CASHBUILDSTRATEGIES

HOWTOEARNASOLIDINCOMEONLINE

TABLEOFCONTENTS
Introduction ...................................................................................................3
BustingOutTheMyths ..................................................................................35
GettingStarted...............................................................................................57
TypesOfLegitimateOnlineBusinesses .........................................................7
ServiceBasedBusinesses...................................................................79
AffiliateMarketing .............................................................................910
SellingOneBay ..................................................................................1112
MakingMoneyFromMembershipSites ...........................................1213
MakingMoneyFromSellingProducts ...............................................1315
MakeMoneyThePLRWay ................................................................1516
MakeMoneyFromSellingInformationalTypeProducts ..................1618
MakeMoneyBlogging .......................................................................1820
MakeMoneyCoachingOthers ..........................................................2021
MakeMoneyInTheGenealogyBusiness ..........................................2122
MakeMoneyWithDesktopPublishing .............................................2324
CreatingABusinessFromUnusualIdeas...........................................24
MarketingYourOnlineBusinesses ................................................................25
Website ..............................................................................................2526
EmailMarketing .................................................................................2627
Articles&OtherWrittenContent......................................................2728
SocializingForMarketing...................................................................28
MiscellaneousMarketingTechniques ...............................................2930
MarketingOnTheFunSide ...........................................................................30
EndingThoughts ............................................................................................31

CashBuildingStrategies
HowtoEarnaSolidIncomeOnline
Weliveinanuncertainworld,butthereisonethingwedoknowthatiscertainandthatis
thattimesaretough.Inflationisrisingonprettymuchallfronts.Yourebustingyourtailto
makeendsmeet,butjustwhenyouthinkyouremakingsomeheadway;Lifethrowsacurve
ballatyouthatstrikesyououtathomeplate.
Billsarepilingup,thecostofnecessitiesisrisingandgaspricescontinuetofluctuate.Youhave
metatimeinyourlifethatworkingforalivingseemstobeshovingyoufurtherinaholeyou
cantdigoutof.
TakeaDeepBreathRelaxandreviewthefollowingreportasthiswillhelpyourealizethere
isananswertothismaddeningsituationyouhavefoundyourselfin.Youcanearnalivingthat
doesntburyyoulikeanavalanche.Youcanriseupandseethesoulwarmingsunshinethat
othershaveseen.
Takecomfortinknowingthatinnerpeaceisatyourgrasp;andwellshowyouhowtofinditby
obtainingyourincomeonline.

BustingOuttheMyths
Sinceweretalkingaboutearningalivingonline;itsimportantthattheissuesofinternetfraud
beaddressed.Youwanttobeaware,buttheresnoreasontoletdoubtgetinyourwaywhen
decidingtheonlinebusinesspathyoushouldtake.
Scams,spamandfraudseemtosynonymouswiththewordinternetthesedays.Somanycynics
putthiswayofearningalivingdown,justbecausetheinternetisinvolved.Theywillyellscam
orfraudontherooftopsuponhearinganykindofonlinemoneymakingopportunity.
Whiletherearescamsoutthereintheonlinebusinesscyberspace,therearejustasmany
legitimateopportunitiestoexplore.Researchingwillbringyoualotofinformationandtipsto
spottingthesescams,soyoucanmoveforwardtoearningalivingfromthecomfortofyour
ownhome.
Overtheyears,scamsandfraudhavegrowninallareasoftheinternet,whichhavemade
people,understandably,concernedofdoinganythingonline.Therearelegitimatewaysto
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makeyourmoneyontheinternetalotofpeoplehavesuccessfullydonesoandcontinuetodo
sotoday.So,dontletthisopportunitypassyouby,becauseoflingeringdoubts.
Thisreportwillshowyouhowyoucanmakethemoneylegitimatelyandavoidthosenasty
scamsthatcouldpreyonyou.
Themoreinformedyouareaboutinternetscams,themoreconfidentyouwillbewhen
searchingforanonlinebusiness.Taketheupperhandandbeincontrolofyourbusinessfuture
beforesomeonetriestotakeadvantageofyou.Letsbustsomeofthescammyths!
Herearesomeofthepopularstatementsmadebymostoftheinternetfraudsandthetruth
behindthem:
MythMakeMoneyOvernight!Thesescamspromiseyouawayofmakingmoneywhileyou
sleep.Theymakeitsoundlikethereislittleworkinvolvedtoobtainingthis.
TruthWhileitscertainlypossibletoachieve,itwilltakehardworkandmuchdedicationtobe
abletomakethisclaim.Mostonlinebusinesseswilltakealittletimetogetupandrunning,but
willbeworthyoureffortintheend.
MythTurnyourComputerintoaMoneymakingcashmachine!Actually,therearealotof
statementsthatstartoffwiththiskindofsalespitch.
TruthThestatementitselfcouldbetrue,butbecarefulofasalespitchthatstartsoffthisway.
Mostonlinebusinessopportunitiessellthebusinessitself.Scammerstendtosellthemoney
makingbenefit.Usually,inthatcase,therereallyisnobusinesstoyouthatis.Tothescammer
theyremakingmoneyoffpeoplepayingthemforwhattheysaytheywillgiveyou.
MythStartyourbusinessabsolutelyfreeNomoneyinvolved!Theypushthefactthatyou
cangetabusinessgoingwithabsolutelynomoneyinstartupfees.
TruthThistypeofscamwillscreamthenomoneyinvolvedstatement,butthenturnaround
andaskyoutopaythemacertainamountforinformationonhowtogetabusinessstartedfor
free.Hmm.Arenttheycontradictingthemselves?Therewillbesomecoststostartupa
business,butveryrarelydotheyeverbreakthebank.
MythStartEarningaLivingfromTypingatHomeThisstatementissimilartoalotofothers
plasteredontheinternetclaimingthatyoucanstartabusinessfromhomewithyourtypingor
insomecases,dataentryskills.
TruthYes,youcanearnmoneytypingorperformingdataentryfromhome,butnotwithguys.
Yourebetteroffofferingtheseservicestoclientsyourselfandavoidpayingthescammersfor
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theinformationonhowtodoit.Youcanfindouthowtodoitwithyourownresearchfor
Free!
Therearemanymorescamopportunitiesoutthere,butthesewillgiveyousomeideasonhow
thosefraudsworkandwhotheyliketopreyupon.Beawareofyouroptionsanddontbeafraid
toresearchanyopportunityyoudontfeelcomfortablewith.

GettingStarted
Thefearofthegettingstartedprocesstendstomakepeopleprocrastinateinstartinga
businessoftheirown.Thatfearusuallyboilsdowntothefactthattheyjustdontknowhowto
doit,orwheretoevenstart.Thisreportwillhelpyouwiththisprocess,soyoucanlayyour
fearstorestandmovethroughthegettingstartedphasewithease.
Letsstartwithsomecommonlyaskedquestionsthatmostnewbieshaveinthegettingstarted
process.
DoIhavetohavespecialskillsordegreestostartmyownbusiness?
Youwillneedtohavesomeknowledgeinthefieldyouregoingtoembarkin,butitsnot
necessarytohaveanybusinessorcollegedegreestoaccomplishstartingyourownbusiness.Of
course,itwilldependonthetypeofbusinessyouwanttostart.
Simpleresearchinthefieldyourepotentialbusinesswillbein,willbesufficientenoughtogive
youwhatyouneedinmostcases.Ifyoureplanningtoofferaservicelikewebdesigning,etc;
youshouldhavesomeskillsinthatareabeforetryingtostartyourbusiness.
Collegedegreesandexperiencearealwayshelpfulingainingexpertiseinafield,butyouusually
donthavetohaveanydegreestohaveyourownonlinebusiness.Knowledgehasmorepower
online,soreadingeverythingyoucangetyourhandsonthatdealswithyourfieldwillmore
important.
WillitCostalotofmoney?
Startingyourownonlinebusinessdoesntgenerallycostmuchmoney.Themoneyyouputinto
itismostlyforacomputer,internetaccessandawebsite.Anyothercostswillbebasedonthe
typeofbusinessyouwanttogetinto.
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Businesseswhereyouwillsellitemsyouvecreated,willtakesomemoneytostockthe
inventoryitems,buttherearegreatdealsontheinternettobefoundforthispurpose.Ifyou
plantosellaservice,likewebdesigning,softwareprogramswillneedtobeaddedtoyourlistof
toolstopurchase.
Forthemostpart,youwonthavetoruntoyourlocalbankandbegthemtoofferyoualoan.
Findthebestdealsontheitemsyouneedforthebusinessyouchooseandyouwonthaveto
worryabouttheinterestratesaloanwouldaddtoyourbudget.
WillIstillbeabletostartmyownbusinessonline,evenifIveneverrunmyownbusiness
before?
Absolutely.HundredsofInternetMarketershavestartedtheirownbusinessesandmadea
successofitwithouthavinganypreviousbusinessexperience.Again,italladdsuptohowmuch
timeandeffortyouputintoyourresearch.
Theinternet,itself,holdsaplethoraofinformationatyourfingertipstohelpyoulearnevery
aspectofthebusinessyouwanttostart.Youcanfindtips,tricksandallsortsofinformation
frompeoplewhovebeenthereanddoneit,soutilizethisresourcetogainthepowerthat
knowledgewillbringyou.
HowmuchmoneycanImakefromanonlinebusiness?
Thiswillvaryonalotoffactors.Whatbusinessyoustart,howmuchtimeandeffortyouput
intoitandthereturnofinvestmentonwhatyoureoffering;allplayapartinwhatyouwill
essentiallymake.
Someinternetmarketersmakeasixfigureincome,whileothersmakethesameamountafull
timefastfoodworkergenerallymakes.Nomatterhowmuchyourbusinessbringsin,youwill
stillbeaheadofthosewhocommutetotheirjobs.Themoneytheyspendongas,clothesfor
workandmealsetc;ismoneythatgoesintoyourpocketandnotsomeoneelses.
DoIreallyneedawebsite?
Awebsitewillbeneededtoconductyourbusinessfrom.Youwillneedtosellyourproductsor
showpotentialclientswhatservicesyouhavetooffer.Itservesasyourofficeorstorewould,
onlyyouwontneedtorentoutexpensivespaceinabuildingtouseforyouronlinebusiness.
Websitesareprettyeasytocreateifyouuseoneofthemanywebsitedesignsoftware
programsorwebsitebuildingservices.Ifyouchooseto,youcanalsohireawebdesignerto
createakillersiteforyourbusiness,sodontletyourlackofwebdesigningskillsholdyouback.
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DoIneedspecialbusinesslicensestorunanonlinebusiness?
Youwillwanttocheckwithyourlocalgovernmentagenciestodeterminewhatyouwillneedin
yourarea.Eachareaisdifferent,soitsbesttocheckandseewhatyouneedbeforestarting
yourbusiness.
Imnervousabouttakingmoneyfromcustomers.WhatifImessupthepaymentprocessing
system?
Ifyouresellingitems,youwillwanttouseanonlinepaymentsystemlikePayPalorClickbank.
Theseprogramswilltakeofthewholepaymentprocessforyouincludingrefunds.Shopping
cartsoftwarealotoftimeswillcomewithawebbuildingprogram,sotakeadvantageofthat
option.

TypesofLegitimateOnlineBusinesses
Thereareseveraltypesofonlinebusinessesyoucanchoosefromtogetstarted.Youwillwant
tocheckouteachoptionandseewhichonesuitsyourneedsbeforeproceeding.Herearesome
ofthemorepopularonlinebusinessespeoplegetintoandwhateachoneentails:
ServiceBasedBusinesses
Aservicebasedbusinessisonewhereyouoffersometypeofservicetopotentialclients.Some
oftheseinclude:

Writing

WebDesign

Accounting/Bookkeeping

VirtualAssistant

Othersmallbusinessownershaveatoughtimegettingalloftheirbusinesstasksdoneby
themsleves,sotheyoutsourcethoseprojectstosomeoneelse.Theylookforpeoplewhooffer
theservicestheyneeddoneforthem.
Ifyouhaveexperienceinsomeoftheseareas,youcouldofferitasaservicebystartingyour
ownbusinesssellingyourself.Forexample,ifyouhavesomewritingexperienceandcanwrite
well,youcanofferthatasaservicetootherswhoneedwritingdonefortheirsites.
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Whatskillsareneeded?
Dependingonthetypeofserviceyouchoosetoprovideyourpotentialclients,youshouldhave
someamountofskillunderyourbelt.Itsnotnecessarytohaveeducationaldegreestoperform
theseservices,butclientsliketoseethatyouhavesomekindofexperiencetocompletethe
taskstheyneeddone.
Workingonlinedoesntprovidethefacetofacecontactthatbrickandmortarcompanieshave
whentheyhireemployees.Trustcomesalittleharderonline,sopeopledoliketoknowthe
persontheyrehiringhasskillsandknowledgeinaparticularfield.
Whileitsnotnecessarytohave10+yearsexperienceperformingaservice,thefactthatyou
havedoneitbeforeandhavesometestimonialstobackthatclaimuphelpstremendously.
Whattoolsareneeded?
Thetoolsyouneedwilldependonthetypeofservicesyouplantoprovide.Themorecommon
onesthatmostservicebasedbusinessesshouldhaveare:

Computer

ReliableInternetaccess

Phone

Emailprogram

Website

Therewillprobablybesomesoftwareprogramstoobtainaswell.Eachserviceusessome
differentones,butmostneedawordprocessingprogram,excelprogram,andsomeuseaweb
designingprogram.
YoushouldconsideranInstantMessagingprogramforthoseclientswholiketobeableto
contactyouinstantlywithouthavingtousethephonetocallorwaitforanemailresponse.
Howdoyougetstarted?
Firstthingyouwanttodoisdecideonthetypeofserviceyouplantoofferyourclients.Jot
downeverythingyoucanthinkofthatshowsyouhavesomeexperienceorknowledgeinthat
particularfield.

Next,getyourwebsitecreated.Showcaseyourskillsorexperienceonyoursiteandprovide
clientswithtestimonialsfromotherpeoplewhohaveusedyourskillsandwerepleasedwith
theresults.Placeyourratesandanyotherinformationabouthowyourunyourbusiness.
Marketyoursiteonvariousplacesontheinternettogetyouronlinebusinessouttherefor
potentialclientstofindandcheckout.Whenclientscontactyoutohireyouforwhatever
servicetheyneed,reiteratetothemhowthingswillgo.Forexample,letthemknowhowthey
beinvoicedfortheworkdoneandhowmuchitwillcostetc.
Itwilltakeawhiletobuildalistofregularclients,sodontexpecttobemakingtonsofmoney
rightaway.Giveittimeandkeepmarketingyourservicebasedbusinessuntilyougettothe
pointwhereyourepracticallyturningawayclientsbecauseyouretoobusy.

Runningaservicebasedbusinessisaperfectoptionforthosewhoalreadyareperformingthat
serviceatanotherjob.Inmostcases,youcouldmakemoremoneyofferingthoseservices
onlinethanyoucanbyworkingabrickandmortarposition.

AffiliateMarketing
Thisisanonlinebusinesswhereyouuseyoursellingandmarketingexpertisetogetconsumers
tobuyotherpeoplesproductsandearnincomefromthesaleyoumade.Typically,youwould
earnapredeterminedamountofmoneybasedonthesalesyoumakeofthoseproducts,butin
somecases,youcouldmakemoneyfromtheclicksfromyoursitethatgettheconsumersto
theaffiliatewebsites.
Sometimesyoucanearnmoneybygettingcustomerstosignupforthingsontheaffiliatesites,
suchasnewslettersetc.Eachaffiliateprogramwilldiscussthisfurtheronhowtheywork,so
whenyousignupfortheirprogram,besuretocheckouthowtheirprocessworks.Thiswillbe
kepttrackofthroughanaffiliatelinkthatyoureprovidedwithtoplaceonyoursite.
Whatskillsarehelpful?
Youdonthavetobeasalesmanoramarketertobeanaffiliatemarketer.Knowledgeonhow
todothesethingswillbeimportantthough.Learneverythingyoucanabouthowonline
marketingworksandlearnhowtobeasuccessfulaffiliatemarketerfromothertopmarketers.

Itwilltakehardworkandmuchdedicationtogetyouraffiliatemarketingbusinesstobea
successfulone.Ifyoudonthavethetimenorthegumptiontoworkhard,dontconsiderthisto
beyouronlinebusiness.
Whattoolsareneeded?
Thetoolsneededwillbeminimal.Besidestheusualcomputerwithreliableinternetaccess,you
willneedawebsitetoselltheaffiliateproductsfrom.Youwonthavetostockuponthe
products,justtosellthem.
Yourwebsitewillneedfreshcontentonaregularbasis,sobepreparedtoeitherwritesome
articlesyourselforhiresomeonetodothemforyou.Ablogtolinktoyoursitewillbehelpfulas
welltomakethesearchengineshappywithyou.
Howdoyougetstarted?
Youwillneedtodeterminewhatnicheyouhaveforyouraffiliatemarketingwebsite.Thishelps
youtostandoutfromyourcompetitors.Forexample,youcouldusenutritionasyourniche.
Thencreateawebsitebasedonthenicheyouchoseforyourbusiness.
Thenfindaffiliateproductstosellfromthatsite.Makesurethattheproductsyoudecidetosell
foryourbusinessarerelatedinsomewaytothenicheyouhavechosenforyouraffiliate
marketingbusiness.
So,ifyournicheisinthenutritionalfield,youwillwanttoofferaffiliateproductsthatare
relatedinsomewaytonutrition.Ifyoudontofferrelatedproductsinyourbusiness,yourun
theriskofappearingasunprofessionalandthesearchengineswontbetoopleasedwithyouas
well.
Therearemanypeoplewhomakequiteabitofmoneyrunningthistypeofbusiness.Its
importanttorememberthatthemostworkyouwillhaveinthistypeofbusinesswillbe
marketingyourwebsitetogetconsumerstofindyou.Whentheyfindyou,yoursiteshouldbe
abletogettheminterestedinyourproductstothepointwheretheywillbuyusingyourlinks.

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SellingonEBay
Thisisanotherpopularonlinebusinessthatalotofpeopleusuallystartoutwith.EBayisa
popularonlineauctionwebsitethatmillionsofpeopleuseeverydaytofindgooddealson
itemstheyarelookingfor.
Youcansellanythingyouhaveathomeaswellassellingitemsusingadropshipmethod.Ifyou
doasearchontheebaysite,youwillseeawholevarietyofitemsthatpeopleareselling.They
couldbeuseditemsorbrandnewitemsthatcomefromwholesalers.Eitherway,peoplewill
paygoodmoneyifyouprovidethemwithwhattheyrelookingfor.
Somepeoplegosofarastobuyitemsfromfleamarketsandgaragesalesforthesolepurpose
ofresellingthemonebayforaprofit.
Whatskillsarehelpful?
Therearentalotofskillsyouwouldneedtosellitemsonebay.Theabilitytomarketyour
itemswillbethemostimportantonetohave.Peoplecandoasearchonthesitefortheitems
youreselling,butifyouwanttomakemoneyinthistypeofbusiness,youwillwanttomarket
thoseitemselsewheretogetpeopletofindthem.
Ifyouresellingitemsfromyourhome,youshouldbeabletotakeagoodphotooftheitemso
peoplecanseewhatshapetheitemisin.
Whattoolsareneeded?
Really,theonlytoolsyoushouldneedtostartthistypeofbusinessisanaccountwithebayto
sellyouritems.Ifyouplantouseadropshipmethod,youwouldhavetofindawholesalerthat
willshiptheitemsdirecttothecustomers.
Anaccesstoacomputerwithareliableinternetaccesswillbenecessarytokeeptrackofyour
sales.YouwillalsoneedanonlineaccountlikePayPaltoreceivemoneyfromyourcustomers.
Howdoyougetstarted?
SignupforanaccountwithEBaythatallowsyoutosellfromthem.Plantopurchaseitems
fromthesiteaswelltohelpbuildyouruserratings,sopeoplewillhavealittlemoreconfidence
inbuyingfromyou.
Placephotos,ifpossible,oftheitemsthatyouwanttosell.Itemsthathaveaphotoofitems
sellmuchfasterthanthosethatdont.Peopleliketoseewhatitistheyrebuying,soprovide
themwiththebestqualityphotopossible.
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ReviewallinformationalmaterialsaswellastherulesontheEBaywebsite,togettipson
makingmoresalesandhowtheprocessofsellingonthesiteworks.

SellingonEBayisanexcellentwaytostartyourownonlinebusiness.Thisgivesyouyourfirst
tasteofanonlinebusinesswithouthavingtohavealotofequipmenttogetyoustarted.Plus,
yougetthebenefitofgettingridofitemsthatareclutteringupyourhomewhileyoumakea
littlemoneyontheside.

MakingmoneyfromMembershipSites
Someonlinebusinessownersmakemoneyfromsellingmembershipstotheirwebsites.People
purchasemembershipstogainaccesstocontentthatthewebsiteownerprovidesthemona
regularbasis.
Forexample,youmayoffermembershipstointernetuserswhoareneedofarticlesfortheir
websites.Themembershipswouldneedtoberenewedeveryfewmonthsorsodependingon
howlongyourmembershipsaregoodfor.Everytimesomeonerenewstheirmembership,you
makemoremoney.
Theprofitpotentialforthiskindofbusinessisprettyhigh.Itwontcostmuchtoprovideyour
memberswithinformationalitems,butyoucouldchargethemaniceamounttoaccessthem,
givingyouaprofitthatkeepsongiving.
Whatskillsarehelpful?
Marketingskillswillbethemosthelpful.Gettingthoseinternetuserstoyoursitetopurchase
yourmembershipsiswhatwillmakeyouthemoney.Havingsomeknowledgeofrunninga
websitecouldbeusefulaswelltokeepyoursiterunningsmoothlyforyourmembers.
Youmaywanttohavesomeknowledgeoftheproductsyoureoffering.Forexample,ifyoure
offeringarticlestoyourmembers,youshouldknowwhatmakesagoodarticleandhowthey
workforthedifferentpurposes.
Whattoolsareneeded?
Youwillneedahighqualitywebsitetohandlethedemandsthatmembershipsitewillbring.
Thereshouldprovideexcellentserviceshouldsomethinggowrongwiththesite.Thereare
somemembershipsitemanagementsoftwareprogramsthatcanhelpyougetonesetupand
runningforlessthan$100.
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Contentforthesiteisanothertoolyouwillneed.Youneedtoprovideyourpayingmembers
withfreshcontenttouseregularly.Itcouldbeintheformofwrittenarticles,software
programsorevenonlinegames,dependingonwhatyouplantogiveyourmembers.
Howdoyougetstarted?
Youwillneedtoplanyourmembershipsitebeforehand.Whatdoyouplantoofferyour
members?Willitbecontent,softwareetc?Whenyouhavemadeyourdecision,thencomeup
withanewanddifferentangletoprovideyourconsumers.
Youcouldprovidecontentinaspecificniche,likenutritionoryoucouldofferacertainkindof
writtencontentwhateverittakestogetprovideinternetuserswithafreshangle.Thishelps
youstandoutfromthecrowdofcompetitorsoutthere.
Next,getyourmembershipsitecreatedwithashoppingcartfeaturetohandlethepayments
forthememberships.Themembershipmanagementsoftwareprogramsshouldcomewithall
youneedtoaccomplishyourbusiness.Allyouwouldthenneedisthecontenttogivetoyour
members.
Themostimportantstepwillbetomarketyourmembershipsitetogetpeopletofindyou.
Marketingtechniqueswillbediscussedlateroninthisreport.
Membershipsitescanofferyouameansofearningresidualtypeincome.Ifpeoplearesatisfied
withwhatyougivethem,theywillhavenoproblemshandingyoutheirmoneytokeep
renewingtheiraccesstoyoursitescontent.

MakingMoneyFromSellingProducts
Thistypeofbusinesscanbedoneinafewdifferentways.Onewayistocreateandsellyour
ownproducts.Craftersoftengetintothistypeofbusinesstoselltheirowncreationstothe
internetpublic.Scrapbookcreatorsalsochoosethispathfortheirbusiness.
Anotherwaytosellproductsisbyusinganonlinestoresellingotherproducts.Therewouldbe
noinventoryofitemstostockinyourhome,nordoyouhavetoshipanythingdirectlyfrom
yourownlocation.Theproductsareorderedthroughthestoreyouhavesetupandthe
wholesalerprovidingtheproductswillshiptheitemsdirecttothecustomersforyou.
Whatskillsarehelpful?

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Theskillsyoushouldhavearetheabilityforhardworkandgoodcustomerserviceskills.Alotof
yourtimewillbespentmarketingyourwebsites,sopotentialcustomerswillfindyou.Havinga
goodwebsitesetupwillbenecessarytoprovidethecustomerswilleverythingtheyneedwhen
decidingwhetherornottobuyyourproducts.
Customerswillhavequestionsabouttheproductsandmayhavesomeproblemsthatyouwill
needtoaddress,sogoodcustomerserviceskillswillbeamust.Establishinggoodrapportwith
yourcustomerwillstartthecyclegoingofthemcomingbacktobuymorefromyou.Providing
themwithtopnotchcustomerservicewillhelpyougainthat.
Whattoolsareneeded?
Ifyouhavechosentosellproductsthatyoucreateyourself;youwillneedtostockuponan
inventoryofitemstocreatethem.Checkwithsomevendorstofindgooddealsonitemsthat
arepurchasedinbulktohelpyousavesomemoney.
Ofcourseawebsitewillbenecessaryaswellasyourcustomerswillneedtofindyourproducts,
seewhattheyareandhaveawaytoorderwhatyoureoffering.Makesurethesitehasthe
shoppingcartfeaturetomakethepurchasingprocesseasierforyourbusiness.
Howdoyougetstarted?
Thefirstthingyouwillwanttodoistodecidewhatyouregoingtosell.Areyoucreatingyour
ownproductstoofferorareyouplanningtosellotherproductsthroughtheuseofdrop
shippers?
Ifyoureplanningtosellitemsyoucreateyourself,thenyouwillneedtoresearchvendorsfor
theinventoryyouwillneedtomakethoseproducts.Havesomemadeupaheadoftime,sothat
whenconsumersstarttoorderyourproduct,youcanshipthemoutrightawayandnotmake
themwaitanotherdayortwowhileyoumakethemup.
Whentheplanningstageisdone,youwillneedtogetyourwebsitecreatedtosellthemfrom.
Makesurethesiteiseasytonavigateandisntsodistractingthattheygetturnedofffromyour
businesswithinafewseconds.
Ofcourse,thelaststepingettingstartedinthisbusinesswillbemarketingyourproducts,
whichwillbediscussedfurtheroninthisreport.Thisstepisthemostimportantoneifyouwant
yourbusinesstobeasuccess,sodontskimponthisone.

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Sellingproductsisanexcellentwaytomakesomemoneyonline.Ifyoualreadycreateproducts
togiveawayasgiftstofriendsandfamily,theresnoreasonwhyyoushouldnttakethe
producttotheinternetandstartsellingthem.
Ifyouliketheideaofsellingproducts,butdontwanttocreateonetomakeyourselforifyou
justdontfeelyouarecreativethenyoucanstillachievethiskindofbusinessbyhaving
someoneelseshipproductsforyou.Gettingstartedthiswayonlinegivesyoutheflexibilityto
spendthetimeneededwithyourfamily,butstillearnaliving.

MakingmoneythePLRway
PLRstandsforPaidLabelRights.Itswrittencontentthatcanbesoldtootherstousefor
whatevertheywanttouseitfor.Websiteownerssearchtheseouttogetcontentfortheirsites
forasmallerfee.
Itdoesntsoundlikeamoneymakingopportunitywhenputthatway.Thethingis,thesame
packageofwrittencontentcanbesoldnumeroustimestootherpeople.Hereshowitworks.
Forexample,letssayyouaresellingapackageof10articlesallaboutacertaintopiclikepet
care.Typically,thesepackagesaresoldatabout$1anarticle.Someonewhohasawebsite
aboutpetcareneedsarticlestoplaceontheirsite,sotheybuyapackagefromyou.Youjust
made$10.
Now,thatsamepackageof10articlescanbesoldagainandagainandagain.Intheend,you
cansellthesame10articles50timesbringingyouthegrandtotalof$500justforthatone
package.YoucansellmorethanonepackageofPLRarticlesatthesametimeincreasingyour
profitpotential.
EveryonechargessomethingdifferentandoffersdifferenttypesofPLRcontentaswellas
differentarticletopics.YoucansellEbookmaterialandspecialreportsaswellasarticles.
Peoplecantakethesearticles,changethemtotheirneedsandusethemwherevertheywant.
Whatskillsarehelpful?
Writingskillswouldbenecessary.Youwouldneedtowritegoodqualityarticleseventhough
thepeoplethatbuythemwillchangethemanyway.Youcouldhireaghostwritertowritethem
for,butkeepinmind;youwouldhavetopaythemfortheirtime,sothisisagoodoptionifyou
dontmindlosingsomeoftheprofit.

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MarketingyourPLRcontentwouldalsobenecessary.Inordertomakegoodmoneyinthis
business,youwillneedtogetpeopletofindyourcontent,sopulloutallthestopswhen
startingthisbusiness.
WhattoolswillIneed?
Ifyouregoingtowritethearticlecontentyourself,youwouldneedacomputerwithword
processingsoftwareinstalled.AwebsitewillalsobeneededtosellyourPLRcontentfrom.
Ifyouchoosetohiresomeonetowritethecontentforyou,thenyouwillneedtofinda
ghostwriterthatfitsyourbudgetandprovidesgoodqualitycontent.
Howdoyougetstarted?
Thefirstplacetostartwillbeingettingthearticleswritten.Youwillwanttomakesurethatthe
packageofarticlesthatyouwillselltogetherrelatetoacertaintopic.Topicscouldinclude
gardening,petcare,nutrition,exerciseetc.
Decidehowmuchyouwillsellthearticlesforandgetawebsitesetuptosellthemfrom.You
cancertainlyuseawebsitethatprovidestheserviceofsellingthemforyou,butyourebetter
offsellingthemoffyourownsiteandmarketingthemyourself.

ThereisgoodmoneyinPLRifyouchoosetogetintothiskindofbusiness,astherearemillions
ofwebsitesouttherethatneedcontent.Withgoodmarketingtechniques,youcanmakea
goodlivingforyouandyourfamilyquiteeasily.

MakeMoneyFromSellingInformationalTypeProducts
Theinternetisagreatplacetosellyourknowledge.Therearemanypeoplewhowillpayalmost
anythingtogetinformationtheyredesperatelylookingfor.Ifyouhavetheknowledgethat
theywant,youcouldearnasubstantialincome.
Informationalproductscomeinmanyforms.Itcouldbeoneofthefollowing:

EBooks

ECourses

Tutorials
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Guides

Podcasts

Thesearepopularinformationalproductsthatarewellsoughtafterbyinternetusersallover.If
youhavesomethingtosay,thiscouldbethebusinessforyou.
Whatskillsarehelpful?
Youshouldhaveknowledgeofthetopicthatyouregoingtopresenttoyourconsumers.It
wontbenecessarytohaveadoctoratedegreeorofanykindtodothis,buthavingagood
amountofknowledgeinthefieldwouldbehelpful.
Theabilitytomarketyourmaterialswillalsobehelpful.Themorepeopleyoureachwithyour
products,themorepeoplewhomaywanttobuyfromyou.
WhatToolswillbeneeded?
Thetoolsyouneedwilldependonwhatyouplantoprovide.EBooksandGuidescouldbe
writtenonwordprocessingsoftwareandthenconvertedtoaPDFdocument,whichisthemost
populartypeofdocumentpeoplewant.
Autoresponderprogramswillbeneededforcreatingsuccessfulecourses.Podcastswouldneed
audiorecordingandeditingsoftware.Tutorialscouldbedoneacoupleofdifferentways.You
coulduseapowerpointpresentationtopresentyoumaterialoryoucouldusevideotutorial
software.Videotutorialsaregreatforshowingusershowtouseaspecificprogramstepby
step.
Websitesandblogswillbenecessarytopromoteyourinformationalproductsfromaswell.
Howtogetstarted
Youwillneedtodecideonatopicforyourproduct.Whatdoyouhavethemostknowledge
aboutthatyoucouldprovideyourpotentialconsumers?Whenyouknowwhatyouwantto
provide,thenresearchthattopictoseeifyoucanfindanewanduniqueangletopresentitin.
SincetherearelotsofEBooks,tutorialsetc.ontheinternetforsale,youwillneedtofind
somethingnewtogivetoyourcustomers.Theywontbeaswillingtohandovertheirmoneyif
theydontthinkyouhavesomethingnewtogivethem.
Writeoutorrecordyourinformationalproductandtheneditthemtoyoursatisfaction.Once
youhaveitthewayyouwantit,thenyoucanstartsellingit.Createablogorwebsitetosellit
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fromandmakesurethesiteswebcopycontentgrabsinternetusersattentionsotheycan
purchasewhatyoureoffering.
Hireacopywriterifyoucanaffordonetowritethecopytopromotethosematerials.Theycan
writecontentinawaythatmakesyourproductsodesirablethatanyonewouldwantto
purchaseit.

Creatinginformationalproductswontcostyoumuch,butyoucansellthemforaniceprofit.
Thisisanexcellentwaytoearnincomeonlinewhilemaintainingaflexibleschedulewhich
allowsyoutospendmoretimewithyourfamily.

MakeMoneyBlogging
Bloggingstartedoutyearsagoasawayforpeopletoconnecttoothersandsharepictures,
storiesandexperiences.Itwasconsideredtobeagreatpersonaljournaltypetoolthatone
couldusetoleavetheirmarkontheinternetthroughtheirencounters.
BlogsthenevolvedtobecomeexcellentMarketingToolsaswellasamediumtomakemoney
offof.Thereareafewdifferentwaystoearnincomefromblogging.Hereareafew:
AdsenseadsThepopularsearchenginesofferawaytoearnalittleextramoneywithanyblog
orwebsite.Theideaistoplacetheseadsonyoursiteandwhenavisitorclicksonanadfrom
yoursite,youearnapredeterminedamountofmoney.Themoreclicksyoucangetfromyour
sitevisitors,themoreyoucanmake.Therearesomerules,soifyouchoosetogothisroute,be
suretolearnwhatnottodobeforesigningupfortheirprograms.
ProductReviewsTherearesomewebsitesthatyoucansignupwiththatcanhelpyouconnect
withothercompanieswhoneedpeopletoreviewtheirproductsandgetthemsomeexposure
onyourblogs.Usuallythemainrequirementforthisistohaveablogthatsbeenaroundfor
awhileandhasafairamountofvisitors.Thosecompanieswouldpayyouaspecifiedamountto
reviewtheirproductonyourblog.
ContextualLinksSomebusinessorwebsiteownerswillpayabloggertopostoneoftheirlinks
withintheirblogposts.Itmaybetheownersthemselvescontactingtheblogauthorora
companythatactsasthemiddleman.Thosebusinesseswillfindblogsthatrelatetotheir
companiessites,sothelinksprovidedontheblogswillbesearchenginefriendly.Thisisagreat
waytoearnsomeextratrafficforasite.
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SellproductsBlogsareanotherwayyoucansellyourownproductsfrom.Thosewhohave
businessessellinghomedcoritemsorfoodcontaineritemsuseblogsalottohelpselltheir
productsandmakemoremoneyonline.
Whatskillswouldbehelpful?
Thereisntmuchskillinvolvedinthistypeofbusinessexcepttheabilitytomarketyourblog.
Youwouldwanttoresearchbloggingasmuchaspossibletolearnsomeofthetricksofthe
tradetogetyourblogpopular.
WhatToolswouldbeneeded?
Yourmaintool,besidesacomputerwithaninternetconnection,wouldbeablog.Thereare
manybloggingprogramsouttheretochoosefrom.Somearefreetosetupwith,whileothers
requireamonthlyorannualfeetogetstartedwith.
Thepaidversionsofbloggingprogramscanhelpyouconnectwithotherblogsandincrease
yourblogstraffic.Thefreeversionsareextremelyeasytosetupandmostareextremely
popularamongstbloggers,sofindingpeopletoconnectwithwouldntbetoohardtodo.
Howtogetstarted
Signupwithabloggingprogramandstartpostingentriestoit.Makesureyourebloggingona
regularbasis,whichwouldbeabout2timesaweek.Blogsthatarentupdatedregularlytendto
getlostincyberspace.
Marketyourblogasmuchaspossible.Getlistedonblogdirectories,getonotherpeoplesblog
rollsandcommentonotherblogauthorspoststogetsomeexposuretoyourblog.Themore
trafficyoucandrivetoyourblog,thehigheryourchanceofmakingbloggingalucrativewayto
makemoney.
Mostofthebloggingprogramswillhaveasignupforadsenseadsalreadyincludedintheirset
upfeature,sogettingstartedwiththatwillbeeasy.Ifyouwanttoprovideproductreviewsand
contextuallinks,youwillwanttobebloggingforawhileandhaveafairamountoftraffic
comingtoit.
Whenyourblogisready,findthecompaniesthatwillhelpyouconnectwithbusinessesthat
wanttopaytohavetheirproductsreviewedorhavetheirlinksembeddedwithyourblogpost
entries.Oncethatssetup,youcanstartearningsomeextraincomewithyourblog.

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Bloggingisaneasywaytoearnsomeextracashifyouplantoworkhardatmarketingit.The
onessuccessfulatbloggingformoneyuseeveryroutepossibletogettheirblogwellknownin
theinternetcommunities.Theonesthatdont,tendtoearnonlyafewcentsaweek.
Becomeoneofthemoresuccessfulbloggersandmakeyourblogyourbusinessandnotjusta
hobbytopartakeinonceinawhile.Yourpocketbookwillthankyouforit.

MakingMoneyCoachingOthers
Acoachisonewhotakestheirknowhowinaparticularcraftandsharingitwithotherswho
wanttobesuccessfulinthatfieldaswell.Coachescanbeexpertsinanythingfromwritingto
marketingtobusinessitself.
Ifyouhavegoodknowledgeorexperienceinaparticularareayoucanbecomeacoachquite
easilyandmakemoneydoingit.Therearemanycoacheswhohelpothersinwebdesign,
graphicdesignandeveninthecoachingfieldaswell.
Acoachwouldoffertipsandtechniquestonewbieswithinthatfieldandanswerquestions
throughouttheirlearningprocess.
Whatskillsarehelpful?
Themostimportantskillyoushouldhaveforthistypeofbusinessistheabilitytobeagood
listener.Youshouldalsohavegreatpatienceforyourclients.Thosewhohireyoutocoach
themwantyoutolistentotheirbadexperiencesandhelpguidethemoutofthemucktheyfind
themselvesinnomatterhowstrangetheymaysound.
Tobuildrapportandcredibilityinthisbusiness,youshouldknowyourfieldwell.Ifyouvenever
designedawebsitebefore,thenbeingawebdesigningcoachwouldnotbeagoodidea,
becauseyourlackofexperiencewillbespottedrightawayandtrustwillbelost.
WhatToolswillbeneeded?
Youshouldhavethefollowinginthiskindofbusiness:

Computer

EMailprogram

Website
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Informativecontentforyoursite

Shoppingcartfeatureforyoursitetohandlepayments

Telephonededicatedforbusinesspurposes

Mostofyourconversationswithclientswillprobablybethroughyouremailprograms,but
somepeoplemaybemorecomfortablebeingabletotalktoyouonamoreoneononebasis,so
aphoneshouldbeincludedinyourlistoftools.
Howtogetstarted
Planyourbusinessout.Whatservicewillyoubeofferingthatyouhaveknowledgein?Get
somearticlesandotherwrittencontentcreatedtoplaceonawebsitetohelpbuildcredibility
andexpertstatusforyourbusiness.
Explainonyoursitehowyourserviceworksandhowmuchyourratewillbe.Showsome
testimonialsfromotherswhohaveusedyourservicesbeforeandwerepleasedwiththe
results.Makeyoursiteeasilynavigatedsootherswontgetlosttryingtofindinformationabout
yourcoachingbusiness.
Marketyourcoachingbusinesstogetclientstocometoyou.Planthegoalsthattheclient
wantstoachievebyusingyouanddiscusshowthosegoalswillbeobtained.Listentotheir
problemsandquestionsandprovideinsightfulanswersandsupporttokeepthemmoving
forwardtotheirgoals.

Coachesarewellsoughtafteronlineforthosewhohavegoodknowledgeorexperienceina
certainarea.Usewhatyouknowaboutatopicandprovideacoachingservicetootherstohelp
thembecomeanexpertlikeyouinthesamefield.

MakeMoneyintheGenealogyBusiness
Thisisaperfectbusinessopportunityforthosewholovetoresearchandlovetolearnabout
ourancestors.Genealogistsmakealivingbycreatingfamilytreesforotherpeoplewhodont
havethetimeorthepatiencetodoitthemselves.

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Almosteveryonelikestoknowwheretheycamefromandwhattheirancestorsdidthatmight
havemadeamarkontheworld.Youcancashintotheircuriositiesbydoingtheresearchfor
themandprovidingthemwiththeirfamilyheritage.
Whatskillswouldbehelpful?
Excellentresearchskillsandorganizationskillswillbeofhighpriority.Theseskillsarewhat
genealogyisallabout.Youwillneedtoknowwhereandhowtoresearcheachfamilysheritage
andbeabletoplacealltheinformationinaneasytounderstandformatforyourclients.
WhatToolswouldbeneeded?
Youwouldneedacomputerwithareliableinternetconnection.Youshouldsubscribetosome
ofthebestgenealogywebsitesavailabletouseforyourresearch.Youshouldalsoinvestin
someguidesorattendsomeclassestolearnsometipsandtricksonresearchingfamilytrees.
Awebsitewouldbeneededtorunyourbusinessfrom.Clientswillneedtoknowhowyou
performyouworkaswellashowmuchyoucharge.Providesomesamplesifpossibletoshow
clientshowthoroughyourworkis.
Howtogetstarted
Getallyoursuppliesbroughttogetherandfindgenealogywebsitestosubscribeto.Createa
websitetosellyourservicefromandthenstartmarketingyourbusinesstogetclientstoyour
site.
Utilizeyourinternetresourcesforyourresearchaswellaslocallibraries,courthousesand
historicalsocieties.Youmayneedtointerviewpeopletoaccesssomeinformation,soyoumay
needtolookintoaphonetouse.
Createyourfamilytreedocumentthatwillholdallthefamilyheritageinformationoruse
softwareprogramsthatprovidethatforyou.
Ifyoulovetoresearchandareinterestedinhistoricaldocuments,thenyoushouldbe
consideringthistypeofbusiness.Meetthedemandsthatpeoplehavetofindouttheirfamily
historyandmakemoneydoingsomethingyoulovetodo.

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MakeMoneywithDesktopPublishing
Ifyoureacreativepersonandcanuseacomputerwell,consideranonlinebusinesswith
desktoppublishing.Thisiswhereyoucreatedocuments,flyers,brochures,calendars,and
advertisements.
Allthesetypesofdocumentsarecreatedusingaprogramortwofromyourcomputer,so
havingexpensivemachinerytocreatethemwillnotbeneeded.
Therearealotofpeoplelookingforthesecreativepagesforallkindsofusesanddontknow
howtocreateonethemselves.Ifyouhavesomeknowledgeinthisarea,youcoulduseitto
makemoneyprovidingthemwiththesecreations.
Whatskillsarehelpful?
Theabilitytomakeyourwayaroundacomputerandusevarioustypesofsoftwareprograms
aresomeskillsyoushouldhave.Youdonthavetobeanartisttobeinthisbusiness,because
everythingisdoneusingthecomputer.
WhatToolsareneeded?
Besidesacomputer,youshouldhavethefollowingequipment:

Desktoppublishingsoftware

Photoeditingsoftware

LaserorColorPrinter

Scanner

HighQualityprinterpaper

Makesureyouknowhowtouseallthefeaturesofyourequipmentwellsoyoucanprovidethe
bestqualityserviceforyourclients.
Howtogetstarted
Youshouldobtainallthenecessaryequipmenttorunyourbusiness.Decideonanichetotarget
yourmarketingeffortstoandthencreateawebsitetoreflectthatniche.Yourwebsiteshould
providepotentialclientswithsamplesofyourworktoshowyourexpertiseinthisfield.
Youcouldalsobrushuponyourskillsbyreadinganytutorialsorguidesaboutthedesktop
publishingfield.
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DesktopPublishingcanbeaveryrewardingbusinessforanyonetoundertakewholovesto
achievecreationstomakeanyoneenvious.Ifyouareoneofthosepeopleandyouwant
somethingthatwillprovideflexibility,thisisthebusinessyoushouldcheckinto.

Creatingabusinessfromunusualideas
Wevediscussedthemoreconventionalmeansofstartinganonlinebusiness.Therearesome
unconventionalmeansaswellthatshouldbelookedat.Byunconventional,wemeanthose
ideasthatpeoplecameupandwerelaughedatbyothers.Thosepeoplethantookthoseideas
tothetopandmadeahugelivingfromthem.Herearesomeofthoseideasthatpeoplethought
wouldnevergetofftheground:
SellingoldseminarsOneguymadeanicelivingbyfindingandsellingoldseminarsthat
originallysoldforthousandsofdollars.
DomainnamesSomeonecameupwiththeideathattheycouldsellaserviceofnaming
domainnamesforotherpeople.Soundscrazy,butthebusinesstookoffforthem.Turnsout
quiteafewpeopleneededthatservice.
SellingusedengagementjewelryThisideareportedlycamefromsomeonewhobrokeoff
theirengagement,gottheringbackbutfoundtheycouldntreturnitforfullvalue.Theystarted
asiteforotherpeopleinthesameboattoselltheirjewelryandearnbackwhattheypaidforit
orasclosetoitaspossible.
SellingbutterfliesforalivingYes,itspossibleoratleastthatwhatonepersonfoundout
whensomeonebethimthathecouldntsellthem.Henotonlywonthatbet,butmadeahuge
businessfromthatonelittleidea.
Therearetonsmoreideasthatpeoplehavecomeupandmadethemworkasanonline
business,socheckyourmemorybanksandseeiftheresoneideahidingtherethatnoone
wouldbelievecouldwork.Itjustmightprovethemwrong

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MarketingYourOnlineBusiness
StrategiestoMakeyourBusinessSuccessful
Nowthatyouvelearnedsomedifferentonlinebusinessestochoosefrom,youwillwantto
learnsomewaystomarketyourbusinesssoitcanbecomesuccessfullikemanyotherinternet
marketerswhohavebeendownthepathyouwanttotravel.
Letsexploresomeofthemorepopularstrategiesofmarketingyouronlinebusiness.

Website
Youronlinebusinesswebsiteistheperfectplacetostart.Iftheresonethingthatcouldmake
orbreakyourbusiness,itwouldbethewebsiteitself.Herearesomethingsthatareimportant
toknowaboutyourwebsiteformarketingpurposes:
DomainnameThedomainnameistheaddresstofindyoursiteontheinternet.Youwantto
chooseadomainnamethatmatchescloselytoyoursiteorbusinessname.Thishelpsany
internetuserfindyourbusinesseasilyiftheyresearchingforacertaintopic.Anexactmatch
wouldbethebestoption,butifitsnotavailable,tryfindingonethatcomesascloseas
possible.
KeywordsUtilizethebestkeywordstoplacewithinthecontentonyoursite.Keywordsare
wordsthatinternetsearchersusewhentheygotothesearchenginestofindinformationona
specifictopic.Thekeywordswouldgetindexedbythesearchengineandplacedwithinthe
resultspageforauser.Thehigheryoursiteisrankedontheresultspage,themorechanceyou
havethattheuserwillchooseyoursitetovisit.
MarketwithaNicheAnichenarrowsdownyourbusinesstomarkettoacertaingroupof
people.Narrowingdownyourmarketingeffortstoasmallergrouptohelpyougivewhatyour
consumerswant.Largergroupshavetoomanypeoplethathavetoomanydifferentneeds.This
makesitdifficulttogetyouraudienceinterestedinwhatyouhave.Thesmallergroupswillbe
thepeoplethataremorelikelytowantwhatyouhave,somarketingwillbemucheasier.
Yourwebsitewillneedtoreflectwhatevernicheyouchooseforyourbusiness.Ifyoure
targetingmotherswithyoungchildren,yoursiteshouldreflectthat.Youwouldhavegraphics
thatwouldconnecttomotherswithyoungchildrenandthecontentonthesiteshouldbe
writtentosomethingtheycouldrelateto.Thiswillhelpwiththesearchenginesaswell.
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BlogProvideablogtogowithyourwebsite.Itshouldrelatetothethemeyourbusinesssite
has.Personalblogsshouldnotbeusedhere.Ifyouuseabloggingprogramthatisntconnected
withyoursite,trytodesigntheblogstemplatetomatchyourbusinesssiteascloseaspossible,
soitappearsthatthebloggoesalongwiththesite.
Blogsareanotherwaytoutilizethesearchenginestogainvisitors.Whenavisitorfindsyour
blog,theycanseethatyouhavemoreinformationtoofferthemonthattopicelsewhereon
yourwebsite,sotheycanjustclickthroughonthelinkprovided.

EMailMarketing
Emailsareessentialtoanymarketingcampaign.Thisishowyoukeepyourbusinessand
productsfreshinyourpotentialcustomersminds.Gettingavisitortoyoursiteisonething,but
gettingthemtorememberyouoverthemillionsofotherwebsitesoutthereisawholethingin
itself;especiallywhentheyreinterestedinbuying.
Emailscomeatregularintervalstoprovideinformationtowebsitevisitorstohelpbuild
credibilityaswellasgetyourbusinessnameintheforefrontoftheirminds.Thiscanbedonein
acoupleofdifferentways.Togetemailaddressestosendyourmessagesto,youwillprovide
anoptinemailfeatureonyoursitesothatpeoplecansignupforupdatesonwhatyoure
offeringorformoreinformation.
NewslettersTheseareusedtoprovidesmallarticlesintopicsthatrelatetoyourbusiness.For
example,ifyousellvitaminsandminerals,yournewslettercanofferarticlesonalternative
healthpractices,etc.toshowhowimportantyourproductistothem.
Newsletterscanbesenttotheiremailinboxeswiththeintroductiontoanarticleandalink
wheretheycangotoyoursitetoreadtherestofthearticle.Thisenablesuserstobecome
familiarwithyoursiteandmakesiteasiertorememberyouwhentheydecidetheywanttobuy
somethingyoureoffering.
ECoursesYoucanhaveasignupfeatureonyoursiteforvisitorstousetolearnthebasics
aboutatopic.Ifyouresellingvitaminproducts,youcanuseanecoursetohelpteachyour
readershowtopickthebestonesfordifferentkindsofhealthproblems.
Ecoursesaretypicallysentovera57dayperiodandareoftenofferedforfree.Thiskeepsyour
businessnameintheirmindsbyremindingofiteverydaythattheecoursecomesintotheir
inbox.
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UpdatesForthosewhohavepurchasedsomethingfromyouorpeoplewhohavesignedupfor
thisfeature,youcanprovidethemwithupdatesonyourproducts,discounts,freebies,etc.This
wayifyoudonthookavisitorintobuyingintheirfirstvisittheymayseesomethinglateron
thatcatchestheireyeandenticesthemtobuy.
Theupdatescanalsohelpbringinmoretrafficforyoursite.Thosewhohavealreadysignedup
foryourlistswillhavefriends,family,neighborsandcoworkersthattheycouldrefertoyour
businessbysimplyforwardingthemessageson.

ArticlesandOtherWrittenContent
Besidesprovidinggoodwebsitecontent,articlesandotherwrittencontentcanbeusedin
severalwaystomarketyourbusiness.Herearesomeofthoseways:
ArticlesdirectoriesArticledirectoriesprovidegreatmarketingtacticstouseforyourbusiness.
Bywritingandsubmittinganarticlerelatedtoyourbusinesssite,youcanachievetwothings
1. Credibilityinthetopicyouhavewrittenabout
2. Drivemoretraffictoyoursitebyprovidingalinktoyourbusinesswebsiteinthe
authorsbiosectionprovidedonthearticledirectorysites.
Thesedirectorysitesusuallyrankwellwiththesearchengineresultspage,sosomeone
stumblingupononeofyourarticlessubmittedwithinadirectorycanfindtheirwayovertoyour
websiteformoreinformationonthattopic.
ArticlesplacedwithinothersitesnewslettersorblogsBybeingaguestwriteronsomeone
elsesblogornewsletter,youcanreachawholeothergroupofpeoplelookingforinformation
ononetopic.
Youwouldprovidealinktoyoursitewithinthesearticlesandthenreciprocatethefavorforthe
otherwebsiteownertoprovidethesamekindofarticlesonyournewslettersorblogs.
ArticlesonDiggorsimilarsitesHavingoneofyourarticlessubmittedonDiggorasimilartype
sitewillgainyoumoreaccesstoyoursite.Diggisasitethatprovidesarticlesotherinternet
usershavedeemedasgoodinformativearticles.Thosearticlesthatreceivealargenumberof
Diggswillbepushedtothehomepagewherealotofuserswillseeandreviewthem.Your
sitelinkcouldbeincludedforthosepeoplewhowantmoreinformationonthetopic.

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OfferEbooksorGuidesThesecanprovideyourconsumerswithinformationonatopicwhile
includingalinkbacktoyoursitetokeepthemfamiliarwithyourbusiness.Thesecanbeoffered
forfreeorforasmallfee.
ThewordFreecanbeapowerfulwordtoanyuserandcatchtheirattentionquiteeasily.You
wouldprovidesomebasicinformationonatopicandcouldgettheminterestedinbuyingane
Bookthathasmoreindepthinformationaboutthesametopic.

SocializingforMarketing
Oneofthemoresuccessfulwaystofindtrafficthatarelookingforwhatyouhavetoofferisto
socializewithotherswhoarelikeminded.Herearethemostpopularwaystosocializeforyour
marketingneeds:
BloggingcommentsFindotherblogsthathavethesamekindoftopicasyourwebsite.Posta
replyonsomeoftheirposts.Yourwebsitelinkwillbeassociatedwithyournameandthose
lookingformoreinformationonthattopicwillcheckoutyoursiteorblogandseewhatyou
havetoofferthem.
JoinforumcommunitiesFindmessageboardcommunitiesthathavetopicsthatrelatetoyour
website.Yourwebsitelinkcouldgointhesignaturelineallowingotherstofindtheirwaytosite
toseewhatyouhave.Checkwiththerulesoftheboardfirsttomakesurethisisallowed.
Bypostingregularlyontheseforums,youcanbuildcredibilityasanexpertforthattopicand
gainsometrustwithsomepotentialconsumerswhomaybethinkingaboutbuyingfromyou.
Also,theotherboardmembersmayreferpeopletheyknowtoyoursite,somakesureyougive
backasmuchasyoureceivewiththesecommunities.
SocialNetworkingSitesSocialnetworkingsitesincludesuchpopularsiteslikeMySpaceand
Facebook.Thesesitesattractpeoplewhoarelookingforotherswhoareinterestedinthesame
thingstheyare.
Internetmarketersusethemallthetimetohookupwithpeopleintheirtargetaudience.
Peoplewhohavethesameinterestasyou,cancommunicateandstarttobuildtrustwithyou.
Theywillbemorereceptivetobuyfromsomeonewhosintheirgrouportheycouldpasson
yourbusinessinfo.ontootherpeopletheyknow.

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MiscellaneousMarketingTechniques
Herearesomeothertechniquestoutilizeinyourmarketingcampaigns:
AffiliateProgramsStartyouraffiliateprogramsforyourproducts.Letotherpeopleearnsome
moneybymarketingyourproductsforyou.Moretrafficwillfindtheirwaytoyoursitethrough
someoneelsesefforts.
Learnhowtostartyourownsuccessfulaffiliateprogramandcreateawebpageonyoursitefor
otherstosignuptobeyouraffiliates.Thisissomethingthatyoucanannounceinyour
newslettersandupdatemessages.
AdwordsSearchenginesofferthisfeaturetoBusinessownerstopurchaseadvertisingspace
onthesearchresultspages.Everytimesomeoneclicksonthatad,youwillbechargedacertain
amountofmoneytothesearchengine.
Becauseyourepayingfortheclicks,youwillwanttoprovidethemostdesirableadpossibleto
increaseyourreturnofinvestment.Pooradscancostyoumoney,becausenoteveryonewho
clicksthroughtheseadswillwanttobuy.Keeptrackoftheseadsandpullthemorrevamp
themwhennecessarytoavoidlosingtoomuchmoneyforyourbusiness.
WordofMouthcampaignThisistheeasiestmarketingtechniquethereis.Asimplewordof
mouthcampaignwillgetpeopletopassontheinformationtoyourbusinesstootherpeople
andsoon.
Thisworksgreatforlocalcustomersandclientstohearaboutyourbusinessandpassitonto
othersthatmaybelookingforthesameproductsorinformation.Thisisalsoaninexpensive
waytoaccomplishmarketingforyourbusiness.
UsePressReleasesThisoptioncanbeusedifyourejustopeningyourdoorsorifyoure
offeringadiscountorspecialsale.PressReleasesaresubmittedtositesthatpublishthemfor
internetuserswhoarelookingforspecificinformation.
Theyarewrittenasiftheyreanewsstoryandtheyshowcaseyournewswitheyecatching
andattentiongrabbingheadlinesandinformation.Yoursale,discountorbusinessstartup
wouldgetplentyofexposuretopotentialconsumersandclients.
Awellwrittenpressreleasetoannouncewhatyouareofferingmayjustbewhatyouneedto
driveahugeamountoftraffictoyourbusinesswebsite.Considerhavingonedoneonaperiod
basistohelpkeepyourbusinessnamefreshonpeoplesminds.
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PlaceanadinlocalpapersTheresnorulethatsaysyouonlyhavetomarketontheinternet.
Whynottrymarketinglocally,byplacingadsinlocalpapers.Thoseadvertisementsareseenby
mosteveryonethatliveswithinthatareaandreceivesthatpaper.
Sometimes,businessesgaintheirfirstsalestransactionsfromlocalcustomers,sodontleave
outyourlocalareawhenplanningyourmarketingcampaign.
PodcastingPodcastingisaudiocontentthatpeopleusetoprovideinformationthatpeople
listentoinsteadofread.Itgivesthemadifferentmediumtolearnaboutatopictheir
interestedin.Peoplelovetheoptionofthepodcasttolistentowhiletheydosomethingelse
andnothavetobegluedtotheircomputerscreen.
Yourbusinessgainscredibilityandtrustamongstthelisteners.Thoselistenerscanbecome
customers,soyourwebsitewillbelinkedtotheaudioprogram.

MarketingOnTheFunSide
Peoplelovetohavefun,sowhynotprovideitwithyourmarketingtechniques.Hereareafew
waysyoucangiveittothem:
RunacontestPeoplewillcomefromalloverwhenacontestisannounced.Runoneonyour
blogorsitetodrivemoretraffic.Youwillhavetomarketthecontestprettyheavilytoget
peopletohearaboutit,butoncetheyknowtheywillcomerunning.
Makeyourcontestfunthatalmostanyonecanparticipatein.Offeraworthwhileprizetothe
winnerofthecontest.Ifyoudontpeoplewontcomerunningthenexttimeyourunacontest
oranythingforyourbusiness.
Acontestcouldbequizzestotake,aninternetsafaritoparticipateinorjustaraffletodraw
namesin.
HavePromotionalproductswithyourbusinesslogoWebsiteslikeCafepresswillmake
productslikeTshirts,pens,mugsandevenhatswithyourlogoonthem.Someofthesecould
begivenawayasgiftsoryoucouldhaveinternetvisitorspurchasethemthroughalinkonyour
site.
Thesepromotionalitemscouldbedisplayedsothatanyonewhocomesincontactwiththat
itemwillseeyourlogoandbecuriousaboutwhosebusinessisonthem.Theycanthensearch
outyoursitetofindoutwhatexactlyyouoffer.
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EndingThoughts
Anyonecanruntheirownonlinebusinesswhetheryouhaveextensivebusinessexperienceor
not.Allyoureallyneedisthedrivetosucceedandtheabilitytoworkhardandlearnasmuchas
youcanaboutthebusinessyouchoosetogointo.
Withthenumerousoptionsavailableforonlinebusinesses,youcanfindonethatmeetsyour
needsandskillsyouhavetobringtoit.UsealltheMarketingmethodsyoucantogetyour
businesstoreachallcornersoftheinternetglobeanddrivetraffictoyoursite.
Thehardworkandsweatyouputintoitinitiallywillbeworthitintheendasyoucanstartto
relaxalittleandmaybehiresomeoneelsetodosomeofyourdailytasksforyou.Whatbetter
waytoearnalivingthantohiresomeoneelsetodoyourgruntworkforyou.
Theinternetbringsmoreandmorecashmakingopportunitiestobusinessownerseveryday,so
whynotgetonthebandwagonnowandstarttoreapsomeoftherewardsthatotherinternet
marketersareachieving?Iftheycandoitwithlittleexperienceinthebusinessfield,socanyou.

31