LINE Developers Challenge

01
LINE INDONESIA
02
LINE@ MESSAGING API
03
LINE Developers Challege
04
PARTNERSHIP PROPOSAL
Indonesia Monthly Active User
LINE in Indonesia

90,000,000 Users
01
LINE INDONESIA
02
LINE@ MESSAGING API
03
LINE Developers Challenge
04
PARTNERSHIP PROPOSAL
 The core problem of
Indonesian developers
LINE@ is a free business platform

LINE@ Manager can be downloaded via Google

Play/App Store to create a public account which
will enable organizations to send mass messages
via broadcast & timeline.

Since its launched on Feb 2015, LINE@ has been

downloaded by more than 1 million users

Video Link : https://www.youtube.com/playlist?list=PLoofYRpHWZrJP5eIdGo7Y_ZOZ3DrU8SsJ

Main Features of LINE@

1) Broadcasting
2) Timeline Post
3) 1:1 chat by 100 admin
4) Coupon
5) Keyword reply
6) Statistics

More info: http://at.line.me

Messaging API Features
Source, Events (Message, Follow,
Unfollow, Join, Leave, Postback)
Webhooks

Message Object : Text, Image,

Video, Audio, Location, Sticker,
Imagemap, Template
Imagemap: image with one or
Messaging
Reply / more links. Links can be assigned
Get Profile Push
API
Message to dierent regions of the image
Template: messages with
predefined layouts which can be
customized. 3 types: Buttons,
Confirm, Carousel

Get
Content
How Messaging API Works

By providing an API (Application Programming Interface) on the LINE platform, you can link LINE with your
in-house system. The API will enable bidirectional communication between your solution to LINE users.

Service Offered by LINE Service Developed by Client

External System

CMS

LINE@
API Send Messages
Message Server
Users

LINE@ Account Client Database

Lets see some BOT examples
01
LINE INDONESIA
02
LINE@ MESSAGING API
03
LINE Developers Challenge
04
PARTNERSHIP PROPOSAL
LINE Developers Challenge Reference: botawards.line.me
LINE Developers Challenge
CLOSING THE DISTANCE
Our vision is that not only connecting between people and companies, or between
people and things(devices) but also closing the distance of their heart.

We will be holding LINE Developers Challenge to discover more BOTS which can
bring users <-> users closer or users <-> service closer. Our purpose is to make an
ecosystem that empowers bot developers in Indonesia and helps them to execute
their creative ideas to be implemented to users
Project Award
Prize : total of Rp 800,000,000 (USD 60,000) Award Step by step

Grand Prize - Rp 250,000,000 Final Judgement -

winners by each category
+ Full time job at LINE

Game 1st Utility 1st Student 1st

Rp 100,000,000 Rp 150,000,000
Rp 50,000,000 + First Judgement select 10 finalist
Full time job at LINE

Game 2nd Utility 2nd Student 2nd

Rp 30,000,000 + Game Bot Section or Utility Bot Section
Rp 75,000,000 Rp 75,000,000
Full time job at LINE

Game 3rd Utility 3rd Student 3rd

Rp 50,000,000 + Rp 50,000,000 +
Rp 20,000,000 + The enterprise or Individual applicants
Full time job at LINE

Special Terms & Conditions for winners

All the applicants & winners must be residence of Indonesia (KTP or KITAS/KITAP holder)
Winning 10 finalists idea and service will have exclusivity of 1 year with LINE
Winning Criteria

Engagement User Adoption Creativity

For bots that interact with users,
the most important thing the
judges will consider is whether or
not they are engaging with users.
Think about what the bot is
attempting to help users with and
how much time or trouble that
situation causes for users.
Truly helpful bots will have high levels
of acceptance from users. For this
judging point, we will digitally count
how many LINE friends you have made.
Compared to other awards, bots that
start and recruit friends earlier will have
an advantage. As it happens, the chat
bot Rinna (not eligible for this contest),
has four million friends. We challenge
you to beat her number!
There are many bot platforms, but
we are looking for those bots that
are creative yet ake advantage of
the features that LINE has to oer
and that are truly useful LINE bots.
We want to see bots that LINE users
will want to use, like bots that can
be used in groups or work with LINE
LOGIN to seamlessly provide access
to web services.

Impact Long Term Viability

We hope to see bots that will truly
leave an impact on users, changing
people's daily lives or even how society
works. While you may be looking to
make your own life a little easier, we
also encourage making something that
can really help other people as well.
Think big!
There are plenty of great short-
term ideas for bots, but we will pay
special consideration to those bots
who show the ability to continue in
the long-term after the BOT
AWARDS to help create new
business.
Requirements : Using LINE Messaging API

https://business.line.me/ja/services/bot

You have to use the latest Live Messaging API. (you cant apply if you use
LINE BOT API Trial Account (published in spring 2016.))

Your service must be adapted LINE. (its OK to leave back-end processing as

it is, please using LINE Messaging API to fit it.)

If you filled with these requirements, you can apply whatever you made.
Timeline
Schedule
- Events (Operations)

January February March April

Service
16th 1st 31st 5th
Website Open Registration & Submission Closed Winner Release
& Details Shared OPEN API Announcement

- Oine Events (PR & Marketing)

January January On-going April

10th 25th Campus &
5th
Small Final Developers
Community events
Developers Press Gathering +
Gathering Release Press Conference
LINE DC Org Structure
LINE Plus Corp LINE Indonesia

Project Supervisor Project Supervisor

Dale Kim Ongki Kurniawan

Strategy & Growth Project Owner / Community & Agency

Dila Anindita
Project Lead
Sinbae Kim LINE Corp

Project Owner / B2B Partnership Project Advisor

Christa Sabastly Shinichiro Isago
Project Owner / Overall
Jinny Kim

Technical Supporter
Matthew Tanudjaja Project Advisor / UI & UX
Sotarou Ii

Project Advisor
Jongmin Kim
PR & Commsn Supporter
Dyoti Basuki

Technical Advisor
Hyunil Choi
01
LINE INDONESIA
02
LINE@ MESSAGING API
03
LINE Developers Challenge
04
PARTNERSHIP PROPOSAL
We would like to work with HMIF ITB

Support from HMIF ITB

Reference
- Publicize the event to HMIF students, utilizing all of the media channel.
We are expecting around 10 teams to join from ITB
- Becoming our touch-point to contact IF & STI students

Support from LINE

- Put HMIF ITB logo on our media assets
- Giving 10 free invitations to attend the winning announcement event
- Exposure to Indonesian best developers

We can discuss the scope of work and partnership form further

THANK YOU