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Version:2013-07-10/1
Company Profile

Market Performance
We have kept ahead in domestic and overseas markets. At home, Haval SUV has retained the domestic sales title
for ten consecutive years, took the lead in selling over 1,000,000 units in March 2013 to become No. 1 SUV brand
in China; Great Wall pickup has led the domestic market in terms of market share and sales for 15 consecutive
years. Single Great Wall passenger cars have ranked among the top 10 passenger vehicles in terms of sales for
consecutive months, and contributed cumulative sales of over 300,000 units in a few years, thus becoming budding
stars in the family car market.
At abroad, since our first export in 1998, we have ranked top for consecutive years in terms of export volume and
export value; we have exported vehicles to regions like Europe, Australia, Africa, Central and South America, the
Middle East and Asia Pacific, of which Russia, Australia, Chile and South Africa have become our key export
destinations. Also, we have built a dozen KD plants in countries like Russia, Bulgaria, Ecuador, Iran and Egypt.

Independent R&D
Aiming for the world, we integrate global technical resources for innovative R & D, own world-class R & D equipment
Company Overview and systems, have been accredited as a "state-accredited enterprise technology center" and a "post-doctoral research
workstation" by five ministries and commissions including the National Development and Reform Commission and the
Great Wall Motor Company Limited is Chinas largest SUV and pickup manufacturer. We were listed on the Hong Kong Ministry of Science and Technology, and were named a "national innovation-oriented enterprise" in February 2011. We
Stock Exchange in 2003 and the Shanghai Stock Exchange in 2011. By December 31, 2012, our assets had amounted now have an R & D team of over 6,500 members, and will continue to expand the team to over 10,000 members by
to 42.569 billion yuan. Now we own Haval and Great Wall brands, covering three main categories: SUV, passenger car 2015.
and pickup. With over 30 holding subsidiaries, more than 54,000 employees, four vehicle production bases and a To date, our "four centers" (test center, trial-manufacturing center, modeling center and power center) have been up to
production capacity of 800,000 units, we have developed the independent matching capacity of core parts such as world leading and domestic leading standards. We are capable of designing and developing SUV, passenger car and
engine and transmission pickup series as well as powertrain, and developing a dozen models simultaneously. In fields such as engine,
We uphold the philosophy of "improving little by little every day", have an advanced corporate culture and an transmission, vehicle modeling, vehicle design, CAE and test, we have formed independent technologies, standards and
outstanding management team, have created a distinctive business and management mode, have maintained high intellectual property.
growth and high profit for over ten consecutive years, are second to none in the domestic auto industry in terms of We have kept to a strategy of "excessive investment" in technical R & D and pursue industrial lead. We have invested
business quality, and have been listed among "the most valuable listed automakers" by authorities and honored as the over 4 billion yuan in R & D since 2006 and will invest a total of 8 billion yuan by 2015
most promising Chinese independent auto brand by the media. By late October 2010, GWM's new technical center with a total investment of 5 billion yuan had broken ground.
Since 2004, we have been ranked among Forbes "Top 100 Chinese Enterprises" twice and among "China's 500 Most Expected to go into operation in 2014, it will consist of nine world leading centers: the test center is capable of
Valuable Brands"; been honored as a "recommended export brand" by the China Chamber of Commerce for Import and conducting multiple tests covering safety, emission, vehicle, chemical materials, parts and NVH, and the new
Export of Machinery and Electronic Products and a "national vehicle export base enterprise" by the Ministry of laboratories include environmental simulation laboratory, EMC (electromagnetic compatibility) laboratory and power
Commerce and the National Development and Reform Commission. For many times, we have been listed among "Top assembly performance/NVH laboratory. The trial-manufacturing center has a flexible body welding line and assembly
10 Listed Private Companies", "China's Top 500 Enterprises", "China's Top 500 Machinery Manufacturers", "China's Top stations, is capable of trial-manufacturing tooling/fixture and designing rapid tooling and gauges, undertakes the
500 Manufacturers", "China's Top 500 Industrial Enterprises", "China's Top 30 Automakers for Sales", etc. In 2011, we trial-manufacturing of prototypes of all models developed by the technical center, and has the capability to manufacture
ranked among "China's Top 500 Enterprises", "Famous Chinese Trademarks" "Forbes Asias 50 FAB Companies" and individual commercial vehicles; the modeling center is equipped with world leading data measuring equipment. Of the
Interbrand "Most Valuable Chinese Brands 2011" during the Davos Forum. In 2012, we topped the "List of Investment equipment, double-cantilever coordinate measuring machine, FARO flexible coordinate measuring machine, KREON
Potential of Listed Automakers", were listed among "2012 Chinas Top 50 Best-Performing Companies" by Global laser scanning system, virtual reality review system, interactive touch review system and digital vehicle processing
Entrepreneur and among "Top 10 Chinese Brands You Must Know" by the world-famous financial magazine Barrons. system were up to world leading standards; the power center has established a perfect independent R & D system
integrating six core capabilities: benchmark, design, CAE, NVH, calibration and testing. "Excessive investment" in
technical R & D has laid a solid foundation for GWM's continuous independent innovation.
Product Strategy
We persist in focused development, uphold the brand concept of "focus, dedication and specialization", and build Outlook
specialized brands through specialized operation and management. With Haval and Great Wall brands, we primarily
With the mission of serving the country through industrial development, we aspire to be an outstanding representative of
develop and manufacture 4.3m+ SUV models. Great Wall brand covers passenger car, mini SUV, pickup and MPV.
Chinese independent auto brands and strive to fulfill the dream of building China into an auto power.
Since 2012, we have mapped out a marketing strategy of achieving the primary goal of "customer satisfaction" and
According to our development plan, we will achieve the goal of manufacturing 1.5 million units and selling 1.3 million
"market lead", taken a series of measures through marketing service innovation and reform to enhance our terminal
units by 2015.
image and service quality, oriented human financial and material resources on customer satisfaction, and created
In the future, we will be a multinational with internationalized brands, globalized markets and modern management
"surprise for customers" through value services to constantly enhance customer satisfaction.
methods. We will enjoy a global fame with the aim of "building the best Chinese vehicles".
Contents

Concept Great Wall .............................................................01-02

Glory Great Wall ...................................................................03-04

Industry Great Wall ................................................................05-08

Technology Great Wall .........................................................09-18

Process Great Wall ................................................................19-20

Quality Great Wall .................................................................21-26

Brand Great Wall ...................................................................27-28

Humanity Great Wall .............................................................29-30

Monument Great Wall ........................................................31-32


Concept Great Wall

Great Wall Motor Company Limited (GWM)

Beijing
Corporate Vision Corporate Mission
Baoding Great WallCreation of China, with fame Take upon ourselves to surprise customers, make
resounding throughout the world staff happy, and create value for customers and
Great Wall Motor Company Limited (GWM) benefits for the society

Corporate Culture Strategic Objectives


Corporate spirit Improving little by little every day Output 1.5 million units and sell 1.3 million units by 2015,
Core values Integrity, responsibility, development, achieve sales revenues of over 100 billion yuan and a profit of
sharing over 10 billion yuan
Work style Keep a low profile in life and a high Keep ahead in pickup sales in China
profile in work. Act before speaking, Keep ahead in SUV sales in China
speak less after acting, never speak if Rank 1st among Chinese independent car brands in terms of
China Hebei you cannot make it quality
2020
Rank 1st in cost-effective SUV sales in the world
Rank 1st in cost-effective pickup sales in the world

Brand Strategy
GWM's
Brand positioning Chinas Largest SUV and Pickup Manufacturer
Core value Focus Dedication Specialization
Sub-brands
Haval's brand positioning Haval, the No.1 SUV Brand in China
Core value of Haval brand Professional
Great Wall's brand positioning A Chinese Brand that Leads with Quality
Core value of Great Wall brand Quality Wins Trust and Loyalty

GWM's Key Member Enterprises

Baoding Xinyuan Automobile Inner Decoration Co., Ltd

Co., Ltd
Baoding Yanfeng Johnson Controls Automobile Seating

Great Wall Motor Company Limited Xushui Branch

Exquisite Auto Mould Technology (Baoding) Co., Ltd


Macs (Baoding) Auto A/C Systems Co., Ltd

Baoding Boxiang Automotive Components Company

Baoding Great Wall Auto Sales Company Limited

Baoding Great Wall Renewable Resources Use Co., Ltd


Limited
Russia Great Wall Motor Closed Joint-Stock Company

Baoding Great Wall Ants Logistic Company Limited

Company Limited
Baoding Great Wall Automotive Customer Service

Baoding Great Wall Exquisite Foundry Company Limited

Baoding Great Machinery Co., Ltd.

Limited
Baoding Xincheng Automobile Development Company

Baoding Nuobo Rubber Production Co., Ltd

Manufacturing Company Limited


Baoding Great Wall Internal Combustion Engine

Tianjin Boxin Automotive Components Company

Baoding Mind Auto Components Co., Ltd

Baoding Yixin Automotive Parts Company Limited

Baoding Great Wall Vehicle Axles Company Limited

Baoding Great Wall Huabei Automotive Co., Ltd

Great Wall Motor Company Limited Tianjin Branch

Great Wall Motor Company Limited Shunping Branch

Limited
Tianjin Great Wall Lean Automotive Parts Company
01/02 Great Wall
Glory Great Wall

June 12, 2009


January 11, 2008 Zhang Gaoli, incumbent member of the Standing
Committee of the Central Bureau of the CPC
Xi Jinping, incumbent general secretary of the
Central Committee and vice premier of the State
CPC Central Committee, chairman of the Central
Council, led Tianjin's Party and government
Military Commission of CPC ,president of the
delegation to visit GWM. Wei Jianjun, Chairman of
People's Republic of China and chairman of the
GWM, accompanied them on the visit
Central Military Commission of PRC visited
GWM

June 12, 2011


Liu Yandong, incumbent member of the Standing
Committee of the Central Bureau of the CPC
Central Committee, state councilor and vice premier
March 28, 2007 of the State Council, visited GWM
During the "China National Exhibition" in Russia, the
Chinese President Hu Jintao and Vice Premier Wu
Yi, along with Mintimer Shaimiev, president of the
Republic of Tatarstan, visited GWM's booth, hearing
report from Wang Fengying,president of GWM, on April 25, 2012
its investment project in Kazan Wan Gang, incumbent vice chairman of the 12th
CPPCC National Committee, chairman of the
June 19-20, 2009 Central Committee of the China Zhigong Party and
Wen Jiabao, then member of the Standing Commit- minister of science and technology, visited GWM's
tee of the Central Bureau of the CPC Central booth during 2012 Beijing International Automotive
Committee and premier of the State Council, visited Exhibition
Hebei Province. During the visit, he heard reports by
heads of six enterprises and delivered an important
speech. Wei Jianjun, Chairman of GWM, attended
the seminar as the entrepreneur representative September 5, 2011
Zhang Qingli, incumbent vice chairman and
secretary-general of the CPPCC National Committee
and chairman of the Standing Committee of the Hebei
June 25, 2010 Provincial People's Congress, visited GWM

Li Keqiang, incumbent member of the Standing


Committee of the Central Bureau of the CPC
Central Committee, premier and deputy secretary of
the Party Leadership Group of the State Council,
conducted a survey on GWM's development April 15, 2012
Miao Wei, incumbent minister of industry and
information technology and secretary of the Party
Leadership Group of the Ministry of Industry and
April 28, 2010 Information Technology, visited GWM
Zhang Dejiang, incumbent member of the Standing
Committee of the Central Bureau of the CPC
Central Committee and chairman of the Standing
Committee of the 12th National People's Congress,
visited GWM's booth

03/04 Great Wall


Industry Great Wall

Location: 2266 Chaoyang South Avenue, Baoding, Hebei Location: Tianjin Binhai New Area
First Manufacturing Division, Manufacturing Department, Province Tianjin Manufacturing Base, Great Wall Motor Company Limited Area: 3,417,000m2
Great Wall Motor Company Limited Area: 650,000m2

Have a vehicle manufacturing base with an annual production capacity of 160,000 units, include four processes (stamping, welding, Located at the Tianjin Binhai New Area, Tianjin Manufacturing Base is constructed in three phases, involves projects such as 800,000
coating and general assembly), and have three frame workshops (stamping, welding and coating). Primarily manufacture series such as passenger cars, parts and living zone, and primarily manufactures SUV and car models. Phase 1 and 2 involves projects such as 500,000
Haval SUV, Great Wall V80 and Wingle pickup. units vehicle plant, parts project, test circuit and living zone, and the parts park has planned projects like interior and exterior decoration,
Also, GWM's technical research building, mould center, KD department, engineering institute, test center, trial-manufacturing center, chassis, seat, engine, transmission, harness, logistics center, blanking center, KD workshop and customer service company. Phase 3
safety laboratory and test field are located here. involves a 300,000 passenger car project, covering stamping, welding, coating, general assembly, road test field, park and supporting
facilities. By 2015, the base will achieve a leap with an annual production capacity of 800,000 units.

Second Manufacturing Division, Manufacturing Location: 2299 Chaoyang South Avenue, Baoding, Hebei Province
Xushui Industry Park, Great Wall Motor Company Limited
Location: Dawangdian Industrial Park, Xushui, Baoding
Department, Great Wall Motor Company Limited Area: 580,000m2 Area: 3,480,000m2

Located in north Baoding's Emerging Industry Park, in the core of the Bohai Sea Economic Circle, with a total area of 5,221 mu(3,480,000
Have a passenger car manufacturing base with a total investment of 2.8 billion yuan and an annual production capacity of 240,000 units,
m2 ), a total investment of 16.2 billion yuan and a planned annual production capacity of 500,000 units, Xushui Industry Park primarily
include four processes (high-precision stamping workshop, digital welding workshop, full-automatic coating workshop and high-caliber
manufacture GWM's high-end SUV models.
general assembly workshop), and primarily manufacture Great Wall passenger car series.
Phase 1 involves projects such as 250,000 units vehicle plant, parts, high-speed test circuit and living zone, and the parts park planned
GWM's high automation degree, quality control up to European standards, lean and efficient management mode and eco-friendly produc-
14 projects covering core parts such as front & rear axles, engine and chassis, as well as harness, rubber parts, stamping parts, electric
tion environment mark the all-new passenger vehicle plant has entered a new stage of China's local auto production.
parts and interior & exterior decoration.
On the periphery of the high-speed circuit, projects such as another 500,000 units vehicle plant, a parts investment promotion park and a
large life supporting service zone are under planning, with a total area of over 12,000 mu and a total investment of some 60 billion yuan;
then, Xushui Industry Park form an annual production capacity of 1,000,000 units and create 50,000 jobs, thus becoming an auto city
accommodating 100,000 people in north China.

05/06 Great Wall


Industry Great Wall

GWM Parts Park Core Parts Company


In recent years, GWM has invested heavily in building a parts industry base to design and manufacture a dozen types of auto parts Facing the promising auto market, while accelerating vehicle development, GWM has been paying closer attention to perfecting the
like transmission, lamp, steering system and braking system, thus forming a parts system compatible with the production scale of industry chain and vigorously developing the auto parts industry. At present, GWM has been capable of independently developing core
500,000 units. By 2015, GWM's upstream auto industries will form an economic scale of 100 billion yuan, thus creating a grand parts like engine, front & rear axle, air-conditioner and harness.
auto industry cluster.
Baoding Xincheng Automobile Development Location: 1234 Taihang Road, Baoding, Hebei Province
Area: 61,000m2 Floor area: 35,000m2
Location: 2288 Chaoyang South Avenue, Baoding, Hebei Province Company Limited
West Zone Area: 600,000m2
Founded in 1994, with an area of 61,000 square meters, Baoding Xincheng Automobile Development Company Limited is a
wholly-owned subsidiary of Great Wall Motor Company Limited. The company is mainly engaged in automotive plastic products
covering injection molding, blister and blow molding, with an annual production capacity of 400,000 sets for vehicles.

Location: Dingxing Development Zone, Hebei Province


Baoding Great Wall Internal Combustion Engine Area: 267,000m2
Manufacturing Company Limited
With an area of over 400 mu (267,000m2) and an annual production capacity of 400,000 units, Baoding Great Wall Internal Combustion
Engine Manufacturing Company Limited has internationally advanced branded production, processing and testing equipment, as well as
world top production lines. The company manufactures GW4D20, GW2.5TCI, GW2.8TC and GW2.8TDI diesel engine series and
GW491QE gasoline engine series, which rank top among similar domestic products in terms of dynamics and economy. These products
have been favored by consumers for their outstanding performance as GWM's fine equipment, and have been supplied to a host of
automakers and exported to international markets in large volume.

Location: 126 Yunshan Road, Baoding National High-tech Industrial Development Zone
Baoding Great Machinery Co., Ltd. Area: 20,000m2

Founded in 1991, located at the Baoding National High-tech Industrial Development Zone, Baoding Great Machinery Co., Ltd. is a
professional ball pin product manufacturer. After over two decades of development, the company has formed series such as steering &
suspension spherical hinge assembly, integrated swing assembly, commutator and electrically-controlled clutch with an annual production
capacity of over 700,000 units (sets), has established matching relations with an array of domestic famous automakers and parts
manufacturers, and has taken the lead to pass TS16949 quality management system certification and ISO14001 and OHSAS18001
East Zone Location: Jiaozhuang Industry Park, Dongsheng Road, near East 2nd Ring Road, Baoding
Area: 233,300m2
system certifications.

Location: 39 Taihang Road, Nanshi District, Baoding, Hebei Province


Baoding Great Wall Vehicle Axles Company Limited Area: 62,000m2

Baoding Great Wall Vehicle Axles Company Limited is a professional light axle R & D and manufacturing enterprise, as well as the
earliest core parts subsidiary of Great Wall Motor Company Limited. The company's key products include pickup-specific front & rear
axles, SUV-specific front & rear axles, car-specific front & rear axles and fuel tanks. After over two decades of development, the
company has accumulated rich manufacturing experience and owned five core processes (stamping, welding, electrophoresis,
machining and assembly), with an annual production capacity of 500,000 sets.

07/08 Great Wall


Technology Great Wall

GWM Technology Center Definition of vehicle


performance and performance Vehicle-level design
Index
acceptance User G-PIDS
and confirmation Production

x
index determination confirmation Great Wall Performance Integration Development System

Inde
Perf

e
orm

anc
System-level design

anc
GWM adopts the strategy of "excessive investment" in technical R & D to pursue industrial lead. Since 2006 GWM has invested
Application methods:

orm
Application methods:

e co
*VOC analysis *DVP implementation

Ste
Sub-modules of performance development

perf
*QFD unfold *CAE analysis

pw

nve
over 4 billion yuan in R & D, and plans to invest a total of nearly 10 billion yuan by 2015.

of
*Benchmark study Sub-system design

ise
*APQP control

rsio

tion

n
*CAE module *Optimization & improvement

inde

atio
na

lida
Presently GWM has an R & D team of over 6,500 members. GWM was accredited as post-doctoral research workstation in May

valid
x de

nd
Parts

p va
Performance index validation:

com
S-PDS RD-PDS H-PDS NVH-PDS O-PDS G-PDS E-PDS D-PDS

ign
con
*Bench test of parts

Des
Ste
pos
2006, state-accredited enterprise technology center by five Ministries and Commissions including the National Development and

trol
*Bench test of system and assembly

ition
Parts scheme design *Vehicle performance test
Performance index *User test and confirmation

Reform Commission and the Ministry of Science and Technology in September 2007, and "national innovation-oriented enterprise
realization

in February 2011. V-shaped development mode based on Performance Integration Development System
GWM Technology Center is capable of designing and developing passenger car, SUV and pickup series as well as powertrain, performance development
and developing over ten models simultaneously. In the fields such as vehicle modeling, engineering design, CAE, test &
trial-manufacture, engine and transmission, it has formed independent technologies, standards and intellectual property.
GWM will go ahead with the strategy of "excessive investment" in technical resources and proceed to expand the R & D team to
over 10,000 members by 2015.

CH041 Human-computer Arrangement H6 Driving Simulation


Side View

Modeling Design
The Modeling Center is the important integration of the Great Wall Motors Technology Center with a professional design team of more
than 300 staff members. It is responsible for modeling design in the complete vehicle development process. It can design 9 cars' shape
and appearance at the same time. The Modeling Center consists of the Frontal Analysis Department, the Creative Idea Design
Department, the CAS Design Department, COLOR&TRIM Department and the Advanced Surface Design. These departments can
complete all jobs in the whole process, including conceptual design, design, digital model, clay model, color and trimming, A-surface
production and VR digital rendering. The Shape Design Center is equipped with the advanced coordinate measuring machine, the
graphic pattern scanner, the color difference meter, the five-axis machining equipment and the completely virtual simulation evaluation
GWM Technology Center GWM New Technology Center
system.

Innovative Enterprise Post-doctoral Research Auto Lightweight Technology


Workstation Innovation Strategic Alliance
Five-axis Machining Equipment Coordinate Measuring Machine Completely Virtual Simulation Evaluation
System

Environment-friendly Performance Development


GWM takes constant innovation and
development of environment-friendly
technologies as the goal, and gradually
establishes the energy-saving and
environment-friendly technologies
State-accredited Enterprise Hebei Auto Engineering Innovative & Entrepreneurial development system. By application of
Technology Center Technology Research Team under Hebei "Giant
Center the energy-saving control ideas and
Program"
development of environment-friendly
Vehicle Design control technologies and the thermal
management and control technologies, it Complete Vehicle Emission Test Engine Performance Test
GWM Technology Center is established based on the performance integration development system and the product platform, forming a can constantly increase the complete
multidisciplinary collaborative design environment. The Technology Center adopts the internationally-advanced digital design tools and vehicle exhaust performance and meet
V-shaped development processes to realize the synchronous design, development and validation in the entire process of the product with the emission regulations specified in
development, effectively guaranteeing research and development quality and shortening the research and development cycle. Currently different countries, establishing the
more than 20 kinds of products, including the SUV, sedan, pickup and MPV models, have been developed based on CH Platform, CHB industry-wide development system.
platform, CHK platform and K platform.

09/10 Great Wall


Technology Great Wall

Safety Performance Development


It sets the "Security Shield of all persons" as the Haval H6 frontal deviated impact
development principle, the "Full protection of simulation

occupants, pedestrians and cars" as the research


and development base and the "vehicle safety
performance development process" as the guidance;
it develops vehicle by effective combination of the
virtual simulation and the test and focuses on the Chassis Laboratory Virtual Road Simulation Six-component Data Acquisition
vehicle structure crashworthiness design, the safety
Haval H6 Frontal 100% Rigid
system integration, the pedestrian protection Wall Crash Test
performance development, safety component
performance pre-proving and the active safety
system integration. It uses the complete vehicle
safety performance technical system to ensure
synchronization of the development of both vehicle
safety performance and the product.

Belgian Road Twisted Road Scale Pit Road

Pedestrian Protection Test System Great Wall Peri and V80 Frontal Crash Test Great Wall C50 Driver Seat Whiplash Test
Pebble Road Wave-changeable Corrugated Road Performance Test Field

Dynamics Performance Development


It sets analysis of the complete vehicle
stable performance, smoothness and
comfort performance and the brake
performance as the main working orienta-
tion. It is responsible for the dynamics
performance development quality through
application of dynamics performance CAE
analysis, the test technologies, the
Outdoor Scene of Safety Lab dynamics software-in-the-loop and
hardware-in-the-loop simulation technolo- Manipulation Robot Road Test
Reliability & Durability Development gies and the vehicle dynamic control
system matching integration.
Guided by the principle of the product full
life cycle cost balance, it sets the stable
use reliability as the goal. Based on
vehicle reliability distribution, reliability risk
analysis, robust design, simulation
validation, reliability test and evaluation, it
conducts the reliability engineer technolo-
gies integration and the innovation
research, finally promoting continuous
growth of product reliability level. "Four-channel" Road Simulation Test System "six degree-of-freedom" Vibration Test Bench Objective Test Simulation Analysis Vehicle Dynamics Performance

11/12 Great Wall


Technology Great Wall

NVH Performance Development


Scan Molding
Based on the complete vehicle NVH performance positive development technologies, it sets the vibration noise performance analysis
and complete vehicle NVH performance goal setting and breakdown as the core. It studies key technologies including noise It possesses 1 unit of GOM 3D camera measuring machine (Germany), 5 units of FARO scanning measuring machine (USA) and 2
source/vibration excitation identification and separation, and the NVH performance control of the powertrain and the vehicle body, units of KREON scanner (France). Its capable to complete the complete vehicle surface scanning within 4 hours and obtain 5-8 millions
establishing the noise vibration performance control technology platform for independently-developed vehicle. high density 3D data points. Its present scanning ability has reached the internationally advanced level.

Parts Acoustical Reduction Factor Test Indoor Pass-by Noise Test

ATOS optical 3D scanner Articulated Arm Measuring Machine

Precision Measurement
It possesses the internationally first-class inspection and examination devices, including 1 unit of high-precision three dimensional
measuring machine, 2 units of gantry three dimensional measuring machine, 5 units of bridge type three dimensional measuring
machine and 15 units of articulated arm measuring machine. The devices can reach the industry leading inspection and examination
level 0.6um.

Anechoic Room Engine Anechoic Test

High-Precision Coordinate Bridge type Three Dimensional Gantry Three Dimensional


Sound Quality Test Acoustic Modal Analysis Measuring Machine Measuring Machine Measuring Machine

Measurement Verification & Precision Measurement Capability Material Performance Development


Test/Calibration
It has begun 34 projects related to length, temperature, mechanics and electricity. Projects in the field of the micrometer, the vernier, the
Hazardous Substances Inspection and Examination
dial gauge and the temperature sensor have reached the national first-class level; projects in the field of the acceleration sensor, torque The laboratory is equipped with internationally advanced inspection and examination devices, including Thermo TD-GC-MS and HPLC
and the pressure transmitter have reached the internationally advanced level. The Technology Center has been awarded "Excellent (USA), Brook XRD (Germany), Seiko XRF (Japan), and Agilent ICP-AES (USA). These devices may complete inspection, examination
Member of Chinese Society for Measurement" in December, 2010. and research of toxic and hazard substances to provide strong support for the environment-friendly design.

Universal Length Measuring Acceleration Sensor Calibration Device Extraction-thermal desorption-gas Inductively coupled plasma atomic
Gauge for Data Processing chromatography spectrometer (GC/MS) emission spectroscopy (ICP-AES)

13/14 Great Wall


Technology Great Wall

GWM Engineering Center


Founded in 2006, as an integral part of national-level GWM Technology Center, GWM Engineering Center undertakes new vehicle
process development and design, plant planning and construction, production line automation and labor-saving integrated application,
seeks to become "the domestic process technology leader" and build "domestic benchmark projects", and covers relevant specialties
such as SE analysis, stamping, bodywork, coating, general assembly, equipment, automation and engineering construction. Its staffed
with over 1,500 senior talents in various fields, including 6 foreign experts and over 450 domestic senior technical talents at all levels. It
has mastered the core technologies such as four-process simultaneous engineering (SE), digital analog simulation, vehicle production
line design, automated integration, production technology preparation and early quality stabilization and improvement, and has formed a
perfect independent R & D system.

X-ray Diffractometer (XRD) XRD analysis

Failure Analysis
It is equipped with the environmental scanning electron microscope made by FEI (USA) which may conduct the microstructure analysis
and the microanalysis, up to one million times magnification and 3nm resolution. It is in the internationally top level. In combination of
Japan OLYMPUS stereo microscope and metallurgical microscope, it may conduct the failure analysis of breakage, deformation,
corrosion, damage, wear and degradation for mental, nonmetal and chemical products.Effectively guaranteed product design and
process improvement.

Microstructure Analysis Office Building of GWM Engineering Center

Scanning Electron Microscope (with energy dispersive spectrometer)

Environmental Weather Resistance Test


It includes two parts - the complete vehicle weather resistance test room and the parts weather resistance test room. The complete
vehicle weather resistance test room consists of the complete vehicle walk-in salt spray corrosion vehicle cabin and the high
temperature highly humid cabin. In 2008, it has the complete vehicle enhanced corrosion resistance test ability which is nationally
advanced. Parts weather resistance test room is equipped with 16 sets of environment simulation devices, including Q-SUN Xenon
lamp degradation test box (USA), Q-PANEL UV degradation test box (USA) and the YEJI ozone degradation test box (Korea), which
are used to provide the environment simulation and the acceleration test to increase product reliability.
Plant Planning Project Construction Welding Line Digital Simulation

Complete Vehicle Walk-in Salt Spray Corrosion Test Cabin Parts Weather Resistance Test Main Bodywork Integrated Gauge Production of Screw Body Ergonomic Analysis of General Assembly

15/16 Great Wall


Technology Great Wall

Rambaudis 5-axis Machining Center


Baoding Exquisite Auto Mould Technology Co., Ltd.
It is the CNC multifunctional machine tool with functions
Baoding Exquisite Auto Mould Technology Co., Ltd. was found in March 2005 with covered area of 36,500 square meters rough machining, semi-finishing and 5-axis interactive
and total assets of 350 million RMB. It engages in design, development and manufacturing of the automobile cover high speed fine machining; the maximum speed of its
stamping dies, mould of thick sheets used in axles and frame, plastic mould, lighting mould, casting mould and wrapping main shaft is 24,000r/min and maximum feeding speed is
mould. It is capable of developing 4 kinds of complete vehicles' mould in one year. 20,000mm/min. It can be used for fine machining and
super finish of molding surface of external panel sheet
stamping tool, greatly increasing machining precision.
Design
Flexible Commissioning Unit
CAE Simulation Analysis Rambaudis 5-axis
machining center
To save commissioning time on the production line, our
Druing the process design, Autoform and Dynaform software are used
company is equipped with 2 flexible commissioning units
for CAE simulation analysis. It has complete CAE analysis and the
mainly consisting of mechanical 2,000 tons tensile
optimization and design ability for process scheme, greatly shortening CAE simulation analysis
machine; their benches can be changeable, realizing the
the mould commissioning and grinding time.
easy and quick change from the grinding machine to the
mechanical press machine mould.
3D Parametric Design
Based on the general design software, it has independently developed
Flexible commissioning unit
functions "mould 3D smart parametric die" and "automatic generated MCR-B II Okuma Gantry Five-face
list". With quality assurance, the design efficiency has increased by 12%. Machining Center
3D parametric design It features double workstation, multi-angle, high-speed
Mould Interference Inspection and high-precision. It can be suitable for machining of
It has introduced the professional movement simulation software which any angle hole, groove, face and arc, efficiently
may analyze the movement relationship between the mould and the increasing the machining efficiency and the
automatic line body, optimizing the mould structure and increasing the manufacturing precision.
entire line productivity. MCR-B II Okuma gantry
five-face machining center
Okuma Horizontal Machining
Thermoforming Mould Development Center (MA-600HB)
Mould interference inspection
It has tried for the first time in China to develop the thermoforming This machine tool uses the operating system developed
mould. Thermoforming means that sheets are heated to austenitizing by Okuma based on Microsoft operating system XP. This
temperature; the forming immediately follows with quick cooling to system has common advantages of Frank and Siemens,
make the sheet structure change from the Austenite to the martensite, including easy, flexible and user-friendly operation.
so that the processing parts strength reaches more than 1500 MP to
meet requirements in safety and lightweight. Okuma horizontal machining
center (MA-600HB)

Thermoforming mould development Products Presentation


Sophisticated Equipment Based on advanced technologies, we have successfully developed and
The Mould Center is equipped with more than 50 units of large CNC manufactured complete vehicle moulds of Great Wall Wingle, Great Wall
machining equipment and commissioning equipment, making the Florid, Haval H6, Great Wall M4, Great Wall C30 and C50.
complete processing of the high-precision large moulds, and ensuring
that the complete vehicle mould can be developed and made
successfully.

Hexagon Gantry three Dimensional Measuring Machine


Hexagon DEA ALPHA series gantry measuring machine make the great
combination of high-efficiency, high precision and good operational
reliability. It can realize high-precision and quick measurement.

Coordinate measuring machine


EEW Machine Tool Three-box sedan side panel drawing die
It is equipped with one unit of high speed 5-axis machine tool made by
EEW (Germany). There is only one machine like that in China. The Coolbear front bumper mould
machine tool's quick feeding can reach speed of 150m/min and its
processing speed can reach 60m/min. In addition, it is equipped with Great Wall M4 Dual-color mask mould
26000 rpm 20 kW high speed OMLAT main shaft to optimize the machine
tool performance. This machine tool may make the complete vehicle Fender drawing die
mould processing precision reach to 0.2mm. Surface quality and touching
feeling provided by this machine tool may surpass other machine tools.
EEW machine tool

17/18 Great Wall


Process Great Wall

High-precision Stamping Workshop Automatic Painting Workshop


It covers approximately 34,000 square meters and is used to manufacture large covers of vehicle body and main stamping parts of It covers an area of 20,000 square meters, with a total investment of nearly 300 million RMB. The designed beat is 72 seconds. Hourly
250,000 units of SUVs and sedans. It is equipped with six-axis automatic production line from ABB (Switzerland) which is the first isStamping
production 50-units. It makes the huge investment to the automatic spraying equipment - totally 26 units of wall type automatic spraying robot
automatically frame-fitting system in China. The independently-developed production line features low cost and high efficiency; it has made in foreign country. The workshop is equipped with the painting-dedicated robot made by YASKAWA and the atomizer made by SAMES
internationally-advanced entire line closing technology in Press machine; in addition, it is equipped with the high-level production (France), laying a sound foundation for quality improvement. Organic emission generated in use of water-base paint for painting is lower 85%
monitoring system and the one-key automatic touching system which may save labors and energy and increase efficiency. than in use of solvent type paint. It insists on environment-friendly principle, safety and energy saving concepts. Automatic spraying section
makes use of the A/C return flow to reduce the energy consumption and make our manufacturing activities more environment-friendly.

Storage room

The entire line imported press machine for C01 line and
C02 line; the C01 and C02 lines are multi-station
production lines consisting of 1 unit of 2500-ton
multi-station press machine and the automatic loading
and unloading system. It is made in Fageseda, Spain. Paint stirring room
A01 automated press line is one of the largest-tonnage
press machines in China. The press machine is made by
Jier Machine-Tool Group Co., Ltd.. The manipulators are
made by Jinan New Jier Gudel Automation Co., Ltd.

Digital Welding Workshop High Standards Assembly Workshop


It covers an area of about 67,000 square meters. According to the technical characteristics, it is classified by working areas for body It covers an area of about 86,000 square meters, and is currently the largest workshop in the GWM. It is a flexible production line, realizing
adjusting line, main welding line, front/rear floor line, and five doors and one cover line, and side wall lines. The entire production line is mixed production of different car models. Almost 100 million RMB was invested on this assembly workshop with designed beat of 62 seconds
the high-level sedan welding and assembly line in China. To ensure the quality of welding, all spot welders are designed with dotting and production capacity of 250,000 units, meeting off line standard "zero commissioning". No. 1 interior line and no.2 interior line use GLF
counting function. The main body welding production line is an internationally-advanced production line. Through the information system logistics manner to reduce wrong installation and missed installation items and increase the assembly efficiency. The transportation of the
management and the flexible fixture design, it can make it possible to manufacture three different car models simultaneously. It just chassis assembly line is by H-shaped hanger in friction. The chassis general assembly line #1 uses internationally-advanced integrated
takes 10s to transfer one car model to another model. It may realize the multi-frequency small-batch production. automatic tracking assembly AGV trolley which features automatic navigation, automatic tracking and correct assembling.

General assembly station is equipped with robot


manipulators. The highly rigid robot's resetting precision
may reach 0.2mm so that it may manufacture
Door production line
high-precision vehicle body and ensure good body quality.

Chassis production line


Door cover edging is produced using rolling technology
by robot. Compared to the traditional stamping edging
process, it features easy model transfer, less space and
lower requirement to the foundation bearing capacity in
the process of equipment installation.

19/20 Great Wall


Quality Great Wall

Great Wall Brand

Great Wall M4 Great Wall M2


Size:3961 x1728x1617 Size:4011 x1744x1735
Engine:GW4G15 Engine:GW4G15
Displacement:1.5 Displacement:1.5
Maximum power:78/6000 Maximum power:78/6000
GWKULLA Maximum torque:138/4200 Maximum torque:138/4200

Size:2560 x1240x1530
Battery: lithium-ion battery pack
Drive motor: permanent magnet synchronous motor
Charging time: 3h-4h
Maximum speed:60

Great Wall C50 Upgrade Great Wall C50


Size:4669 x1775x1455 Size:4650 x1775x1455
Engine:GW4G15T GW4G15B Engine:GW4G15T
Displacement:1.5 1.5 Displacement:1.5 Great Wall V80 WINGLE 6
Maximum power:98 110 Maximum power:98/5600
Maximum torque:188/2000-4500 210/2200-4500 Maximum torque:188/2000-4500 Size:4574 x1704x1860 Size:5330 x1800x1725
Engine:GW4G15T Engine:GW4D20AGW4D20B 4G69S4N
Displacement:1.5 Displacement:2.02.0 2.4
Maximum power:98/5600 Maximum power:110/400095/4000 93/5250
Maximum torque:188/2000-4500 Maximum torque:310/1800-2800305/1800-2800 205/2500-3000

Great Wall C30 Great Wall C20R


WINGLE 5 Upgrade WINGLE 5
Size:4452 x1705x1480 Size:3890 x1727x1604
Size:5090 x1800x1730(Small Double-Cab) 5390 x1800x1730(Large Double-Cab) Size:5040 x1800x1730(Small Double-Cab) 5340 x1800x1730(Large Double-Cab)
Engine:GW4G15 Engine:GW4G15 Engine:GW4D20AGW4D20B 4G69S4N GW2.8TC-2 Engine:4G69S4N 491QE 2.8TC-2 GW4D20A2.5TCI
Displacement:1.5 Displacement:1.5 Displacement:2.02.0 2.4 2.8 Displacement:2.4 2.2 2.82.02.5
Maximum power:78/6000 Maximum power:78/6000 Net power:110/400095/4000 93/5250 68/3600 Net power:93/5250 74.5/4600 68/3600 110/400080/3600
Maximum torque:138/4200 Maximum torque:138/4200 Net torque:310/1800-2800305/1800-2800 205/2500-3000 220/1600-2600 Net torque:205/2500-3000 184/2400-2800 220/1600-2600 200/2000-2400
310/1800-2800300/1800-2400

21/22 Great Wall


Quality Great Wall

HAVAL H6 Sport HAVAL H2


Great Wall Brand Size:4649x1852x1710 Size:4330 x1814x1699
Engine:GW4G15BMitsubishi 4G69GW4D20 Engine:GW4G15B
Great Wall H3 Great Wall H5 Displacement:1.52.42.0(Diesel) Displacement:1.5
Size:4650x1800x1755/1745(4WD) Size:464918101745/1735(4WD) Maximum power:110/5600120/6000110/4000 Maximum power:110/5600
Engine:Mitsubishi 4G63 Engine:GW4D20GW4G69 Maximum torque:210/2200-4500210/3500-4500310/1600-2800 Maximum torque:210/2000-4500
Displacement:2.0 Displacement:2.02.4
Maximum power:140/5200 Maximum power:80/3600100/5250
Maximum torque:250/2400-4800 Maximum torque:300/1800-2400200/2500-3000

Special Vehicle Series


WINGLE Recreational Vehicle(RV) HAVAL
Size:5995x2010/2100x2840/2960 Size:6870x1800x1765
Engine:GW4D20 Engine:Mitsubishi 4G69S4N
Displacement:2.0L Displacement:2.378
Maximum power:10 Maximum power:100
Great Wall H6 Maximum torque:310 Maximum torque:205
Size:4640x1825x1690
Engine:GW4G15BMitsubishi 4G69GW4D20
Displacement:1.52.42.0(Diesel)
Maximum power:110/5600120/6000110/4000
Maximum torque:210/2200-4500210/3500-4500
310/1600-2800

Haval Brand

HAVAL H8 HAVAL H7
Size:4806x1975x1794 Size:4677x1910x1698
Pattern Vehicle
Engine:GW4C20 Engine:GW4C20A According to industrial demands, GWM can provide corresponding pattern vehicles like police cars, engineering vehicles and
Displacement:2.0 Displacement:2.0
Maximum power:155/5500 Maximum power:180/6000
breakdown vans
Maximum torque:320/2000-4000 Maximum torque:350/1800-4000

23/24 Great Wall


Quality Great Wall

Engine Series
GWM keeps to the road of independent development of core power, upholds the R & D concept of constant innovation, has
successively launched small-displacement, lightweight and high-performance gasoline engines and high-pressure common-rail
turbocharged diesel engines, and launched Haval SUV series and Great Wall PC series powered by these engines.
Based on state-of-the-arts technologies in the world, GWM's new-generation engines features technologies such as direct fuel injection,
exhaust turbocharging, two-stage turbocharging, intake and exhaust VVT, variable induction system and EGR, are superior in terms of
comprehensive performance, and satisfies higher demand of the international market in the future.

Gasoline Engine Series

GW4G15 GW4G13
Type: in-line four-cylinder, DOHC, Type: in-line four-cylinder, DOHC,
all-aluminum VVT all-aluminum VVT
Total displacement: 1.5L Total displacement: 1.3L
Maximum power: 78 kW/6000 rpm Maximum power: 68 kW/6000 rpm
Maximum torque: 138 Nm/4000-5000 rpm Maximum torque:118 Nm/4000-5000 rpm
Emission standard: Euro IV Emission standard: Euro IV

GW4G15T/B GW4C20
Type: in-line four-cylinder, exhaust Type: in-line four-cylinder, GDI, double-channel
turbocharging, all-aluminum VVT, DOHC turbocharging, double VVT, balance shaft
Total displacement: 1.5L Total displacement: 2.0L
Maximum power: 98kW/5600 rpm Maximum power: 155 kW /5500 rpm

Transmission Series 110 kW/5600 rpm


Maximum torque: 188Nm/2000-4200 rpm
180 kW /5500 rpm
Maximum torque: 320 Nm /1800-4000 rpm
210 Nm/2200--4500 rpm 350 Nm /1800-4000 rpm
Emission standard: Euro V+ Emission standard: Euro V+
Transmissions fall into two categories (MT and AT), including 001, 002 and 01AT series, with torque ranging from 120Nm to 350 Nm.
All series are designed based on platforms, each transmission can realize four-wheel-drive function by adding a transfer case, and MT
series can be easily upgraded to AMT by adding a control system.

Diesel Engine Series

001 MT 2WD/4WD AMT Automatic manual transmission 002 MT 2WD/4WD 01 AT Automatic transmission

GW4D20
Type: in-line four-cylinder, high-pressure common-rail,
electronically-controlled VGT, EGR cooling, intake inter-cooling
Total displacement: 2.0L
Maximum power: 110 kW /4000 rpm 120 kW /4000 rpm
Maximum torque: 310 Nm /1800-2800 rpm 350 Nm /1800-3000 rpm
Emission standard: Euro V+

25/26 Great Wall


Brand Great Wall

Domestic Market Service Assurance


Renowned for its steady operation, GWM has maintained the market performance of high growth and high profit for over ten years GWM has launched the service brand of "Customer Free-of-Worry", creating a "good, fast and valuable" whole-value-chain service system
consecutively. Now it has more than 1,000 sales outlets scattering in over 300 cities of 31 provinces, municipalities and autonomous to satisfy customers' whole-life-cycle service demands, cater to customers' worry-free service appeals, enhance customer satisfaction and
regions in China. brand value.
GWM sticks to focused development, upholds the brand concept of "Focus, Dedication and Specialization", and builds professional brands With a focus on the core strategic objectives of "market lead and customer satisfaction", GWM takes "Winning at Terminals" as a brand
through professional operation management. With Haval and Great Wall brands, it has kept ahead in the domestic market. Haval SUV has and strategy, and integrates resources to advance the strategy progressively, thus offering customer differential and characteristic services.
retained the domestic sales title for ten consecutive years, and took the lead in selling over 1,000,000 units in March 2013. Haval Dakar In terms of service quality, GWM has built a credible service system to establish friendly relations with customers; improves its professional
Racecar finished 6th overall in the 2013 Dakar Rally, came out on top with big names like BMW for 2 consecutive years, making a history service capability and practices " the critical moments in sales and service process "; has accomplished the comprehensive informatization
for Chinese motor sports. Great Wall pickup has ranked the first in domestic market in terms of market share and sales for 15 consecutive of services via CRM and DMS systems, and built a visual service workshop to offer customers transparent, quality services; has
years. Great Wall passenger car has ranked among the top 10 passenger cars in terms of single item sales for months consecutively, and established a fast-responding and timed-closed-loop customer complaint management system and earned customer loyalty with the
contributed cumulative sales of over 300,000 units in a few years, thus becoming budding stars in the family car market. capability of addressing problems duly and satisfactorily.
In terms of prompt service, GWM has nearly 1,000 service outlets. Besides, it popularizes urban fast repair stores, double-person rapid
maintenance, service through train and timed service management, implements spare parts planning management and timed distribution,
enhances service efficiency and reduces the maintenance waiting time, so as to offer customers the fastest and most satisfactory services.
In terms of over-value service, GWM has set a new benchmark of "ultra-long and worry-free warranty". For instance, the warranty period is
5 years or 150,000 kilometers for Great Wall C50 and 5 years or 100,000 kilometers for Haval H6, whereby GWM provides ultra-long
service assurance for customers; to keep enhancing value-added services for customers, GWM has launched services such as
maintenance package and lean repair kit to reduce customers' costs; it has carried out marketing campaigns and present exclusive quality
auto products to enrich customers' life of using cars; to enhance interaction with customers, it has introduced interactive platforms such as
GWM Customer Mobile Assistant APP and GWM Public Micro Message Platform to provide accompanying services, extend the scope of
customer services and better their life while offering them a good vehicle.

In 2012, GWM was GWM has been rated as a


honored as an "Chinese Five-Star Auto
"Outstanding After-Sale Service Provider" for four
Auto Service Brand" consecutive times

International Market
In terms of export GWM has come out on top for consecutive years since 1998. To date, GWM has exported vehicles to Europe,
Australia, South America, the Middle East and Africa, thus forming a solid international marketing network.
GWM's overseas strategy has been developing in depth in an all-round manner. It values export quality above export scale, values
product quality and the quality of its overseas operations, pursues a gradual increase in its overseas brand competitiveness and
premium capacity and its sustainable international development, has shifted from "pure vehicle trade" in the past to "systematic
overseas market development", and has comprehensively unfolded projects such as brand building, sales and service network
Preferred Brand For Group Purchase extension, technology output, establishment of central parts warehouses and overseas plant building, thus pulling ahead in China's
auto industry.
GWM can tailor models to customers' demands and build quality special vehicles through equipment and function innovation. Thanks to
On September 8, 2009, GWM took the lead among Chinese independent automakers to win Whole Vehicle Type Approval.
its outstanding performance, Haval SUV has become preferred brand for law enforcement and guard systems such as public security
organs, courts and justice departments, health departments, tax departments and departments of land and resources. Thus, GWM has
set an industrial benchmark in the purchase of commuter car and official vehicles for enterprises and institutions.

GWM was accredited as GWM was honored as


a "National Vehicle "Recommended Export
Export Base Enterprise" Brand"

GWM was honored as


a "3A credit enterprise"

The Central Commission for Discipline The Health Department of Hebei Province The Local Taxation Bureau of Baoding
Inspection purchased 1,018 units of Great purchased 172 units of Haval H5 SUVs purchased 111 units of Wingle 5 pickups
Wall C50 and Great Wall C30 passenger
cars for Xinjiang

27/28 Great Wall


Humanity Great Wall

Wolf-Rabbit 307 Campaign


Since 2005, GWM has implemented "wolf-rabbit action", upheld the concept of "improving quality desperately and executing frantically",
developed staff's wolf-like keen reaction to the market and awareness of aggressive attack, and rabbit-like strong sense of survival and
crisis. On June 1, 2007, the launch & rally conference for " Wolf-Rabbit 307 Campaign " took place with the aim of reaching the level of
similar products of world renowned brands in 2006 in three years and seven months.
In 2010, GWM raised new requirements according to its new development situation, conducted business transformation, and changed
the "wolf-rabbit slogan" into "improving quality through technical innovation, focusing on brand building, achieving new success and In July 2012, GWM donated 10 million yuan In January 2008, GWM donated 1million In 2012, GWM donated education and teaching
sharing happiness". Guided by the new development principle, GWM started a new round of system innovation and mechanism to the areas hit by catastrophic floods yuan to the Agricultural University of Hebei aids to auto research institu tion of higher
innovation, kept a scientific and precise attitude, advanced business transformation passionately and pooled the efforts of the whole learning in support of the development of the
auto industry
company to forge a century-old auto brand.
Now, the company, of one mind and in pursuit of business development, has set specific indicators for work including safety, quality,
cost, production and sale, integrity, lean promotion, creativity, talent training and cultural building, incorporate these indicators into
"Wolf-Rabbit 307" for unified systematic management, thus embarking on a new journey to creating the miracle of Chinese automobile.
On May 29, 2008, the signing & inaugural
ceremony of the "Great Wall Motors College,
On June 1, 2007, the launch & rally conference for Agricultural University of Hebei" took place.
"Wolf-Rabbit 307 Campaign" took place Through the new dual-tutor mode, the college
will work with the university to cultivate
high-caliber application-oriented talents for
the auto industry

On June 1, 2008, the summary & reflection


conference on "Wolf-Rabbit 307 Campaign"
GWM Is Concerned With Staff Life
took place
GWM is concerned with staff life: to address the housing problem, it launched the "ease project"; to improve staff's comprehensive
quality, it built a training ground for outdoor development and sports and entertainment venues covering 47,000 square meters,
including football field, basketball court, badminton gymnasium, table tennis gymnasium, natatorium and skating rink. Also, it regularly
holds various sports and entertainment activities every year to build up staff's bodies and enrich their spare time.

GWM Is Devoted To Social Welfare


GWM actively sponsored sports undertakings, helped impoverished mountainous areas, supported the cause for the disabled, donated
for educational undertakings, supported villagers around and needy studentsit donated over 10 million yuan in money and supplies
from 2006 to 2008. In the quake relief for Sichuan in 2008 alone, it donated 50 vehicles worth over 5 million yuan to the quake-hit
areas, and its staff spontaneously donated 500,000 yuan. In April 2010, GWM donated 20 vehicles worth over 2.2 million yuan in
support of the reconstruction of quake-hit Yushu. In 2012, GWM donated 10 million yuan to the areas hit by catastrophic floods. On June 1, 2008, GWM joined hands with Baoding Daily to present "Auto Decryption Mobilization-1st Great Wall Open Day for Baoding
Citizens", setting a precedent in industrial tourism in the auto world, making ordinary people from all walks of life of Baoding witness its
technological strength and management level

In May 2008, GWM donated 50 vehicles worth over 5 million yuan to Sichuan's In April 2010, GWM donated 20 vehicles worth over 2.2 million Great Wall Motors Staff Sports GWM carried out the activity of Staff GWM launched the "ease project" and its
quake-hit areas successively yuan in support of the reconstruction of quake-hit Yushu Meeting Family Day staff has moved into Great Wall Garden

29/30 Great Wall


Monument Great Wall

1984 1990 1996 1998 2000 2002 2003 2004 2005 2006 2007
Great Wall Motors On July 1, Wei On March 31, the The 1st batch of Great Wall On May 25, Great On May 26, Great On December 15, On August 28, On March 6, the On July 24, GWM was On March 28, President Hu Jintao gave an important
manufacturing plant Jianjun took up 1st Great Wall pickups was exported to the Wall Internal Wall Safe set a GWM was listed on GWM was listed 100,000 units/year accredited as a instruction to GWM.
Middle East, raising the curtain of On June 2, GWM headed the list of China's top 10 listed
was founded. the post of Deer pickup rolled Combustion Engine precedent in China's the Hong Kong among China's top manufacturing base "National Vehicle Export
automakers.
general manager off line. Chinese automobiles marching Manufacturing economy SUV Stock Exchange as 500 enterprises and was completed and Base". On October 12, "GWM Technology Center" was accredited as a
of Great Wall into the overseas market. Company Limited the first domestic made the list Haval CUV went into On September 3, Great national corporate technical center.
Motor Industry Great Wall pickup ranked 1st in was established as private automaker consecutively production. Wall Haval CUV was On October 29, the 200,000 units/y manufacturing base was
Company. sales in domestic pickup market the earliest with core listed in Hong Kong. afterwards with its On July 1, the exported to Italy, setting completed; GWPeri and Cowry MPV rolled offline; and GWM
for the first time and retained the power among place up gradually. cornerstone was laid a record of batch export released its new logo across the world.
title for the following 12 years On November 7, GWM was accredited qualified to manufacture
independent brands. for Great Wall to the EU among
cars. Afterwards, series like GWPeri, Florid, Coolbear, Great
consecutively. Passenger cars Chinese independent Wall C10, Great Wall C30 were launched in a row.
manufacturing base. brands.

2008 2009 2010 2011 2012 2013


On April 28, GWM won May 1 Labor On September 8, GWM's Florid, In January, Haval SUV "Loong In January, Haval SUV made its second presence in the On January 17, Haval H6 was honored as "CCTV 2011 In January, Haval made its fourth
Certificate. Coolbear, Haval H5 and Wingle 5 won Racing Car" made its debut in the Dakar Rally, outperforming other Chinese brands. In 2012, Independent SUV". presence in the Dakar Rally, finished 6th
On May 13, GWM's small-displacement "Whole Vehicle Type Approval" as the Dakar Rally on behalf of Chinese Haval took presence in the race for the third straight year. In July, GWM topped the "List of Automaker Investment
and 19th overall.
On May 16, the 1st "Great Wall Science & Technology Potential" and was placed 4th on the "List of Automaker
engine base was completed and came first Chinese independent auto brand. independent auto brands, and Festival" took place and was staged annually afterwards. Investment Value" released by the China Automobile Industry On March 29, GWM held the ceremony
on stream, rolling off two all-aluminum completed the race successfully. On August 25, GWM's Tianjin manufacturing base went into Economic Research Institute. for the launch of the Haval brand
VVT engines. operation, and Haval H6 was launched. On November 8, Chairman Wei Jianjun was elected as a strategy and the delivery of the
In September 2011, GWM was listed among "Forbes Asias deputy to the 18th CPC National Congress and President 1,000,000th vehicle, announcing Haval's
50 FAB Companies", ranking 21st. In 2012, GWM was on the Wang Fengying as an NPC deputy in March of the next year. independence and the launch of the
list once again, ranking 16th. On September 28, GWM On November 29, GWM was listed among "10 Auto Brands
dual-brand strategy operation.
returned to the A-share market as the first private automaker Satisfying Distributors Most" as the only independent
listed in both Hong Kong and the Chinese mainland. automaker listed.

31/32 Great Wall

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