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60-second PSA
Treatment
Open with a black screen with the word MONDAY. Pan over elementary classroom with 2
empty desks, with the rest occupied by elementary students. Cut to a child sneezing into hands.
Next, a black screen with the word WEDNESDAY. Pan over classroom with 5 empty desks,
include some children coughing. Cut to child touching everyday objects (doorknob, telephone,
etc.). Next, a black screen with FRIDAY. 10 empty desks, all children look fatigued or ill. Cut
Cut to child washing hands. Cut to child eating an orange. Cut to child coughing into sleeve. Cut
Voice over: TEACH CHILDREN HOW TO PREVENT THE FLU AND STAY HEALTHY THIS
SmarTeach logo.