Documenti di Didattica
Documenti di Professioni
Documenti di Cultura
CASTROL LOGOS
CONTENTS
1
10
11
12
13
14
15
16
17
18
Outline
Symbol
Wordmark
The 3D logo
The 2D logo
Including trademark
3. Stacked lockup
Typically used on tall, slim formats such as
graphic banners used to theme an event
or an exhibition.
and
Maximum Engine
Protection
Superior Protection
Against Engine Wear
1L
Promotional poster
On Advertising
ITS MORE
THAN A
MOTORBIKE.
ITS YOUR
IDENTITY.
10mm
8mm
2D logo minimum size
10mm
5mm
3D logo (single colour) minimum size
10mm
8mm
3D logo (with standard tag line) minimum size
X
X
X
X
X
Logo with
tag line clear space (Standard shown)
X
X
X
X
X
X
X
X
X
X
X
Backgrounds
For maximum impact, consistency and
visibility, the Castrol master brand logo
always appears on a Castrol green
background. The only exceptions to this
rule are pack labels, certain sponsorship
materials and stationery or when printing
with single colour.
Backgrounds
Positioning
The master brand logo is generally
positioned ranged-right and uses the clear
space rule as an approximate positioning
guide.
The exceptions are web sites, sponsorship
materials and certain workshop signs.
Positioning
10
Do not lengthen
or shorten the outline
11
Lubricants
Castrol
The
Show
12
Outline
Wordmark
Symbol
13
Reversed logo
Reversed logo
14
Min
10mm
Min
8 mm
2D Racing logo
minimum size
3D Racing logo
minimum size
Min
10mm
Min
8 mm
15
1X
1X
1X
1X
X
The same clear space rules
apply to the Display version
of the tag line lockups
X
X
X
X
16
Approved colour
backgrounds
Approved single
colour backgrounds
Approved Version 4
background with
tag line lockup
17
18