Result, Discussion & Finding

Chart-1 demonstrated Gender wise use of Mobile Operators,

Gender wise use of Mobile Operators

16
14
12
10
8
6
4
2
0

Male

Female
GP

Banglalink

Robi

Airtel

Data Sources: Based on Primary data on field survey on 20 th November 2016 at

Banani, Dhaka.

Discussion: In our field survey among 50 respondants 32 are male & 18 are female
at all. From the chart we come to know that among 32 male respondents 15 uses
GP, 10 uses BL, 4 uses Robi, 3 uses Airtel . Among 18 female respondents 10 uses
GP, 3 uses Banglalink, 1 uses Robi and 4 uses Airtel. Based on primary data both
male & female users GP is the 1st position at all.

Table-1 Satisfaction regarding network quality & coverage

Company Name (Frequency)
Options

GP

Banglalink

Robi

Airtel

Highly
Satisfied
Satisfied

15

Dissatisfied

Highly
Dissatisfied
Total

30

12

Mean Value(x)

6.25

2.5

1.5

Data Sources: Based on Primary data on field survey on 20 th November 2016 at

Banani, Dhaka.

Discussion: From the above table, it is found that, 5 & 15 total 20 respondents of GP
are overall satisfied and consecutively 7 ,3,4 respondents of Bangalink, Robi, Airtel
are overall satisfied. On the other hand consecutively 5, 4,3,3 respondents of GP ,
Banglalink, Robi & Airtel are dissatisfy at all. Here mean value indicate that, GP is in
a very strong position than Banglalink, Robi, Airtel at all. In following chart diagram
we represented primary data regarding network quality & coverage of GP,
Banglalik , Robi , Airtel at all

Chart-2 Satisfaction regarding Network Quality & Coverage

16
14
12
10
8
6
4
2
0

2
GP

Banglalink

Robi

Airtel

Table-2 Satisfaction regarding call rate & service packages

Company Name (Frequency)
Options

GP

Banglalink

Robi

Airtel

Highly
Satisfied
Satisfied

15

Dissatisfied

Highly
Dissatisfied
Total

25

12

Mean Value(x)

6.25

1.5

Data Sources: Based on Primary data on field survey on 20 th November 2016 at

Banani, Dhaka.
Discussion: From the above table, it is found that, 5 & 15 total 20 respondents of GP
are overall satisfied and consecutively 8 ,4,5 respondents of Bangalink, Robi, Airtel
are overall satisfied. On the other hand consecutively 5, 4,2,2 respondents of GP ,
Banglalink, Robi & Airtel are overall dissatisfied at all. Here mean value indicate
that, GP is in a very strong position & Banglalink is also good position than Robi,
Airtel at all. In following chart diagram, we represented primary data regarding call
rate & service packages of GP, Banglalik , Robi , Airtel at all.

Chart-3 Satisfaction regarding call rate & service Packages

Satisfaction regarding call rate & service packages

16
14
12
10
8
6
4
2
0

2
GP

Banglalink

3
Robi

Airtel

Table-3 Satisfaction regarding Special offers & value added services

Company Name (Frequency)
Options

GP

Banglalink

Robi

Airtel

Highly
Satisfied
Satisfied

10

Dissatisfi
ed
Highly
Dissatisfi
ed
Total

25

12

Mean
Value(x)

3.5

1.5

1.75

Data Sources: Based on Primary data on field survey on 20 th November

2016 at Banani, Dhaka.

Discussion: From the above table, it is found that, 6 & 10 total 20 respondents of
GP are overall satisfied and consecutively 7 ,3,4 respondents of Bangalink, Robi,
Airtel are overall satisfied. On the other hand consecutively 9, 5,3,3 respondents of
GP , Banglalink, Robi & Airtel are overall dissatisfied at all. Here mean value indicate
that, GP & Banglalink are both in good position than Robi, Airtel at all. In following
chart diagram, we represented primary data regarding Special offers & value added
services of GP, Banglalik , Robi , Airtel at all.

Chart-4 Satisfaction regarding Special offers & value added service

Satisfaction regarding Special offers & value added services

12
10
8
6
4
2
0

2
GP

Banglalink

3
Robi

Airtel

Table-4 Satisfaction regarding internet facilities & 3g connection

Company Name (Frequency)
Options

GP

Banglalink

Robi

Airtel

Highly
Satisfied
Satisfied

10

Dissatisfied

Highly
Dissatisfied
Total

25

12

Mean Value(x)

3.5

2.5

Data Sources: Based on Primary data on field survey on 20 th November 2016 at

Banani, Dhaka.

Discussion: : From the above table, it is found that, 6 & 10 total 16 respondents of
GP are overall satisfied and consecutively 6 ,4,5 respondents of Bangalink, Robi,
Airtel are overall satisfied. On the other hand consecutively 9, 6,2,2 respondents of
GP , Banglalink, Robi & Airtel are overall dissatisfied at all. Here mean value indicate
that, GP & Airtel are both in good position than Robi & Banglalink at all. In following
chart diagram, we represented primary data regarding internet facilities & 3g
connection of GP, Banglalik , Robi , Airtel at all.

Chart-5, Satisfaction regarding Internet facilities & 3G connection

Satisfaction regarding Internet facilities & 3G connection

12
10
8
6
4
2
0

2
GP

Banglalink

3
Robi

Airtel

Table-5, Satisfaction Regarding services of customer care department

Company Name (Frequency)
Options

GP

Banglalink

Robi

Airtel

Highly
Satisfied
Satisfied

10

Dissatisfied

Highly
Dissatisfied
Total

25

12

Mean Value(x)

2.5

Data Sources: Based on Primary data on field survey on 20 th November 2016 at

Banani, Dhaka.

Discussion: From the above table, it is found that, 5 & 10 total 15 respondents of GP
are overall satisfied and consecutively 9 ,3,5 respondents of Bangalink, Robi, Airtel
are overall satisfied. On the other hand consecutively 10, 3,3,2 respondents of GP ,
Banglalink, Robi & Airtel are overall dissatisfied at all. Here mean value indicate
that, Banglalink & GP are both in good position than Airtel & Robi at all. In following
chart diagram, we represented primary data regarding services of customer care
department of GP, Banglalik , Robi , Airtel at all.

Chart-6, Satisfaction Regarding services of customer care department

Satisfaction regarding services of customer care department

12
10
8
6
4
2
0

2
GP

Banglalink

3
Robi

Airtel

Findings
-Table-1 shows that, Gp users are satisfied with the network coverage and
quality, Banglalink
users are moderaly Satisfied. But Robi & Airtel users are not satisfied at
all.
-Table-2 shows that, Gp & Banglalink users are satisfied with the call rate
& service packages,
Airtel users are moderately satisfied . on the other hand Robi users are
not satisfied at all.
-Table-3 shows that, Gp users are satisfied with special offers & value added
services; Banglalink & Airtel users are moderately satisfied. On the other
hand Robi users are least satisfied at all.

-Table-4 shows that, Gp & Airtel users are satisfied with internet services &
3g connection. But
Robi & Airtel users are not satisfied at all.

-Table-5 shows that, Banglalink & GP users satisfied with the services of
customer care department. On the other hand Robi & Airtel users are not
satisfied at all.
-Additionally Banglalink, Airtel, Robi users are enjoying more free talk time &
bonus facilities than GP users.

-The performances of all telecommunication companies are satisfactory

regarding friends and family number facilities, bundle packages & bonus
facilities to the customers.
- Most of the respondants have given their opinion in favor of effectiveness of
network, low call rate, internet facilities, customer care services at all.