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LATEST STATS ABOUT

SHOPPING
TENDENCIES

Out of Conversion
3.77 Bn
Internet Users
Rate of Ecommerce
Conversion rate of ecommerce websites has
gone up in Q4 (2016) to 2.95% as compared
to 2.46% in Q3.

2.95%
46%
CONVERSION RATE %

Online Shoppers 2.46% 2016

Q3 Q4

Add to Cart
Conversion Rate
24%

DESKTOP
WEBSITE = 3X MOBILE
WEBSITE
67%
20

Retail Ecommerce
20

Sales Worldwide
17
20

16
20

51

n
20

io
ill
Tr
In

.5
$1
20

.9
15

$1
20

.5
16

$2
20

.0
17

$4
20
20

Online Shopping Penetration

76% 72% 72% 67%

Retail Ecommerce Sales

$911 BILLION $110 BILLION

$384 BILLION $100 BILLION

Ecommerce
Sales Share

12.1% vs 8.1%
Asia Pacic North America

Avg. Global CAGR Country wise


Ecommerce CAGR
23.7%
Malaysia

23%

19.4%
India

20.7%
Indonesia

18.3%
Philippines

17.4%
China

*Compound Annual Growth Rate

MOST POPULAR
SHOPPING CATEGORIES

3rd 1st 2nd


Electronics Fashion Travel

AVERAGE SHOPPING CART VALUE


Leading Online Purchase
Driver

63%
$143.3
Desktop

41% 39% 38%


DISCOUNT COUPON

QUICK CHECKOUT
FREE DELIVERY

$114.5
REVIEWS

Smartphone

Preferred
Payment Method

41% 18%
Paypal Bank Transfer

31% 4%
Credit Card Cash on Delivery

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online marketplaces for startups and enterprises. Get in touch
www.yo-kar t.com to take experts' view on your eCommerce business plan.

SOURCE: Designed by Yo!Kart


Statista, Smart Insights, eMarketer All rights reserved

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