MCP Exam 70-671 Preparation

Introduction
August 2012
Audience Profile
Candidates for MCP exam 70-671 design and sell licensing solutions to
small and medium-sized organizations (5 to 499 devices).
Candidates should have
at least 6 months of experience selling Microsoft licensing solutions
a basic understanding of all Microsoft corporate licensing solutions
(including but not limited to Open, Select, Enterprise, OEM, FPP)
a basic understanding of the types of Microsoft licenses
(operating systems, server applications, desktop applications, and online services)
Skills being Measured in Exam 70-671

Analyzing a Customer Environment

18%

Identifying Customer Product and

Capability Requirements 31%

Recommending Licensing Solution

Options 42%

Providing Post-Sales Customer

Service 9%
Skills being Measured in Exam 70-671
Analyzing a Customer Environment
Evaluate the customer's purchasing process.
This may include but is not limited to:
centralized purchasing, distributed purchasing, or a combination of these types;
enterprise-wide purchasing, division-wide purchasing, department-wide purchasing,
or a combination of these types; organizational structure such as affiliates,
franchises, and subsidiaries; and transactional purchasing, relationship-based
purchasing, or a combination of these types
Analyze the customer's expected growth.
This may include but is not limited to:
short-term vs. long-term needs; cyclical patterns
Assess the hardware refresh cycle.
This may include but is not limited to:
frequency of hardware refresh; timeline for hardware refresh
Determine the customers software environment.
This objective may include but is not limited to:
current on-premise software and online services; software deployment plans
and strategy; current Microsoft licensing and online service agreements
Analyze the geographic scope of the customer.
This may include but is not limited to:
Worldwide vs. a single region; a single location vs. multiple locations within a
country or a region
Identify the customer's budget requirements and payment options.
This may include but is not limited to:
spread payments or up-front payments; financing options
Identifying Customer Product and Capability
Requirements
Evaluate the gap between the current and preferred
technology solution.
This may include but is not limited to:
customer's short-term and long-term technology vision; identifying a
solution that would fulfill customer's desired capabilities
Determine the required products for the customer's
preferred technology solution.
This may include but is not limited to:
features and functions; dependencies; editions and/or versions;
subscription services
Identify the appropriate product licensing rights and
explain them to the customer.
This may include but is not limited to:
Product Use Rights (PUR); Product List; Software License Terms for
original equipment manufacturer (OEM) and Full Packaged Product (FPP)
Match Software Assurance (SA) benefits to customer needs.
This may include but is not limited to:
identify available SA benefits; explain how each SA benefit applies to
customer needs; general SA rules
Skills being Measured in Exam 70-671
Recommending Licensing Solution Options Providing Post-Sales Customer Service
Identify appropriate licensing programs. Assist the customer with license activation.
This may include but is not limited to: This may include but is not limited to:
Open License, Open Value Non-Company-wide, Open Value Company-wide, volume license keys, multiple activation key, key management service,
Open Value Subscription, Microsoft Online Subscription Agreement (MOSA), Online Service activation
Services Provider License Agreement (SPLA), ISV Royalty, Open Government;
Open Academic, Open Charity; crossover to Select Plus, EA, and EA subscription
Assist the customer with media fulfillment.
This may include but is not limited to:
Articulate the cost benefit of the recommended licensing solution. download software, acquire physical media
This may include but is not limited to:
cost benefit of product standardization; short-term and long-term
Assist the customer with SA benefit activation.
This may include but is not limited to:
return on investment; cost effectiveness of one program compared to
training vouchers, Home Use Program (HUP), 24/7 Problem Resolution Support,
another program; cost benefit of online services
Planning Services
Articulate the benefits and limitations of the recommended
licensing solution.
This may include but is not limited to:
OEM vs. retail vs. volume licensing vs. Online Services;
license reassignment vs. license transfer; downgrade rights; install rights
MCP Exam T&Cs
The exam is scenario-based. Candidates will be given a business case for
a specific customer with several questions based on that business case.

The answers are multiple choice. The exam will last between 2hrs and 3hrs

If there is more than one correct answer, 700 points (out of 1000) are required to
you will get a hint: Choose two or pass the exam.
Choose all that apply
Candidates who pass exam 70-671 complete
the requirements for the certification
There are no impossible answers. Each answer
is potentially possible, but may be not the
Microsoft Certified Technology Specialist:
best solution for the customer based on the
Volume Licensing Specialist, Small and Medium
criteria as stated in the given business case.
Organizations

6
Why Volume Licensing?
Corporate, academic, developer,
government, service provider
Large organization or small business
No affiliates, affiliates in same territory,
affiliates across territories
Centralized or decentralized
decision taking and purchasing

Perpetual or non-perpetual license

Upfront or spread payments
Transactional or relational programs
Standardization versus ad hoc licensing
Terminology

Perpetual vs Non-Perpetual
Entities and Affiliates
Centralized vs Decentralized
Ad Hoc vs Entity wide
Transactional vs Relational/Comprehensive
Perpetual and Non-Perpetual Licenses
Entities and Affiliates
Open License customer or any affiliate in the same territory
may order licenses under the same authorization number.
Open Value customer may sublicense use rights to affiliates
in the same territory.
For Open License and Open Value Territory Listings,
see https://www.microsoft.com/licensing/licensing-options/open-regional.aspx

Affiliate means any legal entity that the customer owns,

that owns the customer or that is under common ownership.
Ownership means control of more than a 50% interest in an entity.

Customers enterprise must consist of entire legal entities,

not partial entities such as departments, divisions, or business units.
Centralized and Decentralized Licensing

Customer need

Enter agreement for Enter agreement for Enter agreement for

one entity multiple entities multiple entities
in one territory across territories

Open License

Open Value
Ad-hoc and Entity-wide Licensing
Ad-hoc Licensing
Obtain licenses that you need
Licensing programs
Open License
Open Value Non-Companywide
Facts
Flexible
No ongoing commitments
Appropriate for decentralized
decision taking and ordering
Entity-wide Standardization
Count desktops, and acquire licenses
for all qualifying desktops
Licensing programs
Open Value Companywide
Open Value Subscription
Facts
Reduced overhead costs
Lower cost per license
Appropriate for centralized
decision taking and ordering
Transactional Relational Programs

Transactional (Open License) Solution Relational Programs

Upfront payment cash flow Annual payments

Open Value
Transactional no standardization;
Monthly or annual ordering Open Value Companywide
overhead costs

Open Value Subscription

No price protection; no spread
Long-term price protection
payments budgeting
Benefits of Volume Licensing
Options
Payment structure, ownership etc.

Pricing based on what is needed

Reduce license management overhead

Supplementary rights
Right to use earlier versions (Downgrade Right)
Right to use other languages
Right to use an image
Right to use a license on a home PC (Home Use Program through Software Assurance)
Virtualization rights through Software Assurance

Module 1 Module 2 Module 3
Module 4
Product Program Software MCP Exam
Scenarios
Licensing Licensing Assurance 3 hours
1 hour
1 hour 1 hour 1 hour