GUJARAT TECHNOLOGICAL UNIVERSITY

Ahmedabad - 382424

BUSINESS MODEL CANVAS

REPORT
VGEC, Chandkheda, Ahmedabad
Instrumentation & Control Department.
(Team Id: 80404)
Under Subject of UDP
B.E. 4th - Year,
2016-2017

Submitted by Group No.: 80404

Sr. Name of Students Enrollment No.

1. Patel Viral Nareshbhai 130170117046

2. Patel Rajit 130170114041

3. Vasava Silash 100170117059

Prof. M.V.Patel
(Faculty Guide and Head of Department)
BUSINESS MODEL CANVAS REPORT

BUSINESS MODEL CANVAS FOR

DENSITY BASED TRAFFIC SIGNAL
CONTROL

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BUSINESS MODEL CANVAS REPORT

KEY PARTNERS
Finance Partners
Who provide financial support for investment, purchasing row materials, maintenance
cost etc.

Decision committee
It is Main Staff of government who takes major decisions about system.

Row material partners

It is an industry or an organization who supplies row materials required for our
product.

Human Resources committee

It is a committee who recruit or remove manpower and engineers and other technical
non-technical persons for system.

Marketing Partners
This Partners plays main role to advertise the product to the consumers via different
channels.

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BUSINESS MODEL CANVAS REPORT

KEY ACTIVITIES

Manufacturing Unit
It is made of different departments which produce product by different steps

Testing Unit
It is unit in which testing of product is done. It is helpful to maintain quality of product

Customer Service
This department provides consumer satisfaction by giving them service like information
about product.

R&D Department
This dept. is helpful to develop product as per future technologies. It takes review of
product to customers and upgrade product with new features.

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BUSINESS MODEL CANVAS REPORT

KEY RESOURCES

Finance
It is main part through this we can buy row-materials, develop production
department, factory, stationary, Machinery etc.

Raw-material
Raw-material is a material which can be converted into product by process on it

Machines and Tools

Machines and tools are used to process over row-material to convert it into useful
product

Safety Equipment
It must require in any company. It is like switch-gear for safety of instrument, fire
safety, first aid box, etc.

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BUSINESS MODEL CANVAS REPORT

VALUE PROPOSITIONS

Arduino UNO
Its used for main controller. All logic controlling happens from ardino uno.
Its prize is Rs.1500

Microcontrollers
We used ATmega328p controller for poles of traffic light
Its prize is Rs.100x4=400

Sensors
We used IR sensors
Its prize is Rs.100x16=1600

LEDs
Led for traffic signal shown
Its prize is Rs.200

ESP8266
Its a Wi-Fi development board. We used for emergency vehicles
Its prize is Rs=500

Other Components
It includes Resistors, and Capacitors etc. Cost about Rs.200

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BUSINESS MODEL CANVAS REPORT

CUSTOMER RELATIONSHIPS

It is all about how company maintains relationship with their customers by giving them
facilities and services.
Feedback & Service
It takes complains of customers and solve their problems.

Maintenance
It is a facility provided by company to repair damaged or faulty product of
customer in minimum time period.

Advertisements
It is a process to show feature and information about product to the customers. Via
different channels like TV, radio, posters, internet etc.

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BUSINESS MODEL CANVAS REPORT

CHANNELS

Marketing Schemes
If company provides any discount or schemes by this customer advertise other
customers.

Advertising
It is a channel which connects product to the consumers.

Internet
It is most used media now days. Company can advertise their product information
by internet media. Or providing information by their own website.

Promotion Activities
Company can do promotion activities like social functions, social activities so
consumers aware about company.

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BUSINESS MODEL CANVAS REPORT

CUSTOMER SEGMENTS

Machine Operators
Our product is helpful to machine operators to make its work easy and comfortable.

Manufacturers
Our product is helpful to manufacturers so that manufacturers can produce their
equipment with better safety and advance technology.

Traffic Police
Our product is helpful to traffic police to make its work easy and comfortable.

Automation
Our product is helpful to traffic system so that traffic flowwith better safety and
advance technology.

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BUSINESS MODEL CANVAS REPORT

COST STRUCTURE

Service Cost
It is a cost for service the damaged product which is in warranty periods.

Salary
It is cost to pay all the staff of company.

Maintenance cost
cost of maintenance of all the equipments and machinery of plant.

Marketing Cost
It is cost used to marketing and advertisement of product.

Internet Facility
It is extra cost for internet facility provide to system.
.
Electricity Bill
It is cost of electricity bill of system equipments, machinery etc.

Miscellaneous cost
Other cost like damage any machinery or equipments.

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BUSINESS MODEL CANVAS REPORT

REVENUE STREAMS

Traffic light system

Better maintain traffic flow with system

Government settling cost

Cost of all system maintain by government like RTO

Purchase Price
Equipment purchase cost like all components

Emergency vehicle
Blow green light when its pass will pass emergency vehicles like
ambulance

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