A PROJECT REPORT ON MBA PRACTICE SCHOOL AT

RAJHANS METALS Pvt. Ltd.

MBA SEMESTER: II
Academic Year: 2015-2016

SUBMITTED BY:
Dhwani Malde. (157700592069)
Komal Matang. (157700592075)
Nidhi Mange. (1557700592070)
Reena Rohera. (157700592093)

SUBMITTED TO:
Shri Jayshukhlal Vadhar Institute
of Management Studies
Jamnagar

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ACKNOWLEDGEMENT.
It was a reall y memorable visit. We are very thankful to Mr. Milan. C. Dodhia
who permitted us for training. We would like to thank Mr. Mehul Sa mani who had
accompanied us in our industrial training and made it reall y a successful one.

We thank to all the officer s of the various department who gave us valuable
guidance and co -operation in each area of training. We are also thankful to all the
persons of industry who have directl y or indirectl y help us in our visit program.

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PREFACE
The aim behind industrial training is to make the learning process complete with
the practical knowledge beside theoretical knowledge in the education pro gram. Hence,
practical knowledge or training helps a student to experience or view the real scenario.

As students of MBA Semester II, We have got the opportunity of receiving the
practical knowledge of managerial activities in one of the leading brass par ts
manufacturing company RAJHANS METALS PVT. LTD.

This report had been observed and learnt by me during the visit of this industry.

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TABLE OF CONTENTS.

NO.

Particulars

Pg.no.

1.

Title Page

2.

Acknowledgement

3.

Preface

4.

Introduction

5.

Company Profile

6.

Organisation Chart

7.

Human Resource Management

89

8.

Marketing Management

10 13

9.

Management Information System

14

10.

Quantitative Analysis

15 - 17

11

Cost and Management Accounting

18 - 19

12.

Financial Management

13

Production and Operations Management

20 - 21

22 - 29

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INTRODUCTION.
Now a day, modernization is growing in every type of the product importance of brass product is
also increasing. In earlier times, first a product is prepared on brass furnace but now in modern days it is
prepared in an Extrusion.

M/s. Rajlaxmi Metals Private Limited first introduced the concept of manufacturing Brass
Extrusions in Jamnagar in the year 1982, which is the parent company of the Rajhans Metals Private
Limited. M/s. Rajhans Metals Private Limited was established in the year 1988. They manufacture Brass
Extrusions in Conformation to different standards like IS, BS, DIN, ASTM etc. This Brass Extrusions
find application in the manufacture of various items like Shafts, Lock bodies, Gears, Pinions, Automat
Parts, Screws, Nuts etc. Some of the leading and quality conscious manufacturers of Brass components
engaged in industries like Engineering, Electrical, Electronics, Automobiles, Building Hardware, Sanitary
ware etc. rely with confidence on Rajhans for their requirement of Brass

Extrusions.

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Company Profile.

Name:

Rajhans Metals Pvt. Ltd.

Adress:

Rajhans Metals Pvt. Ltd.

21/3 G.I.D.C Shankar Tekri Jamnagar- 361005

Registered Office:

Rajhans Metals Pvt. Ltd.

31, Shiely Industrial

Estate S.V. Road
Mumbai

Establishment year:

December 1988

Board of Director:

Milan. C. Dodhia
Jasmine Dodhia
Sonil. R. Shah
Kailash Mandedawala
Chandrakant Savla

Website:

www.rajhans.com

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Organisation Chart

Chart No. 3: Organisational Chart

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Part A

1. Human Resource Management

2. Marketing Management
3. Management Information System
4. Quantitative Analysis II

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HUMAN RESOURCE
MANAGEMENT
Recruitment procedure
Recruiting people is an important decision in the organisation. There should be right
person placed at right position to get the work done properly.

In Rajhans, they first give advertisement and then, they employee office staff through written and
oral interview.

Minimum qualification required for office staff is graduation

For workers they ask present employee to call their friends or relatives whoever suits the vacancy
and choose them on the basis of the practical knowledge they have for the job.

At present, in Rajhans total 200 employees work.

Training of employees
Supervisors and office staff are provided Classroom training.
Workers are provided On job training.

Salary of employees
Wages as per risk involvement and performance.
Salary as per seniority and learning ability.
All employees are covered under ESI (employee state insurance).

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Marketing Management

Introduction
Marketing is the wide-term, it doesnt merely include the efforts, which affect transfer in ownership of
goods and care for their physical distribution. But it is a total system of interacting business activities
designed to plan, price, promotion and distribution wants satisfying product philosophy of business that
emerged over the resent years is, the purpose of any business is to create a customer.
Here marketing is of great importance because in todays era consumer is king of the market.
Consumer is the centre point and consumer satisfaction is give prior importance. So, we can say that as in
the other organization marketing department is very important in this unit

MARKET SEGEMENTATION
Companies cannot connect with all customers in large, broad, or diverse markets. But they can
divide such markets into groups of consumers segments with distinct needs and wants. A market segment
consists of a group of customers who share a similar set of needs and wants.

Rajhans Metals Pvt. Ltd. has divide the market into following segment:
Engineering Industry

Sanitary

Electrical Industry

Brass Builder Hardware

Agriculture Industry

Exports

Defense

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Products
Brass Rod
Brass Sections
Brass Profile
Brass Coil
Brass Hollow
Brass Ingots.

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CHANNELS OF DISTRIBUTION

Distribution, in the marketing content, is the process of making the product or services. Available
to the consumer and involves to the end users. Marketing intermediaries work as a link between producers
and users and fill the gaps created when the direct exchange between the producers and the end users is
not possible or feasible. A manufacturer or supplier may sell or supply the product to the consumer or
may take help of intermediaries to make the same available to the end user.

The different types of channel of distribution are:

1)

Manufacturer to customer

2)

Manufacturer to Wholesaler/Retailer to Consumer

3)

Manufacturer to Wholesaler to Agents to Retailer to Consumer

4)

Manufacturer to Agents to Consumer

Rajhans follows following channels:

1)

Company to Consignee Agent to Customer

2)

Company to Customer

3)

Through Stockiest

PRICING POLICY
Pricing is a one of the most important factor in the marketing. As price is the only element in the
marketing mix that creates sales revenue, the other elements are costs. So, determination of price of
product is complex task
In Rajhans price is decided by taking following thing into consideration
Cost of raw materials
Cost of transportation
Cost of overheads
Price of competitors

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ADVERTISING
Advertising has becomes an important function of marketing in the competitive world.
Advertisement usually provides information about the advertising firm, its product, quality of product,
place of availability of its product etc. to the present and prospective customers.
The major advertising media are Newspaper, Radio, Television, direct mail advertising etc. the
advertiser has to select carefully the medium that is suited for his product. Now, in a modern time by
Internet online advertising is very much spread. Rajhans advertises their products through website.
www.Rajhans.com
www.Rajshanti.com
This two are website of Rajhans Metals.
More in, Magazine
Indian Exports page of the info media,
Industrial Product Magazines,
Sesa-seats Yellow pages

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Management Information
System
Introduction
In todays, world technology is taking its place very fast in every field of life. And now it is
impossible to imagine business without the use of technology every business function requires the use of
technology.
There is massive investment made by business on information technology today. Nowadays
people are shifting themselves to digital world. Now business is connecting to customers, government and
other stakeholders through online platform only.
Rajhans also understands the need and benefits of the information technology for the development
of business and has also implemented it.

Rajhans has its own website i.e. www.rajhans.com.

Rajhans advertises its product through its website.
Rajhans takes orders from its customer from website only.
Rajhans has installed software called SPEC.
The software helps them to maintain the records of their customer.
The software helps to decide the quantity of raw materials to be purchased.
The wireless technology used by them is internet cell phone etc.

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QUANTITATIVE
ANALYSIS

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Data Summary Chart

Constraints

Typewriter
Manual

Electronics

Deluxe

Total

electronics
Machine hours

15/unit

12/unit

14/unit

3000

Assembly hours

4/unit

3/unit

5/unit

1200

Variable expense

2500

4500

9000

Selling price

4100

7500

14600

Contribution

1600

3000

5600

Explanation:

The cash availability for next month from balance sheet:

= cash + receivable loan paid off top management salary fixed overheads interest for long term loan interest for short term loan.
= 1,40,000 + 50,000 40,000 10,000 2000 1200
= 1,36,800

Maximize Z = 1600x1 + 3000x2 + 5600x3

W.S.C
15x1 + 12x2 + 14x3 <= 3000
4x1 + 3x2 + 5x3 <= 1200
2500x1 + 4500x2 + 9000x3 <= 1,36,800
X1 >= 2, x2 >=0 and x3 >=8

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X1 = manual X2 = Electronic X3 = Deluxe

To maximize the profit 54.72 units of manual typewriter should be produced to earn profit of
87552.00 Rs. This solution of LPP is found with the help of TORA.

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Part B
1. Cost and Management Accounting (CMA)
2. Financial Management (FM)
3. Production and Operations Management (POM)

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COST MANAGEMENT
ACCOUNTING
CASH BUDGET
Cash budget are tool for forecasting short-term cash requirements of the firm. They
provide the blue print of the cash inflow and outflow of immediate future.

Cash budget of Rajhans Metals Pvt. Ltd.

PARTICULARS

AMOUNT
1,45,79,177

(a) Opening balance of cash

(b) Cash inflows or receipts
Trade Receivables

20,51,602,663

Long-term Trade Receivables

7,92,282

Fixed Asset (Sales)

4,25,093
2,052,820,038

Total Receipts
(c) Cash outflows or payments
Trade Payables

84,45,01,427

Other Current Liabilities

28,29,319

C-I-work in progress

4,16,000

Long-term Loan and Advances

30,314,443

Short term Loans and Advances

13,325,398

Total Payments

891,386,587

(d) Inflows less Outflows (b) (c)

1,161,433,451

(e) Closing cash balance

1,176,012,628

Note:

Fixed Asset show the amount of its sales during the year.

Trade payable limit is of 1 month. So, amount shows how much payed this year, same is with
trade receivable.

Capital work in progress shows the purchase of asset during the year.

Other current liabilities show the payment of wages, salaries, rent, etc.

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FLEXIBLE BUDGET
A flexible budget is prepared for a range, i.e. for more than one level of activity. It
is a set of alternative budgets to different expected levels of activity.

Flexible budget of Rajhans Metals Pvt. Ltd.

Particulars

80%

90%

100%

Raw Materials

1,22,31,09,392

1,375,998,066

1,528,886,740

Purchase

13,07,43,785

147,086,758

163,429,731

1,86,27,351

20,955,770

23,284,189

1,372,480,528

1,544,040,594

1,715,600,660

83,57,915

9,402,654

10,447,394

1,380,838,443

1,553,443,248

1,726,048,054

113,173,776

127,320,498

141,467,220

1,494,012,219

1,680,763,746

1,867,515,274

19,971,843

22,468,323

24,964,804

1,513,984,062

1,703,232,070

1,892,480,078

192,328,004

216,369,005

240,410,005

1,919,601,074

2,132,890,083

Materials

Employee benefits expense

( Direct wages)
Prime Cost
Factory Cost
Depreciation &
Amortisation
Work Cost
Administration Cost
Administration overheads
Cost of Production
Selling & distribution cost
Selling overheads
Cost of goods sold
Profit

Sales 1,70,63,12,066

NOTE:
The other expense contain administration and selling overheads in 85: 15
ratio.

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Financial
Management
Introduction
Money is life-blood of modern business. Money is required to purchase expensive
machinery and also for day-to-day expenses on raw materials, labour and operational and administrative
needs of business. Execution of expansion plans and modernization programs are not possible without
adequate finance. Thus, money can be described as the life-blood of industries.
In simple words, finance management means raising of adequate funds at the minimum cost and
using them effectively in business. In other words, finance is concerned with the financial problems of the
business organization. Thus finance management dose not stop at procuring the required finance. It has
also to see that it is effectively utilized in business.

CAPITAL BUDGETING

The process of taking decisions as to which assets should be purchased and how to spent the funds
for this purpose is called capital budgeting. Capital budget is prepared to make secure whether sufficient
cash remains available to the firms on a continuous basis. In RAJHANS they prepare capital budget for
three years and divide it according to the one-year. Then months then weekly working capital is decided
on the basis of total yearly planning.
In RAJHANS, some percentage of amounts deducted from profit for employees welfare and many
others such types of activity. The financial planning is necessary to keep a proper balance between
expenses and income.

FINANCIAL SOURCES
In RAJHANS the internal sources of finance are profit funds, Short-term loans, Share funds etc.
In RAJHANS external source means to borrow funds from bank, financial institution, others etc. they
are borrowing from firm and from bank.
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Ratios
Net Profit ratio
Net profit / Sales

For 2014-2015
(1,94,56,149) / 170,63,12,066
= (1.140%)

For 2013-2014
(3,55,13,851)/2,02,13,14,960
= (1.75) %
Current ratio
Current asset / Current liability

For 2014- 2015

4,15,53,9237 / 4,66,82,0191
= 0.89:1

For 2013-2014
497,867,058/46, 67,54,467
= 1.06:1
Stock Turnover
c.o.g.s / Average stock

For2014-2015
1,22,31,09,392 / 181,065,617
= 0.675

For 2013-2014
1,44,63,08,672/9,35,44,933
= 0.155

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 Return on shareholders fund

Profit for shareholder / Shareholders fund
For 2014-2015
1,94,56,149 / 1,53,38,5207
=0.527

For 2013-2014
3,55,13,851/1,735,28,216
=0.205

Earnings per share

Profit for equity / No. of share

For 2014-2015
(1,94,36,147) / 2,70,000
=(72.06)

For 2013-2014
(3,55,13,851)/270000
=131.53

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Productions and Operations

Management.
The Companys Management has expertise in producing and marketing the manufacture,
ASTM etc. These Brass Extrusions finds application in the manufacture of various items like Shafts,
Lock bodies, Gears, Pinions, Automat parts, Screws, Nuts etc.
The raw materials used by Rajhans are:

Raw Material:
Brass Scrap.
Copper Scrap.
Lead.

In, Rajhans 100% raw material is imported.

Products
Brass Rod
Brass Sections
Brass Profile
Brass Coil
Brass Hollow
Brass Ingots.

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PROCESS FLOW CHART.

BRASS SCRAPE

SEGREGATION

MELTING FURNACE

PRODUCTION OF BILLETS

BILLETS CUTS INTO SMALLER LENGTH

PRE-HEATING FURNACE

EXTRUSION PRESS

BRASS RODS (As extruded)

PICKLING

END POINTING MACHINE

ROD WITH POINTED END

COLD DRAWING FOR FINAL FINISH

STRAIGHTENING

ANNEALING

BRASS ROD (FINAL PRODUCT)

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MANUFACTURING PROCESS
It is fact that for the manufacturing of successive products, proper production department and
accurate with economic, production process is essential.

FURNACE
Four furnaces are there, all the scrape materials are lifted with lift up to 8ft, and then poured
in foundry. All the scrap are pulled over metal pathway for easy moving and sliding and put into
foundry to be molted.
During molting mud, water, all are mixed. So to remove them flux is poured and easily mud
and dust are removed. Two fume arresters are there to throw out gases making working condition
better.
Form furnaces molten brass is poured into water-cooled jackets. Its outer surface of jacket is
of cold water. Molt is poured in between and it is easily cool down. All furnaces are hydraulically
lifted for the molt to be poured. Furnaces are called Medium Frequency Channel Type induction
Furnaces. Lathe machine, Drills, Grinding machine, Tools posts, Cutter machine, Grinder are the
machines used for production purposes.
Billets are formed jackets is which are lifted with lifts. These Billets are cut into pieces.
Before casting testing is done.

Molting Process
Rajhans is importing raw- material, which is brass scrape from the U.S.A. and other Eastern
countries. First of all sorting and segregation is done in raw material for clear Brass and rests of
mixed meals are broken. Zinc is procured from Hindustan Zinc for proportion mixed in pure Brass.
There are four furnaces in Rajhans. All the scrap material is lifted with lift upon 8ft and then is
foundry for molting.

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During this molting process, mud and water are mixed, so to remove them. Flux is poured
and fume arrestors easily remove all the fumes. So that worker can work in better condition.
From furnace molten brass is poured into water coded jackets to cool it. All the furnaces are
hydraulically fitted billets are formed from jacket, which are lifted with lift. These billets are cut into
pieces and before casting, testing is done in laboratory. There is two-electro photo spectrometer,
which checks the chemical composition of metal with precise accuracy.

Pickling Process
It is done to remove the oxide layers, which is generated after extrusions. Diluted H2so4 is
used for this process. Then it is cleaned in pure water.

Pointing
Shorting the width of the end, this is done through cold drawing.

Cold drawing
It is to get the actual size, final dimensions and final finish. It is passes through Dyes of
CARBIDE as are of long lasting life. Drawing compound Draw mat is used to keep rod and dye
cool. Here scrapping is not done but cold drawing pressing is done. Two-process line is there
Heavy duty above 1 inch
Up to 1inch
Rods size is from 2mm to 100mm.

Fracture testing
It is done to remove blowholes. Fractured metal are again melted. It is cut still blowholes it
easily breaks.

Straightening process
Different rollers, square, and hexagon do straightening. Six straightening machines are there.

Reeling process
It is possible only on round rod to have a very fine finish on the surface. Seven reeling
machine are there up to 50mm. above is done in extrusion.

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Inspection
It is done for final dimension checking. Inspection report is made. It is weighted and then it
is ready for dispatch. Each and every bundle has a tag. On which size, weight, pieces and bundles
are mentioned.
Weighting machine is digital named ATCODIGI. In one furnace daily 10 heats are done. Six
billets are made Rod size up to 30 feet.

Marking
It is done according to different heats.

In-home dye shop

Here CNC machine is installed. It is called CNC wire cut machine. The wire is of brass
where high intensity electric current is passes. It cuts the dye according to shape required. It is fully
computerized programmed. Rods are rounding, hexagonal, square and flat. More than 840 profiles
are made. In blank dye the wire is put which cuts according to programmed feeded. It is fast and
goes up to 70mm/hour by one machine.

Capacity Planning
Capacity in general is the maximum production rate of facility or a firm. It is not necessary
that all the firm works at full capacity only they may work as per requirement.
In Rajhans,

Total production capacity =

1800 metric tons

Utilised capacity =

1000 1100 metric

tons.

Plant Layout
It is necessary for every firm to define its plant layout according to which it will function.
There are different plant layouts available as per the requirement of the firm.
In Rajhans , they follow product layout and make to order process in which they produce the
product only after the order has been received because each product is to costly to stock and as
uncertain demand.
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Inventory management
As Rajhans, follow make to order production system hence there is no inventory to be
maintained. It is purchased as per the requirement

Quality management
Rajhans Metals Pvt. Ltd. is committed to manufacture and supply consistency in quality of copper
alloy rods and services to the customer, enhancing customer satisfaction by meeting customer
requirements at competitive price.
Rajhans thrives to understand and fulfill with quick response to the changing needs of the
customer time to time. Rajhans are committed to continual improvement in effectiveness of quality
management system by motivation and involvement of employees.

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SPECTRO ANALYSIS CHART

DRAWING A SAMPLE AS THE FURNACE IS READY

NOT OK
TEST THE SAMPLE

ADDITION OF ANY
METAL AS PER
REQUIREMENT

OK
CONFIRMN THE REPORT

TAKING PRINT OF THE FINAL ANALYSIS

MAINTAIN THE SAMPLE AS WELL AS

RECORD OF PREVIOUS 2 MONTHS AS OR
BACK TRACEBILITY

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