JOB DESCRIPTION

Company:

Lesaffre Romania

Country:

Romania

Areas of responsibilities:

Romania

Organizational unit:

Commercial Department

Job title:

Marketing Coordinator B2B & B2C

Reports to (direct
superior/title):

Executive Manager

Subordinates:

N/A

Cooperates with (internal):

All employees of LRO

Cooperates with (external):

Ocea South Zone Manager,

Executive Managers within the Zone
Commercial Managers within the Zone

Replacement (active/whom):

N/A

Replacement (passive/by
whom):
Target:

Executive Manager

Core functions:

Scope of duties:

Responsible for managing marketing, advertising and promotional staff and

activities at a company or organization. Takes steps to measure, enhance, and
enrich the position and image of a company through various goals and
objectives.
- Provides leadership on serving the client better
- Supports sales team & distribution partners
- Manages advertising & promotions
- Manage client relationships
- Plans marketing and branding objectives.
- Expands product solutions and offerings.
- Prepares marketing strategies alongside other company executives and
staff.
- Analysis of market trends and recommends changes to marketing and
business development strategies based on analysis and feedback.
- Prepares and adhere to budgets.
- Oversees creation and delivery of press releases, advertisements, and
other marketing materials.
- Designs print ads and publications.
- Ensures brand messages are consistent.
- Gathers and analyses customer insight.
- Nurtures and enrich all external perceptions of the company and
growth of market share.
- Engages consumers on social media.
- Deepens relationships with all media to ensure the most effective
messaging and positioning of the organization.
- Takes calculated risks based on data-driven analytics.
- Drives overall CRM and direct marketing.
- Engages other organizations within the community.

Deliverables:

Collaborates with sales and sourcing to develop strategic partnership

activities and implement the execution framework and strategic plan
on identified opportunities.
Develops and executes new concepts, business models, channels and
partners to position business as innovator and leader.

Actions:

- Daily
- Weekly
- Monthly
- Quarterly
- Annual
Meetings and contacts with internal and external cooperators

Authorizations:

According Approval & Authorization Policy of the company

Reporting:

Daily, Weekly, Monthly, Quarterly, Annual, Ad hoc

Tools:

Company car/Fuel card;

Computer;
Bank business card;
Mobil phone/Modem for internet/Fix phone;
Printer/Fax/Scanner/Xerox.

Mobility:

Office in Romania
Occasional international travels

Qualifications/Experience

Bachelor degree from an accredited college in fields of economics or business

Minimum 3 years experience;
Computer skills ( Office; Outlook );
Drive license B category.

Languages

English

Skills:

Remuneration:

Critical Thinking
Project Management
Analytical Skills
Holistic Approach
Technical Skills

Basic salary
Bonuses ( collective, sales )
Christmas/Easter bonus
Meal tickets
Medical insurances optional
Trainings outside the country