London

School of Business
Finance
ONLINE

Global MBA online

Study an online MBA in cooperation with the Quality Label Awarded
Uninettuno University

in cooperation with

Shaping success in business & finance

About the programme

By welcoming students from around the world, the online
Global MBA programme connects an international audience
with a novel learning approach.

UK & Europe (29%)

Africa & Middle East (36%)

NATIONALITY*

South Asia (23%)

CIS (13%)

The average age of MBA students is 35.

South & North America (9%)

*Based on data from 2012 and 2013.

Others (4%)

Global MBA
To be successful, a business must have effective leadership
and management. By concentrating on areas such as
strategy, marketing, management and finance, the Global
MBA from London School of Business and Finance (LSBF)
and Uninettuno University prepares you to become an
outstanding leader and manager. One generalist pathway
and 16 specialisation options enable you to modify the
programme to fit your objective.
This masters degree was carefully crafted for modernday business, starting from the selected subjects and the
lecturers backgrounds to the multicultural experiences of
our students. Armed with the proper tools, our students
are ready to lead diverse teams, departments and even
entire organisations.
Real-life business case studies are used to practice and
apply the illustrated concepts. After completion, youll be
able to excel in any workplace.
Thanks to the InterActive platform, you can study
100% online without compromising the quality of your
experience. The flexible delivery allows you the freedom to
work at your own pace, with 24/7 access to materials.
Keep your job and personal commitments while developing
the fundamental capabilities crucial to your career.

Key Facts

Duration

Intake

March, May, August, November

Tuition fees
8500. Please contact us for information
about our instalment plans and partial
bursaries.
*Based on data collected in February 2013

About programme

London School of Business

& Finance
Founded in 2003, LSBF is a global institution
offering a huge range of undergraduate,
postgraduate and professional qualifications,
such as ACCA, CFA and CIMA. It has nine
campuses across the UK, Asia and North
America, with over 25,000 registered students
from more than 150 countries.

Advantages of the programme

This special opportunity not only allows you to
study with two universities, but to communicate
and network with over 15,000 students, mentors
and tutors worldwide. After completion, youll
be a member of both the Uninettuno and LSBF
alumni groups.As well as validating your degree,
the International Telematic University UniNettuno
will also issue your final transcript

Uninettuno University
Our Global MBA programmes are validated by the
International Telematic University UNINETTUNO. It
was established with the decree of 15 April 2005 of the
Minister of Education, University and Research, and born
from NETTUNO Network per lUniversit Ovunque, a
consortium of 43 Italian and foreign universities since 1992.
The 31 partners (universities, technological companies and
ministries) of Med NetU, from 11 countries of the EuroMediterranean Area (Algeria, Egypt, France, Jordan, Greece,
Italy, Lebanon, Morocco, Syria, Tunisia and Turkey), jointly
realised not just a technological network, but a matrix of
minds able to connect and mutually share knowledge.
The International Telematic University UNINETTUNO is an
Italian institution awarded by the European Association of
Distance Teaching Universities.

Why Global MBA online?

Study anywhere in the world:

Geography is no longer a barrier to a quality
education. You can attain the Global MBA from
the established UK business school LSBF and the
award-winning European Uninettuno
University entirely online.
Fit your study around your life:
No more missing work or struggling to balance
family commitments because of lectures. Your
classrooms available anytime, anywhere.
Degree tailored to your career: Customise
your classes to suit your needs through one
generalist pathway, with the option to select
2 elective modules and 16 specialisations.
Career development support: LSBF ensures
that its programmes supply the skillsets sought
by global organisations. Dedicated career
training and advice are at your disposal.
Networking opportunities: During your
studies and as an alumnus, youll have access
to the expertise of successful business leaders
and fellow students. LSBFs Careers Department
also organises networking events where you
can meet top employers and gain invaluable contacts.

InterActive platform
Without leaving your country or career, youll study fully
online with all the support, resources and curriculum of a
campus programme. Benefits include:

Whole syllabus in HD quality studio-recorded video

lectures delivered by LSBF tutors

Lecture notes covering key learning outcomes

of each study module

Revision kit for reference at the end of module

or programme

Dedicated tutor/mentor support

Quick tests on core concepts and theories,

weekly quizzes

Live conference calls with your tutor*

Online resources to aid research for assignments

and dissertation

Network and mingle with an expanding online community

of over 12,000 students from more than 150 countries**

*Where applicable
**Based on data collected in June 2012

Programme syllabus and structure

Stage I

Stage II

Stage III

Marketing and Business Environment

Elective module 1

Integrative Research and

Accounting and Managerial Finance

Elective module 2

Consultancy Project

Systems and Operations Management

Strategic Management and Leadership
Choose your specialisation

Elective modules

Global MBA

Any combination of 2 Global MBA elective modules

Global MBA (Financial Management)

Advanced Corporate Reporting

Performance Management and Control

Global MBA (Investment Banking)

Advanced Corporate Finance

M&A and Private Equity

Global MBA (Marketing Management)

Global Marketing Management

Digital Marketing Communications

Global MBA (HR Management)

Human Capital Management

Cross-Cultural Management

Global MBA (Project Management)

Project Management and Leadership

Cross-Cultural Management

Global MBA (Sales Management)

Customer Relations Management

Strategic Sales Management

Global MBA (Risk Management)

Corporate Governance and Ethics

Enterprise Risk Management

Global MBA (International Business)

Global Marketing Management

Cross-Cultural Management

Global MBA (Entrepreneurship)

Entrepreneurial Business Management

Innovation and Product Development

Global MBA (Carbon Management)

Project Management and Leadership

Carbon Management and Entrepreneurship

Global MBA (Management Consulting)

Management Consultant Toolkit

Cross-Cultural Management

Global MBA (Oil, Gas and Energy Management)

Contemporary Issues in Oil, Gas and Energy

Carbon Management and Entrepreneurship

Global MBA (Innovation and Technology

Management)

Strategic Technology Management

Innovation and Product Development

Global MBA (Hospitality, Sport and Leisure

Management)

Strategic Hospitality, Sport and Leisure Management

Global Marketing Management

Global MBA (Knowledge Management)

Strategic Technology Management

Knowledge and Information Management

Global MBA (Luxury Brand Management)

Luxury Brand Management

Global Marketing Management

Global MBA

The MBA is a globally recognised programme

that prepares you for business leadership.
Youll study the latest in management
research through a blend of theory and
applied learning the perfect platform
to excel in business. Focusing on real life
and relevant business activity, the general
MBA will increase your aptitude across the
full range of managerial functions. A solid
understanding of deft decision-making will
give you an edge in global business and
management.

Upon completing the programme, you should be able to:

Understand, develop and execute marketing strategies

in the current and future international commercial
environment.

Acquire and hone vital skills to help you maximise

corporate value while minimising corporate risks.

Gain the competencies to understand how an

organisation can achieve a competitive advantage
through its supply chain design, operations and use of ICT.

Analyse strategic planning processes; create new and

improve existing corporate management strategy.

Implement the leadership qualities required to excel as a

middle or senior level manager.

Your choice of 2 elective modules will provide the additional

competencies required for professional development in
your discipline.

Global MBA (Carbon Management)

This is a postgraduate programme delivered by the
London School of Business and Finance, powered by
InterActive. By the time you complete your studies, you
will possess the skills and knowledge to help you pursue a
promising career in the carbon management sector. The
programme has a flexible structure and is delivered 100%
online (anytime, anywhere), so you will benefit from a
flexible educational experience and gain a postgraduate
degree upon completion.
As a graduate you will understand the national and
international issues surrounding carbon management
as well as carbon management strategies and systems,
while advancing your knowledge and skills in project
management. You will explore carbon management from
the perspective of various stakeholders and learn the
drivers and practicalities of greenhouse gas emissions
reduction, while acquiring the ability to successfully
manage important business initiatives and deliver them on
time and on budget.

Learning outcomes:
Upon your graduation, you will be able to:

Create a successful Carbon Management strategy, define KPIs,

and know how to develop, implement and monitor an action
plan to achieve a measurable reduction in greenhouse gas
emissions

Understand the financial and taxation implications on

governance and compliance in carbon management

Plan, manage and evaluate key corporate projects

Design and implement marketing plans in an ever-changing

global environment

Possess the relevant skillset to maximise corporate value while

reducing business risk

Achieve a competitive advantage through corporate operations,

supply chain management and ICT technologies

Demonstrate knowledge and use of leadership skills

Global MBA (Entrepreneurship)

The online Global MBA (Entrepreneurship) will give
you the vital knowledge and entrepreneurial skills you
need to start up your own business. It is delivered by
InterActive and the London School of Business and
Finance. You can study at a pace that suits your lifestyle,
without sacrificing your personal or professional
commitments.
Using case studies based on real businesses, you
will learn how to identify opportunities and develop
business plans that exploit them effectively. The
programme syllabus is designed to enhance careers in
marketing, product or project management, as well as
entrepreneurial ventures.

Learning outcomes:
Upon receiving your postgraduate degree certificate, you
should be able to:

Take advantage of good business opportunities using

well prepared business plans, financial projections,
financing options, marketing and sales management
(among others)

Understand the innovation process across various

business fields, and use technology to develop
new products

Interpret, develop and implement marketing strategies

in the current and future international business
environment

Acquire and develop relevant skills that will enable you to

maximise corporate value while reducing corporate risks

Assist organisations in achieving a competitive advantage

through their operations, supply chain design and use of ICT

Understand, formulate and advance corporate

management strategy

Exhibit the skills necessary to excel as a middle or

senior level manager

Global MBA (Financial Management)

The Global MBA (Financial Management) aims to prepare
students for middle or senior level management positions
in finance. It is a flexible online postgraduate programme
that allows you to study in the way thats most convenient
for you. Delivered in partnership with the London School
of Business and Finance, it offers a globally recognised
education regardless of where you are in the world.
This programme puts particular emphasis on corporate
performance management. On top of knowledge and
skills in core business disciplines such as management,
finance, operations and marketing, you will gain an indepth understanding of corporate reporting. This includes
the preparation of financial statements and evaluation of
the financial performance of entities. You will also learn
the approaches, techniques, current practices, analysis
and evaluation of performance management and control.

Learning outcomes:
The programme will enable you to:

Use current tools and models in proffering solutions to

performance management and control issues

Research the driving forces of financial reporting standards,

aside from the preparation of financial statements

Explore and implement marketing strategies within the context

of current and future international business

Acquire essential skills to help you maximise corporate value

and reduce corporate risks

Gain the necessary competencies to aid organisations in

achieving a competitive advantage through their operations,
supply chain design and use of ICT

Fully understand, formulate and improve corporate

management strategy

Assess the soft leadership skills necessary to excel as a middle

or senior level manager

Global MBA (Hospitality, Sport and Tourism Management)

If you want to enter the hospitality, sports or tourism
industries, then the Global MBA (Hospitality, Sport
and Tourism Management) is the right way for you.
Having completed all core business disciplines, such
as management, marketing, finances and operations,
you will learn how to apply them within these specific
sectors. InterActive and the London School of Business
and Finance have worked together to design this
programme. It is available 100% online, ensuring
maximum flexibility and freedom on your way to a
postgraduate degree.
You will become proficient in such areas as strategic
management, marketing, finance and operations,
as well as covering hospitality, tourism and sports
management. You will gain the know-how and
management skills essential for success in these
industries. You will also get in-depth knowledge in global
marketing management and understand how marketing
strategies can be developed and implemented in a
global environment.

Learning outcomes:
The programme will prepare you to:

Apply your management, finance and marketing research

skills in the tourism, sports and hospitality industries

Deal with international trends in the industry, such as

globalisation, terrorism, e-commerce, ecotourism and other

Understand the international marketing environment as

well as create, evaluate and implement a marketing
strategy for global organisations

Design and implement marketing plans in a changing

national and international environment

Contribute to corporate value and limit corporate risks

Develop a competitive advantage through organisational

operations and use of technologies (including ICT)

Implement, evaluate and improve corporate

management strategy

Put your leadership skills into action

Global MBA (HR Management)

Match the pace of the constantly developing field of
marketing and graduate with a postgraduate degree and
in HR Management. The Global MBA (HR Management),
delivered by the London School of Business and Finance,
prepares you for HR managerial roles with multinational
businesses. The 100% online programme introduces HRM
operations and strategies across various cultures in a
global economy. Thanks to a flexible programme structure
and exclusive online delivery (via the InterActive platform),
you will be able to study at your own pace and from any
location worldwide.
After completion of the programme you will progress in
disciplines including strategic management, marketing,
finance and operations. The HR management
specialisation will also give you advanced skills in
international HR management and cross-cultural
management. You will learn how HRM operations and
strategies work in a globalised economy and understand
the impact of culture on management, and how to
deal with it. These are all a necessity in order to gain a
competitive advantage in the global economy.

Learning outcomes:
The programme will enable you to:

Assess the applicability of HRM operations and strategies across

varying cultures; investigate the factors that underpin the
application of HR strategies in an international context

Understand the impact of culture on management; identify the

areas in which cultural differences resent a challenge in
managing people

Discuss, improve and carry through marketing strategies in the

future as well as current international business environment

Keep corporate risks at a minimum while optimising

corporate value

Understand how organisations gain a competitive advantage

through their supply chain design, operations and use of ICT

Successfully create and make the most of corporate

management strategy

Excel as a middle or senior level manager by gaining vital

leadership skills

Global MBA (Innovation and Technology Management)

Become an expert in the integration of strategic and
innovative technology into current organisational
practices. The objective of the Global MBA (Innovation
and Technology Management) is to equip you with
skills and knowledge necessary to achieve a competitive
advantage through new technology. The programme is
designed by InterActive in partnership with the London
School of Business and Finance. You will study via an
innovative e-learning platform that ensures you can
access useful information anytime and from any global
location.
You will cover all key business disciplines (including
management, operations, finance and marketing), while
gaining a full understanding of strategic technology
management and innovation. This includes how to
incorporate innovation and new technology into
business strategy, to the achievement of improved
performance and a competitive advantage.

Learning outcomes:
After completing the programme you will:

Acquire skills enabling you to design strategic technology

frameworks that fit current and future organisational needs

Be familiar with how innovation and new product

management work, as well as how they can lead to
commercial success

Understand, design and implement marketing strategies

for national as well as international markets

Develop skills in financial management that allow you to

enhance corporate value and curb risks

Learn how to achieve a competitive advantage in

organisational operations, technology management and
supply chain management

Gain the necessary leadership skills to design and improve

overall corporate strategies

Global MBA (Investment Banking)

InterActive, in partnership with the London School
of Business and Finance, is proud to offer the Global
MBA (Investment Banking). This programme aims
to prepare future financial and business analysts in
Mergers and Acquisitions. Delivered 100% online, you
will benefit from ultimate flexibility. You can study
anytime from anywhere in the world, eventually
earning a recognised UK university degree.
While this is a management programme, it also
explores banking and finance in great detail. In addition
to strategic management, marketing and operations
management, there is a deeper assessment of
accounting and managerial finance, advanced corporate
finance, and investment banking. You will develop the
skills essential for maximising corporate value while
reducing financial risks. As well as being able to use
current tools and models in finance and investment
decisions, you should demonstrate analytical skills in
mergers and acquisitions (M&A) as well as the private
equity business model.
This extensive knowledge in finance and investment
banking means you will graduate with an advantage over
your peers.

Learning outcomes:
The programme will enable you to:

Use existing tools and models to make suggestions for finance

and investment decisions in a corporate advisory position

Develop the skills necessary to act as an analyst in M&A

scenarios and the private equity business model

Create and put marketing strategies into action within the

current and future international business environment

Hone the skills that will enable you to get the most out of
corporate value while lowering corporate risks.

Gain the appropriate skills and tools to help organisations

achieve competitive advantage through their operations, supply
chain design and use of ICT

Understand, formulate and seek to improve corporate

management strategy

Examine the soft leadership skills relevant to middle or senior

level management

Global MBA (Knowledge Management)

Information and knowledge are extremely important
assets in modern global businesses. Their careful and
strategic use is often required for achieving corporate
objectives and a competitive advantage. The Global
MBA (Knowledge Management) will teach you how
to help companies reach their targets, by effectively
managing corporate information and intelligence. This
pathway is designed in partnership with the London
School of Business and Finance, and delivered through
the innovative InterActive platform.
You will hone your skills in major business disciplines
and gain unique competencies in technology
management. The course equips you with a complete
resource-based view of organisations, knowledge
capability audit, development, management and
organisational culture. There is a focus on the strategic
development of knowledge, as well as the review and
design of strategic technological frameworks.

Learning outcomes:
The programme will prepare you to:

Identify and fix knowledge gaps in organisations,

consolidate knowledge and create a strategy for the
development of knowledge assets

Understand the innovation processes in organisations and

formulate technology strategies

Interpret, develop and implement marketing strategies in

the current and future international business environment

Gather and develop relevant skills that will enable you to

maximise corporate value while reducing corporate risks

Gain the right tools to support organisations in achieving a

competitive advantage through their operations, supply
chain design and use of ICT

Understand, formulate and improve corporate

management strategy

Assess the soft leadership skills required to excel in middle

or senior level management

Global MBA (Luxury Brand Management)

If you wish to build a career in one of the major
international luxury brands or to setup your own
business in the same industry, this MBA provides a
viable route to both. Due to a flexible programme
structure, the cutting-edge InterActive platform
allows you to study at your own pace, from anywhere
worldwide. It is delivered in collaboration with the
London School of Business and Finance.
This online postgraduate programme prepares
marketing or communications professionals for
working at middle to senior level managerial positions.
You will learn how to lead major luxury businesses
(in fashion, cosmetics, wine, watch and jewellery)
to success on a global scale. On top of this, you will
gain profound knowledge in finance and accounting,
strategic management and operations.

Learning outcomes:
The programme will enable you to:

Design product propositions and marketing plans (including

campaigns and brand promotions), as well as manage the
distribution, merchandising and pricing of luxury brands

Design marketing strategies for global organisations, implement

marketing plans and evaluate performance

Interpret, develop and implement marketing strategies

worldwide within the current and future commercial
environment

Exhibit relevant skills for maximising corporate value while

reducing corporate risks

Help companies achieve a competitive advantage through their

use of ICT, operations and supply chain design

Understand, formulate and make improvements to corporate

management strategy

Excel as a middle or senior level manager

Global MBA (Management Consulting)

Learn how to deliver marketing, strategic management,
financial and operational expertise on demand,
and expand your career options. This programme
is designed by the London School of Business and
Finance, and delivered via the innovative InterActive
platform, enabling you to tailor the course to your
lifestyle.
You will move to the forefront of management
consultancy services and explore a variety of topics
including performance management, risk and project
management, international management, customer
care and marketing. These are taught within a
management consultancy context research, problemsolving, business planning and presentation facilitation.
In addition, you will be able to communicate crossculturally and understand diverse perspectives, both
of which are extremely important skills in delivering
management consulting services.

Learning outcomes:
The Global MBA (Management Consulting) programme will
teach you how to:

Assess and use tools to audit current business practices,

understand and evaluate business performance, and make
suggestions for innovative improvements

Communicate and manage people cross-culturally

Understand and design worldwide marketing strategies

Enhance corporate value, as well as identify and reduce

corporate risk

Develop a competitive advantage in business operations,

supply chain design and management, as well as ICT
deployment

Evaluate, develop and implement corporate

management strategy

Demonstrate leadership skills necessary to maintain

and accelerate professional growth

Global MBA (Marketing Management)

Match the pace of the constantly developing field
of marketing and graduate with a postgraduate
degree and a Global MBA in Marketing Management.
A product of the partnership between London
School of Business and Finance and InterActive, this
programme is delivered 100% online. This provides
unrivalled flexibility even to students with the most
demanding schedules. You will be able to study at
anytime, anywhere and at your own pace.
The programme will prepare you in areas such as
strategic management, finance and operations
management. You will also gain extensive knowledge
in global marketing management and digital
marketing, ensuring you are able to succeed in
a global organisation and capitalise on the latest
communication tools. As a graduate you will be able
to evaluate the key marketing practices employed by
global organisations, as well as the factors affecting
performance in international markets. You will also
have an excellent grasp of the main approaches,
recent trends, strategies and tools in emarketing.

Learning outcomes:
The programme will enable you to:

Appreciate issues around global marketing decision-making

processes within various organisations

Use and optimise search engine marketing (including AdWords,

MSN PPC and other), and understand key web advertising tools

Fully understand and use marketing strategies in the present

and future international business environment

Improve the skills that you can use to maximise corporate value
and reduce corporate risk

Acquire the right skillset for understanding how organisations

can achieve competitive advantage through their operations,
supply chain design and use of ICT

Create and make improvements to corporate management

strategy

Assess middle or senior level management leadership skills

Global MBA (Oil, Gas and Energy Management)

In partnership with the London School of Business and
Finance, InterActive offers a postgraduate degree in
one of the most profitable industries oil and gas. The
programme will prepare you for operations as a middle
or senior level manager. These include responsibilities
expected of a Project Manager or Coordinator, Oil and
Gas Analyst, Energy and Sustainability Manager, among
others. InterActives innovative e-learning platform and
a flexible programme structure let you study anytime
and from anywhere.
Gain a complete understanding of key management
disciplines, as well as their relevance in the energy
and carbon industries. You will explore how to deal
with challenges in the oil and gas business, as well as
perspectives in carbon management where the main
objective is to reduce greenhouse gas emissions.
The course sets you apart from other professionals in
the field by giving you a blend of knowledge and skills
in oil and gas industry and carbon management. You
will be taught using stimulating and engaging in-class
activities to ensure that all students get the most out of
the course, and enjoy maximum flexibility.

Learning outcomes:
Upon finishing your studies, you will be able to:

Critically evaluate and appraise the key energy challenges

facing the oil and gas industry

Understand the local, national and international issues

in carbon management, and develop carbon management
strategies and systems

Operate in middle and senior level managerial positions

within the energy and carbon management sectors

Develop and implement functional marketing strategies

for the ever-changing international marketplace

Maximise corporate value and reduce risks

Help companies achieve a competitive advantage through

their operations, supply chain and technology
management, and ICT

Interpret and create corporate management strategy

Manage operations effectively at middle to senior

level positions

Global MBA (Project Management)

There is increasing pressure on companies to
reduce their budgets and delivery times, while
running their key business initiatives efficiently
and successfully. In many cases, businesses rely on
managers with organisational, project management
and leadership skills to run processes within the set
time and budget. The online Global MBA (Project
Management) programme imparts these skills in
future project managers. With a special attention
to project management, the programme will help
graduates progress in all key business disciplines, such
as strategic management, marketing, finance and
operations.
The Global MBA (Project Management) programme
is offered by InterActive in partnership with London
School of Business and Finance. Thanks to the
innovative e-learning InterActive platform, you will
benefit from a UK postgraduate education wherever
you are.

Learning outcomes:
The programme will enable you to:

Manage projects successfully and ensure their completion ontime and on-budget

Understand the impact of culture on management; identify the

areas in which cultural differences present a challenge in
managing people

Interpret, develop and implement marketing strategies in the

current and future international business environment

Gather and develop relevant skills that will enable you to

maximize corporate value while reducing corporate risks

Possess the right skills to understand how an organisation can

achieve competitive advantage through their operations, supply
chain design and use of ICT

Understand, formulate and seek to improve corporate

management strategy

Assess the interpersonal and leadership skills you need to excel

as middle or senior level manager

Global MBA (Risk Management)

The Global MBA (Risk Management) is a flexible
online programme designed to help you secure
senior-level managerial positions. You will learn how
to handle corporate investment, as well as market,
credit, operational, accounting, legal, and tax risks. This
programme is delivered by InterActive in partnership
with the London School of Business and Finance. Your
study resources will be available to you online 24/7,
allowing you to gain a UK postgraduate degree upon
graduation.
In addition to key business disciplines such as strategic
management, marketing, finance and operations,
you will cover enterprise risk management as well as
corporate governance and ethics. You will learn how
to identify and assess these risks applying resources
to minimise, monitor and control them and turning
risk factors into value creating opportunities. In
addition, you will explore the corporate governance
requirements and ethical standards in seniormanagement positions.

Learning outcomes:
As a programme graduate you will:

Acquire competencies that allow you to assess and

mitigate business risk

Learn how to solve governance and ethical issues that may

arise in workplaces

Interpret, develop and implement marketing strategies in

the current and future international business environment

Gather and develop relevant skills that will enable you to

maximise corporate value while reducing corporate risks

Possess the right tools to help organisations achieve the

competitive advantage through their operations, supply
chain design and use of ICT

Design and develop corporate management strategy

Acquire the soft leadership skills necessary to excel in

middle or senior level management

Global MBA (Sales Management)

The Global MBA (Sales Management) equips
managers with necessary skills in sales and customer
relationship management, strategic management,
operations, finance and marketing, as well as helping
their careers grow to medium or senior level positions.
This postgraduate programme was developed by
InterActive in partnership with the London School
of Business and Finance. The online delivery and
flexible programme structure mean that you can study
wherever and whenever it suits you.
The programme will train you to design, develop and
manage a customer and sales-focused business, setting
you apart from your contemporaries. You will develop
your sales planning and forecasting skills while learning
to manage sales processes and teams. You will also
be trained in effective CRM strategies, developing an
excellent working knowledge of customer acquisitions
and retention approaches in B2B and B2C markets.
InterActives exclusively online delivery allows you to
get the most out of the programme, no matter where
you are. A flexible course duration and schedule
means you will not compromise your professional or
personal commitments during your studies.

Learning outcomes:
The programme will enable you to:

Develop advanced CRM skills and use CRM software to

design and manage a customer-focused business

Design, develop and manage a sales process, team or

organisation at a middle or senior-level position

Interpret, develop and implement marketing strategies in

the current and future international business environment

Acquire and develop relevant skills that will enable you to

maximise corporate value while reducing corporate risks

Understand how an organisation can achieve a competitive

advantage through its operations, supply chain design and
use of ICT

Formulate and improve corporate management strategy

Assess the interpersonal and leadership skills you need to

excel as a middle or senior level manager

Global MBA (International Business)

The ever-growing influence of globalisation affects
every aspect of business, from marketing to human
resource management. Businesses have to be sensitive
to how cultural differences affect individuals thinking,
from the consumers they target to their own staff.
The Global MBA (International Business) explores all
key business disciplines such as strategic management,
marketing, finance and operations. You will acquire
deeper knowledge as well as applied skills in global
marketing and cross-cultural management. You will be
able to develop and execute marketing strategies for
multi-national organisations, as well as learn how to
identify, evaluate and solve global marketing problems.
In addition, you will understand the impact of culture
on management and learn how to use a diverse
workforce to achieve a competitive advantage in the
global environment. Upon your graduation, you will
have a well-rounded overview of international business
practices.

Learning outcomes:
The programme will enable you to:

Appreciate issues around global marketing decisionmaking processes within various organisations

Develop the ability to effectively communicate,

understand and manage cross-cultural teams

Interpret, develop and implement marketing

strategies in the current and future international
business environment

Develop relevant skills that will enable you to maximise

corporate value while reducing corporate risks

Understand how organisations can achieve a

competitive advantage through their operations, supply
chain design and use of ICT

Formulate and improve corporate management

strategy

Assess the soft leadership skills essential for middle or

senior level management

How to enrol

Entry requirements

Admissions documents:

Academic entry requirements:

Application form

Authentic copies of your qualifications, certificates and transcripts

A copy of your passport

An English copy of your CV/rsum

A scanned copy of a recent passport sized color photograph

(jpeg, 150*150 pixels)

Proof of English proficiency

Two reference letters (academic / professional)

UK Bachelor or equivalent (any class)

(ACCA F1-P1 min)(CIMA Managerial level)
(CIM professional post graduate)
Applicants who do not meet the
stated entry requirements may apply
via our Mature Route. You will be
asked to provide evidence of three
years managerial work experience,
plus transcripts of your highest
qualifications achieved to date.
Applications via this route are
assessed on a case-by-case basis.

English language requirements:

IELTS 5.5 or equivalent or

high school English or

bachelors completed in English or

ACCA/CIMA 14 papers completed

2 years of work experience in an

English speaking environment (upon
approval by admissions board)

Reference letters submitted for admissions board review should be as

per the below format and contain the information listed::

Students full name

The students position, and title within the company (at least two
years relevant work experience at management level)

The exact period over which student worked for the company,
and details about responsibilities held (including how many people
the candidate was responsible for)

Details about the candidates personal qualities

The name, signature and position of the referee and their contact
details (the referee must be somebody with a high position in the
company such as director, manager etc.)

Reference letters must be on letter-headed paper, stamped and

dated (no older than six months)

For further information or enrolment, please leave your enquiry at the LSBF official website or contact your Advisor:

+ 44 (0) 20 3535 1274

London Manchester Birmingham Worldwide

www.LSBF.org.uk

London
School of Business
Finance
ONLINE

Copyright 2015 InterActive Pro Limited. All rights reserved. Information given in this brochure is correct at the time of publication and is subject to alteration.