structures and are unter not
dervon
wissenschaftlichen unter dervon
wissenschaftlichen
8. Au
Leitung Prof. Dr. Robert
Rckblick
Leitung von
Neumann . Prof. Dr. Robert Leitung von
Neumann . Prof. Dr. Robert
Rckblick
Rckblick des
des SGBS
SGBS Alumni-Clubs
Alumni-Clubs
going to be in the companiesNeumann
Derthe
.
day
Der Dozentenstab vereinigt Neumann .
St. Galle
2011
Dozentenstab
Persnlichkeiten vereinigt
aus Wissen- Der Dozentenstabaus
Wissen-
Persnlichkeiten
schaft, aus Wissen-
Managementberatung Persnlichkeiten
schaft, aus Wissen-
Managementberatung
zerland in the English Language. Moreover Anglophone trai-

after tomorrow. schaft,
und Managementberatung
Praxis.
(Knut Bleicher)
und Praxis.
schaft,
Praxis.
und Praxis. Business
Robert Neumann Christian Abegglen Peter Zehnder Robert Neumann Christian Abegglen Peter Zehnder
Robert
Prof. Dr.Neumann Christian
Dr. Abegglen
oec. HSG Peter
lic. rer.Zehnder
pol. Robert
Prof. Dr.Neumann Christian
Dr. Abegglen
oec. HSG Peter
lic. rer.Zehnder
pol. St. Galler
Prof. Dr.
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Strategie-Week Boston 55 Tage
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Peter Edelmann Dr. Eckart von Hirschhausen Swiridoff ISBN 3- 934350- 89- 5
Finanzmanagement
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len takes place in St.Gallen.

Roger Kppel Prof. Dr. Markus Schwaninger Trading
digitalen Zeiten: Do
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Swiridoff ISBN 3- 934350- 89- 5
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4. Management-Kongress
Prof. Dr. Thomas Straubhaar Tomas Prenosil Dr. Manfred Wittenstein
Prof. Dr. Franz-Rudolf Esch St.Galler Business SchoolHartje

Robert Heinzer Dr. Hendrik
Corporate Dynamics Band 1

Wissenschaftliche Gesamtleitung Prsident des Verwaltungsrates Director Consulting Dr. Gesamtleitung
Wissenschaftliche Stephan FeigePrsident
Simone des Zuberbhler
Verwaltungsrates Director Consulting
Nach den heftigen Beben der Finanzkrise zeichnen sich zwar noch diffus
erste Anzeichen eines Aufschwungs ab. Nach langen Monaten des
Durchhaltens gilt es nun fr Unternehmer, Manager und Fhrungskrfte,
den leichten wirtschaftlichen Aufwind positiv zu nutzen. Das aktuelle
Marktumfeld zeigt sich jedoch in gewandelter Form: Althergebrachte Business
www.sgbs.com D E U T S C H L A N D
Patentrezepte, Pfadabhngigkeiten sowie Denkmuster von gestern sind SGBS SGBS
EDITION GENERAL MANAGEMENT SERIES

Books & Tools
29.30. September 2006 St. Galler Business School

hufig nicht mehr wirkungsvoll. Vieles muss in Unternehmen nun neu und
anders gemacht werden, vielerorts stehen Wandel, Vernderung und
St.Galler St.Galler
SGBS Alumni-Jahrbuch 2009 2010

Fortschritt ganz oben auf der Tagesordnung. Entsprechend gross ist der
Bedarf an wirksamen, ganzheitlichen und nachhaltigen Instrumenten und
Business School Management Business School

Ganzheitliches
Denkhilfen.
Mit dieser hochaktuellen Thematik beschftigten sich Studenten der
Corporate Dynamics
in der Praxis PERSONAL IMAGE
Vorlesung Corporate Dynamics von Christian Abegglen an der Alpen-
Adria-Universitt Klagenfurt im Rahmen von studentischen Forschungs-
projekten. In zwei Sammelbnden werden vorliegend als Resultat ausge-
Erfolgreiches Management von Wandel
www.sgbs.com
suchte Beitrge verffentlicht. Dort werden bewhrte Management-
aus studentischer Sicht Sprache Kommunikation Prsentation
Instrumente wirksamer Initiierung, Steuerung und Bewltigung von
Ausgewhlte Diplomarbeiten der SGBS Die Seminare & Lehrgnge stehen
Wandel und Fortschritt dargestellt und mittels aktueller Fragestellungen
intensiv diskutiert. Methodische Grundlagen beider Bnde sind zwei zen- eine Short-Story fr Fhrungskrfte und Manager Die Seminare & Lehrgnge stehen
trale Bausteine der weithin bekannten St. Galler Management-Lehre:
Systemorientiertes Management und das Lebenszyklus-Modell. Band 1
Alumni-Jahrbuch Die Seminare
von Uwe J. Hackbarth Die Seminare
2011
Christian Abegglen Robert Neumann

Zielsetzung von Band 1 ist die Darstellung wesentlicher Voraussetzungen
Band 1: unter dervon
Leitung wissenschaftlichen
Prof. Dr. Robert unter dervon
wissenschaftlichen
Davos
und Stellhebel erfolgreichen Managements von Vernderungen sowie die
griffige Veranschaulichung der Grundlagen fr optimales Handeln in tur-
bulenten Zeiten. Obwohl die Notwendigkeiten zum Wandel vielerorts
bewusst sind, klagen Unternehmen ber mangelnde Vernderungsbereit-
Ideen- und Innovationsmanagement
Leitung von
Neumann . Prof. Dr. Robert Leitung von
Neumann . Prof. Dr. Robert
www.sgbs.ch
schaft. Mit der systematischen Suche nach Ursachen und Grnden dieses Christian Abegglen
Robert Neumann
Neumann . Neumann .
2017: September 2223, St.Gallen

Mangels werden entlang der Phasen des Unternehmenslebenszyklus die
Vernderungsfhigkeit eines Unternehmens einerseits sowie typische
Herausgeber Christian Abegglen Der Dozentenstab vereinigt Der Dozentenstab vereinigt
Der Dozentenstabaus vereinigt
interne Umsetzungshrden andererseits diskutiert. So sind zunchst schritt-
weise intern und extern relevante Faktoren identifiziert und beleuchtet.
Dann wird aufgezeigt, wie diese wirksam abzugleichen sind, damit die
Herausgeber
Persnlichkeiten Wissen- Der Dozentenstabaus

Wissen-
Persnlichkeiten aus Wissen-
Stosskraft eines Unternehmens entlang der Reifephasen nachhaltig sicher-
gestellt werden kann.
ST. GALLER
schaft, Managementberatung Persnlichkeiten aus Wissen-
schaft, Managementberatung
schaft, Managementberatung
BUSINESS BOOKS & TOOLS
ALUMNI-CLUB SERIES
und Praxis. schaft,
Praxis.
und Praxis.
ST. GALLER ST. GALLER
Robert Neumann
Christian Abegglen
ST. GALLER
Peter Zehnder
und Praxis.
Robert Neumann
BUSINESS
BOOKS & TOOLS
Christian Abegglen Peter Zehnder
ISBN 3-905379-21-X
GENERAL MANAGEMENT SERIES GENERAL MANAGEMENT SERIES Schutzgebhr SFr. 15./10.
Robert
Prof. Dr.Neumann
GENERAL MANAGEMENT SERIES
Christian Abegglen Peterrer.Zehnder Robert
Prof. Dr.Neumann Christian Abegglen Peterrer.Zehnder
Prof. Dr.
robert.neumann@sgbs.com
Dr. oec. HSG
Dr. oec. HSG
lic. pol.
lic. rer. pol.
Management-Congresses SGBS: in the middle of September in St. Gallen
Prof. Dr.
Dr. oec. HSG
Dr. oec. HSG
lic. pol.
lic. rer. pol.
St.
St. Galler
Galler Business
Business School
School
Rosenbergstrasse
Rosenbergstrasse 36
36
CH-9000
CH-9000 St.
St. Gallen
Gallen
2018: September 2122, St.Gallen

Tel.
Tel. 0041
0041 (0)71
(0)71 225
225 40
40 80
80 Fax
Fax 0041
0041 (0)71
(0)71 225
225 40
40 89
89
www.sgbs.com
www.sgbs.com seminare@sgbs.com
seminare@sgbs.com
St. Galler Business School Rosenbergstrasse 36 CH-9000 St. Gallen
Tel. 0041 (0)71 225 40 80 Fax 0041 (0)71 225 40 89
St.Galler Business School 5

Overview International Seminars in English 2014
2017
International Senior Programs Strategy-Week Boston Page 13 International Junior Programs Business Simulation Page 23
International Senior Management No. 34117 June 1216, 2017 International Junior Management No. 57117 July 35, 2017
Program Page 10 Boston, USA, Harvard Club Program Page 18 St.Gallen
Lucerne London Boston
No. 34217 November 610, 2017 No. 25117 part 1 March 2426, 2017 No. 57217 December 46, 2017
No. E1117 part 1 June 19-23, 2017 Boston, USA, Harvard Club part 2 June 30July 2, 2017 St.Gallen
part 2 September 4-7, 2017 part 3 September 1517, 2017
part 3 November 610, 2017 part 4 December 46, 2017
Boston, USA/London/Boston, USA Leadership-Week Boston Page 14 St.Gallen/Flims/Lucerne/
Certificates & MBA
St.Gallen or Cracow
No. E1217 part 1 November 610, 2017 No. 72117 June 1923, 2017 SGBS International Senior Management-
part 2 March 1215, 2018 Boston, USA, Harvard Club No. 25217 part 1 September 1517, 2017 Certificate St.Gallen Page 26
part 3 June 1822, 2018 part 2 December 13, 2017
No. 72217 November 1317, 2017 part 3 March 911, 2018 No. 19117 1st Accomplishment
Boston, USA/London/Boston, USA
Boston, USA, Harvard Club part 4 July 24, 2018 Begin of study: January 9, 2017
seminar language: Lucerne/Stein am Rhein/
No. 19217 2nd Accomplishment
Part 1: B
oston, USA (in English) St.Gallen/St.Gallen
Finance-Week London Page 15
Begin of study: April 10, 2017
Part 2: London (in English) seminar language: part 13: in English
Part 3: Boston, USA (in English) No. 52117 March 1316, 2017 No. 19317 3rd Accomplishment
part 4: in German or
London, School of Economics Begin of study: July 10, 2017
English
Asia-Week Shanghai Page 12 No. 52217 September 47, 2017 No. 19417 4th Accomplishment
London, School of Economics Begin of study: October 9, 2017
No. A1117 May 1519, 2017 Strategic & Marketing Management
Shanghai for Talents Page 20
St. Galler
International Executive MBA Page 28
Business School
No. 47117 March 2426, 2017
St.Gallen No. 92117 1st Accomplishment
SGBS International Senior (in English, Friday to Sunday) Begin of study: January 9, 2017
Management-Zertifikat St. Gallen
m No. 92217 2nd Accomplishment

am
gr
Studienbeginne:
tsp
ro 9. Januar 2017
Begin of study: April 10, 2017
Financial Management for Talents Page 21
10. April 2017
a
fik
10. Juli 2017
rti
9. Oktober 2017
Ze
St. Galler No. 92317 3rd Accomplishment
englische Version andere Termine!! Business School No. 58117 September 1517, 2017
International International Begin of study: July 10, 2017
Lucerne
Die Zertifikatsprogramme
Senior Management Junior Management der St. Galler Business School

Programm Programm St. Galler Management-Konzept
(in English, Friday to Sunday)

Praxisnahe Aus- & Weiterbildung
gbs.ch gbs.ch
No. 92417 4th Accomplishment
.s .s mit Upgrade-Mglichkeit
2017
www www
International
2017
Executive MBA
2017
No. E1117 1st Accomplishment 2017

No. 25117 1st Accomplishment 2017
part 1 March 24 26, 2017
part 2 June 30 July 2, 2017
2017 Begin of study: October 9, 2017
part 1 June 19 -23, 2017 part 3 September 15 17, 2017
part 2 September 4 - 7, 2017 part 4 December 4 6, 2017 Master-Diplome St. Gallen
part 3 November 6 10, 2017 St. Gallen / Flims / Lucerne /
St. Gallen or Cracow
Leadership for Talents

Boston, USA / London / Boston, USA
FERNSTUDIEN-
No. E1217 2nd Accomplishment 2017
part 1 November 6 10, 2017
part 2 March 12 15, 2018
No. 25217 2nd Accomplishment 2017
part 1 September 15 17, 2017
part 2 December 1 3, 2017 BOSTON
LONDON MODULE Page 22
part 3 June 18 22, 2018 part 3 March 9 11, 2018
Boston, USA / London / Boston, USA part 4 July 2 4, 2018 INTERNATIONAL EXECUTIVE SHANGHAI
Cracow University: European Integrated

Lucerne / Stein am Rhein /
No. 77117 June 30July 2, 2017

2018 St. Gallen / St. Gallen
No. E1118 1st Accomplishment 2018
part 1 June 18 -22, 2018
2018 PRAXISARBEIT
MBA
part 2 September 10 - 13, 2018 No. 25118 1st Accomplishment 2018
Flims Management Program (MBA), Cracow

part 3 November 12 16, 2018 part 1 March 9 11, 2018
Boston, USA / London / Boston, USA part 2 June 8 10, 2018
part 3 July 6 8, 2018
No. E1218 2nd Accomplishment 2018
part 4 September 7 9, 2018 SEMINARE
part 1 November 5 8, 2018

St. Gallen / Cracow / Flims /Lucerne
www.sgbs.ch/mba
(in English, Friday to Sunday) Page 30
part 2 March 11 14, 2019
part 3 June 17 21, 2019 KOLLOQUIEN
ocation: Duration: 4 x 3 days
rt 1: Lucerne (in German) or Part 13: English
Boston, USA, (in English,
Duration: 2 x 4 days and 1 x 5 days Location: Part 4: English or German (depending on your choice) Berufsbegleitende akademische MBA-Ausbildung
fr obere und oberste Fhrungskrfte
in November) Part 1: Boston, USA, (in English)
Course Fee*: CHF 13900./ 12600. Course Fee*: CHF 7900./ 7150.
94117 October 2, 2017

rt 2: London (in English) Part 2: London (in English)
rt 3: Boston, USA (in English) * add 8% VAT on the course costs in Switzerland
ST. GALLER
MANAGEMENT & BUSINESS SCHOOL
Part 3: Boston, USA (in English) * add 8 % VAT on the course costs in Switzerland.
ST. GALLER
MANAGEMENT & BUSINESS SCHOOL
upgradeS
your
perSpective St. Galler
No. 77217 December 13, 2017
Business School
Stein am Rhein Cracow/St.Gallen
6
Overview International Seminars in English 2018
International Senior Programs Finance-Week London Page 15 Strategic & Marketing Management Business Simulation Page 23
for Talents Page 20
International Senior Management No. 52118 March 1215, 2018 No. 57118 July 24, 2018, St.Gallen
Program Page 10 London, School of Economics No. 47118 March 911, 2018
St.Gallen No. 57218 December 35, 2018, St.Gallen
Lucerne London Boston
No. 52218 September 1013, 2018 (in English, Friday to Sunday)
No. E1118 part 1 June 18-22, 2018 London, School of Economics
part 2 September 10-13, 2018 No. 47218 September 2830, 2018 Certificates & MBA
part 3 November 1216, 2018 St.Gallen
Boston, USA/London/Boston, USA International Junior Programs (in English, Friday to Sunday) SGBS International Senior Management-
Certificate St.Gallen Page 26
No. E1218 part 1 November 58, 2018 International Junior Management
part 2 March 1114, 2019 Program Page 18 No. 19118 1st Accomplishment
Financial Management for Talents Page 21 Begin of study: January 8, 2018
part 3 June 1721, 2019
No. 25118 part 1 March 911, 2018
Boston, USA/London/Boston, USA No. 58118 March 2325, 2018 No. 19218 2nd Accomplishment
part 2 June 810, 2018
St.Gallen Begin of study: April 9, 2018
seminar language: part 3 July 68, 2018
Part 1: B
oston, USA (in English) part 4 September 79, 2018 No. 19318 3rd Accomplishment
Part 2: London (in English) St.Gallen/Cracow/Flims/Lucerne No. 58218 September 1719, 2018 Begin of study: July 9, 2018
Part 3: Boston, USA (in English) Lucerne
No. 25218 part 1 September 2830, 2018 No. 19418 4th Accomplishment
part 2 December 79, 2018 Begin of study: October 8, 2018
Asia-Week Shanghai Page 12 part 3 March 810, 2019
part 4 June 79, 2019 Leadership for Talents Page 22
No. A1119 May 2024, 2019
St.Gallen/Flims/Lucerne/ International Executive MBA Page 28
Shanghai No. 77118 July 68, 2018
Cracow
Flims No. 92118 1st Accomplishment
seminar language: part 13: in English (in English, Friday to Sunday) Begin of study: January 8, 2018
Strategy-Week Boston Page 13 part 4: in German or
English No. 77218 December 79, 2018 No. 92218 2nd Accomplishment
No. 34118 June 1115, 2018 Flims Begin of study: April 9, 2018
Boston, USA, Harvard Club (in English, Friday to Sunday)
No. 92318 3rd Accomplishment
No. 34218 November 59, 2018
Begin of study: July 9, 2018
Boston, USA, Harvard Club
Strategy Week, Harvard Club of Boston, No. 92418 4th Accomplishment
Boston Begin of study: October 8, 2018
Leadership-Week Boston Page 14
Leadership Week, Harvard Club of
No. 72118 June 1822, 2018 Boston, Boston Cracow University: European Integrated
Finance Week, London School of Management Program (MBA), Cracow
No. 72218 November 1216, 2018 Page 30
Economics (LSE), London
94118 October 8, 2018
Asia Week, China Europe International
Cracow/St.Gallen
Business School (CEIBS), Shanghai

Impressing methodological approaches of the
speakers and very flexible adoption of the contents
of the seminar on concrete questions and needs
of the participants. I could succeed in directly brin-
ging in my challanges. The huge fund of practical
examples and especially the guided exchange
with other participants was of great advantage.
Alltogether a perfect renewal of knowledge.
8
International Senior Programs
International Senior Management Program 10
Asia Week Shanghai: Doing Business in China 12
Strategy-Week Boston 13
Leadership-Week Boston 14
Finance-Week London 15

Participants Concept
englische Version andere Termine!!
International 1. Experienced managers who acquire a
higher general management position in
Todays managers have to be effective
and motivating leaders who accom-
Course modules:
Week 1: 5-day session in Boston, USA

Senior Management international fields plish excellent results in their particu-
lar fields of responsibility and guide
Course in English
2. Management committee and board Topics: Strategy and Marketing
Program members
the company to success. This process
requires an integrated management
or Leadership
3. Managing directors, division or profit approach which takes international

Week 2: 4-day session in London
center managers and global issues into consideration.
Course in English
4. Managers with high decision-making Numerous factors and their rela- Topics: Financial Management
2017 responsibility tions need special awareness: global
strategies, local marketing concepts, Week 3: 5-day session in Boston, USA
No. E1117 1st Accomplishment 2017 5. Managers responsible for strategic
core competence processes, culturally Course in English
part 1 June 19 -23, 2017 projects and major planning
diverse management and many more. Topics: Leadership or
part 2 September 4 - 7, 2017
Strategy and Marketing
part 3 November 6 10, 2017 The International Senior Management
Boston, USA / London / Boston, USA Program addresses all these subjects
No. E1217 2nd Accomplishment 2017 in several sessions during a total of 13
part 1 November 6 10, 2017 days. This course is especially designed Interactive Concept:
part 2 March 12 15, 2018 for experienced managers acquiring a
Skilled lecturers provide different approach-
part 3 June 18 22, 2018 higher general management position
es; professional business knowledge,
Boston, USA / London / Boston, USA with international focus.
actual business situations and case studies.
2018 Theoretical concepts are complemented
No. E1118 1st Accomplishment 2018 The St.Gallen Approach with practical examples and thus guarantee
part 1 June 18 -22, 2018 a diverse, integrated approach. Amixture of
This German/English bilingual program
part 2 September 10 - 13, 2018 interactive learning with small study groups
combines the proven St.Gallen management
part 3 November 12 16, 2018 challenges both, your leadership skills and
approach with the American case study
Boston, USA / London / Boston, USA your managerial communication skills.
methodology. The international exposure of
No. E1218 2nd Accomplishment 2018 participants allows mutual exchange
part 1 November 5 8, 2018 of business experience and favors global
part 2 March 11 14, 2019
network opportunities.
part 3 June 17 21, 2019
Duration: 2 x 4 days and 1 x 5 days Location:
Part 1: Boston, USA, (in English)

Course Fee*: CHF 13900./ 12600. Part 2: London (in English)
* add 8% VAT on the course costs in Switzerland Part 3: Boston, USA (in English)
10
Topics
Principles of General Management Product life cycle management; develop- Definition of one's own cost position Empowerment factors
Success ment of an integrated product life cycle Designing a profitability concept Personal time management: boosting effi-
Corporate management in turbulent times concept In/outsourcing: When do investments make ciency and effectiveness through appropri-
Reliable management principles Product ideas and their incorporation into sense fixed or variable costs? ate self organization
New global conditions international product strategies Job satisfaction and motivation: Manage-
Why toolboxes are out and thinking is Market management: Identification of Controlling ment in uncertainty
in growth and penetration potentials Key figures for value-oriented management Work life balance
Mass customization and compensation
Strategic Management Ingredient branding Data warehouse / data marts the core of
These topics will be complemented with
Alert managers recognize the right The e-commerce challenge modern controlling systems
numerous case studies to illustrate course
moment for a strategic turn-around; new Interpretation and analysis of controlling
contents and test participants leadership
concepts for future challenges Implementation reports: actual cases
qualities. Finally you will develop an indi-
Keys to competitive advantage: New global Early identification of obstacles and bar- Business plans, investment and profitability vidual, effective management model.
strategies riers using the St.Gallen implementation calculations, planning of start-ups
Exploring the central strategic plus concept
Managing strategic information: Business Driving implementation; the most common Mergers and Acquisitions Please mail or fax your registration to:
Knowledge Engineering barriers of implementation; roles of visio- Assessing corporate value, synergies, and
naries, strategists, executors, or coaches Business School St.Gallen
Business units versus corporate strategy risks
Rosenbergstrasse 36
ways of handling the dilemma The balanced scorecard used as a core IPO: how to float a company on the market
CH-9000 St.Gallen
Identification of core business using the implementation tool (practical example)
portfolio approach How to increase value; selling a company Phone: 0041-(0)71 225 40 80
Strategic alliances, international collabo- Finance Management Fax: 0041-(0)71 225 40 89
ration Financial responsibilities for executives Internet: www.sgbs.ch
Leadership
Intuitiv management or sophisticated con- Assessment of balance sheets and profit E-Mail: seminare@sgbs.ch
Key elements of high-performance leader
trolling tools? and loss statements ship systems
Focus on profitability Building corporate culture based on leader-
Marketing Management Financial management in the particular ship personalities and cultural diversity
Functional marketing basics field of responsibility Managing people: The art of leading,
Future opportunities for businesses, pro- Recognition of planning mistakes coaching, encouraging and challenging
ducts and markets Communication and negotiation skills,
Cost Management difficult conversations, conflicts, goal
Importance of ongoing cost management definition, handling critisism
From process cost statement to cost
management

Asia-Week Participants The following core aspects are discussed:

Which strategies are adequate to enter
Why is the potential of the markets
frequently underrated?
1. Executives planning to take advantage The really relevant criteria to evaluate
Shanghai: of growth potentials in Asia
profitably in the growing regions in Asia?
Which strategies work best to establish a market attractiveness
2. Current or scheduled expatriate managers successful business in China? Effect of diverse cultures and value sys-
Doing Business 3. Members of multinational teams who
Many companies miss the opportunity to tems on businesses and organizations
participate fully and efficient in emerging Human resources challenges in China
in China seek to prepare for running a business in
Chinas changing environment.
markets due to negative experiences: How
is it possible to avoid problems and barriers Market Entry
4. Executives planning to redefine their in advance?Opportunities of e-leverage, Five steps to and success factors for
business models by identifying new new media and web-marketing market entry
opportunities in China The value of business networks
Organizational models that fit
5. Executives intending to broaden their
knowledge in Chinese management practi- Topics
ces The participants of this seminar will Real-World Cases
gain a substantial selection of examp- Examples of successful strategies for medi-
This five-day executive seminar is les and best practices demonstrating um-sized businesses and big corpo-rations
designed for top and upper level exe- both opportunities and threats orga- in China
cutives with a need to update on most nizations are exposed to entering the Entry, reorganization and subsequent
recent knowledge on doing business emerging markets in China. growth in a turbulent environment of a
in China. The program addresses European company in China
especially also current or scheduled The unique Chinese business and cultural
Asia-Week Shanghai St. Galler
expatriate managers or members of environment 2017
Business School
How to master the unique Chinese busi-

multinational teams who seek to pre-

Asia-Week Shanghai, May 15 - 19, 2017
Program Overview

Program Start: Monday, May 15th 2017, 08:00
ness and cultural environment

pare for running a business in China`s

Meeting Point: Reception/Lobby Radisson Blu Hotel Shanghai New World
88 Nanjing Road (W)
Shanghai 200003

Challenges of running a business in China

Monday May 15, 2017 (08:00-17:30)
changing environment.
Kick-off: 08:00 Program start
Meeting at Radisson Blu Hotel Shanghai New World
Transfer to Jiao Tong University

Location: Shanghai Jiao Tong University

Typical cross-cultural misunderstandings:

(Downtown Campus Shanghai,
1954 Huashan Road, Xuhui District)

Topics: 09:00 - 12:00
Confucius way of doing business in China
To analyse and understand both Wes-

Specific challenges of running a business in China
Lecturer Dr. Kim Kwong Kwok
Chinese culture and its managerial impli-

2017
13:30 - 17:00
Chinese culture and their implications on business
Communication in Chinese cultural context
Lecturer Ms. Cuixian Yang
tern and Chinese management practi-

cations
15:00 - 15:30 Campus Tour Shanghai Jiao Tong University

Evening: 19:00
Welcome drink at the Radisson Blu Hotel Shanghai New World
Optional
No. A1117 May 15 19, 2017 ces is crucial to successfully compete

Tuesday/Wednesday May 16 - 17, 2017 (09:00-18:00)

Location: Radisson Blu Hotel Shanghai New World
(88 Nanjing Road (W), Shanghai 200003)

in the Asian market place and to par-

Topics: 09:00 - 18:00 (both days)
Shanghai in English
(lunch break 12:30 - 14:00)
Challenges of globalization, global integration and local adoption
Importance of Chinas markets, market potentials and challenges
Market entry, success factors, networks, models
Challenges of Globalization

Wolfgang Bierer, Dipl. Ing.
ticipate from the growth of emerging

President and CEO Endeavor SBC

Asia-Week Shanghai:

St. Galler Business School Rosenbergstrasse 36
2019
CH - 9000 St. Gallen Phone +41 (0)71 225 40 80 Fax +41 (0)71 225 40 89
The practice of selective differentiation and

Thursday May 18, 2017 (08:30-17:00)
markets. This seminar was launched to Doing Business in China

Real-World 8:30 Departure by bus
Cases I: from Radisson Blu Hotel Shanghai New World

May 15 19, 2017

Company: 10:00 - 16:00
Bayer Technology Services
adaptation of successful global players

Bayer Integrated Site Shanghai
show executives how an organization

Challenges and possible successful strategies
in the Chinese business
No. A1119 May 20 24, 2019

Visit of the Integrated Production Site
Dr. Yun Chen
Head of Bayer Technology and Engineering Services (Shanghai)
The process of global integration and local

Jochen Mahrenholtz
can grow better and faster by using

Head of Production and Technology, Polycarbonates, BMS China
David Ji

in English
Production and Technology, Industrial Operation, Basic Chemicals, BMS China
Shanghai

adaptation
Evening: Taste of China, Roastet Beijing Duck - Chinese national dish
the typical and different strengths of

Optional

Friday May 19, 2017 (08:00-18:30)
How to slice it: Smart market-segmentati-

Real-World 8:00 Departure by bus
Cases II: from Radisson Blu Hotel Shanghai New World
Chinas research, production and con-

Company I: 09:30 - 13:00
Duration: 1 x 5 days
Bobst (Shanghai) Ltd
Excellence in the Chinese machine industry
on for the 21st century

General Manager
Bobst Shanghai
sumer markets.
Asia-Week, Shanghai

Company II: 14:00 17:00

May 18 Shanghai Tobacco (Group) Corp.
- 22, 2015
Chinese tobacco industry: The sales pe rspective
Visit of the cigarette printing facilities
Course Fee: CHF 5400./ 4850.

General Manager
Shanghai Tobacco
Importance of Chinas markets

Business School St. Gallen n Blu Hotel Shanghai New World)
End of program around 18:30 (Radisso
Dress Code: Business Casual
Rosenbergstrasse
36

CH-9000 St. Gallen
Identification of regions with future Telephone:

St. Galler Business School Rosenbergstrasse 36 CH - 9000 St. Gallen
0041-(0)71 225 40 80
Phone +41 (0)71 225 40 80 Fax +41 (0)71 225 40 89
Fax: 0041-(0)71 225 40 89
growth potential in China Internet:

e-mail:
www.sgbs.ch
seminare@sgbs.ch
12
Strategy-Week This intense strategy course in English is

designed for executives with basic know
This course introduces latest
knowledge and strategic concepts
Topics of the Seminar
1. Priority of Strategic Management

Boston ledge and experience in strategic manage-
ment. Current knowledge will be critically
and also shows examples of strategic
implementation in top US corpora-
Essential strategic questions for managers
Strategic decision making for the future
questioned and new strategy approaches tions.
and proven best practices will be introduced. 2. Recognizing Need for Change
Participants outline new ideas and options This cross-cultural seminar provides Identify early growing markets
for their own corporate or business unit theoretical background information Participate in successful trends
strategy. which will be analyzed and applied in Learn from your competitors
actual cases of leading American com- Better use of existing potential
panies. You will discuss methods and Using core competencies to add value
Participants utensils the twenty-first century exe-
3. Aspects of the Leading Position
cutive needs to craft, and on how to
1. Top and high-level executives Survival requires leadership, for instance:
smartly implement strategies & tactics
Market, Cost or Quality leader
2. Entrepreneurs, directors, board members, on global and regional scale. We will
How to succeed with new business models
presidents and executives observe how a business idea develops
Culture &Productivity
2017 into a profitable market position, how
3. Executives with general management 4. Choosing the Right Strategic Option
to identify growing markets and how
No. 34117 1st Accomplishment 2017 responsibilities Defend and develop market positions
to spot market opportunities.
June 12 16, 2017
4. Managers of main departments with Define and develop new markets
responsibility for results We will discuss the use of strategic Profit growth through cooperations,
No. 34217 2nd Accomplishment 2017 management tools and their imple- mergers or acquisitions
November 6 10, 2017 5. Executives preparing for new functions
mentation into strategic concepts in 5. Strategy Implementation, Change
Boston, USA, Harvard Club with strategic and operative responsibilities.
order to reach the ultimate strategic Implementation hurdles
2018 goal, which is an outstanding, long- Leadership roles:
lasting, profitable market position. Strategist, initiator,
Everybody will benefit from reaching motivator, coach
June 11 15, 2018
this goal: shareholders as well as Strategic leadership:
management and staff. Participants From intuitive leader-
No. 34218 2nd Accomplishment 2018 will analyze success factors and prac- ship to balanced
November 5 9, 2018 tice leadership skills to turn their scorecard leadership
knowledge into actual results.
Location: Harvard Club of Boston
Course Fee: CHF 5400. 4900.

Leadership-Week 1. Senior executives optimizing their leader-

ship qualities to be better role models,
The leadership week in Boston offers
a unique combination of the
Course material and handouts will be
very concentrated. Discussions of cases in
Boston superiors, coaches or motivators renowned St.Gallen Management

Approach with the thorough meth-
study groups, short presentations in Eng-
lish and guided discussions will enhance
2. Executives and specialists seeking
odology of American Case Studies. participants communication skills. This
improvement of their leadership qualities
During these five days of intense course provides a highly interactive and
and skills
training, exclusively in English, par- intense learning experience to improve
3. Team players seeking result-oriented ticipants study practical applications and develop participants leadership com-
leadership tools and skills. of their management and leadership petence.
skills in an international environ-
Upon request, participants can receive an
ment. In small groups topics such as
assessment of their leadership competence
strategy, marketing, core competen-
and faculty will offer time for individual
cies, intercultural management, and
conversations.
more, are addressed. This course is Key Speaker
mainly focused on leadership aspects
of business. Cases and lectures
Topics of the Seminar
2017 are based on current hot leadership
challenges for executives. Inter- Team building
disciplinary exchange and network-
June 19 23, 2017 Goal setting
ing are important elements of this Mark McGregor
Boston, USA
program. Leadership
No. 72217 2nd Accomplishment 2017 hnliches Seminar
November 13 17, 2017 Motivation
in englischer Sprache (vgl. Seite 59)
Boston, USA
Methodology Hierarchical
Leadership-Week Boston (5 days)
2018 communications
Experienced lecturers introduce multi
2017
No. 72118 1st Accomplishment 2018 faceted problems of corporate governance Interpersonal conflicts
June 18 22, 2018 No. 72117 1st Accomplishment 2017 and develop solutions based on partici-
Feedback and per-
Boston, USA June 19 23, 2017 pants experience and on theoretical back-
Boston, USA formance evaluation
No. 72218 2nd Accomplishment 2018 ground. While studying cases of leadership
November 12 16, 2018 No. 72217 2nd Accomplishment 2017 and management, participants sharpen Corporate culture
Boston, USA November 13 17, 2017 their skills in analyzing problems and learn
Improving personal
Boston, USA to extract core issues from complex situa-
effectiveness
Duration: 1 x 5 days tions. Participants train to think in options
Location: Harvard Club of Boston Duration: 1 x 5 days and action plans and to focus on well- Communication skills
timed results.
Course Fee : CHF 5400. 4850. Course Fee: CHF 5400. 4850.
14
Finance-Week 1. CEOs, COOs The Seminar Finance Week in London

teaches precisely the necessary under-
2. Cost Management Value Based
Management
2. Directors
London 3. Entrepreneurs, Shareholders
standing how an organization, a busi-
ness unit or a profit center should be
The value of consistent cost management
From process cost statement to cost
managed financially enabling management Identification and
4. Senior Executives
it to achieve substantial growth of elimination of sources of losses
5. Other management executives performance und increased net Setting up a profit-boosting program: Those
responsible for significant financial worth. Systematically and logically who do not expect above average p rofits
decisions you will experience which relevant will never harvest such
financial decisions have to be made In/outsourcing: decision inputs
by executives and which impulses and
3. Shareholder Value Management
inputs have to be given to Finance
Enterprise valuation: The value potential
and Controlling.
of a business concept
How monetary values are generated
Practical Relevance Benefits Cost of capital definition
This course is based on latest knowledge Financing: conventional and creative
of research and financial practice and is approaches
2017
offering a thorough understanding of all Analyzing financial reports: Trends and
No. 52117 1st Accomplishment 2017 relevant elements of modern financial Strategies to multiply net worth
March 13 16, 2017 hnliches Seminar managements. After this course in London
London, School of Economics 4. Controlling - Business Planning
in englischer Sprache* you will
Key figures
Termin eines hnlichen for value-oriented management
Seminars
No. 52217 2nd Accomplishment 2017 have a systematic overview about the
Finance-Week London (4 days) Data warehouses
in englischer Sprache (vgl. Seite/58)
data marts the heart of
September 4 7, 2017 tools of modern finance management
modern controlling systems
London, School of Economics 2016 be able to make key financial decisions
Finance-Week London (4 days)
Interpreting and analysing controlling
with peace of mind
2018 No. 52116 1st Accomplishment 2016 2017 reports: practical case examples
know which information you should
March 14 17, 2016 Planing a start-up: business plans, invest-
No. 52118 1st Accomplishment 2018 request from Controlling to be on top of
London in English ment and financial viability calculations
March 12 15, 2018 your organizational unit March 13 16, 2017
London, School of Economics No. 52216 2nd Accomplishment 2016 learn how to use your personalized London, School of
5. Mergers & Economics
Acquisitions
September 5 8, 2016 balanced scorecard to manage financial Assessing corporate value, evaluating
No. 52218 2nd Accomplishment 2018 No. 52217 2nd Accomplishment 2017
London in English aspects. synergies,
September 10 13, 2018 September 4 estimating
7, 2017 the risks
London, School of Economics Duration: 1 x 4 days 1. Financial Management London, School offloat
IPO: how to a company on the market
Economics
Boosting value; De-investment by selling
An executive managers financial
Duration: 1 x 4 days Duration: 1 x 4 adays
company
Course Fee: CHF 5900. management responsibility
You will examine these topics in the con-
* Detailinformationen im Sekretariat Appraising balance sheets and profit/loss
text of numerous case studies that both
Seminargebhr: CHF 4900./ 4450. verlangen (seminare@sgbs.com) statements; Rapid achievement of Course Fee: CHF 4900./ 4450.
summarise the program syllabus and
financial targets
enhance your financial qualities.
Complex business contents professionally and
meaningfully recited. Not theoretical, but appli-
cable knowledge concentration on the essential:
A program that conveys the essential business
knowledge as quick as possible.
16
International Junior Programs
International Junior Management Program 18
Strategic & Marketing Management for Talents 20
Financial Management for Talents 21
Leadership for Talents 22
Business Simulation (Game) 23

International The International Junior Management

Program is designed for younger
Younger managerial staff are nowa-
days in particular demand. One of
Belonging to this are:
the leading, motivating and directing of
managerial staff at middle levels wis-
Junior Management hing to prepare themselves for a more
their most important tasks lies in their
function as a link between what Top
staff and international teams towards
common aims
challenging management role. They Management wishes and prescribes,
Program have already proven their result orien- and which aspects of this are pertinent training junior staff
ted and successful way in solving pro- to and implemented at the operational
blems and as leaders, but have so far levels. Their role is thus that of a thinking and acting with a view to out-
acquired little or no international transmission belt, which should comes
2017 management experience. generate results from strategies and management of ones own person: wor-
projects. The greater the shift, the king techniques, project management,
speedier strategic changes become meetings skills
part 1 March 24 26, 2017
necessary, and, consequently, the more
part 2 June 30 July 2, 2017
important this role becomes. The peo- communicating effectively
part 3 September 15 17, 2017
ple at the bottom have to understand
part 4 December 4 6, 2017 the detection and elimination of ineffici-
what those at the top have thought
St. Gallen / Flims / Lucerne / encies in processes and management ins-
out and decided on. Staff satisfaction,
St. Gallen or Cracow truments
confidence and the working towards
No. 25217 2nd Accomplishment 2017 common goals depend essentially on dealing with conflicts and difficult situations
part 1 September 15 17, 2017 how well young managers succeed In
part 2 December 1 3, 2017 carrying out this role. In addition to these soft factors, suc-
part 3 March 9 11, 2018 cessful managers also need, however, a
A second important task is that of comprehensive overview and a well-
part 4 July 2 4, 2018 conveying ideas, important informati-
Lucerne / Stein am Rhein / grounded knowledge of finance and
Daniel Gfeller, lic.rer.pol. on about optimisation potentials,
St. Gallen / St. Gallen accountancy.
trends and impulses, in concentrated
form, from the scene of the events to The learning in this international
2018
those responsible for making decisions. intensive program is based on the sub-
No. 25118 1st Accomplishment 2018 Good ideas are not only conceived at ject-related input of outstanding lec-
part 1 March 9 11, 2018 the top. Operational activities are often turers as well as personal participation
part 2 June 8 10, 2018 nearer to the pulse of reality. It is the and the working through real-life
part 3 July 6 8, 2018 collection of such information and the cases.
part 4 September 7 9, 2018 submission of a proposal for decision Structure:
St. Gallen / Cracow / Flims /Lucerne which belongs to an entrepreneurial
The program, (parts 1-3 in English, part 4 in
attitude and which massively increases
German or English) consists of 4 parts each
Duration: 4 x 3 days the effectiveness of an organisation.
lasting 3 days (generally Friday to Sunday).
Part 13: English The third, and by far the largest sphere
Part 4: English or German (depending on your choice) of duties is the management of ones Part 1: Strategy, Marketing
own work segment or ones own Part 2: Leadership, Personal Management
Course Fee*: CHF 7900./ 7150. department. Part 3: Controlling, Financial Management
* add 8 % VAT on the course costs in Switzerland. Part 4: Integrated Implementation:
Management Game
18
Topics
1. The role of a manager 4. T he path to marketing success thanks Self-management 9. Rules within profit management
to Marketing
Embedding into the organisation Efficient working techniques Interrelationships between turnover, cost
Customer Relationship Management contributions (DB), costs, profit, cash flow
potential for influence and shaping Chairing meetings, steering projects
and return
Rules and Principles of modern Marketing
leadership which is result-orientated Recognising personal strengths
Increasing profits: the levers for this
despite material constraints What does Practical examples of and for good
this mean? Marketing
7. L eading staff: Motivation as the task
Acting as a link between top management Actively steering marketing success. 10. Finance and Accountancy
of the manager
and the operational level
Interrelationships: The basic rules
It is easy to create frustration amongst
5. C
ustomer satisfaction, customer staff, motivating them is more difficult; Planning, budgeting, calculation, and
2. Developing strategic concepts Care, distribution making use of the available self-motivati- market price
on the right way. What is it that great
Corporate strategy, visions, guidelines, our Only those who recognise the value of cus- Calculation of costs and performance
motivators do in order to create a clima-
global standing tomer relationships make the effort not to
te of enthusiasm and joy in the collective Calculation of liquidity, profitability,
lose them or rather to preserve them. Only
understanding corporate identity achievement of targets? Which staff efficiency
those who know what effects customer
management tools are available?
developing business strategies satisfaction can actively steer it. Those who
realise that it is generally more profitable Recognising ones own management style
internationalisation, growth and profitabi- 11. Controlling
to generate more business with existing
lity strategies Rules for a motivating style of behaviour
customers rather than at great cost to What information is necessary in order to
towards others virtual teams
strategies focussed on corporate values win over new customers really involve be able to steer ones own sphere of res-
themselves in exploiting potential to the Ways towards social competence ponsibility? How should one read manage-
capability-driven strategies, human poten- full, added value and customer bonding. ment and controlling reports? How can
tial orientated strategies
one make use of management instruments
8. Skilful communication such as Balanced Scorecard or Navigators?
6. R
aising efficiency thanks to
3. From strategy to the corporate result Those who know the rules of communicati-
leadership
on have an easier job to influence others
The influence of financial considerations Badly led teams and staff work inefficient- 12. Contributing to implementation
and change their behaviour, to bring about
on targets and anticipated results ly though they could - and would gene- course corrections and improvements, dispel The dedication of management is decisive
using available freedom of movement in rally wish to perform better. Working effi- conflict situations or face up to rather than for the success in the implementation of
the optimisation of corporate results ciently and going about things in a result- shy away from unpleasant issues. strategies and concepts which are decided
oriented fashion are things one learns best from above and have to be realised by
taking different cultures into consideration on the job through the role model beha- those below.
increasing profit: How to proceed? viour of the boss. Managers must recog-
nise this role model function: Within the framework of an integrated
case study, you will put what you have
learned into practical use.

Concept Topics
In times of crisis and saturated mar-
Strategic & Marke- ket an increasing need for new ways
Strategic Analyses
The St.Gallen Management Approach
Customer Satisfaction as Main Goal
Service management and customer
of thinking in strategic and marketing
ting Management management has raised. The holistic
as a holistic framework in strategic
management
satisfaction: How to use relationsship
marketing
St.Gallen approach leads the participants
for Talents into new perspectives of analysing their
Basic Analyses: What questions do we
have to ask?
The customer need as a basis for future
performance
own role, concepts and implementation
The strategy funnel: How to avoid Building up unique selling proposition
skills and gives an integrated navigation
paralysis through analysis How to communicate satisfaction
tool for future tasks.
This intensive seminar allows the par- Todays market positions and their
ticipants to develop new methods for influence for our own strategy Implementation
their own business based upon proven Determine the right adjusting levers for Implementation hurdles
contemporary strategy and marketing company success and sustainability Learning from competitors
2017
tools in a holistic, integrated context. Using core competencies to add value
No. 47117 1st Accomplishment 2017 Within the seminar a mix of lectures, Developing Successful Strategies
March 24 26, 2017 Within the framework of an integrated
group work and discussion offers the How effective strategies are developed
St. Gallen case study, you will put what you have
opportunity for all participants to use Thinking in alternatives and scenarios
(in English, Friday to Sunday) learned into practical use.
the techniques, to discuss and questions
Good and bad strategies: Learning from
No. 47217 2nd Accomplishment 2017 the tools and after all to check what
the best
September 29 October 1, 2017 kind of views, questions and instru-
Structure follows strategy
St. Gallen
ments will help for own tasks. The pro-
fessional, practice-orientated lecturers of
Participants
St.Gallen Business School not only share Building an Effective Marketing Mix This 3-day seminar Strategic & Marketing
2018
their strategy and marketing know how From initial idea to cash cow products: Management for Juniors is designed for
No. 47118 1st Accomplishment 2018 but also a lot of examples and practice management strategies for product young professionals, junior managers and
March 9 11, 2018 cases to outline lessons learned and ana- development middle management members wishing to
St. Gallen logies to learn from other branches. Developing leading brands strenghten their ability in strategic decisi-
(in English, Friday to Sunday) Sie whlen ein Seminar aus folgenden
Durchfhrungen**: Markting to target groups: How to seg- on making and marketing.
No. 47218 2nd Accomplishment 2018 ment markets?
September 28 30, 2018 No. 47216 2nd Accomplishment 2016 Managers with strategic, marketing, dis-
Tools for operating an active product tribution, sales and product responsibility,
St. Gallen September 2 4, 2016, St. Gallen
range wishing to critically compare their strate-
(in English, Friday to Sunday) (in English, Friday to Sunday)
Communication concepts gic marketing and product concepts with
Duration: 1 x 3 days Pricing and terms management the ideas of the program.
March 24 26, 2017, St. Gallen
Course Fee*: CHF 2900./ 2550.
** Alternativ zum Diplomstudium kann
* add 8 % VAT auch nur das Seminar belegt werden.
20
Concept Topics
Financial Taking management responsibility

and achieving results demand compe-
Financial management Cost management
Financial parameters and how they Concept and structure of modern cost
Management tence in dealing with essential aspects
of business accounting and financial
model company results and performance accounting: cost-
The paradigm of linked sales/volume, apportioning techniques, cost-accoun-
for Talents management. This is where the course
Financial Basics fits in: within inten- profit and costs ting systems, cost categories, cost
sive 3 days participants learn about centres, cost bearers, the operational
Reconciling liquidity, profitability and
complex financial and accounting issu- account sheet.
risk goals
es in a comprehensive and systematic Calculation systems, unit cost
way. Balance-sheet, profit/loss statement
Calculating contribution margins: parti-
The course aims to explain and train, Break-even analysis
al vs. total cost accounting, optimising
step by step, the financial management Capital flow statement, cash flow
2017 the product range, flexible lower price
system and its specific impact on vari- How to justify an investment proposal limits, break-even point
No. 58117 1st Accomplishment 2017 ous areas of the enterprise. A highly
March 10 12, 2017 practical, hands-on approach makes for Return on capital investment (ROI/ROCE) Target costing
St. Gallen an exciting and stimulating learning Make-or-Buy, Insourcing/Outsourcing Cost planning and tracking
(in English, Friday to Sunday) experience.
Practical examples and case studies
Practical leadership techniques
September 15 17, 2017
Lucerne Cash management, financial enginee-
(in English, Friday to Sunday) ring, shareholder value management
Liquidity management
Participants
2018
No. 58118 1st Accomplishment 2018 The right mix of financial instruments,
Younger Executives in lower and middle
March 23 25, 2018 Sie whlen ein Seminar aus folgenden financing rules
management positions
St. Gallen Durchfhrungen**:
The shareholder value concept Line and staff managers with results,
No. 58216 2nd Accomplishment 2016 cost or sales responsibility right now, or
No. 58218 2nd Accomplishment 2018 September 23 25, 2016
in the imminent future.
September 17 19, 2018 Lucerne Controlling
Executives scheduled for future posi-
Lucerne (in English, Friday to Sunday) Key figures for controlling, key perfor-
tions in general management desiring
(in English, Friday to Sunday) mance indicators KPI
No. 58117 1st Accomplishment 2017 to support their next career step with
September 15 17, 2017 latest financial knowledge and tools
Duration: 1 x 3 days Efficient and effective controlling systems
Lucerne
(in English, Friday to Sunday) Structure of an MIS and early-warning
Course Fee*: CHF 2900./ 2550. system
* add 8 % VAT auch nur das Seminar belegt werden. Understanding a controlling report

Concept Topics
Leadership for Younger executives are typically in

the conflict of being simultaneously
Assessing ones own leadership
performance
Leadership in difficult situations
Strategies for coping with conflicts:
Talents a leader and a subordinate. The cour-
se Leadership for Talents highlights
Can leadership be learned? zero-sums games, working on conflicts
methodologies successful managers Prerequisites for successful leadership Handling difficult employees
utilize and which leadership skills are Analyzing and recognizing modes of Handling anxieties: insecurity, frustrati-
required to cope with this conflict. thought in everyday leadership: ones on and lethargy
Overall it ideally prepares you for your own role and how it affects subordina- Overcoming everyday stress
challenges as a manager in general
tes, superiors and colleagues
management functions.
Activating personal potential; further
The 3-day seminar Leadership for Leadership, team leadership, coaching
development of social and leadership
Talents provides the core concepts Leadership as the base for peak perfor-
2017 skills
of modern leadership and coaching mance
No. 77117 1st Accomplishment 2017 approaches. It helps to strengthen self-
June 30 July 2, 2017 The boss as coach
confidence in ones own management Practical leadership techniques
Flims capacity by learning to apply proven Professional teamwork, successful
(in English, Friday to Sunday) Greater efficiency and effectiveness by
tools and concepts. Finally, the cour- group management
se guides you to focus reflection and focusing on things that matter: priority
No. 77217 2nd Accomplishment 2017 High work satisfaction with high per-
December 1 3, 2017 action on topics that really matter for and decision management
formance: people empowering, the self-
Stein am Rhein success. Leading, not doing: how to delegate
(in English, Friday to Sunday) responsibility principle
correctly
Project/line conflicts, struggles over
2017 Time management: avoiding time traps
resources, coping with conflicting goals
No. 77118 1st Accomplishment 2018 with skillful working techniques
July 6 8, 2018 Agreeing objectives and handicaps in a
Flims
hierarchy manner; performance assess-
ment Participants
December 7 9, 2018 Sie whlenThe
einkey task ofaus
Seminar communication:
folgenden how to Leadership for Talents (3-day seminar)
Flims Durchfhrungen**:
handle encounters concerning delega- addresses younger executives preparing
(in English, Friday to Sunday) themselves for the next higher and top chal-
No. 77216 tion,
2nd criticism, assessment,
Accomplishment 2016recognition
and progress-checks
December 2 4, 2016 lenge in their career. These participants have
Duration: 1 x 3 days Stein am Rhein successfully passed already various qualifi-
(in English, Friday to Sunday) cations in management. The 3-day seminar
Course Fee*: CHF 3200./ 2880. is especially designed as a supportive course
* add 8 % VAT auch nur das Seminar belegt werden. for participants not having visited extensive
leadership seminars yet, or as a refresher.
22
Concept
Business Simulation In the seminar Business Simulation you

will, over 3 intensive days, be transported
Each management team is in charge of its
own field of work. This specific field is
is possible to gain increased confidence
and competence through the simulation of
(Game) directly into the position of a management

team which has the job of leading a
made visible by various elements such as
staff dossiers, capacities, service contracts,
tricky scenarios.
It is a common problem to transfer theo

middle-sized enterprise. Several manage- order cards, production facilities, stock
retical knowledge into direct actions. The
ment teams are active in the same highly levels etc. Therefore the consequences of
Business Simulation helps to experience
competitive market decisions thus have delayed effects of decisions become obvi-
existing interrelationships brings theory
effects not only on ones own enterprise ous.
to life. As a consequence the gap between
but also influence the actions of the com-
At the start of each new round in the theory and practice is bridged and appli-
petitors.
game (business year), there are decisions cable knowledge arises.
As a consequence participants act within a concerning finance, personnel, invest-
Dealing with specific questions: Manage
realistic, dynamic, competitive environment ments, products and markets, to be made.
rial staff is frequently faced with decisions
which forces them to permanently (re)think All of them are having direct effects on
concerning investments, increases in pro-
their options. So team decisions may the success of the business. So compari-
ductivity, stocks, process costs, out-
directly lead to the recruitment of new sons between competing companies
sourcing and so on. After each round dis-
staff, to the building of new production (teams) become possible.
cussions with other participants and expe-
plants, to the outsourcing of existing rienced trainers help to identify reasons
2017 Each business year (game round) is closed
activities, to the building-up of a brand, or for success and failures. Additional know-
with a balance sheet and a profit and loss
No. 57117 1st Accomplishment 2017 to a change of the value chain. As a result ledge inputs empower participants to
statement. Teams have to present their
July 3 5, 2017 market success becomes immediately visib- improve their performance within the next
results. In doing this, significant key figu-
St. Gallen le from a financial point of view and enab- round.
res have to be defined.
les a deep insight into commercial relati-
No. 57217 2nd Accomplishment 2017 During the business year the enterprise
onships.
December 4 6, 2017 must be sustainably managed. At this
St. Gallen Each team has the goal positioning itself Inhouse: company- or branch-specific
point it becomes obvious how teams
optimally out of a long-term perspective. manage implementing their strategy in The Business Simulation is perfectly suited
2018
Instead of computers or planning game terms of a long-term view. for in-company training courses in order
No. 57118 1st Accomplishment 2018 software participants themselves work on to highlight the holistic cause-and-effect
July 2 4, 2018 tangible game boards. As a consequence framework within the own company. The
St. Gallen they create a traceable visualisation of the St.Gallen Business School is experienced in
Benefits
progress of the game. carrying out Business Simulations within
Because of intense collaboration during
December 3 5, 2018 individual companies or focusing on a par-
the seminar, knowledge transfer among
St. Gallen ticular branches.
participants is encouraged. Experienced
participants can directly transfer their
knowledge into practice and test different
strategies within changing situations. So it
. Course Fee*: CHF 2900./ 2550.
* add. 8 % VAT

Extra occupational Master- and Certificates-
Programs within 6-36 months adjustable to the
individual time budget an outstanding mix
of seminars, colloquia, distance-learning and
project-thesis.
24
Overview Certificates & MBA
SGBS International Senior Management

Certificate St.Gallen 26
International Executive MBA 28
Cracow University MBA in European

Multicultural Integrated Management 30

Accreditation Concept
SGBS International Todays managers have to be effective

and motivating leaders who accomplish
The international, high-level trai-
ning SGBS International Senior
The SGBS International Senior Manage-
ment Certificate is awarded to partici-
Senior Manage- excellent results in their particular fields of

responsibility and guide the companys way
Management Certificate is aimed at
specific requirements of Upper- and
pants that have accomplished:
4 International Seminars (I)

ment-Certificate to success. Top-Management wishing to optimize
their knowledge especially regarding
1-2 Colloquia 2 days (II)
This demands a broad, comprehensive Distance learning (III)
St.Gallen management view, plus an international
an international perspective. In doing
so they set value on a high level of
Project Thesis (IV)
dimension in the light of increased globa- Defence of Project Thesis (V)
practical relevance, an intense training
lisation.
of Leadership-Skills and multicultural Course of events Overview
It also requires deeper understanding of aspects.
the interaction between numerous factors: Begin of studies
2017 During 12-18 exciting months they
global strategies, local marketing concepts, In each case possible at the beginning of a quarter
Nr. 19117 1st Accomplishment train and develop a deeper under-
core competence-oriented business pro-
Begin of study: January 9, 2017 standing of the interaction between Distance Learning Module 1 case study at
cesses, culturally differentiated manage- 4 Distance Learning Modules
Module 2 the end of each
numerous factors: global strategies, Module 3 module
Nr. 19217 2nd Accomplishment ment principles and behaviour, to name Feedback from advisor Module 4
local marketing concepts, core com-
Begin of study: April 10, 2017 just a few. Seminars and Colloquia
petence-oriented business processes, Boston
Boston 1-2 Colloquia
Participation at
Nr. 19317 3rd Accomplishment The Certificate Program International culturally differentiated management 18-19 seminar days, inter alia in
London
Shanghai
2 days
Begin of study: July 10, 2017 Senior Management Certificate teaches principles and behaviour, to name just
Project Thesis literature research
Nr. 19417 4th Accomplishment precisely this kind of understanding. The a few. If possible concrete Conception
company project
Begin of study: October 9, 2017 program is designed for managers with a Proposals for solutions
Upgrade possibility to the International

proven track record who have been selec- Defence of Project Thesis
2018 Executive MBA-Program
ted for a higher general management posi- As a general rule 12-18 months; verbal
Nonrecurring repeating possibility
No. 19118 1st Accomplishment tion with an international perspective.
17 Begin of study: January 8, 2018 Diploma-Awarding
No. 19218 2nd Accomplishment St. Galler

Approach SGBS International Senior Management-
Certificate St.Gallen
Business School
17 Begin of study: April 9, 2018 Professional input and teaching discussi- I. International Seminars
No. 19318 3rd Accomplishment ons led by expert lecturers alternate with
The seminars of the course of studies are
7 Begin of study: July 9, 2018 SGBS International Senior sessions in which participants address real
Management-Zertifikat St. Gallen
conducted in Switzerland, London, Boston
issues and case studies. Theory and prac-
No. 19418 4th Accomplishment m
and Shanghai involving local, very experi-
am tice complement each other to produce a enced lecturers:
017 Begin of study: October 8, 2018 gr
Studienbeginne:
ro 9. Januar 2017
tsp convincing whole and deliver a wealth of

10. April 2017
ika
10. Juli 2017
er tif
9. Oktober 2017
Strategy-Week Boston
Z stimulating ideas. A mixture of interactive
Course Fee*: Fr. 23 900. learning and small study groups provides
Die Zertifikatsprogramme
der St. Galler Business School
Finance-Week London
St. Galler Management-Konzept constant encouragement to practice both Asia-Week Shanghai
* add 8 % VAT Praxisnahe Aus- & Weiterbildung
your leadership and managerial communi-

mit Upgrade-Mglichkeit
As an alternative to the Strategy-Week

2017 cations skills.
Boston, it is possible to attend a strategy-
26 seminar in Switzerland.
Topics Distance Learning (Selection)
II. Colloquia the possibility to forge a big, interdiscipli- Strategic management Rapid achievement of profit targets
nary network and profit by the experiences Recognising strategic turning points gives Financial management within the immedi-
You have to visit 1-2 colloquia (in German
of others. alert managers a head start: new concepts ate area of responsibility
language) 2 days (Friday-Saturday) in for the challenges to come Timely recognition of planning mistakes
St.Gallen. These colloquia serve as a com-
IV. Project Thesis and Defence The key to competitive advantage: global
pact representation and appliance of the strategies for the new millennium
learning matters. Your Project-Thesis (40-50 pages) should Cost management
Appreciating the central strategic plus
prove how you would deal with a specific The value of consistent cost management
Managing strategic information: Business
III. Distance Learning Modules challenge of your company (structuring the From process cost statement to cost
Knowledge Engineering
problem, applying different tools). management
The four distance learning modules Business units versus corporate group stra-
Defining ones own cost position
cover the whole International Senior Afterwards Defence of your Thesis in tegy - ways out of the dilemma
Setting up a profit-boosting program
Management-knowledge. St.Gallen. The advanced portfolio approach to iden-
tifying core business In/outsourcing: when do investments make
For appropriate participants there is the business sense - fixed or variable costs?
Networking Strategic alliances, international collabo-
possibility to upgrade to an academic ration
During the Seminars you will get to know International Executive MBA. Management by intuition, or sophisticated Mergers & acquisitions
a lot of other participants from different controlling instruments? Assessing corporate value, evaluating syn-
branches. As a consequence you are having ergies, estimating the risks
Marketing Management IPO: how to float a company on the mar-
ket (practical example)
Building on function and process orienta-
tion Boosting value; selling a company

Course of events: In each case Discovering needs: identifying future busi-
Program possible at the beginning of a quarter ness, products and markets Leadership
Product life cycle management: creating High-performance leadership systems - the
an integrated product life cycle concept key components
Education SGBS International Senior Management-Certicate St.Gallen
Mt 1 Mt 2 Mt 3 Mt 4 Mt 5 Mt 6 Mt 7 Mt 8 Mt 9 Mt 10 Mt 11 Mt 12
Turning product ideas into international Personal attitude and cultural diversity:
Example: Beginn July 10, 2017
July
2017
Aug.
2017
Sept.
2017
Oct.
2017
Nov.
2017
Dec.
2017
Jan.
2018
Feb.
2018
March
2018
April
2018
May
2018
June
2018
product strategies using management signals to build a cul-
Seminars Exploiting market potential: recognising ture
Strategy-Week Boston*
Leadership-Week Boston growth potential The art of managing people: coaching,
Finance-Week London
Asia-Week Shanghai Mass customisation encouraging, challenging
* or Seminar in Switzerland
Modules Distance Learning

Ingredient branding Communication, negotiating skills: maste-
1 Integrated Management ring conflicts, difficult meetings, agreeing
The key challenge of e-commerce
2 Strategic Management
3 Marketing Management
goals, critisism
4 International Management Empowerment: what does it really mean?
Financial management
Project Thesis Personal time management: boosting effi-
Colloquia in St.Gallen An executive managers financial manage- ciency and effectiveness through selforga-
Defence Project Thesis August 25, 2017
Certicate Awarding in the course of our Management- & Alumni-Congress in St.Gallen, 21.-22. September 2018 ment responsibilities nisation
Appraising balance sheets and profit/loss Work satisfaction and personal motivation:
statements managing in a climate of uncertainty
Concept Participants Objective
International The post graduate academic program

International Executive MBA is offe-
The avocational MBA Program International
Executive MBA, which is conducted in German
of cross-cultural-management and the
management of diversity
Executive MBA red by the University of Klagenfurt in

cooperation with the Business School
and English language, is aimed at upper and top
management, high-potentials, future leaders
Get to know key success criteria of inter-
national merger and acquisition activi-
St.Gallen. and upper staff employees willing to deepen
ties and master proven instruments of
their knowledge in fields of a multidisciplinary,
This international oriented avocational finance-management and controlling
management-orientated business administration
upgradeS program on the job 120 ECTS-Points,
your with focus on international management. The Expand their professional and methodolo-
perSpective. 4 Terms is specifically designed for
applicants set value on top-management trai- gical as well as their social-communicative
the situation of executives with a gradu- competences
ning at the highest level and scientific founda-
ate degree.
tion, based on the combination of approaches of
Because of the modular design of the US-American and Asiatic Schools and Cultures Studying by stages
academic course of studies (the ca. 20 with the popular St.Gallen management
Interested parties definitely willing to decide
2017 seminars are accomplished 2-3 times a approach. Major focus will be put on technical
about their participation at the MBA-program
year) the program can very individual- and social skills with maximum of practical
No. 92117 1st Accomplishment later on, are having the possibility to study by
ly be planned. In accordance with the relevance.
17 Begin of study: January 9, 2017 stages because of the unique upgrade-possibi-
direction of studies you can plan the
No. 92217 2nd Accomplishment Participants want to: lities of all certificate- and diploma courses of
duration and sequence of topics to a
17 Begin of study: April 10, 2017 come up to challenges of management study of the Business School St.Gallen. So they
large extend by yourself.
within a cross-linked international econo- are having the possibility to complete the SGBS
No. 92317 3rd Accomplishment The academical degree program includes my. International Senior Management Certificate
7 Begin of study: July 10, 2017
approximately 20 seminares (each 2-5 in the sense of basic studies. Later on they can
Simulate, train and apply concepts, strate-
No. 92417 4th Accomplishment days) and 3 colloquiums (3x2 days), complete the MBA-program reaching the degree
017 Begin of study: October 9, 2017 gies and operative implementation possibi-
self-study and 4 long distance study International Executive MBA, whereupon 50%
lities in order to establish and ensure mar-
modules (Integrated Management; Stra- are credited to the total program achievement.
2018 ket positions and profit line items based
tegic Management; Marketing Manage-
No. 92118 1st Accomplishment on their knowledge of the big picture of Moreover it is possible to initialize the course of
ment; International Management), par-
18 Begin of study: January 8, 2018 international business study by attending single seminars that can be
ticipation on management congresses; 1
credited to this MBA-Program as well (extending
No. 92218 2nd Accomplishment project thesis and 1 master theses with Deepen their competences within fields of
to max. 60 ECTS-points, 50% of the total pro-
8 Begin of study: April 9, 2018 defensio. business administration and international
gram achievement).
management and recognize changes in
No. 92318 3rd Accomplishment
terms of markets, competition, techno-
Begin of study: July 9, 2018
logies in order to invent new products,
No. 92418 4th Accomplishment services and business processes within
018 Begin of study: October 8, 2018 international context at an early stage and
consciously make use of change manage-
Course Fee*: CHF 49 000. ment
* add 8 % VAT Constructively and critically reflect state-
of-the-art knowledge and own experiences
28
Accreditation Considerations Temporal Dimensions
International Executive MBA Example: Begin of study October 9, 2017
Networking Overview Precondition: University degree, SGBS Diploma and seminars will be taken in account (up to max. 60 ECTS-points).
Start October 2017 Mt 9/10 Mt 11/12 Mt 1/2 Mt 3/4 Mt 5/6 Mt 7/8 Mt 9/10 Mt 11/12 Mt 1/2 Mt 3/4 Mt 5/6 Mt 7/8
(Example) Sept/Oct Nov/Dec Jan/Feb Mar/Apr May/June July/Aug Sept/Oct Nov/Dec Jan/Feb Mar/Apr May/June July/Aug
In the course of participating at the seminars you management seminars, seminars abroad 2017 2017 2018 2018 2018 2018 2018 2018 2019 2019 2019 2019
Seminars
will get to know a lot of different attendees. As
self-study, case studies, management lite- Strategic Management for
Executives (2 parts)
8 days
a consequence you are having the possibility to
rature Strategy-Week Boston * 5 days
build up big, interbranch social networks. Leadership-Week Boston * 5 days
Finance-Week London * 5 days

preparations for implementation in the Asia-Week Shanghai * 5 days
Program structure course of workshops (colloquia) Finance-Management 4 days
Leadership Maturity (2 parts) 7 days

The International study trips take place in single and group work Product- & Projectmgmt. (2 parts) 6 days
Europe (St.Gallen, London, Vienna, Klagenfurt), Case Study Trip 3 days
USA (Boston) and Asia (Shanghai). term paper, supervision, master thesis Management-Simulation
Change Management & Orga-
3 days
8 days
nizational Behaviour (2 Teile)
study trips, excursions

Maximum Quality Standard Modules Distance Learning*
1 Integrated Management
Maximized actuality, highest practical relevance Accreditation

2 Strategic Management
3 Marketing Management
and strong scientific fundaments of the contents 4 International Management
are in foreground of the program. Highest pro- Precondition for accreditation are
Additional Modules
as alternative to seminars
fessional and didactical qualities of our speakers (1) D
egree of an university or an university of Modul 5 10
as well as a rigorous selection of our participants applied sciences and

Modules Strategy/Marketing/
Controlling
are part of it.

(2) W
ork experiences for more than 10 years Colloquia, in each case Fr. / Sa. 3x2 days
The range of speakers of the Business School and actual managerial responsibility within Project Thesis
Management Congresses
St.Gallen cover in research and training experi- an upper management position and Master Thesis
enced professors, trainer, top-leader out of busi- (3) P roof of sound knowledge of the English Feedback intermediate examination
August 18, 2018
ness, specialized experts in fields of consulting language. Defence August 17, 2019
and successful business men all of them having Diploma Ceremony Sept. 20, 2019
* inter alia in the course of studies SGBS International Senior Management Certicate.
long-lasting practical and training experiences
After the application an interview in order to Example: Diploma Ceremony September 20, 2019
within international management education and
development. detect your professional, experiential and per- Consideration Master support
sonal qualifications and aims takes place. In the Already attended courses and study pro- Throughout the whole education you are sup-
next step the study commission decide on your grams of the Business School St.Gallen ported and supervised by a personal tutor.
Didactics accreditation. The completion of the mentioned (Certificate-programs, Diploma-programs,
To large extend the contents are conducted in entry requirements, already completed seminars seminars) will be taken in account for this Academic Degree
English via international seminars, trainings, or degrees of the Business School St.Gallen dont MBA program (up to 50% of the required Graduates of the MBA-Program will be
workshops, distance learning modules, colloquia, imply the right to be enrolled for the MBA- total program achievement). awarded the academic title Master of
case studies, simulations, moderated round-table program.
Business Administration (International
discussions and management panels. Participants Study starts are possible at the beginning of each Executive)/MBA (International Executive)
are having written partial examinations as well
quarter of the year. of the University of Klagenfurt.
as an oral exam by a committee (Defensio).
Moreover they have to hand in a term paper and
a Master Thesis, present and defence it.
Concept
Cracow University Requirements which arise in front

of modern managers are higher and
of Economics and SGBS e.g. Inter-
national MBA Congress, simulation Modules of European Multicultural
MBA in European higher. They have to be effective, but and decision game Tees-6, Strategy Integrated Management Program
this effectiveness is measured both by Week Boston or Leadership Boston. I Term: 128 teaching hours + 270 project hours
Multicultural Integra- financial results and intangible assets. This is a great opportunity to compare Integrated Management
Sales Management
It is essential to build a good reputation the achieved knowledge and gain new Organizational Structures
ted Management and perception of the company among experiences. Process Management
Financial Management
the clients (goodwill), too. Additionally,
Cooperation between Business School Cracow
managers are required to have the abili- Studies program and duration
Project Management
Business English
St.Gallen and Cracow School of Busi- Study Trip Poland
ty to conduct a team and motivate their
ness at Cracow University of Econo- International MBA studies are compo-
employees to achieve the best results. II Term: 111 teaching hours + 202 project hours
mics sed of four terms. During these terms
We need to remember that all these Controlling
there are classes divided into thematic Leadership
activities are increased by rising compe-
blocks. Additionally the fourth semes- Economics
tition, globalization and internalization Business English
ter is dedicated to the preparation of
of markets. Only the managers who can Electives*: International Corporate Finance
the thesis as well as strategic business Study Trip Switzerland
use the integrated approach to manage-
game.
ment, including international aspects, III Term: 94 teaching hours + 235 project hours
All thematic blocks are realized in
will be able to manage their companies Self Management
English. The thesis is also prepared in Multicultural Human Resources Management
successfully. Implemeting Change
English.
Strategic Management
The program consists of thematic
European Multicultural Integrated Research Frameworks
modules including e.g.: integrated Business English
Management Program, International management systems, sales manage-
MBA is a specific managerial program IV Term: 90 teaching hours + 270 project hours
ment, strategic management, project Business Game
designed for managers who are working management, controlling, leadership, International Marketing
in international environment. The stud- implementing change, financial Electives*: Managerial Accounting
ies program, elaborated according to Electives*: Strategic Price Management
2017 management and multicultural human Business English
the latest standards, allows to know the resources management. Project Tuition
94117 October 2, 2017 in English ideas of global management, investment
Total: 4 23 teaching hours + 977 project hours
Cracow / St. Gallen and finance, controlling, change man- = 1400 hours
2018 agement, leadership and directing of
multicultural team, functioning of global
94118 October 8, 2018 in English organizations. Additionally, the partici-
Cracow / St. Gallen
pants of this program have the oppor-
tunity to take part in managerial games
and projects organized by the Cracow
Fee: 20 000.*
School of Business at Cracow University
* Scholarships for Polish students possible.
Prof. CUE dr hab. inz Prof. CUE dr hab. Prof. dr hab. dr h.c. Dr Piotr Bua
Andrzej Choch Kazimierz Zielinski Janusz Teczke Director of Cracow
Rector of Cracow Dean Head of International School of Business CUE
30 University of Economics Management Department
Study Trip Switzerland
St. Galler
Business School Study Trip 2008 Study Trip 2010 Study Trip 2012
St. Galler St. Galler
Business School Business School
2017
St. Galler
Business School
St. Galler St.Galler
Business School
BusinessSchool
European Multicultural Integrated
Management Program
European Multicultural Integrated StudyTripSwitzerland

Studienbeginne:
Next Accomplishments:
Management Program
9.
October
Januar2017
2017
Study-Trip Switzerland
10.
October
April2018
2017
Study-Trip Switzerland European Multicultural Integrated Management Program
International Master of Business Administration
EuropeanMul5culturalIntegrated
- ManagementProgram
10.
October
Juli 2017
2019 International Master of Business Administration MBA in Integrated Management Interna5onalMasterofBusinessAdministra5on
9. Oktober 2017 Master of Business Administration in Integrated Management
European Multicultural Integrated
Die Diplomlehrgnge der Management Program MBAinIntegratedManagement
St. Galler Business School European M ulticultural Integrated
Study-Trip Switzerland MasterofBusinessAdministra5oninIntegrated
Anspruchsvolle und praxisnahe M anagement Program
June 13 16, 2010 Management
Aus- & Weiterbildung
Study-Trip Switzerland S tudy-Trip S witzerland
International
St.Galler Management-Konzept Master of Business Administration International Master of B usiness Administration
StudyTripSwitzerland
Unter wissenschaftlicher Leitung June0306,2012
June 26 29, 2008
S tudy-Trip S witzerland Study-Trip Switzerland
June 7 10, 2009 SGBS
MBA-Programmes
28 . 30 . Juni 2007 June 5 8, 2011
Study Trip 2007 St. Galler Business School Rosenbergstrasse 36 CH-9000 St. Gallen
Study Trip 2009 Study Trip 2011
Tel. 0041 (0)71 225 40 80 Fax 0041 (0)71 225 40 89
e r l a n d 2 0 1 7:
Study Trip 2014
y - T r i p S wit z
St. Galler

S t u d 0 17
, 2
Business School

8 3 1
May 2
St. Galler
St. Galler St. Galler
Business School Business School May 31, 2016 / Tuesday
08:00 Walk to Credit Suisse AG,
May 29, 2016 / Sunday St. Peterstrasse 19, 8001 Zrich
(Meeting point hotel Montana)
20:00 Individual arrival at the hotel Montana (near
08:30 Credit Suisse AG
Zrich Main Station):
Hotel Montana Welcome by Dr. Ren Buholzer, Head Public
Konradstrasse 39 Policy & Sustainability Affairs
8005 Zrich Input Public Policy Challenges of a Swiss
Bank with global operations
May 30, 2016 / Monday 11:00 Transfer to St. Gallen by bus
12:30 Lunch at University of St. Gallen

07:45 Meeting point Hotel Montana
13:30 University of St. Gallen, Library Building, Room
Transfer by train to Papyrus Schweiz AG, 09-012
Silostrasse 8, 5606 Dintikon
Dr. Joerg Hofstetter, Expert in Logistics,
University of St. Gallen, Institute of International
Study-Trip Switzerland 09:00 Papyrus Schweiz AG

Welcome by Peter Meier, CEO
Papyrus Schweiz AG a success story in
Logistics LOG-HSG Input The management of
Global Supply Chains
15:00 Tour on the University of St. Gallen campus
the service industry
12:30 Lunch at Papyrus Schweiz AG 15:30 University of St. Gallen, Library Building, Room
European Mul5cultural Integrated Study-Trip Switzerland 09-012
2016
Patrick Minder, Chief Sales & Consulting Officer,
13:30 Future challenges of Papyrus Schweiz AG
StudyTripSwitzerland Management Program and possible successful strategies to deal with
JLS DIGITAL AG, Input Digital Business
Interna5onal Master of Business Administra5on

-
2015 them (case study)
Analysis of future challenges
Ways and approaches dealing with those
17:30
Transformation & Digital Customer Experience
Transfer by bus to Schwander AG,
Burggraben 24, 9000 St. Gallen
challenges
MBA in Integrated Management 18:30 Selection Schwander AG
European Mul9cultural Integrated
EuropeanMul5culturalIntegrated
ManagementProgram
Master of Business Administra5on in Integrated
Management Program
10th Edi)on 15:00 Transfer by train to Chronometry Beyer,
Insights into the Swiss Wine Business
Apro riche
Management European Mul)cultural Integrated Bahnhofstrasse 31, 8001 Zrich
Interna5onalMasterofBusinessAdministra5on Interna9onal Master of Business Administra9on 16:00 Chronometry Beyer Patek Philippe 20:30 Transfer to Zrich by bus
- Management Program Input Swiss Watch Industry: The Sales


MBAinIntegratedManagement MBA in Integrated Management - Perspectives
Watch Museum June 1, 2016 / Wednesday
MasterofBusinessAdministra5oninIntegrated 014
of Business Administra9on in Integrated
June 15 18, 2Master MBA in Integrated Management Apro at Chronometry Beyer
07:45 Check-out Hotel Montana (Meeting Point)
Management Management 19:30 Traditional Swiss Cheese Fondue Dinner
Restaurant Swiss Alpe Chuchi, Walliser Keller 08:15 Transfer by train to Baxter Healthcare SA,
Thurgauerstrasse 130, 8152 Glattpark (Opfikon)
Zhringerstrasse 21
StudyTripSwitzerland 8001 Zrich
09:00 Baxter Healthcare SA
Welcome by Dr. Bernhard Kaumanns, Medical
June0912,2013 Study-Trip Switzerland Director EMEA, GMA HP
Company Overview
May 31 June 3, 2015 Case Study, Future Challenges
Study-Trip Switzerland 12:30 Lunch at restaurant Graf Z
May 29 June 1, 2016 13:30 Transfer by train to Zrich Main Station

End of Study-Trip
Study Trip 2013 Study Trip 2015

Very well structured contents, professionally and
meaningfully recited adopted to the own com-
pany: finally a seminar that conveys a maximum of
knowledge within a minimum on time, strengthens
our capacity of teamwork and ends with a concrete
master plan.
32
Inhouse & Consulting
Inhouse Programs 34
Management Consulting St.Gallen 35

Inhouse Programs
Our standard
In-house qualifications as well as deve- res into consideration. It defines which answer to your challenges and support The training provides a wide
lopment programs that sustainably leadership qualitities are needed at a positive, continuous development of base, increases the secureness in
empower enterprises and employees which time, which place and deals with the business venture. dealing with economic questions
generally consist of a lot of measures the organizational circumstances that and can be deepened if required..
We are committed to maxima in quality
that are incorporated into an integrated help realizing the power of the human
and customer advantage. Each situati-
management-development-concept. resources. As a consequence sustainable
on and challenge
management quality Dr. Matthias L. Wolfgruber
Such a concept equally takes strategies, Since many years SGBS has is seen out of an Chairman of the board
and management Altana Chemie
gowned cultures and existing structu- emerged as a leading provider of integrated and
competence arise.
company internal seminars for holistic perspec-
Bit by bit it is possible to witness of our research activities in fields of
Together we check managers in English language.. tive. Thats why
positively changing attitudes management sciences are permanently
of our managers concerning the
how to reach fixed causes and con-
aims and desired Stefanie Sieg, texts are always taken into consideration.
operative business.
advantages the best Manager Corporate taken into consi-
Human Resources Doing so, we are able to trigger susta-
way and propose a deration regardless inable and perceptual changes and
Dr. Herbert Schlotter,
development con- of the size of the improvements that lead organizations
Director HRM cept that fits. Together we define single, project or the company we are dedica- to success.
Wstenrot & Wrttember- suitable steps to work out a sustainable ted to. Our knowledge and the findings
gische AG, Stuttgart
Inhouse Concepts:
Internal accomplishment of open seminars: Customized in-house seminars Combination of seminars at intercompany level Accomplishment Languages
and in-house
The selected, open seminar will be conducted The content of these seminars are specially The trainings can be conducted in in-house
exclusively for managers out of your company. In designed for the needs and targets of your com- In the course of long-term concept it is possible training centres, specific seminar hotels or
doing so specific challenges of your company and pany. This requires an intense preparation- and to combine open seminars with customized, in- well-known seminar centres of the Business
dealing with them will be in focus next to gene- conception-phase. Duties and responsibilities house parts. The advantages of such a design School St.Gallen. At participants option the
ral examples supposed to transfer knowledge. of participants are taken into consideration and is the combination of interbranch exchange of whole organisation of the seminar (announ-
The conceptual design of these kind of in-house single seminar-days for which reason the semi- knowledge (within the open seminars) as well cement, hotel reservation, post-processing)
seminars can be done quite quickly. All open nar is more likely to be considered as a work- as the development of team-spirit and internal can be handled by the administration of the
seminars of the Business School St.Gallen are shop generating concrete and realizable results. exhange. Business School St.Gallen. The seminars can
likely to be conducted as in-house events. Contents of different seminars at intercompany be conducted in German, English, French or
level can be combined target-oriented and adju- Spanish.
The participants were very sted to the specific needs of your company. Basic or complex training
satisfied in other words
excited. Especially one training Desing-Options for in-house trainings reach from Contact
was overwhelming and we Coaching elementary inputs dealing with specific topics
to, complex and long term training courses. As a
For requests please contact our director of
based a success-story on it.
the Inhouse-Seminars, Mr. Christian Munt-
We coach and counsel individuals or groups in consequence it is possible to develop an optimal,
wiler, lic. oec. HSG at all times.
the course of our trainings in order to optimize individual further training that meets the needs
Andrea Fichtelmann,
their individual leadership-performance. Shared of todays managers.
Field Readiness Email: christian.muntwiler@sgbs.ch
Manager BMO, Microsoft rules and basic conditions are fixed during the Phone: 0041 (0)71 225 40 80
Deutschland GmbH training. Fax: 0041 (0)71 225 40 89
34
Our Understanding of Consulting
Management Successful consulting is characterized

by the perception of an integrated,
Depending on the situation of our cli-
ents, our senior consultants may take
St.Galler Integrationspyramide
holistic perspective. Standard solu- charge as methodology supplier mode-

Consulting tions, short-term pseudo-optimiza- rating a specific process. On the other
tions, quick shots and the proposal of hand, they may take the role of a sichtbare
St.Gallen management-trend measures are not

part of such a perspective. Based on
coach basing substantial recommenda-
tions on their knowledge, the role of a L
KO EIS
Ergebnisse
&
SE N
ES TIO
the proven, and well-known St.Gallen critic questioning obtained solutions or OP TU
ER NG
ROZ OSI
AT & AUFTRGE P SP
IO DI
Management Approach the Concept they may be a trainer educating exe- P
N
&
ON -
VE RO TI NT
of Integrated Management develo- cutives in the rules of entrepreneurial RH BL
AL EM
OPERATIV SA E
NI EM ME
The Integrated
A
G AG TE
TE -
OR AN YS
ped by our former scientific director, success, and empower them to cater UN
TE
N PROGRAMME M S
S-
EN
Prof. (emer.) Dr. Dres. h.c. Knut Bleicher implementation. More frequently, our R
KU NE
LT HM STRATEGISCH N
R S
M G
EH SUN
UR EN
TE RFA
our Senior Consultants focus on your clients request one of our senior con-
Consulting
S- UN VE
UNTERNEHMENS-
challenges in order to support your sultants to become a full-time interim POLITIK
company accomplishing the desired manager on their behalf. NORMATIV
Approach St.Gallen success.

The Business School St.Gallen has
Based on this framework we have long lasting expertise and experiences UNTERNEHMENSENTWICKLUNGSPFAD
established a reputation as realization- in training and consulting of a holis- Dr. C. Abegglen
driven consultants. Success in imple- tic and integrated approach. In doing

mentation is our driving force and our so consultants of the Business School any self-initiative from the begin-
benchmark. Co-creating action alter- St.Gallen are having a big and valu- ning? Equals the customer of today the
natives based on a holistic approach, able network in order to give an all- customer of tomorrow? Can we reach
cascading them to concrete and realis- embracing answer to the challenges of our prospective aims with the cur-
tic measures and actively accompany- your company. As a consequence very rent processes? How can we empower
ing the implementation processes are often questions arise that go beyond employees in order to increase their
in the focusSt.Galler
of each consulting project. financial ratios and deal with effective
Unternehmensentwicklungs-Prozess performance? How to build up resour-
challenges of the com- ces that capacitate for future innova-
INITIIERUNG
pany, as for example: tions?
Um
Unter Integrierter
nehmensentwicklungsprozess
feld
How can visions be Holistic and integrated consulting

R
NE
Normativ Aktivitten
EIG
IST
beneficial? Why orga- means dealing with relevant questions
Strategisch
KONFIGURATION
Ausgangslage
Verhalten
nizations do not imple- and selecting information. Only this
Operativ Struktur
Stabilisierung der Annahmen ber unser Unternehmen und unser Geschft
ment them due to a lack way it is possible to implement integ-
SOLL
Normative Ebene of coordination of suc- ral solutions in daily business and for
cess factors and market
Unternehmensentwicklung als Erfolgspotenzial
KONFIGURATION
example to build up a concrete, renta-
Sprun t?
Synthese g in di as nich Analyse
Untern e Zukunft Was wollen wir sein w ion
OPTIONEN ehmensp is
hilosophie Missionen V
positions? Why should ble market position, that guarantees a
St.Galler Business School Programme Problemlsung
Strukturen Finanzen markets be developed sustainable corporate development.
Rosenbergstrasse 36 TRANSITION
UMSETZUNG Markt HRM when finally, financial
CH-9000 St.Gallen Produkt WS-Kette
Strategische Ebene
resources are missing The Consultants and Lecturers of the
Umsetzun
g nach Innen & Aussen
or entrepreneurial risks Business School St.Gallen will be
Phone 0041 (0)71 225 40 80 Prozesse AUftrge reign? What is the use pleased to answer any questions you
may have and to generate possible
Markt
of implementing a sys-
Finanzen
Fax 0041 (0)71 225 40 89 OPTIMIERUNG
solutions for your company that con-

Produkt
tem of objectives and
HRM
Leistung
E-Mail seminare@sgbs.ch Operative Ebene

PERFORMANCE
Optimierung
Performance qualifications when vince you and your staffs and that we
Internet www.sgbs.ch over-complexity and implement together with you.
Ergebnisse
difficult structures block

Dr. C. Abegglen

Registration, Administration, Enrollment
Office the hotel as well. The daily delegate rate fee is forfeited. Alternatively, a booking the seminar start, without being liable for
of the conference centers in London, Bos- for a substitute participant can be made compensation for any resulting consequen-
ton and Shanghai is billed directly by the up until 4 working days before the start ces.
Rosenbergstrasse 36
St.Galler Business School and forwarded to of the seminar. For booking a substitute
CH-9000 St.Gallen
the conference center. participant, an administration fee of CHF
Phone: 0041-(0)71 225 40 80 Insurance, Liability, Price Changes
300. will be charged.
Fax: 0041-(0)71 225 40 89
The course fee is charged after the We recommend that you take out cancel-
Internet: www.sgbs.ch
registration and has to be transferred by If a participant is obliged for compelling lation insurance policy covering cancella-
E-Mail: seminare@sgbs.ch
6 weeks before the seminar starts. reasons to change a booking for an indi- tion due to illness and other occurrences.
vidual seminar part so as to attend this in Likewise, it is the clients own personal
Please note that missed lectures due to another session, then a change in booking responsibility to insure against or cover all
Announcement, Confirmation, Hotel tardiness or absence are not refunded fee of CHF 300.- will be charged. The par- possible damages or losses which might
and cannot be made up later. It may be ticipant should be aware, that in this case either directly or indirectly arise from the
Please complete and return the attached necessary to apply minor changes to the program adaptations or alterations may attendance at a seminar. No matter whe-
registration form by e-mail, fax or post. program in order to guarantee a successful occur. Please therefore contact us 10 days ther it is due to accident, illness, personal
course. before the start of the seminar in order to liability, theft, cancellation of the seminar
All announcements are accurately checked, talk the seminar program over for preven- by the organiser, or from damage resulting
in order to set up interesting groups. ting program overlaps. from the use of the imparted Management
Certificate
knowledge on the part of any participant
After checking the announcement you will Due to the participation of the seminar you or the company appointed to us. Any lia-
get a written registration confirmation Cancellation / Withdrawal
will get a seminar certificate. bility on our part is expressly precluded.
and the bill for the course fee as well as The cancellation of an enrolment (a com- All matters are subject to Swiss law, the
detailed information to the hotel and arri- plete withdrawal) is possible up until 3 place of jurisdiction is St.Gallen. By the
val. In case of an overbooked course we Information to the Seminar Hotels months before the start of a seminar with- publication of new prospectus/brochures,
will contact you immediately. Hotel reser- out charge. In the case of a cancellation all previous details pertaining to contents,
vations are directly carried out by the par- More information regarding our seminar
hotels you can find directly on the internet (complete withdrawal) up until 8 weeks speakers and prices cease to be valid.
ticipants. You benefit from a very reaso- before the start of the seminar, 20% of the
nable seminar flat rate. Carefully selected (www.sgbs.ch).
course fee will be charged, in the case of Volume October 2016
4- and 5-star hotels favour a stress-free a cancellation (complete withdrawal) up
learning atmosphere. Change of Booking, Postponement until 6 weeks before the start of the semi-
If attendance at a seminar has, for com- nar, 40% of the course fee will be charged.
Please note that partial participation in a After this time, the entire course fee is to
course is only possible after consulting the pelling reasons, to be postponed, an admi-
nistration fee of CHF 300.- will be charged. be paid as a forfeit, unless provision has
study direction. been made via re-booking for a substitute
A re-scheduling is possible only up to 6
weeks before the start of the seminar, and participant.
Course Fee, Hotel costs, Topics only once. Seminars and parts of seminars
not attended are forfeited. In the case The booking of a replacement participant
The course fee (plus 8% VAT) includes tui- or deputisation is to be made at the latest
tion and all course material. Hotel charges of booking changes later than 6 weeks
before the start of a seminar, following 4 working days before the start of the
as for example accommodation, breakfast, seminar. In the case of booking a replace-
subsistence of the hotel or conference re-scheduling fees will be billed: up until 4
weeks prior to the start of the course, 20% ment participant, an administration fee of
center are not included. These charges are CHF 300.- falls due. In principle, seminars
billed by the Hotel directly to the partici- of the course fee; up until 2 weeks prior to
the start of the course, 40% of the course may, due to force majeure or because of
pants. Of course it is possible not to spend an insufficient number of participants, be
the night at the seminar hotel. In that case fee; up until 1 week prior to the start of
the course, 80% of the course fee. In case cancelled by the organiser at short noti-
you pay the daily delegate rate directly to ce, however only up until 3 weeks before
of a later re-scheduling the entire seminar
Enrollment
Seminar-Name Business type, number of employees
Seminar-Number, Seminar-Date Telephone
Enrollment Form First Name, Family Name Fax
Company e-mail
We are pleased because of your enrollment.
Adress Job title
Mail or Fax to: Country, ZIP-Code, City Date
Business School St.Gallen Date of Birth Signature 10/16

Rosenbergstrasse 36
CH-9000 St.Gallen
Enrollment
Phone 0041-(0)71 225 40 80 Seminar-Name Business type, number of employees
Fax 0041-(0)71 225 40 89
Internet www.sgbs.ch Seminar-Number, Seminar-Date Telephone
First Name, Family Name Fax
Company e-mail
Adress Job title
Country, ZIP-Code, City Date
Date of Birth Signature 10/16
2017-18 St. Galler

Seminar-Name Business type, number of employees
Enrollment
Business School
Seminar-Number, Seminar-Date Telephone
International
Management First Name, Family Name Fax
Education Company e-mail

| Boston | Cracow | London | Shanghai |
Open & Customized Programs Adress Job title
Senior Programs Junior Programs MBA & Diploma Programs Inhouse & Consulting
Country, ZIP-Code, City Date
37 Date of Birth Signature 10/16

Milestones in the
Development of an
Integrated Management
Rosenbergstrasse 36
CH-9000 St.Gallen Knut Bleicher
Corporate Dynamics
Knut Bleicher
Human Resources Management
Herausgegeben von Christian Abegglen Herausgegeben von Christian Abegglen
St. Galler Business Books & Tools W i s s e n s ch a f t St. Galler Business Books & Tools W i s s e n s ch a f t
Swiridoff Swiridoff
Volume 6: Volume 5:
Corporate Dynamics Human Resources
(2017) Management (2013)

Rosenbergstrasse 36
Knut Bleicher Knut Bleicher
Managementsysteme Normatives und Strategisches Management
Meilensteine der Entwicklung eines Integrierten Managements 4 Meilensteine der Entwicklung eines Integrierten Managements 3
St. Galler Business Books & Tools Wissenschaft St. Galler Business Books & Tools W i s s e n s ch a f t
CH-9000 St.Gallen Swiridoff Swiridoff
Volume 4: Volume 3:
Managementsystems (2011) Normative und Strategic
Management (2009)


Knut Bleicher
sustrud doloborer si esenim nonsenim aliquatue dio od modolor Lore tinibh ea facidui tin evrcidunt Knut Bleicher
Strukturen und Kulturen
vullut alis nullam, core vel esequisisi euipisim ad digna faciduisi. Lorperit iusto dolorem vendit, si Management im Wandel
1
Bleicher
si esenimMeilensteine
nonsenim aliquatueder Entwicklung
dio od modolor eines Integrierten Managements 2 Meilensteine der Entwicklung eines Integrierten Managements

1
St. Galler
St. Business Books & Tools& Tools Wissenschaft St. Galler Business Books & Tools Wissenschaft
2
St. Galler Business Books & Tools Wissenschaft Galler Business Books Wissenschaft
Management
Meilensteine
Management
Meilensteine
Integriertes
Integriertes
Rosenbergstrasse 36
Swiridoff SGBBT
Swiridoff ISBN 3- 934350- 89- 5 Swiridoff ISBN 3- 934350- 89- 5
Swiridoff Swiridoff
Swiridoff
9 783934 350892 > 9 783934 350892 >
CH-9000 St.Gallen Volume 2:

Structures and Cultures of Management in Transition
Volume 1:
Organisations in Transition (2008) (2005)
Internet: www.sgbs.ch
Rosenbergstrasse 36
CH-9000 St.Gallen
Phone 0041(0)71 225 40 80
Fax 0041(0)71 225 40 89
Internet www.sgbs.ch/international
www.sgbs.ch
2017-18
Rosenbergstrasse 36
CH-9000 St. Gallen
Telefon 0041 (0)71 225 40 80
Telefax 0041 (0)71 225 40 89
E-Mail seminare@sgbs.ch
Internet www.sgbs.ch
International
Management
Education
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International Junior Management Program18 Administration and Registration 36

St. Galler Business Books & Tools W i s s e n s ch a f t

within a complex world. The recent economy Managementsysteme

been recently published in the 8th edition and has

rature. Although at the moment the enhancements

recognizing these developments as one of the Published by

of the St.Gallen Model focus on ethical aspects in

Meilensteine der Entwicklung eines Integrierten Managements

Strukturen & Kulturen

widely spread among anglo-american areas.

From the very beginning Knut Bleicher focused

Meilensteine der Entwicklung eines Integrierten Managements

Bleicher Management im Wandel

Dr. oec. HSG

Chairman of the Board

in daily business. expertise and convey their knowledge in a top-

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Executive Management Training

Diploma course of studies are aimed at achievement-oriented, expe-

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Junior Management Training

MBA- & Diploma

Tailored seminars and workshops, individually in line with specific

St.Galler Executive School 2x5

Junior Management Seminare Business School

Courses for managers, specialists and staff employees that

nish, Greek or Polish language.

want to improve their knowledge in fields of finances, cont-

rolling, marketing, strategy, leadership and much more.

2x4 Tage Strategisches Executives 2x4

been continuously developed and covers newest

Tage Boston 55 Tage

progresses in management. Tage

strategies with people who created Management-Kongresse der

Management-Kongresse der SGBS

zerland in the English Language. Moreover Anglophone trai-

22.-23. September 2017

Management-Kongresse der SGBSManagement-Congresses Unternehmen

Research & Rckblick

des SGBS Alumni-Clubs Felix

Seminare Executive Management Seminare Review

Business School Tage

Effective 2x4 Tage

Management-Kongresse der SGBS Change Manag -

Meilensteine der Entwicklung eines Integrierten Managements

Rckblick des SGBS Alumni-Clubs

Bleicher Management im Wandel

men in Turb ulenz

Strategie und Marketing Seminare

Strategie und Marketing Seminare StrategieJoachim

1 St. Galler Business School 40

Volume 6: Corporate Dynamics

Dr. Eckart von Hirschhausen Ole N. Nielsen W

Meilensteine der Entwicklung eines Integrierten Managements

Each year mid-September the Management-Congress St.Gal-

Strukturen & Kulturen

St. Galler Dr. Business School 36

Sarrazin Wolfram Hatz jun. Felix2x4 Ahlers Dr. Christian Law-

International Junior Management Program18 Administration and Registration 36

St.Galler Business School 5

(in English, Friday to Sunday)

Leadership for Talents

94117 October 2, 2017

St.Galler Business School 7

International Senior Management Program 10

Asia Week Shanghai: Doing Business in China 12

St.Galler Business School 9

3. Managing directors, division or profit approach which takes international

St.Galler Business School 11