TOP 10 FAMOUS BRANDS IN THE PHILIPPINES

TOP 10 (GREAT TASTE)

Long before cafes and coffee shops mushroomed around the metro, Universal
Robina Corporation (URC) founded by John Gokongwei, makers of Great Taste,
has been an industry trailblazer with numerous products that later defined the
trends in the market. In the year 1970, Great Taste Granules, the first concentrated
coffee in the country was introduced. It was in the same decade that Great Taste came up with
another first Great Taste Coffee Mixes, the first complete 3-in-1 flavored coffee mix. This
novel idea was designed to complement the increasingly busy and fast-paced lifestyle of more
and more Filipinos.

TOP 9 (OISHI)
Oishi, started in 1946 as Liwayway Holdinds Company Limited, was originally a
family-owned corn starch repacking business.The name of the business, "Liwayway'
was selected to reflect the optimism of the Philippines following the aftermath of World
War II. By 1966, in addition to distributing starch, the company also was distributing basic
commodities, coffee, and confectioneries. It was incorporated as the Liwayway Marketing
Corporation (LMC) in 1966. Brothers Carlos and Manuel Chan, at the time, were behind the
company.The parents of the Chan brothers are immigrants to the Philippines from Fujian Province,
China. The company began distributing Oishi Prawn Crackers and Kirei Yummy Flakes in 1974.
The company claims to have used technology from Japan to make the products

TOP 8 (SAFEGUARD)
In 1837, William Procter and James Gamble started making and selling soap and
candles in Cincinnati, Ohio. This marked the beginning of a rich heritage of soap
making for Procter & Gamble. For more than 50 years, Safeguard has delivered on
the commitment to provide the best protection against disease-causing germs of any antibacterial
soap. With a presence in more than 15 countries, Safeguard continues to introduce new
innovations and education programs that help make families smarter and stronger in the fight
against harmful germs.

TOP 7 (AJINOMOTO)
Ajinomoto main product, monosodium glutamate (MSG) seasoning, was first
marketed in Japan in 1909, having been discovered and patented by Kikunae Ikeda