JESSICA LAWLOR

215-327-5018 • jessicallawlor@gmail.com • @jesslaw

EXPERIENCE
CANCER TREATMENT CENTERS OF AMERICA, Philadelphia, PA
Internal Communication Coordinator June 2010- Present
 Brainstorm, write and edit articles for monthly employee newsletter, The Leaf
 Edit all hospital communication for spelling, grammar and to ensure brand standard
 Communicate daily with hospital administration on internal communication campaigns

FREELANCE WRITING, Philadelphia, PA (Links to samples on website: http://www.jessicalawlor.com)

Freelance Writer/Blogger January 2009- Present
 Maintained a travel blog and contributed to two different travel blogs while studying abroad in Rome
 Reviewed four books and wrote three blog posts for WanderingEducators.com
 Contributed three guest posts for MsCareerGirl.com
 Published two articles in PRSSA’s national publication FORUM
 Reported and wrote eight stories for The Temple News
 Shared job searching stories, tips and advice on the Classroom to Cubicle blog
 Maintain a book review and writing blog with an audience of more than 100 subscribers

PUBLIC RELATIONS STUDENT SOCIETY OF AMERICA, Temple University chapter

President May 2009- May 2010
 Managed 80 members and 10 executive board members
 Increased chapter membership by 51 percent during the 2009-2010 school year
 Re-organized the chapter’s structure and efficiency by creating binders for each executive board member
 Strengthened relationships with Philadelphia’s PRSA chapter and Philadelphia Public Relations Association
 Published two articles in PRSSA’s national publication FORUM

TEMPLE UNIVERSITY WRITING CENTER, Philadelphia, PA

Undergraduate Writing Tutor September 2008- May 2010
 Hired as one of six undergraduate tutors out of a pool of 60 applicants
 Worked with more than 100 Temple University students on grammar, thesis development and strengthening argument
 Promoted to e-mail tutor after one semester tutoring and asked to hold workshops after two semesters tutoring
 Developed and presented an hour long workshop on blogging

KRISTIN WALKER, AUTHOR, Oswego, Ill.

Publicity Director January 2010-April 2010
 Developed and implemented a complete social media campaign in one month
 Used Twitter, Facebook and blogging to increase awareness of Kristin Walker’s novel A Match Made In High School
 Built relationships with more than 30 influential book bloggers who reviewed Walker’s novel
 Created an online press kit for Kristin Walker’s Web site
 Secured two online radio interviews for Kristin Walker

THE AMERICAN CANCER SOCIETY, Philadelphia, PA

Communications and Marketing Intern September 2009- December 2009
 Interviewed cancer survivors for copy in stories and press releases
 Brainstormed and wrote content for the Society’s More Birthdays newsletter
 Drafted 20 individualized press releases about the Voices of Hope program and placed six stories in local papers
PROWL PUBLIC RELATIONS, Philadelphia, PA
Director of Public Relations November 2007- May 2009
 Co-founded Temple University’s first and only student-run PR firm
 Promoted the firm in the media and on Temple’s campus
 Created, maintained and contributed to a blog about public relations: http://tinyurl.com/yle77cj
 Managed the firm’s Twitter and Facebook accounts
 Placed stories about PRowl Public Relations in three publications and more than 10 blogs
Account Executive August 2008- December 2008
 Promoted client Dutch Umbrella, through media relations, community outreach and guerilla marketing
 Managed an account team of five members, ran meetings and delegated research and writing
 Planned and executed a First Friday event in Philadelphia, PA that reached more than 200 pedestrians

COME RECOMMENDED, Derwood, MD

Public Relations Assistant December 2008- March 2009
 Completed research and wrote a comprehensive public relations plan
 Created media materials such as press releases and media lists
 Worked virtually and communicated with supervisor through phone and e-mail

LEVLANE ADVERTISING AND PUBLIC RELATIONS, Philadelphia, PA

Intern September 2008 – December 2008
 Utilized tools such as Cision and ProfNet to build media lists and to find media opportunities
 Produced media materials including press releases, pitch letters and media kits
 Updated media reports and logged all media placements on a daily basis
 Worked with a wide variety of clients and learned to efficiently manage time
 Compiled and analyzed research for clients such as WXPN and Wesley Enhanced Living

PHILADELPHIA METRO, Philadelphia, PA

Intern January 2008- May 2008
 Pitched story ideas to editors and completed stories on deadline
 Completed 30 man on the street interviews
 Honed research and interview skills
 Published three stories during internship

SKILLS
 Proficient in Microsoft Office and Cision Media Map
 Social media including Twitter, LinkedIn, Facebook and Blogger
 Strong knowledge of AP style
 Editing and proofreading

PROFESSIONAL AFFILIATIONS
 Philadelphia Public Relations Association- Website and Social Media chair

EDUCATION
Temple University, Philadelphia PA
Bachelor of Arts, Strategic and Organizational Communication- Public Relations
GPA: 3.8; Graduation: May 2010, Magna Cum Laude
Honors: Recipient of the Maxine Edelson Elkin Scholarship for an outstanding student in PR, Fall 2009
Dr. Jean Brodey Student Achievement Award, Philadelphia Public Relations Association, Spring 2010

Temple University Rome, Rome Italy

May 2009-July 2009