EcoTouRIST RESORT SWOT ANALYSIS

WEEKNESS
RAWALAKOT AZAD KASHMIR STRENGTH

360 Degree Spectacular and Breathtaking Views Snow Fall

SITE Easily Assesible , 10 minutes Drive from
Rawalakotlandsliding Contoured Site Lightening
ANALYISIS Pleasent Temprature

Site for the Eco Tourist Resort is located in Rawalakot , is a Weter and Electricty Supply Avaialable OPPERTUNITIES
No Noise Zone Availabilty of Jobs for Locals
township in Dist. Poonch, Azad Jammu and Kashmir.Rawalakot is Cultivated Area Increase the Tourist turnover
approximate ly 76 kilometres (47 mi) from Kahuta and about 120 Snow Fall
Explorartion of New Kashmiri Cultural Architec
tural Style
km (75 mi) Availabilty of Stone Use of Sustainable Tradtiotal andInnovation
from the city of Rawalpindi, Pakistan ..It is linked with Rawalpindi Green Area and Trees Methods and techniques in Construction and
Universtiy Area And Research Center
andIslamabad via Goyain Nala and Tain roads. Via Kotli Satiyan Hertigae Point "Gurdawara" Design
and Kahuta.It is also linked with Rawalpindi via Sudhnuti. No Security Issue
THREATS
Bagh
Area ceded to China
CHINA Noordi Durban Murree
-- .s;o
Rawalakot
Overload of Visitors
Pirkot
Exploitation of Nature
Invasion Of Non-native Culture and Life
Style
Lightening in Extreme Weather Conditions
Bethak
AwanAbad

Land Sliding
Panjera

Nara
Site Selection Criteria
, ,. .
M a t o re

Mamyam
1_1L;

Sehnsa Site For the Eco tourist Resort is selected after the
Map of Kashmir Disticts of
Azad Kashmir Islamabad to Rawalakot, AJK carefull study and obseravtions. Eco Tourist Resort site is preffered to be int the region of Poonch District of Azad Kashmir
because of lack of facilities for Tourists in this Region. Load of the Tourists from Neelum Valley can be shifted here by the

Tourist Points From the Site provision of better facilities for the users and oppertunitties for the residents. The Site also serves the purpose of Explora
tion and Use of Traditional Techiniques of Sustaianble Vernacular Architecture keeping in mind the history of sesmic activi
ty in Kashmir. Contoured terrain of the seleced site and height of the region makes the site perfect place for specatular
Ganga Mountain
..
views and Rawalakot Valley and Jammu Kashmir Mountain Region. Availaibilty of Universtiy near the site gives the extra
edge as it would increase the marketing by the students of University which are from different regions from Pakistan.

Views From the Site

Pirkot

Chhota Gala

Site to Tali-Peer Site to Banjoosa Lake

Site to Ganga Choti
Ubaid Nazir
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