Minutes:

When Emil took over, let editorial control the editorial page
Pictures --- big part to attract the readers even other newspapers to
Must get the readers attention first
Market
- Solid core of readers no research first
- Nielsen has study on the bulletin ******
- First attracted by the news, then editorials, the opinion columns
- Ready na hanggang Sunday ung editorials bulletins point of view
- Day before the release, read it over again, then change
- The topics only sometimes
- Owners has control
- Before: congratulatory lang
- New chairman basilio yap: editorial na talaga
- Manila Times dati si Sir Icban 1954 eic of kule, magna
- Editorial page sir icban lahat nagcocontrol
- Bulletin has a policy of cooperating with the government EIC
- Page 1, 3:30 everyday may meeting on what should be put on the cover page
- 200 stories everyday
- Somebody selects 10 page 1 stories, pumipili si sir icban
- News editor selects the news stories
- Icban: most significant (affects) most important quality, most that attract
readers and interest (second)
- Sometimes to break the monotony
- Morning the stories are being send 2 pp
- 3:30 main page
- Mindanao first dapat 5PM/6PM: by plane (first edition)
- Real edition 6PM, by trucks
- Distributed by other company business deal no longer employees of the
bulletin
- Metro Manila: independent groups dispose of the papers together
- 350,000 per day nobody knows
- All claim to be number 1
o Readership Star (by interviews, surveys) Nielsen, advertising
program (not required to pay the full amount)
o Nielsen report, Revenues Bulletin (always number)
- Ngayon meron nasa Mindanao
- Distribute it whenever it is not yet distributed --- mauuna ung tv
- They cannot compete with TV, online online na lang binibigay
- Mas maiksi ung online
- Weekends mas makapal, mas Malaki circulation, mas maraming bibili more
50,000 --- mas maraming gusting magrelax read newspapers
- Mas makapal known for classified ads questions, dumadami ung classified
ads
- One of income earners bawat lines may rate
- 1 page of classified ads >>>>>>>>> earns more than usual
 - Depends on the advertising --- pages
- Have tendency to put too many ads
- Nauuna ung advertising then editors for the sections
Manila Times 1889 did not stop until 1930 war 1945
Manila Bulletin 3 years Japanese years, 1 year when martial law