CHAPTER 1 INTRODUCTION

1.1 Company

(I) Background of the Company

Nu Skin Enterprises, Inc. was founded by Blake Roney in 1984 with a commitment to
providing quality skin care. The company offers more than 200 skin, hair, cosmetic, oral care,
general nutritional, sports nutritional, weight management and botanical products. It also
offers internet services and various communication products through it Big Planets division.
In 41 nations, for example, U.S.A., Hong Kong, South Korea, Malaysia and so on, more than
820,000 independent distributors buy Nu Skin products for their own use, sell them at retail
prices and attract others to become distributors as well. In 2003, Nu Skin opened retail
location in China by opening more than 100 retail outlets in January alone. They expected to
be one of the top direct selling markets in the world within the next five years. During 2004,
Nu Skin celebrates their 20th anniversary, the company focused on strengthening its
operations in Latin America and Eastern Europe. The firm planned on future expansion into
Russia and Indonesia. Today, Nu Skin is one of the largest direct selling companies that
distribute more than 200 premium-quality anti-aging products in both the personal care and
nutritional supplements categories. They are differentiated by its ability to demonstrate that
they truly have the best people, product, culture and opportunity in the direct sales, skin care
and wellness industries.

(II) Different Products/ Brands Marketed by the Firm/ Company

Nu Skin companys difference is demonstrated through our products difference. Their

approach to anti-ageing is more than skin deep. One of the products is the AgelLOC, it can
dramatically diminish the appearance of aging, for example are ageLOC Transformation Set,
ageLOC Gentle Cleanse and Tone, ageLOC Galvanic Face Gels (1 box, 8 ampoules) and so
on. However, for the NU Skin 180 product is diminishes the appearance of lines and
wrinkles, refines texture, and evens skin tone for a more youthful appearance. In addition,
after consumers use the Moisturizers product, their skin can resist the ravages of the
environment and stay youthful and resilient even in the harshest conditions. The Nurricentials
products are formulated with topically applied nutrients proven by research to naturally
enhance the healthy appearance of skin. Moreover, the Body Care products contains
ingredients designed to nourish, condition, and soothe, for instance, Body Cleansing Gel,
Liquid Body Lufra, Body Smoother and others. There still have a lot of products that offered
by the company like Tri Phasic White, Clear Action, Tru Face, Total Care and other products.

1.2 Product Background

(I) Established/ Introduced in the Market

Nu Skin Enterprise Hand Lotion is which lotion contains 125ml in a flexible tube with
a flip-top closure. This hand lotion pampers consumers hands with the perfect blend of
softening conditioners and moisture-attracting humectants for a softer and smoother touch.
Furthermore, this product designed specifically to keep hands properly hydrated and prevents
dryness, moisturises instantly to comfort and replenish dry, chapped skin. Consumers will
never feel greasy or sticky after using it. It also absorbs quickly so customers can continue
activities immediately after application and it is safety-allergy-dermatologist tested. This
hand lotion suitable for all ages and individuals who looking for a quickly-absorbed hand
lotion that effectively hydrates hands. The convenient size of hand lotion allows the
consumers to carry anywhere.

(II) Brand Identity for the Selected Brand

There are two types of Nu Skin Enterprise logo which are Corporate 2 Color Vertical Regular
Logo and Corporate 2 Color Horizontal Center Logo 2. Nu Skin Enterprises logo is a
combination of an icon (the new fountain symbol) and the logotype (NU SKIN and THE
DIFFERENCE. DEMONSTRATED). In the logo, the word DIFFERENCE is in blue because
it emphasizes how we demonstrate our difference. The preferred colour of text for body copy,
subheads, and descriptions is Cool Gray 9. The fountain icon, the words NU SKIN and the
words THE DIFFERENCE DEMONSTRATED. are each separate trademarks.
CHAPTER 2 ANALYSIS OF MARKETING STRATEGY (4Ps)

2.1 Product Strategy

2.1.1 Product Classification

Nu Skin is classified as Shopping Products. Consumers buy their products less

frequently. For normal level consumers, it has reached their satisfaction even though they
purchase less frequently. For example, they will not purchase in a large amount of Nu Skin in
a short period of time.

Besides, a bottle of Nivea Intensive Moisture Body milk 400ml cost for only
RM21.90, but for Nu Skin Perennial Intense Body Moisturizer 250ml cost RM130.00.
Although the price is higher than convenience products, it is still affordable by normal level
consumers. For the customers who are sensitive with the prices of shopping goods, they will
collect information of the products that they wanted to purchase and put effort in finding the
best quality and pricing of the types of product that produced by Nu Skin.

Nu Skin has fewer purchase location compare to convenience products. Consumers

can purchase their products at places such as Nu Skin Enterprises, Avon, Amway, Mary Kay
and so on.

2.1.2 Product & Service Decision

There are five steps in individual product and service decision which are product
attributes, branding, packaging, labelling, and product support services.

I. Product and Service Attributes

Nu Skin offers many types of products include body lotions for moisturizing, refreshing,
rejuvenating treat for your skin after every shower. Besides, Nu Skin body lotion provides
good quality ingredients to ensure their high quality and ability of the body lotion to perform
its functions. The body lotion, which contain a rich blend of aloe vera and highly effective
moisture-binding humectants NaPCA for soft, supple skin. This formulation absorbs very
easily, and doesnt feel greasy after application that will benefit their customers. Nu Skin
offers promotions and set affordable price for their body care product to maximize and
defend their market share.
 II. Branding
Nu Skin has an attractive logo that distinguishes their products from those
competition and help customers to identify their products easily. They used The difference.
Demonstrated. as their slogan in their logo to produces a great effect and plays a great role
in convincing consumers that the company providing quality skin care products as compared
to their competitors such as Herbalife. Customers will be more confident to use their product
as the brands say something about product quality and consistency. Besides, the brand name
and trademark also provide legal protection for their company. The brand name also helps
them to segment markets effectively.

III. Packaging
To ensure the product is safety and to protect the body lotion, Nu Skin company
package their body lotion into attractive bottles, tubes or even container with the brand name
to market the brand. To address environmental concerns, Nu Skin Company uses recyclable
bottles, tubes or even container to package their products. Nu Skin company is also
environmentally friendly that they uses paper bags to place the purchase products of the
customer instead of using plastic bags.

IV. Labelling

Nu Skin used visual labels, symbolic, textual information for product recognition and
identification. The labels of Nu Skin perform several functions like identifies the product or
brand, describes several things about the product like Nu Skin company details and
ingredients that uses in the body lotion, and lastly, label to promote the brand.

V. Product Support Services

Nu Skin always tries their best to serve their customers in the best way to ensure their product
is at its best. According to https://www.nuskin.com/content/nuskin/en_CA/products/shop/adr/
frequently_askedquestions.html, to the customer who accumulates ADR (Automatic Delivery
Rewards) points, they will be able to redeem points for their favourite products by visiting the
online point redemption centre. Points may be redeemed for specified sales aids and event
tickets. Customers may also designate to pay for shipping on their ADR order with points.
 Nu Skin Company offers New Employee Orientation (NEO) and training to their
hired employee (https://www.nuskin.com/content/corpcom/en_US/company/careers/call_

center/hiring_expectations.html). This is to improve their employees quality and waitressing

skills to deliver satisfaction to customers and to meet customers needs and wants.

2.1.3 Major Brand Strategy Decision

Brand equity refers to the value of the brand. Nu Skins strong and powerful brand has
helped them to defend themselves against fierce price competition. They also owned a high
level of consumer brand awareness and loyalty. Nu Skins strong brands also help their
company to form the basis for building strong and profitable customer relationships.

Brand Positioning

Nu Skin Company positioned their brand on body lotion attributes, which is in eye-
catching bottles. Nu Skin offers variety type of body lotion including Perennial Intense Body
Moisturizer, Body Smoother and Epoch Baobab Body Butter. These characteristics help
customers to differentiate their product with other skin care company. Besides, they also
position the brand with a desirable benefit for their customer. Nu Skin Company provide the
best moisture boost body lotion containing a rich blend of aloe vera to absorbs into the skin
easily and doesnt feel greasy after application that satisfy customer needs and wants.

Brand Name Selection

Nu Skin Company selects Nu Skin as their brand name because it is easy to

pronounce, recognize and remember. The brand name Nu Skin is also distinctive with other
companys name. Besides, it also explained that the company is selling Skin and body care
product. It is also capable of registration and provides legal protection. It also helps them to
segment their market effectively.

Brand Sponsorship

Nu Skin is a manufacturers brand and often uses private brands of distributor brands for
operating their business.

Manufacturers brands/ National Brands:

Nu Skin creates its own brand and was used by their company. Nu Skin sells
their products under their own manufacturers brand names. For example, they produce their
own skin care products and sell it under its branches all over the world.

Brand development
Under brand development, Nu Skin uses 2 choices to develop their brand, which are
Line Extensions and Brand Extensions.

Line Extensions
Nu Skin extends their existing brand names to new forms, flavors, sizes and
ingredients of their lotion categories. This is to extend their market share and target different
type of customers to increase their sales. For example: Hand lotion and body smoother. Hand
lotion will soothe your dry chapped hands, leaving them soft and comforted. This quick-
absorbing formula contains moisturizing panthenol, elastin, vitamin E and aloe vera. For
body smoother, it give your skin a welcome moisture boost with this superior body lotion
containing a rich blend of aloe vera and highly effective moisture-binding hmumectant
NaPCA for soft, supple skin. This formulation absorbs very easily, and doesnt feel greasy
after application.

Brand Extensions
Nu Skin extends its lotion categories to new products in new categories, which are
oral products. For example, AP-24 Anti-Plaque Toothpaste, AP-24 Oral Care Collection, AP-
24 Whitening Fluoride Toothpaste, AP-24 Anti-Plaque Toothbrush and AP-24 Anti-Plaque
Breath Spray.

2.2 Pricing Strategy

2.2.1 Factors affecting pricing decisions- Market & Demand (Monopolistic Competition
market)
 The Hand Lotion produced by the Nu Skin Company is belongs to Monopolistic
Competition (MC) market.

The product of this market is differentiated from others. They might be different in
quality, features, style or different prices. The price of 125 ml hand lotion from Nu Skin is
RM64 while the price of150ml Dior beautifying Body Milk is RM340.There are some
reasons that why the prices of both products are so different. Firstly, they are using different
ingredients to produce their products for reaching the best nourishing effects. Secondly, the
packing of both products are also different. Thirdly, Dior is more famous and popular
compared to Nu Skin.

Besides, this market also more focus on the marketing strategy since they need to
fulfil the needs and wants of their existing and potential customer. By using the hand lotion as
an example, they need to do a survey that how much percent of people are facing a problem
of dry skin, do they experiencing skin sensitive and what is the range of price of the product
that they are willing to buy.

Apart from that, there are many sellers, in other words, there are many competitors in
this market. For instances, Shiseido, Nivea, Lancme, and Mary Kay are the other sellers of
this market. Each firm is less affected by competitors pricing strategies since they have a
different goodwill and amount of loyal customer between each other.

2.2.2 New Product Pricing Strategies

Nu Skin hand lotion is practicing market penetration pricing. Market penetration

pricing is setting a low initial price in order for the brand to penetrate the market quickly and
deeply. It can attract a large number of buyers quickly and win a large market share. Nu Skin
sells its hand lotion at a low initial price which is affordable for most of the consumer. They
always maintain its low-price position to attract more people.
2.2.3 Product Mix Pricing Strategies

Nu Skin company has used the product line pricing strategic and the product bundle
pricing strategic. For the product line pricing strategic, the price set is different from the type
of lotion. For example, the product price of Nu Skin company of 125ml Hand Lotion II is
RM 64.00, 250ml of Perennial Intense Body Moisturizer is RM 130.00 and 50ml of Moisture
Restore Day Protective Lotion SPF 15 is RM 216.00. The product price of Nu Skin is more
affordable than the competitors such as, Dior Company which has the higher price of product,
200ml of Miss Dior Moisturizing Body Milk, RM 255.86, 200ml of Christian Dior Snow
White Reveal Moisturizing Lotion, RM 278.20 and 200ml of Dior Svelte Body Desire
Integral Perfection Care, RM 410.00. This price set would attract the customer who only
affords the lower price value. For the product bundle pricing strategic, Nu Skin has provided
the promotion of a set products such as Algeloc Transformation (single pack) RM 1,749.00,
in the pack included ageLOC Gentle Cleanse and Tone, ageLOC Future Serum, ageLOC
Radiant Day SPF 22 and ageLOC Transforming Night. With this package consumer could get
the lower price of the products.

2.2.4 Price Adjustment Strategies

One of the price adjustment strategies used by the Nu Skin company is discount and
allowance pricing. For instance, if consumer purchases one ageLOC Body Shaping Gel
needed RM 234.00, purchase 4 of them in one time the price is cheaper, RM 936.00 which
can save RM 36.00. Thus, this offer will encourage consumer to buy more quantity of the
products and the company could sell out their products faster. Besides, Nu Skin Company
offers promotional pricing on their products. In these years, Nu Skin has used special event
pricing. For example, Summer promotion 2015, 15 anniversary online promotion and so on.
The promotion gives the discounts for their customer; it can attract new customers and
remain loyal customers in order to increase the sale of the company.
2.3 Place Strategy

2.3.1 Marketing Channels/ Distribution Channels

Marketing channel is a system of marketing institutions that enhances the physical

flow of goods and services, along with ownership title, from producer to consumer or
business user which mean direct marketing channel while from producer to business user is
indirect marketing channel.

The marketing channel of Nu Skin Enterprises is based on person-to-person selling

that can leverage the power of word of mouth. They have only direct marketing channels.
Direct selling could be considered the original social network. While technology keeps
changing, people will still continue share their enthusiasm for Nu Skin to customer.

Direct Marketing Channel

A marketing channel that has no intermediary levels that is producers sell directly to end
users.

Indirect Marketing Channel

A channel containing one or more intermediary levels.

The marketing channel used by Nu Skin Enterprises to consumer is wholesaler

channel. Nu Skin Enterprises sell product directly through the wholesalers and retailer. The
wholesalers are responsible to distribute product to retailers and then the retailers will the
 product to the customers. Therefore, the consumer can purchase the product from the retailer
store. About 40 companies have a sales licence, including Mary Kay, Amway and Avon. So
that, retailers can sale their product through face-to-face selling and can share experiences
with Nu Skin products and the Nu Skin business.

Channel for Consumer Product

Direct Retailer Wholesaler Agent/

Broker
Channel Channel Channel Channel
Producer Producer Producer Producer

Agents/
Brokers

Wholesalers Wholesalers

Retailers Retailers Retailers

Consumers Consumers Consumers Consumers

2.3.2 Retailing/ Wholesaling

Nu Skin Enterprises is practicing the wholesaling. Wholesaling includes all activities

involved in selling goods and services to those buying for resale or business use. Wholesalers
help Nu Skin to break the large quantities of the product into small quantities to the retailer.

The logistic function of wholesaling is that Nu Skin Enterprises effectively uses

transportation to deliver its products to customer. Nu Skin Enterprises also use trucks,
railroads & air carriers transport to convey their product to their retailers.

Despite the concerns of the government, the mainland market has performed
extremely well. Management services & advices for wholesaling on Nu Skin Enterprises let
wholesalers often help retailers trains their salesclerks, improve store layouts and displays
and also set up accounting and inventory control systems for enterprises. Annual growth for
most firms has averaged about 20 per cent. The mainland is the second-fastest growing
market after Brazil for Mary Kay. It is a similar case for Nu Skin, which derives 28.9 per cent
of its revenue from the Chinese market. More importantly, there is enormous potential for
growth. Direct sales represented 1 per cent of the retailing market in China in 2012,
according to a Euro monitor report.
2.4 Promotion

2.4.1 Integrated Marketing Communication

Nu Skin communicates with their customer by using promotion strategy. Promotion is

a communicate activities to promote the merit of product, grab the attention of consumers and
persuade target customer to buy their products, such as Nu Skin Enterprises Hand Lotion.
The purpose of promotion is to provide information, increase the demand of products,
accentuate products value and stabilize sales. There are few basic elements in the promotion
mix. Nu Skin has used three of it, advertising, sales promotion and public relations to stay
closer with the consumer.

(I) Advertising

Nu Skin used a lot of advertisement in order to communicate and let the public know
about their products, such as Nu Skin AGELOC ME with the slogan of Twice a day, every
day, this is smart skin care-delivering a precise dose every time. Throughout this slogan the
market shares of NU SKIN will be increased as consumer will remember NU SKIN easily.

Nu Skin advertises their brand by using different kind of media. They promote their
products mainly through online YOUTUBE and television media. By displaying the skin
benefit of using their products, value awareness are added to their products. According to
https://www.youtube.com/watch?v=Tn05trIH95o, they have achieved this by showing the
customer with before and after photos of face skin looks and additional nutrition for anti-
aging compared to others products. Customers are attracted to them as people today are more
conscious about their images.

Besides, one of the Nu Skin promotion strategies is advertising on online magazine

such TIME, Bloomberg Markets and fitness. Due to the modern advance technology, online
Newspaper is one of them common channels of advertising as many people have a habit of
reading it. This is an effective way of promoting their brand because it required a lower cost
to communicate with large audience. When the audience saw the advertisement of Nu Skin,
they will figure out the products if they need, while the brand will be implemented in their
mind and more knowledge about their brand will be delivered through this way.

In additional, NU SKIN advertises their brand by using different kind of social media.
They created a page in Facebook, Instagram and created a group in Wechat to promote update
their latest products when its launched. By this way, NU SKIN will be able to inform the
consumer without any cost needed when a new products is launched. This is efficiency and
effective ways to advertise their products as majority of the consumer now are using smart
phones to explore the world.

(II) Sales Promotion

Nu Skin brilliantly uses sales promotion to promote their products. Through sales
promotion, they successfully introduce new products such as ALELOC ME and existing
products such as NU SKIN hand lotion, attract new customer and existing customer to buy
more by providing satisfaction and maintain sales when economic down.

Secondly, Nu Skin provides coupons for free on internet, coupons.com. They will
provide the coupon for the customer such as Buy 3 Get 1 Free Select Qualifying Packages,
so that customer can get discount when buying certain products. This promotion strategy will
attract new and existing customer for buying their products as customer will buy more if it
advantages are provided for them such as reduction of price or offering others services. For
example, currently Nu Skin is providing Buy 3, Get 1 Free promotion. Many customers
attracted to this promotion as they can buy the products they needs with a lower prices. In this
way, Nu Skin could grab more customers and increase the shares of market.

Moreover, Nu Skin will provide free gift during Christmas Day. They are giving out
many free gift package such as Radiance Beauty Holiday Package which worth AU$20 and
some others packages. During this Promotion event, new customer will be able to try the
sample products and it will increase the market share of NU SKIN. When Nu Skin created a
new products and going to launch it, they will send out some sample package for the public to
try and collect the opinion of consumer. It will help NU SKIN to improve their products and
create more innovation products.

(III) Direct Marketing

Direct Marketing is one of the promotion method used by Nu Skin. Throughout this
method, Nu Skin able to let the public know more about their product.

Nu Skin having a group of direct marketing people who selling their product in the company
while NU SKIN honoured as top 10 direct marketing companies. Direct marketing is the
simplest ways to introduce their own products to the consumer as the seller will give the
customer some flyers and tell them what they want to know. By this ways, consumer will able
to figure out more information about the company.
CHAPTER 3: CRITIQUES OF THE STRATEGIES AND RECOMMENDATION

Product

After the analysis for Nu Skin Company, we think Nu Skin Company should design
their appearances of the bottle with a more convenient design. Their old design of bottle (as
show as figure 3.1a) are too mainstream and the design itself is not only difficult to attract
public attention but also not convenient to consumer because sometimes the liquid will flow
out if the cover do not close properly. In addition, they can change the design into another
design with more convenient for example figure 3.1b. Not only that, Nu Skin Company can
also extend more flavor of the lotion. For example, they can provide strawberry, lavender or
lemon flavor of the lotion for consumers have more option. This is to extend and target new
market share. Nu Skin Company should always analyze the market by keeping an eye on the
competitors so that they can refer the strength from other competitor in order to improve their
product.

Figure 3.1a Figure 3.1b

Place

Nu Skin Company should increase more outlets in Malaysia. This is because the
demand of Malaysian towards Nu Skin Company products is increasing according the annual
report of Nu Skin Company. So, Nu Skin Company can attract more people to join their
franchise business as one of the franchisee. We think this suggestion will work because Nu
Skin Company franchiser will provide training and suggestion to the franchisee and also
guide them in organizing their Nu Skin Company franchise outlet. In short, open more outlets
not only bring profits to franchisee and yet it will also bring lots of convenience to customers
as they can reach Nu Skin Companys product easily.
Price

Nu Skin Company is using market skimming pricing strategies. With price skimming,
when a product is released, it's offered at high price and then lowered later in the product's
life cycle or when competition begins to enter the market. This shows that the company
concern about their high sales but not customer needs and wants. As a recommendation, Nu
Skin Company should conduct a survey to find out whats the customer actually needs and
wants to satisfy customer. For example, Nu Skin Company could conduct a survey through
internet. Besides, Nu Skin Company should offer a better price which is lower to compete
with its competitor such as Shiseido, Nivea, Lancme, and Mary Kay. To overcome this
threat, Nu Skin Hand Lotion should reduce its price. If the price is already at the minimum
point, it should offers Buy 1 Free 1 strategy in order to satisfied the customers

Promotion

Nu Skin Company is not taking important for their promotion so our recommendation
to the company is they can put more effort on promotion in order to generate more sales.
They can do more cash refund when customer buys their products. Special occasion such as
Christmas, Birthday and National day are opportunities for them to do discount for attracting
the customers to buy more. Moreover, Nu Skin Company can establish member system that
will provide some discount if Nu Skin Company members buys the product. Creating
member card for the customers made them feel like they are also part of the company will
made them willing to buy Nu Skin Companys product more frequently. This can assure that
current customer can continue buying their product. Finally, Nu Skin Company can build a
better public relation by organizing campaigns and workshops that can interact with the
customers. They can focus more on women segmentation, organizing some workshop special
for the women. For instance, they can organize a workshop for women. Nu Skin Company
may allow women to have free trial for the product. It is a great way of promoting via public
relation.
REFERENCES

http://www.nuskin.com

http://www.referenceforbusiness.com/history2/21/Nu-Skin-Enterprises-Inc.html

https://www.nuskin.com/content/nuskin/en_PH/products/nu_skin/view_all_products.html

https://www.nuskin.com/content/nuskin/en_PH/opportunity/why_nu_skin_2/products.html

https://www.nuskin.com/content/nuskin/en_PH/products/nu_skin/ageloc.html

https://www.nuskin.com/content/nuskin/en_PH/products/nu_skin/shop_all_products/moisturi
zers.html

https://www.nuskin.com/content/nuskin/en_PH/products/nu_skin/shop_all_products/nu_skin
_180.html

https://www.nuskin.com/content/dam/eu-library/pip/body_care/hand_lotion/english.pdf

http://www.nuskin.com/content/dam/nse/images/mediaCenter/LogoUsage.pdf

http://www.scmp.com/business/companies/article/1414591/direct-selling-beauty-products-
may-get-ugly-after-nu-skin-scandal

https://www.nuskin.com/content/nuskin/en_HK/opportunity/why_nu_skin/strength.html

http://www.lazada.com.my/christian-dior-jadore-beautifying-body-milk-150ml5oz-
1665981.html

https://www.nuskin.com/content/nuskin/en_MY/products/hot_picks/anniversary_promotion.h
tml

http://www.watsons.com.my/Unpublished/Skincare/Body-Care/Body-Lotion/Intensive-
Moisture-Body-Milk-400ml/p/BP_62906

http://www.ageloc.com/content/dam/office/sea/MY/en/business_materials/Price_List_with_C
SV.pdf

https://www.nuskin.com/content/nuskin/en_GB/products/nuskin/body_care/moisturizers/971
01239.html
https://www.nuskin.com/content/nuskin/en_GB/products/nuskin/body_care/moisturizers/971
10329.html

https://www.nuskin.com/content/nuskin/en_CA/products/shop/adr/frequently_askedquestions
.html

https://www.nuskin.com/content/corpcom/en_US/company/careers/call_center/hiring_expect
ations.html

https://www.nuskin.com/content/nuskin/en_GB/products/nuskin/view_all_products.html

https://www.coupons.com/coupon-codes/nu-skin/

https://www.nuskin.com/content/nuskin/en_US/products/hidden/01104207.html

https://www.youtube.com/user/NuSkinCorporate
APPENDICES

The table below shows the products that offered by Nu Skin:

Different Product Example

ageLOC Transformation Set
ageLOC
Nutriol HairFitness Treatment

ageLOC Galvanic Spa

ageLOC Galvanic Spa
ageLOC Business Builder Body Pack

pH Balance Toner
Nutricentials
pH Balance Mattefying Toner

Clear Action Foaming Cleanser

Clear Action Night Treatment

Clear Action
Clear Action System

Tri-Phasic White Cleanser

Tri Phasic White
Tri-Phasic White Toner

NS 180 Face Wash

Nu Skin 180
NS 180 Skin Mist

Tru Face IdealEyes

Tru Face Line Corrector

Tru Face
ageLOC Tru Face Essence Ultra

Peel, Masks, Scrub

Exfoliant Scrub Extra Gentle
 Clay Pack

Face Lift Activator (Original Formula)

Enhancer Skin Conditioning Gel

Moisturizers
NaPCA Moisturizer

Advanced Tinted Moisturizer Beige

Nu Colour
Buffed Ivory

Body Cleansing Gel

Body Care
Liquid Body Lufra

Ava Puhi Moni Shampoo & Light

Total Care Conditioner

Glacial Marine Mud

Glacial Marine Mud

Epoch
Ava Puhi Moni Shampoo & Light
Conditioner

Quick Start Package (Normal to Dry)

Other Packages
Quick Start Package (Combination to Oily)

Diagram 1.1 shows Christian Dior JAdore Beautifying

Body Milk 150ml/5oz.

Diagram 1.1