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Tracy Royal

174-06 111th Ave


Jamaica, NY 11433
Home # 718-526-0657 or 646-489-1133
Email address: tracyroyal_1@hotmail.com

Objective
To obtain employment within a company that strives for excellence in a challenging
position that will utilize my years of experience in buying, retail management, sales and
customer service skills.

Employment History

Advertising Consultant
2/06 – 8/09 Idearc Media Corp East Meadow, NY

 Serviced $100k annually in Idearc Superpages, Superpages.com, Solution Direct


Exclusive Mailers and Super Direct Mail Card Packs for small to large businesses
 Responsibilities included servicing existing clients and prospecting new clients by
means of telephone and on business premises
 Executed the sales call process and successfully utilized this technique to meet the
needs of existing prospective advertisers
 Utilized my marketing, sales, and advertising background to help my clients
design their print and on-line advertising programs to help them grow their
businesses
 Closed delinquent accounts successfully by collecting past due funds and/or
collecting full advanced payment for upcoming directories

Merchandiser
9/04 – 9/05 J.A.M. Creations Long Island City, NY

• Participated in strategic planning monthly shows for major television shopping


networks (Shop NBC and The Shopping Channel) and major department stores
• Followed up coming market trends, read relevant trade publications and attend
trade stores
• Worked closely with designers and overseas factories developing product ad
negotiating prices for sample orders
• Maintain close contact with buyer and assistant buyer regarding product
presentations, production and show scheduling

Account Executive J.A.M. Creations Long Island City, NY


11/99 – 9/04
• Managed accounts for Shop NBC, The Shopping Channel and J.A.M Creations
Internet
• Generated sales in excess of $25 million Dollars
• Assist salesman in preparation for upcoming shows
• Work closely with merchandiser developing product and merchandise monthly
shows for major television shopping networks
• Handle all aspects of order taking, processing, shipping and follow up
• Collaborate with casters, model makers, gemstones and diamond suppliers
• Prepare and analyze sales to determine best sellers

Associate Buyer Macy’s New York, NY


Semi-Precious Gemstones
5/98 – 10/99

• Sales volume $16 Million total semi-precious gemstones


• Responsible for Bridge sales volume $6 million annually
• Work closely with planner to develop assortment and plans for the season
• Analyze LY seasonal promotional calendar and advertising space to develop
advertising layouts for ad presentation
• Select appropriate merchandise to advertise and determine the quantities to
support the ad
• Review LY markdowns and POS dollars by week and advertising event
• Analyze sales data to determine reorders, markdowns and negotiate RTV’s

Assistant Buyer Macy’s New York, NY


Fine Precious Gemstones
9/96 – 5/98

• Sales volume $30 million annually


• Monitored the open to buy
• Evaluate promotion results to identify missed opportunities
• Presented advertising layouts for advertising

Education:

Taylor Business Institute, New York, NY


Associates Degree: Business Management 1993

U.S. Career Institute, Fort Collins, CO


Medical Claims and Billing Specialist

Skills:
• Consistently exceeded monthly quota and annually achieved top percentile
• Developed a reputation for excellent customer care
• Excellent organizational skills and ability to meet deadlines
• Strong attention to detail
• Team player with leadership qualities
• Sales Force.com
• PC proficiency (MS Office and web based applications)
• ICD -9 –CM
• CPT 2009

References: Furnished upon request

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