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FORMAL
The focus is on providing factual information and therefore, you need to use
tactful/diplomatic language:
e.g. INFO SHEET announcing major changes within your company over the
coming year:
Use language which reassures the public that very little inconvenience will be
caused.
INFORMAL
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Etichette: information sheet, leaflets, writing
4 paragraphs:
1)
2)
3)
4)
Style:
Formal, so:
No contractions, phrasal verbs, idioms;
Avoid using the first person singular as far as possible;
6 4 6 5 1
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Etichette: book entry, writing
provide information
offer suggestions
offer advice
A realistic article should consist of:
1. an eye-catching title which attracts the readers attention and suggests the theme of the
article. (Think about why you read a magazine or newspaper article recently - what made
you read it?) Articles can also have subheadings before each paragraph.
2. an introduction which clearly defines the topic to be covered and keeps the readers
attention.
3. the main body of two to five paragraphs in which the topic is further developed in detail.
4. the conclusion - summarising the topic or a final opinion, recommendation or comment.
REMEMBER
Before you begin writing it is important to consider:
where is the article going to appear - in a newspaper or magazine?
who are the intended readers - a specific group such as students or teenagers, or adults in
general?
what is the aim of the article - to advise, suggest, inform, compare and contrast, describe, etc.?
DO NOT use over-personal or over-emotional language or simplistic vocabulary.
DO NOT talk about yourself. You are writing for the general public, not a close circle of friends.
Your opinions are only interesting to other people if you can make them amusing, justify them or
explain them.
Conclusion example:
All of this leads me to the conclusion
All this point make me want to
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- the present continuous instead of the present simple ('Im looking forward to hearing from you' instead of 'I look
forward...')
- the present simple instead of the conditional ('I want to visit your farm' instead of 'I would like to visit your farm')
- colloquial expressions ('Im most interested' instead of 'I am really interested')
- direct sentences ('I think it's a good idea' instead of 'It would be a good idea')
- phrasal verbs
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Less formal
Addition
Opposition
although, however,
nevertheless, nonetheless,
whereas
Reference
since, so
accordingly, consequently,
on the whole, therefore,
thus, unfortunately
firstly, finally, in the first
place, secondly, lastly, next
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Etichette: report, writing
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