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S.W.O.T. Analysis:
Strengths:
Video content from several regions with subtitles.
Product development.
Huge subscriber base.
Reasonable cost of video rentals.
Video rentals are delivered within 24 hrs.
Large number of unique movie titles.
WEAKNESSES:
Higher than expected discontinued subscription.
High speed of Internet required for streaming.
Opportunities:
More and more consumers have mobile devices, which would
result in more subscriptions.
Could enter the VR segment as well in the future.
Threats:
Reducing number of DVD rentals
Enormous permission fee from major movie production
companies.
Increase in Price of subscription.
Thousands of sites with Pirated content.
We think that the second option will be the most suitable for Netflix
as by reducing the price of the bundle for both
Recommendations