MAGGIE M.

Senior Account Manager

EXPERIENCE

Crossroads Communication Oct. 2013 Present

Kansas City, MO
Clients include: Vanity Fair lingerie, Quiznos, Dairy Queen,

MILLER
Applebees, March of Dimes
Develop and implement strategic communication plans that
leverage event activation, national media, influencers and
social media to achieve client goals
Craft media materials and conduct outreach to secure
coverage in national and local publications
Plan and execute media, influencer and blogger events
Produce and manage crisis communication, including media
statements, key messaging and interview preparation

MMM
Serve as lead contact for day-to-day client communication
Work with integrated teams to achieve campaign success
across all platforms
Other titles included: Assistant Account Manager, Account
Manager

Infegy, Inc. Mar. 2013 Oct. 2013

Marketing Coordinator Kansas City, MO
Proficient in Infegys social market research platform
Led all external public relations efforts
Maintained brand development and social media channels
SPECIALTIES Crafted press releases and blog posts detailing platform
updates and company news
Media relations, influencer relations, event
planning, account management, crisis FleishmanHillard Aug. 2012 Jan. 2013
communication, lifestyle & fashion PR, Marketing Intern St. Louis, MO
Clients included: Boston Market, Enterprise, General Motors,
cause branding, product placement, Great Wolf Lodge, Kraftig, Steak n Shake
hospitality & food PR, QSR brands Generated media materials, press releases and pitches to
conduct strategic media outreach
Performed media monitoring and created tracking reports
EDUCATION detailing coverage
Managed brand development and social media channels for
University of Missouri two national clients
Bachelor of Radio-TV Journalism
Word Marketing Jun. 2012 Aug. 2012
Minor in Business Marketing Intern Columbia, MO
Graduated with Honors: 2012 Developed media materials including press releases and
pitches
Crafted monthly newsletter featuring client testimonials
CONTACT
KOMU-TV 8 (NBC) Dec. 2008 Aug. 2012
Email: maggiemmiller1@gmail.com Online and Social Media Editor Columbia, MO
Phone: 618.334.7891 Developed content for and managed stations social
LinkedIn: in/millermaggie channels
Wrote, edited and posted stories and multimedia to
KOMU.com
Anchor/Reporter
ADDITIONAL EXPERIENCE AND Anchored segments and full TV newscasts
REFERENCES PROVIDED UPON Reported stories for evening and morning newscasts
REQUEST.
MTV Networks May 2011 Aug. 2011
Vh1 News Intern New York, NY
Assisted with interviews and shoots in studio and on red
carpet