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THE STATE OF WEALTH,

LUXURY AND YACHTING


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Luxury means rarity. Having the


feeling that youre the first or only
one to have this experience, that it
will be totally tailor-made for you,
your family and friends.
Kurt Fraser
Marketing Director,
Camper & Nicholsons

T HE STAT E O F W E A LT H , LUXURY A ND YACHTIN G

M/Y A
119m | Blohm + Voss

C ONT E NT S

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THE STATE OF WEALTH,


LUXURY AND YACHTING

Foreword

Three questions:
A commentary by C&N

Executive summary

12

The state of wealth

14

Market intelligence

21

The changing luxury landscape

36

The lifecycle of yachting

42

Yachting: the ultimate platform


of experience

48

Trends in yachting

56

To own or to charter?

66

T HE STAT E O F W E A LT H , LUXURY A ND YACHTIN G

460Exp
42.78m | San Lorenzo

FOR E WOR D

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Foreword
As far back as you look, Camper & Nicholsons
has been the hallmark of quality, luxury and
prestige. Our craftsmanship and innovation
have secured our place in yachting history, while
our unblemished reputation and dedication to
excellence means the worlds most discerning
clientele trust us beyond all others.

Today, we continue to fly the flag of innovation


and have partnered with Wealth-X to create
this first edition of The State of Wealth, Luxury
and Yachting. The only report of its kind to
take a comprehensive look at the changing
world of luxury.
Together with Wealth-X, the global authority
on wealth intelligence; whose award-winning
research and thought leadership are regularly
cited by renowned media outlets such as
CNBC, the Financial Times, and the BBC;
we shed light on how the shifting sands of
wealth and luxury affect trends in yachting.
We highlight how yachting can, in fact,
become an all-encompassing platform for
experiencing the very definition of luxury.
Wealth-Xs researchers and analysts in 13
offices across five continents have compiled
and analysed data on the worlds Ultra High
Net Worth (UHNW) population, identifying
key themes and macro trends, and building
a profile of a typical superyacht owner.

Gualtiero Giori
Executive Chairman
Camper & Nicholsons

Luxury is an elusive concept to pin down.


Tastes and desires differ around the world
and even beyond the geographical, what
constitutes luxury (and its enjoyment) is
immensely personal. The answer lies in the
theme underscoring all our findings: that
luxury is shifting from the accumulation of
objects to the acquisition of experiences.
As individuals seek to maximise the return
on the investment of time and resources they
commit, yachting continues to stand head
and shoulders above other activities through
its ability to encompass a spectrum of
experiences that no other luxury vehicle can.
Surveying the state of wealth, we find that
the UHNW individuals are a small proportion
of the worlds population. But, even within
these elite ranks, only a select few can afford
superyachts a fact which further establishes
yachting as the pinnacle of experiential luxury.

Mykolas Rambus
Chief Executive Officer
Wealth-X

T HE STAT E O F W E A LT H , LUXURY A ND YACHTIN G

T HR E E QU EST IONS : A C OMME NTARY BY C &N

The State of Wealth,


Luxury and Yachting 2016:
A commentary by Camper & Nicholsons
Marketing Director, Kurt Fraser
Three questions come
up time and time again in
conversations held with our
clients: how can they make
the most of their investment
in yachting; what investment
themes should they focus
on; and, how can they get
the highest returns out
of their investment?

Yachting is a timeless luxury experience, and the


investment clients make in buying a superyacht is
not just financial. More importantly, it is an investment
founded on a need to connect with those close to
them, to be known as the discerning individual
that they are, and to escape the confines of
everyday reality so they can be 'renewed' at sea.
Ultimately, the greatest return their investment will
give them is in the unique experience that a superyacht
provides. You can buy access to this from any brokerage
house, but what you get back is what you put in. And
this is where Camper & Nicholsons comes in. For over
three centuries, we have been perfecting our ability
to maximise the return on our clients' investment
and create experiences that are unsurpassed in their
capacity to hit the mark for each and every person.

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M/Y Ruya
41.29m | Alia

M/Y Kismet
95.2m | Lrssen

12

T HE STAT E O F W E A LT H , LUXURY A ND YACHTIN G

E XEC U T IVE S U MMARY

Executive summary
Ultra High Net Worth (UHNW) individuals
defined as those with a minimum net worth
of $30million number only 211,955 globally.
With just one for every 33,000 members of
the general population, its an elite club.
A younger generation of wealthy individuals
is now transforming the broader luxury
landscape that UHNWs have access to.
Both inheritance and entrepreneurial
wealth accumulation are driving this
shifting wealth demographic.

Food & drink Dining is often nothing


short of majestic, with service to match.
Menus can be simplified or elevated as
moods dictate, and personal dietary
needs of family and guests effortlessly
accommodated.

The change is marked by a move from


accumulating tangible assets to pursuing
rare, tailored experiences. In part this is
because such uniqueness both confers
and confirms high status for those
who can secure such experiences.

Activities & entertainment A large


variety of options are available, from beach
and seclusion, to cinema rooms, parties
and marine activities.

To understand what unique experiences will


be sought out, we can identify three factors
that mark them out as desirable: time for
making every moment really count; privacy
during the experience; and personalisation
to meet both individual tastes and to
provide something truly unique.
A superyacht is the ultimate platform for
luxury, meeting all these characteristics. It
is an utterly personalised and incomparably
private cocoon, meaning the return on time
invested is maximised unlike any other.
Furthermore, the yacht platform does this
in a myriad of ways:
Privacy & peace The yacht provides the
seclusion and personal attention usually
reserved to a private estate or home.
Health & wellbeing Gyms, spas,
swimming pools, Jacuzzis, saunas and
beauty salons ensure personally valued
routines can be continued on board,
avoiding lifestyle disruption
and compromise.

Travel & culture Travel and cultural


sampling have long been a luxury experience
and are of course intrinsic to yachting.
There is a lifecycle to the yachting experience
that allows it to return dividends on time
invested, in all the above dimensions, and to
do so in the past, present and future. From
the planning of the boats build and the
anticipation preceding a sailing or charter
(future), to the on board experience and
journey itself (present) and the memories
that endure after clients have returned to
shore (past), yachting is an experience that
extends beyond just the period on board.
Looking forward to the future of yachting,
we are guided by some emerging trends:
Ultimate luxury vs adventure
Increasingly, UHNWs want to combine 5
star luxury with adventure, something
superyachts are ideally suited to facilitate.
Exploring the lesser known cruising grounds
of the Galapagos Islands, and the Polar
regions on board ice breaking hulls, long
range vessels, and various ancillary craft
feature among emerging itineraries.

Innovative layouts The line between


indoor and outdoor is being redefined. Large
open plan interiors now flow and blend with
outside space that is designed to emphasize
the sea and outdoor experience.
Imaginative water toys &
entertainment Toys are becoming a
primary rather than secondary part of
the voyage. Jet skis, water skis and canoes
are being joined by new items like jetlevs,
skibobs and hover boards. Cinema rooms
and film choices are becoming increasingly
important too.
Health & wellness Individuals demand
carrying their whole lifestyle into the world
of yachting. Personal trainers, nutritionists,
therapists and masseurs, together with
menus to suit all palates and dietary
needs, are becoming normal rather
than exceptional.
In conclusion, as the pursuit of luxury
moves from goods and services to unique
experiences, the super rich are demanding
that the return on their most precious
possession, time, is maximised in
every way possible.
Superyachts provide the pre-eminent
platform to do this and in a myriad of
ways. Membership of this elite club is
undeniably tough to gain, but the rewards
have never been greater or more rewarding.

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13

Luxury is living according to a specific


lifestyle. Naturally, if you ask wealthy
individuals from different cultures and
regions, they will describe different
concepts of luxury. What Camper &
Nicholsons does best is to enter their
world and understand what they require,
according to their specific lifestyle.
Gualtiero Giori
Executive Chairman, Camper & Nicholsons

14

T HE STAT E O F W E A LT H , LUXURY A ND YACHTIN G

M/Y Forever One


54.5m | ISA Yachts

T HE STAT E OF W E ALT H

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The concept of luxury for superyacht


owners is about a multitude of different
things. For some its about being able to
control ones environment, being away
from prying eyes and enjoying that splendid
isolation something you can easily do on a
superyacht. For others its about the means
to afford the exceptional the best in terms
of engineering and design.
Andrew Whitney
BAC Automotive

The state of wealth


Our report puts Ultra High Net Worth
individuals (UHNW) under the microscope
to understand how the changing luxury
landscape affects their luxury lifestyle
portfolio. But who are these ultra wealthy?

15

16

T HE STAT E O F W E A LT H , LUXURY A ND YACHTIN G

T HE STAT E OF W E ALT H

0.003%

The top tier of wealth


To be classed as an UHNW individual, a person needs to have a
minimum net worth of $30million. Globally, there are only 211,955
such people. If you fall into this category, that puts you in the top
0.003% a staggeringly small sliver of the worlds population.

Percentage of the worlds


population classified as UHNW

UHNW DISTRIBUTION BY WEALTH TIERS


Source: Wealth-X
2015

2014

WEALTH
TIER

UHNW
POPULATION

UHNW WEALTH
(US$TRILLION)

UHNW
POPULATION

UHNW WEALTH
(US$TRILLION)

TOTAL

211,955

29.8

211,275

29.7

US$30m US$49m

91,815

3.7

91,630

3.8

US$50m US$99m

63,085

4.7

63,120

4.8

US$100m US$249m

40,290

6.8

39,980

6.8

US$250m US$499m

9,395

3.5

9,335

3.5

US$500m US$999m

4,965

3.6

4,885

3.5

US$1bn +

2,405

7.5

2,325

7.3

GLOBAL UHNW
HOTSPOTS, 2015

The world

211,955 UHNW individuals

US$29.9t combined wealth

Source: Wealth-X

Europe
61,095
North America
75,195
US$10.3t
Latin America
and the
Caribbean

US$8.2t
Middle East
5,960
US$1.0t
Asia

15,330

47,550

US$2.3t

US$7.2t

Africa

Pacific

3,215

3,610

US$0.4t

US$0.4t

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17

Yachting: an elite club


What we find is that there's exclusivity within this already elite club.
The average value of a Superyacht owned by a UHNW individual
is $10million. With the values so near the $30million that allows
a person to even qualify as an UHNW individual, it's no surprise
that so few actually own a superyacht.

$10
million

$29.9
trillion

Average value of a superyacht


owned by a UHNW

The collective net worth of all


UHNW individuals

In my generation, people are more


attracted to experiencing luxury
as opposed to just showing it off.
Gualtiero Giori
Executive Chairman of Camper & Nicholsons

TOP COUNTRIES FOR UHNW SUPERYACHT OWNERS


Source: Wealth-X
UHNW YACHT OWNERS

ALL UHNW INDIVIDUALS

United States

33%

United States

33%

United Kingdom

11%

Germany

9%

Italy

5%

Japan

7%

Australia

4%

United Kingdom

5%

Russia

3%

China

5%

18

T HE STAT E O F W E A LT H , LUXURY A ND YACHTIN G

Spotlight on billionaires
Billionaires (individuals with a net worth of
$1 billion or more) control 4% of the worlds
wealth. They are global citizens, choosing
their residences and business holdings not just
because of government regulations but also
because of the unique benefits that a specific
location can offer.
For instance, New Yorks role as the financial
capital of the world has helped attract new
billionaire financiers. In addition, certain
cities are particularly attractive because
of the lifestyle they offer, from cultural
attractions to a desirable environment
in which to raise a family.
Other locations, such as the Balearics and
Alicante, for example, have proven to be
popular locations with superyacht owners
who wish to make their vessels available
for charter. This is due to a tax exemption
which was put into place in October 2013.
A report by the Spanish association of
superyachts (AEGY) shows that the two
areas hold 21% and 18% of the market sector
respectively. While figures from a separate
study by AEGY on the Balearics show that in
2014, 52 superyachts registered to charter.
In 2015 this number jumped to 86. Over the
two-year period, the charter market in the
Balearics is thought to have generated
22.9 million. This is just an example of
how certain countries and areas can be
attractive to superyacht owners.

4%
Percentage of the worlds wealth
controlled by billionaires

22.9
million
The revenue generated by the charter market
in the Balearics since the tax exemption was
put in place at the end of 2013

T HE STAT E OF W E ALT H

BILLIONAIRE FORECAST
Source: Wealth-X

3,800

C.A.G.R
High
9.4%

3,600

7.4%

3,400
3,200

7.0%

3,000
2,800

7.8%
3.7%

C.A.G.R
Mean
5.6%
C.A.G.R
Low
3.5%

2.4%

2,600
2,400
2016

2017

2018

2019

2020

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19

The billionaire profile


86% of all billionaires are married and have, on average,
two children. Interestingly, 55% of billionaires are self-made
entrepreneurs, indicating that it usually takes more than
inheritance to achieve this status. And yet there is a new
wave of inter-generational wealth transfer happening from
baby boomers to their heirs a fact which is having a big
impact on the state of luxury and yachting.

86%

55%

Percentage of the worlds


billionaires are married

Number of the worlds


billionaires who are self-made

THE TYPICAL BILLIONAIRE


Source: Wealth-X

2015

2014

2013

Mean net worth ($US billion)

3.1

3.1

3.0

Mean liquidity ($US million)

690

600

540

Average age

63

63

62

BILLIONAIRE AGE DISTRIBUTION

SELF-MADE

Source: Wealth-X

25%

MEAN NET WORTH

13.4%

20.5%

26.8%

$US 3.2b

INHERITANCE/SELF-MADE

1%

6.2%

6.9%

$US 2.95b

<35

MEAN NET WORTH

INHERITANCE

3544

4554

5564

6574

7584

> 85

$US 3.23b
MEAN NET WORTH

20

T HE STAT E O F W E A LT H , LUXURY A ND YACHTIN G

T HE STAT E OF W E ALT H

Monaco Wolf
50m | Heesen Yachts

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Market intelligence
The superyacht fleet
The superyacht order book
The superyacht sales book
The superyacht charter book

21

22

T HE STAT E O F W E A LT H , LUXURY A ND YACHTIN G

MAR KE T INT E LLIGE NC E

The superyacht fleet


A superyacht is, by definition, any yacht over 24 metres in length, but for the
purposes of this report we have reported on figures for superyachts of 30 metres
plus. Yachts may be powered by sail, motor, or a combination of the two. Some
yachts are either used exclusively by their owners or are available part time for
commercial charter, while others are operated year round as charter businesses.
THE FLEET IN NUMBERS

DELIVERIES 2014

DELIVERIES 2015

4,476

156

146

NUMBER OF YACHTS

NUMBER OF YACHTS

NUMBER OF YACHTS

3,740

736

139

17

134

12

MOTOR YACHTS

SAIL YACHTS

MOTOR YACHTS

SAIL YACHTS

MOTOR YACHTS

SAIL YACHTS

183,200m

6,784m

6,461m

TOTAL LENGTH

TOTAL LENGTH

TOTAL LENGTH

41m

44m

AVERAGE LENGTH

AVERAGE LENGTH

44m

AVERAGE LENGTH

887

53

76

20

76

22

YACHT BUILDERS

NO. OF COUNTRIES

YACHT BUILDERS

NO. OF COUNTRIES

YACHT BUILDERS

NO. OF COUNTRIES

MOTOR YACHT

3,740
154,600m
41m
670
49

VS

TOTAL NUMBER
LENGTH
AVERAGE LENGTH
YACHT BUILDERS
NO. OF COUNTRIES

SAIL YACHT

736
28,600m
39m
308
31

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SuperYacht iQ

Official media
partner for providing the data
and intelligence on the
superyacht market
superyachtiq.com

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23

Top 6 countries of build 2015


European yards remain the largest producer
in terms of the number and length of build,
with Italy leading.

UK
287 YACHTS

6%

OF GLOBAL MARKET

556 YACHTS

13%
OF GLOBAL MARKET

USA

Italy

Germany

743 YACHTS

1,402 YACHTS

201 YACHTS

17%

OF GLOBAL MARKET

Turkey
324 YACHTS

7%

The
Netherlands

OF GLOBAL MARKET

31%

OF GLOBAL MARKET

4%

OF GLOBAL MARKET

24

T HE STAT E O F W E A LT H , LUXURY A ND YACHTIN G

MAR KE T INT E LLIGE NC E

The superyacht order book


The number of new yachts ordered per year is one of the most significant
numbers in the industry. New projects are not only vital for shipyards but
for countless businesses in the superyacht industry, ranging from
suppliers to designers, and from subcontractors to the media.
THE ORDER BOOK IN NUMBERS

ORDERS 2014

ORDERS 2015

455

152

166

NUMBER OF YACHTS

409

NUMBER OF YACHTS

46

MOTOR YACHTS

136

SAILING YACHTS

NUMBER OF YACHTS

16

MOTOR YACHTS

SAILING YACHTS

153

13

MOTOR YACHTS

SAILING YACHTS

22,682m

7,335m

7,404m

50m

48m

45m

TOTAL LENGTH

145

AVERAGE LENGTH

YACHT BUILDERS

27

70

NO. OF COUNTRIES

MOTOR YACHT

409
20,437m
50m
119
25

TOTAL LENGTH

AVERAGE LENGTH

YACHT BUILDERS

VS
TOTAL NUMBER
LENGTH
AVERAGE LENGTH
YACHT BUILDERS
NO. OF COUNTRIES

TOTAL LENGTH

16

NO. OF COUNTRIES

SAILING YACHT

46
1,245m
49m
31
12

72

AVERAGE LENGTH

YACHT BUILDERS

19

NO. OF COUNTRIES

25

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Powered by SuperYacht iQ
Official media partner for
providing the data and intelligence
on the superyacht market
superyachtiq.com

As of the end of 2015 there were 455 superyachts in


build at 145 shipyards in 27 different countries. The
total length of all superyachts in build was 22,682
metres, with an average length of 50 metres.

ORDERS AND SHIPYARDS, 20082014


Source: SuperYacht iQ

250

130

225

120

200

110

175

100

New orders

150

90

125

80
Shipyards with new orders

100

70

75

60
2008

2009

2010

2011

2012

2013

2014

2015

26

T HE STAT E O F W E A LT H , LUXURY A ND YACHTIN G

The superyacht
sales book

MAR KE T INT E LLIGE NC E

Brokerage Review 2015


Camper & Nicholsons data is based on sales of yachts over 30
metres with figures in the public domain. Our Market Intelligence
division and brokers keep an eye on the market in order to be
able to provide clients with the most informed market analyses of
both published and unpublished intelligence.

Review 2015
268 superyachts sold in 2015
In 2015 268 superyachts over 30 metres
were sold, with a length totalling 10,667
metres. Compared to the 271 superyachts
sold in 2014 and 242 in 2013, this shows a
picture of stability in a landscape reshaped
by the global financial crisis. Looking back
on the past five years, we can see that in 2011
there were 205 yachts sold, yet the 23.5%
rise in the number of yachts sold in 2015
compared to 2011 has not resulted in a rise
in the total value of superyachts sold, which
in fact has decreased by 34.5% since 2011.
However, a large proportion of this is due
to exchange rates with the strengthening US
Dollar which has made Euro priced yachts
worth 17.5% less in 2015 compared to 2011
when expressed in US Dollars.

The superyacht brokerage market


has shown signs of recovery for the
past few years, with the number of
sales in 2014 and 2015 increasing
significantly since the economic
downturn of 2008. Pressures on
prices remain steady, and realistic
valuations and competitive
asking prices were rewarded with
successful sales, fuelling confidence
in the market, a confidence which
remains today. Although still a
buyers market, most good value
quality yachts are in demand.
Alex Lees-Buckley
Camper & Nicholsons sales broker

Superyachts sold in 2015


valued at $2.68 billion

2015 saw a decrease in the


number of sailing yachts sold

The total value of all motor and sailing


yachts (30m+) sold in 2015 is estimated
at $2.68 billion with an average value
of $10,002,689 per yacht. Despite the
number of yachts sold remaining almost
level between 2014 and 2015, the total
value decreased by 17.6%. However, as
previously explained, a large proportion of
this was because of the strengthening US
Dollar which has made Euro priced yachts
worth 13% less over the course of the year
when expressed in US Dollars (the Euro
priced yachts representing approximately
60% of the fleet).

Of the 268 superyachts sold in 2015, there


were 249 motor yachts and 19 sailing
yachts. These 249 motor yachts had a
total length of 9,961 metres, with sailing
yachts totaling 706 metres. Comparing
the number of yachts sold in 2015 to the
previous years sales, we can see a large
difference in the number of sailing yachts
sold a 45% decrease year on year while
the number of motor yachts sold remained
almost the same.

Currencies are both a cloud and


silver lining depending on where
you are coming from. If you are
dollar based or the equivalent (any
currency pegged to the US Dollar
like the Hong Kong Dollar, or even
the Saudi Riyal), the Euro priced
vessels are far more attractive. These
currency fluctuations are creating
some interesting dilemmas for both
sellers and buyers. Even the most
bullish of sellers is now getting the
message that the right reaction to
headwinds is not to ask more than
the market will pay.
Michael Payne
Camper & Nicholsons CEO

The sailing yacht market has always


been difficult to predict as the
numbers involved are relatively low.
However, it is fair to say that 2015
was certainly not a good year for this
market sector. With that said, the
end of 2015 did see the sale of the
52m Red Dragon and the first month
of 2016 the sale of the 57.5m Twizzle
both significant transactions that
show some level of confidence in the
larger end of the market. But across
the market overall supply still far
outweighs demand and with new
orders down from 16 in 2014 to 13 in
2015, the market continues to remain
exceptionally competitive with
sellers needing to appreciate the lack
of qualified buyers available and the
need to be creative and pragmatic to
get deals done.
Simon Goldsworthy
Camper & Nicholsons sales broker

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27

Section 1: Yacht sales in numbers


YACHTS SOLD
IN 2015

249

MOTOR YACHTS

SUPERYACHTS
2015

10,667m 39.8m
TOTAL LENGTH OF
SUPERYACHTS SOLD

AVERAGE LENGTH

2014

11,022m 40.4m

Preview 2016
Already, the number of yacht
sales are up in 2016 compared
to 2015, with 20 yachts sold
in January 2016 compared
to 17 in January 2015. We are
far from Panglossian but our
sense is that the market later
this year will be stronger than
many think. Sellers are pricing
accordingly and we think that
those with a long term plan
will bite the bullet and get on
with buying their dream yacht.

TOTAL LENGTH OF
SUPERYACHTS SOLD

AVERAGE LENGTH

MOTOR YACHTS
2015

9,961m 40m
TOTAL LENGTH OF
MOTOR YACHTS SOLD

AVERAGE LENGTH

2014

9,724m 40.5m

The average size of motor


yacht sold in 2015 remained
the same as 2014 at 40
metres. Interestingly the
average length of sailing
yacht sold decreased by
2.3 metres over the same
period from 39.3 metres
to 37 metres.

TOTAL LENGTH OF
MOTOR YACHTS SOLD

AVERAGE LENGTH

SAILING YACHTS
2015

19

SAIL YACHTS

706m

37m

TOTAL LENGTH OF
SAILING YACHTS SOLD

AVERAGE LENGTH

2014

1,298m 39.3m
TOTAL LENGTH OF
SAILING YACHTS SOLD

Source: Camper & Nicholsons

AVERAGE LENGTH

28

T HE STAT E O F W E A LT H , LUXURY A ND YACHTIN G

MAR KE T INT E LLIGE NC E

LARGEST YACHTS SOLD


Source: Camper & Nicholsons. Asking prices at time of sale.
MOTOR YACHT

SAILING YACHT

Serene

Red Dragon

Fincantieri, 2011

Alloy Yachts, 2008

Price Confidential

17,950,000

Nero

Felicita West

Corsair, 2008

Perini Navi, 2003

39,950,000

$25,000,000

133.9m (4393)

2015

51.7m (1696)

90.1m (2956)

2014

64m (210)

The
brokerage
market in
2015 shows
a picture
of stability

YACHT SALES YEAR ON YEAR


Source: Camper & Nicholsons
300
Motor Yachts

200

100
Sailing Yachts

2011

2012

2013

2015

2014

+ and based on the same period of the preceding year

NUMBER OF YACHTS SOLD BY QUARTER

40
30

Q1 Q2 Q3 Q4
2011

-3

+20

-15
-5

-9
-6

+21

-5

+2

50

-40

+5

60

+20

70

+12

80

+8

+26

90

+33

Source: Camper & Nicholsons

Q1 Q2 Q3 Q4
2012

Q1 Q2 Q3 Q4
2013

Q1 Q2 Q3 Q4
2014

Q1 Q2 Q3 Q4
2015

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29

YACHT SALES BY MONTH, 2015

Motor Yachts

Source: Camper & Nicholsons

Sailing Yachts

30
20
10
0
JAN

FEB

MAR

APR

MAY

JUN

JUL

AUG

SEP

OCT

NOV

DEC

Section 2: Yacht sales in value

$2.68 billion

TOTAL VALUE OF SUPERYACHTS SOLD


Source: Camper & Nicholsons

VALUE OF ALL YACHTS SOLD IN 2015

$3 billion

The total value of all motor and sailing yachts (30m+)


sold in 2015 was approximately $2.68 billion with an
average value of $10,002,689 per superyacht.

$2 billion
$1 billion
0
2011

2012

2013

2014

AVERAGE SELLING PRICE OF SUPERYACHT SOLD

TOTAL VALUE OF MOTOR YACHT SALES

Source: Camper & Nicholsons

Source: Camper & Nicholsons

$16 million

$3 billion

$14 million

2015

$2.5 billion

$12 million

$2 billion

$10 million
2011

2012

2013

2014

2015

2011

2012

2013

2014

2015

30

T HE STAT E O F W E A LT H , LUXURY A ND YACHTIN G

MAR KE T INT E LLIGE NC E

AVERAGE SELLING PRICE OF MOTOR YACHTS

TOTAL VALUE OF SAILING YACHT SALES

Source: Camper & Nicholsons

Source: Camper & Nicholsons

$16 million

$400 million

$14 million

$300 million

$12 million

$200 million

$10 million

$100 million
2011

2012

2013

2014

2011

2015

2012

2013

2014

AVERAGE SELLING PRICE OF SAILING YACHTS

AVERAGE SELLING PRICE BY SIZE 2015

Source: Camper & Nicholsons

Source: Camper & Nicholsons

2015

$12 million
$10 million
$8 million
$6 million
2011

2012

2013

2014

2015

$10.8 m

$6.4 m

AVERAGE SELLING PRICE,


MOTOR YACHTS 2015

AVERAGE SELLING PRICE,


SAILING YACHTS 2015

The average selling price of yachts sold between 2011


and 2015 declined by 34.5% yet the number of sales has
increased by 23.5%. However, a large proportion of this is
due to exchange rates with the strengthening US Dollar
which has made Euro priced yachts worth 17.5% less in
2015 compared to 2011 when expressed in US Dollars.

MOTOR YACHT

SAILING YACHT

$5.4 m

$5.5 m

30M40M

3040M

$12.2 m

$5.1 m

40M50M

40M50M

$31.8 m

$19.6 m

50M+

50M+

A motor yacht is a stable cruising platform with plenty of space for luxury on deck
facilities, they can be fast or leisurely cruisers and come in a variety of shapes and sizes.
A sailing yacht may differ in terms of rigging, power and performance. A sloop is
the most common boasting a single mast, while a ketch has a mizzen style rigging
comprised of two masts. A schooner has two or more masts, and a cutter generally
has multiple sails. The latter two are rarer rig types on the superyacht market.

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31

Section 3: Yacht sales in type, size and age

SIZE OF SUPERYACHT SOLD

AGE OF YACHTS SOLD 2015

Source: Camper & Nicholsons

Source: Camper & Nicholsons

40%
2015

2014

2013

2012

2011
30%

162 169 139 102 133


30M40M

30M40M

30M40M

30M40M

30M40M

63

69

68

41

47

40M50M

40M50M

40M50M

40M50M

40M50M

35

22

26

19

13

50M65M

50M65M

50M65M

50M65M

50M65M

11

10

65+M

65+M

65+M

65+M

65+M

20%
10%
0
Pre 1995 2006 2011 2014
1995 2005 2010 2013 2015

2015

93%

7%

PERCENTAGE OF
YACHT SALES AS
MOTOR YACHTS (249)

PERCENTAGE OF
YACHT SALES AS
SAILING YACHTS (19)

Section 4: The brokerage fleet

NEW TO THE
MARKET IN 2015

BROKERAGE
FLEET TODAY

TYPE OF
YACHTS

SIZE OF
CURRENT FLEET

421

1099

84.25%

644 116

376 MOTOR YACHTS


45 SAILING YACHTS

TOTAL YACHTS

MOTOR YACHTS

30M40M

15.75%

299 40

SAILING YACHTS

40M50M

5065M

65+

32

T HE STAT E O F W E A LT H , LUXURY A ND YACHTIN G

MAR KE T INT E LLIGE NC E

The superyacht charter book

Review 2015
In all instances we have watched the rise
and fall in fortunes of businesses within
the industry. When the global recession
first struck we were still relatively
protected as charterers continued
taking holidays, but as the effects
hit home, our industry slowed.
As we entered the second decade of
the new millennium, charter started to
recover a recovery which continues
to this day, with charterers booking
yachts earlier in the year to avoid
disappointment. There is still a dearth of
good quality yachts available to charter,
but with slowly improving new build
deliveries, it is hoped that charterer
satisfaction will be fulfilled.
All the below comments relate to prerecession and the current day. Data is
taken from the preceding tables.

Value & numbers


2015 saw an increase on the number of
charters booked over the previous year,
with the value of charters and revenue up
by corresponding amounts. Comparing 2015
to the boom years of 2007 and 2008, before
the recession, we can see that the number
of charters decreased during that period.
Market recovery was slow across the globe,
but with each subsequent year since 2008
the industry has seen a steady increase back
towards pre-recession figures. Exchange
rates with the strengthening US dollar has
made Euro priced yachts worth less in

2015 than in 2007 and 2008. During the


past 10 years the average value of a charter
ranged between $115,500 $190,000 per
week. The higher number indicates the
industrys most successful year of 2008
when, despite the number of charters
being slightly lower than previously,
revenue was up.
Camper & Nicholsons charter broker Barbara
Dawson provides an insight into the charter
market in 2015, We witnessed a high level of
charter activity during the summer season in
2015 with the number of bookings heading
towards the peak numbers we saw in 2007.
We found that clients who had previously
been waiting for last minute charter offers
missed out as during the peak summer
months of July and August almost all charter
yachts over 40m were booked. Charter rates,
however, remained static and continue to
remain so for 2016, though we have seen
a significant decrease in the number of
discounted rates for 2016.

Nationalities chartering
Over the past six years we have seen an
increase in the number of nationalities
chartering, with the South Americans
enjoying a resurgence in chartering. The
Americans have increased their hold on the
charter market and now represent nearly

half of all nationalities booking charters.


Of other nations, we have seen a slight
decrease in UK and Russian bookings,
but the former is on the increase,
climbing back towards their peak.
The Saudi market is another area of
significant change, doubling their interest
in chartering taking the place previously
held by Russia.
Europe remains a steady market with
Switzerland, France, Monaco and Spain
all maintaining their averages.

Cruising grounds
Traditionally, the West Mediterranean has
always been the most popular cruising
ground, but this is now changing. There
has been a slow decline in charters in the
area as more exotic locations become
accessible, including Antarctica. This
will always be a niche market, because
of the ice-breaking hull requirements,
but charterers are becoming more
adventurous in their choice of destination.
The Caribbean and the Bahamas remain
a constant in terms of popularity as both
areas favour a means to escape northern
hemisphere winters.

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33

Section 1: Values & numbers


CHARTER NUMBERS

CHARTER VALUE

21%

22.5%

20142015

20142015

CHARTER REVENUE

AVERAGE CHARTER FEE

15%
20142015*

1.3%
20142015

AVERAGE VALUE OF CHARTER

$115,500
$190,000/
week
RANGE OF VALUE OF CHARTER
OVER THE PAST 10 YEARS

Source: Camper & Nicholsons


* Though charter numbers and value were up by more than
20% the revenue was up slightly less due to exchange rates
with the strengthening US Dollar which has made Euro priced
charter yachts worth less when expressed in US Dollars.

The East Mediterranean has fluctuated


more, with its stunning scenery versus
political situation, each vying for
control, but on balance its an area
improving in popularity.

Size & type of charter yachts


When looking at the type of yacht
chartered we can see that there is a similar
split between the fleet of yachts available
to charter and the type of yacht booked.
This split between motor and sailing
yachts has remained pretty constant over
the last six years. It is also in correlation
with the current brokerage market.
The size of yacht chartered also remains
relatively stable, with equal divisions
between over 40m / 3040m / and
under 30m yachts.

Preview 2016
January and February can be pretty gloomy
at the best of times. This year, however,
the charter market has a spring in its
step and the summer season is already
looking strong. Head of Charter, Barbara
Dawson comments, Towards the end
of 2015 we were already receiving a high
level of charter enquiries for the 2016
Mediterranean season and a number
of advanced bookings.
Based on the knowledge that the high
season months of July and August 2015
saw numbers peak, the message is clear
book early to avoid disappointment.
For those with a little more flexibility on
dates then the best deals can be found in
June and September, which are also great
months for chartering if you want to avoid
the crowds.

We witnessed a high level of


charter activity during the
summer season in 2015 with the
number of bookings heading
towards the peak numbers
we saw in 2007.
Barbara Dawson
Camper & Nicholsons
Senior Charter Broker

34

T HE STAT E O F W E A LT H , LUXURY A ND YACHTIN G

MAR KE T INT E LLIGE NC E

Section 2: Nationalities chartering


Percentages shown are accurate at the time of compilation. Any difference is taken by the also rans which do not appear in these lists.

CHARTERS BY NATIONALITY
Source: Camper & Nicholsons
40%

American

30%
20%

Russian

British

South American
French

Spanish

10%

2010

2011

Swiss

2012

2013

Saudi

Monegasque

2014

2015

The nationality
of charter clients
reflected the
political and
economic headlines
of 2015. The
American market
is buoyant, helped
by the exchange
rate and general
economic climate,
while the Russian
market is down due
to the exchange
rate, plus the
economic and
political situation.

RELATIVE CHANGES (2015 ON 2014)

STH AMERICAN

AMERICAN

BRITISH

RUSSIAN

MONEGASQUE

SAUDI

SWISS

FRENCH

SPANISH

Section 4: Size & type of charter yachts

2015

TYPE OF YACHTS CHARTERED


Source: Camper & Nicholsons
YEAR

MOTOR

MOTOR/SAIL

SAIL

2015

82.18%

0.3%

17.52%

2014

83.53%

0.6%

15.87%

2013

82.57%

0.29%

17.14%

2012

84.35%

0.32%

15.34%

2011

82.83%

0.83%

16.34%

2010

77.13%

0.8%

22.07%

33.66%
YACHTS 40M+

37.62%
YACHTS 30M40M

28.71%
YACHTS UNDER 30M

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35

Section 3: Cruising grounds


Percentages shown are accurate at the time of compilation. Any difference is taken by the also rans which do not appear in these lists.

CHARTERS BY CRUISING GROUND


Source: Camper & Nicholsons
60%
West Med

40%
Indian Ocean
Pacific
Asia
Antarctica

20%

East Med
Caribbean

Bahamas

Nth America

2010

2011

2012

2013

2014

2015

RELATIVE CHANGES (2015 ON 2014)


WM
WEST MED

CA
CARIBBEAN

EM

BH

EAST MED

BAHAMAS

NA

IA

NTH AMERICA

INDIAN OCEAN

PA
PACIFIC

AS
ASIA

SIZE OF YACHTS CHARTERED


Source: Camper & Nicholsons
YEAR

OVER 40M

30M40M

UNDER 30M

2015

33.66%

37.62%

28.72%

2014

36.23%

30.54%

33.23%

2013

42.29%

34%

23.71%

2012

36.42%

38.98%

24.6%

2011

36.01%

36.84%

27.15%

2010

36.7%

37.77%

25.53%

AN
ANTARCTICA

36

T HE STAT E O F W E A LT H , LUXURY A ND YACHTIN G

M/Y Galactica Star


65m | Heesen Yachts

T HE C HANGING LU XU RY L ANDSCAP E

A R E PORT BY CA MPE R & NI CH O L SO NS A ND WE ALT H-X

37

The new generation take a much more


pragmatic view and think of any property
in terms of their own personal lifestyle
and whether it suits it.
Paddy Dring
Head of International Residential, Knight Frank

The changing
luxury landscape
There is a new generation of UHNW individuals
thats radically changing the face of luxury. A
lot of this change is being driven by a transfer
of wealth among the top tier of UHNW from the
older generation to the younger one. The fastest
growing segment of the billionaire population,
in terms of wealth source, are those who
inherited only part of their fortunes and became
billionaires through their own endeavours.

The fact that the experiential luxury


sector consistently out performs any
other sector of luxury goods is testament
to a fundamental change in attitudes. It
means that the ultra wealthy have shifted
from the acquisition of goods to savouring
unique experiences that no one else can
have and that are completely tailored
to ones personal tastes.

Why? Hunting for unique experiences


makes a person unique, much more than
owning material goods. Plus experiences
will be different each time which is
exactly what the UHNW of this
generation are looking for.

38

T HE STAT E O F W E A LT H , LUXURY A ND YACHTIN G

T HE C HANGING LU XU RY L ANDSCAP E

Total Annual UNHW Spend: $234b / Share of Luxury Market 18.9%

ANNUAL UHNW SPEND ON LUXURY


Source: Wealth-X

Travel/Hospitality
US$45b /18.9%

Automobiles
US$40b /8.9%

Art
US$25b /37.9%

Jewellery/Watches
US$25b /35.2%

Private Aviation
US$23b /82.9%

Yachts
US$22b /88%

Apparel
US$15b /20%

Accessories
US$12b /14.1%

Home
US$8b /28.1%

Wines/Spirits
US$8b /10.1%

Food
US$7b /11.8%

Beauty
US$4b /6.5%

The quest for luxury


Globalisation has created a greater
awareness of what luxury is and where
it can be found. It means that the ultra
wealthy now go that little bit further in
seeking out truly extraordinary experiences
and making them unique by tailoring
them to their tastes. There are three main
influencing factors for a luxury experience
to be relevant and enjoyable: time, privacy
and personalisation.

Time
As weve seen, the UHNW are often
entrepreneurial individuals. 63% of all
billionaires primary companies are privately
held. And if a billionaire wishes to cross the
$10 billion threshold, they would have to do
so through hard work and perseverance: 97%
of billionaires worth $10 billion or more have
made part of all of their wealth themselves.
While 89% of all billionaires are married
with families of their own.
This makes time a precious commodity,
if not a luxury in itself. And so a distinct
need emerges to eliminate any obstacles
which can be seen as inconvenient and time
wasting in the pursuit of luxurious leisure.

Privacy
UHNW individuals tend to value and guard
their privacy with ferocious intensity. From
private islands to private jets, the overall
tendency is to spend time with friends and
loved ones behind closed doors. Billionaires,
after all, tend to cluster in high density
metropoles like Moscow, Hong Kong, and
London, which could account for the need
to be away from prying eyes.

Personalisation
In the quest for the extraordinary, the
UHNW are using their privilege to personalise
experiences to their unique tastes. This trend
is being seen more and more across the luxury
market. In the fashion world, for instance, this
can translate into looking behind the curtain,
where you see how collections are formed
before they hit the catwalk then being able
to purchase a highly personalised and unique
item. Its an approach being embraced by
brands across the luxury spectrum.

97%
Percentage of the worlds
billionaires worth $10 billion
or more who have made part
or all of the wealth themselves

34%
Percentage of the worlds
billionaires based in the
top 20 billionaire cities

A R E PORT BY CA MPE R & NI CH O L SO NS A ND WE ALT H-X

TOP 20
BILLIONAIRE CITIES
Source: Wealth-X

103
NEW YORK

85
MOSCOW

82
HONG KONG

72
LONDON

37
BEIJING

36
SO PAULO

28
26
TOKYO

25
LOS ANGELES

25
SHENZHEN

23
21
MEXICO CITY

ISTANBUL

MADRID

34

21

PARIS

32
SINGAPORE

Key insights from leading


industry representatives

Whether it be a product or
a service, theres a never
ending quest for the next most
extraordinary luxury experience.
Paddy Byng
Chief Executive Officer, Linley

No time is lost on board a yacht


and that is true luxury.
Concierge Executive
Anon

GENEVA

21

33

INDUSTRY INSIGHTS

MUMBAI

35

DUBAI

39

SHANGHAI

21
TAIPEI

20
RIYADH

Time is the only real currency


now. Luxury means dealing with
the very best, the experts, to make
sure that none of your time is ever
wasted. That is true luxury.
Sacha Williams
Director of Charter Marketing,
Camper & Nicholsons

There is a desire for simplicity


with excellence. Individuals want
the superyacht experience
to be effortless, refined and
unobtrusive. Essentially, that is
the essence of luxury.
John Leonida
Partner, Clyde & Co.

Yachts are being used more and


more as a way of finding that
level of privacy to do whatever
it is you enjoy, without it being
documented.
Julian Farrow
Art, Luxury and Lifestyle Advisory

A yacht provides exclusivity,


the chance to be where no one
else is at that time, and enjoy
the different elements of nature
cliffs, beaches, sea, sky, etc
all those things which make it
magical.
Tom Leyland
Operations Manager, West Nautical

42

T HE STAT E O F W E A LT H , LUXURY A ND YACHTIN G

M/Y Air
81m | Feadship

T HE LIF ECYC LE OF YAC HT ING

A R E PORT BY CA MPE R & NI CH O L SO NS A ND WE ALT H-X

This is where yachtings power


comes full circle: in the generation
of unique and indelible memories

The lifecycle of yachting


While yachting has the ability to encompass
an extraordinary array of activities and tick
multiple requirement boxes, it is the longevity
of the experience that allows it to pay the
greatest dividends on time invested. This can be
summarised in the three stages of yachting:
The Input, The Event and The Recollection.

From the planning of a build and itinerary, and the anticipation preceding
a cruise, to the on board experience and journey and the memories that
linger long after clients have returned to shore, yachting as a whole is an
experience that extends beyond the time on board.

43

44

T HE STAT E O F W E A LT H , LUXURY A ND YACHTIN G

The Input
The experience of yachting begins well before the first
voyage. It starts in the mind, with the anticipation and
excitement that comes with selecting destinations,
planning itineraries and daily activities. For those
commissioning builds, a large part of the pleasure is
the privileged behind the curtain involvement. It is
a chance to participate in the creation of something
extraordinary and complex and then watch it unfold
precisely as specified. Many decisions are required in
the build of a yacht from the engines to the fabric for
the curtains and create a close connection with the
yacht itself.
Getting involved is, of course, optional. But for many,
this involvement is fundamental to the experience of
building and owning a yacht. Most owners comment
on the joy of influencing the build, and the romance
of learning and intimately understanding the vessel
they are helping to create.

The Event
The day finally arrives and you set sail. The power
of the yacht is its ability to bring people who see too
little of each other during the year into a close-quarter
environment to share quality time. As a result, many
think carefully about the companions they choose to
invite on board.

The Recollection
The experience of yachting lingers long in the mind
and lives on. After The Event has ended, The Recollection
begins. This is why UHNW individuals seek out
extraordinary experiences that are personalised and
tailored to their tastes. There is only so much one can
say about a purchase. But when you chart your own
course and tailor a cruise to your tastes, the places seen
and people encountered give rise to experiences that
beg to be relived over and over.
This is where yachtings power comes full circle:
in the generation of unique and indelible memories.
The Recollection is about that fundamental human
need to tell stories something which yachting
more than amply satisfies.

T HE LIF ECYC LE OF YAC HT ING

A R E PORT BY CA MPE R & NI CH O L SO NS A ND WE ALT H-X

45

46

T HE STAT E O F W E A LT H , LUXURY A ND YACHTIN G

T HE LIF ECYC LE OF YAC HT ING

THE YACHTING EXPERIENCE


A collection of individual experiences

The Event
Time with friends and family

The Input

The Recollection

Planning and investment

Stories and memories

Travel &
Culture

Privacy
& Peace

Activities &
Entertainment

Health &
Wellbeing

Food &
Drink

A R E PORT BY CA MPE R & NI CH O L SO NS A ND WE ALT H-X

47

INDUSTRY INSIGHTS
Key insights from leading
industry representatives

Many clients enjoy the process of


designing a yacht almost as much
as they do the finished product.
That is why so many come back
to us again and again, wanting
to embark on another project.
Jimmy Carroll
Head of Marketing & Communications
Winch Design

We provide designers with briefs,


asking them to imagine and
design a yacht for the specific
needs of a specific client. So we
ask the designers to do two things:
to express their creativity in the
shape and design of the product.
And then also to illustrate their
ideas through mood boards that
convey the on board experience
that the client wishes to have.
Marco Mazz
Head of Origination Strategies &
Market Development
Fincantieri Yachts

Whether you own a yacht, or


charter one, the stories that
come from the experience
are phenomenal. Most people
recognise the value in that. They
get a good feeling from telling
their stories and reminiscing.
Barbara Dawson
Senior Charter Broker,
Camper & Nicholsons

Theres a trend for the same group


of people to come back year after
year, simply because a yacht
charter is the only time they get to
see each other. Its not a time you
share with a bunch of people that
you dont know. This is something
special that you share with people
you really want quality time with.
Sussie Kidd
Senior Charter Broker,
Camper & Nicholsons

All my clients who charter yachts


with their family really enjoy the
experience. They spend a lot of
time together much more than
they do in their daily life.
Marta Iglesias
Charter Broker,
Camper & Nicholsons

From the perspective of a stressed


out, overworked businessman
who doesnt have time to
connect with family and friends
throughout the year being on
a yacht, spending time together
and enjoying each others
company, is truly precious.
Sacha Williams
Director of Charter Marketing Europe,
Camper & Nicholsons

48

T HE STAT E O F W E A LT H , LUXURY A ND YACHTIN G

M/Y Lioness V
63m | Benetti

YAC HT ING: T HE U LT IMAT E P L AT FOR M OF E X PE R I E NCE

A R E PORT BY CA MPE R & NI CH O L SO NS A ND WE ALT H-X

49

Yachting is a multi-faceted experience


capable of engaging all the senses and
drawing together incomparable
experiential luxury activities

Yachting: The ultimate


platform of experience
In a world where Ultra High Net Worth
individuals value experiences more than
goods, the yacht stands apart from the rest as
the ultimate and most exclusive way to enjoy
luxury. Its not simply a monetary reason. Its
the multitude of experiences made possible
by yachting, as well as its ability to transcend
time itself through its three-stage lifecycle.

Boosting your lifestyle


investment portfolio

multi-faceted and capable of engaging all


the senses, drawing together incomparable
experiential luxury activities.

A lifestyle is a finite resource, based in time.


This fact creates pressure to invest ones time
wisely. If you look at yachting in this light, i.e.
the return on investment that it provides, it
soon becomes clear that it is one of the most
sensible investments worth making. Why is
this? Upon closer examination one discovers
that yachting isnt just one experience. It is

The result is a personalised microcosm of


luxurious leisure a cocoon of privacy able
to satisfy the tastes of every single guest.
Whatever it is that each person seeks,
the yacht can offer it while lending its
own experiential twist to it. Quite simply,
investing time in yachting pays off the
highest dividends you could imagine.

50

T HE STAT E O F W E A LT H , LUXURY A ND YACHTIN G

YAC HT ING: T HE U LT IMAT E P L AT FOR M OF E X PE R I E NCE

YACHT SALES VS BILLI0NAIRE POPULATION


Source: Wealth-X, Camper & Nicholsons

300

3,000

Yacht Sales

250

2,500
UHNW Billionaire Population

200

2,000

150

1,500

100

1,000

50
0

500

2011

2012

2013

2014

2015

Although more volatile, sales of superyachts have broadly moved in line with
growth of billionaires

Linking the
experiential dots
Privacy & peace
Yachts are unrivalled in their
ability to deliver privacy
and peace. From dropping anchor at
inaccessible beaches, to enjoying the
personalised and discreet attention of the
crew. The yacht experience is a unique and
private one. The only other place you could
enjoy this level of privacy is on a private
estate or at home.
It is this home away from home element
that is its biggest allure. The backdrop and
the landscape can change, but the yacht is
constant in its ability to cater to your every
need like only a true home could. It is an
ideal blend of change and consistency,
remoteness and self-sufficiency.
Some vessels can offer privacy not just
from the outside world, but also from the
rest of the yacht itself. If required, private
apartments and large deck spaces can
create an extra layer of insulation from
disturbances.

Health & wellbeing


Yachts are safe-havens for the
health conscious an increasingly
important trend among yacht owners and
their guests. Equipped with their own gyms,
they offer clients the option of keeping in
shape and maintaining their routine while
away from home.
Wellbeing on yachts extends far beyond
running machines and weight sets. In
addition to gyms, the larger vessels come
equipped with spas, swimming pools and
Jacuzzis, saunas and beauty salons, ensuring
that every potential need is catered for and
every option covered.

sophisticated or as simple as you require.


Talented chefs and careful preparations
can turn yachts into fine floating Michelinstyle restaurants. It is a key part of the
entertainment experience, and can make
the time spent truly special and memorable.

Activities & entertainment


Although yachts can be
floating havens of peace and
tranquillity, they can just as easily become
hives of aquatic activity.
Being on the water is one of the most
attractive aspects of yachting. Not only does
this mean that the vessel has the luxury
of movement and isolation away from the
shore, but also a close interaction with
the sea which lends a yachting holiday a
sporting, highly-active edge.
For those less inclined to play on the water,
superyachts have the on board technology
to convert a yacht into a sleek, floating
entertainment centre. Cinema rooms and a
catalogue of High Definition films and shows,
many of which are the most recent releases,
mean that the choice of evening amusement
extends well beyond the mundane and
enables the choice of valuable together time.
The sheer variety of options, from beach
and seclusion, to parties and marine
activities ensures that the yacht is a place
where the return on ones investment of
time pays off a million fold. After all, the
focus is on enjoyment and not logistics,
while every desire is rarely, if ever,
compromised.

TOP HOBBIES FOR


SUPERYACHT OWNERS
Other than boating

Food & drink


Food and drink on board a yacht
has reached new heights. Exquisite
quality and creativity meet unprecedented
levels of personalisation, as meals are served
in an inimitable setting of your choosing.
Meanwhile staff tend to your every need, all
in all making for rather royal treatment.
All moods, diets and occasions can be catered
for, minimising the chances of compromise.
While the on board food experience can be as

Sports

Aviation

89% 42%
Philanthropy

Outdoors

Vehicles

42% 30% 24%

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Travel & culture


It is commonly
acknowledged that
nothing captures the essence
of exploration and travel better
than yachting does. Whether that
is moving on to seek different
landscapes, places and habitats,
or being able to access remote,
relatively untouched places that
are only accessible by boat.
With huge diversity on offer, the
intrepid traveller is never lacking
options for cultural exploration
and wonder. The experience of
travel is as much a luxury as the on
board facilities since it affords the
exclusive privileges of being there
as well as the promise of adventure
yet to come.

Conclusion
Luxury is a changing landscape.
While the pursuit of the rare and
exceptional remains a constant,
there is a shift from amassing
goods and services to acquiring
truly unique experiences. For the
wealthy and super rich, the most
valued commodity they have is
time meaning luxury experiences
need to deliver.
Superyachts provide the preeminent platform for such
experiences. As the preserve
of an elite upper stratum of the
worlds wealthy, their possession
alone confers that status and
recognition. However, far from
being beautiful trophies they are
becoming incomparable platforms
of unique experiences that are now
being sought out by the worlds
wealthiest individuals. There
has never been a better time to
enjoy membership of this most
distinguished of clubs, whether
as an owner or charterer.

INDUSTRY INSIGHTS
Key insights from leading
industry representatives

Exploration yachting, as it is
known, is becoming the next
frontier in luxury travel. From
polar ice caps, to untouched
exotic havens, the potential
for adventure and discovery
is limitless thanks to a handful
of yachts that are breaking
out ofthe mould.
Molly Browne, Charter Broker,
Camper & Nicholsons

One of the biggest challenges


facing a chef today is the
multitude of new diets that are
served up almost on a daily basis.
Whether for health reasons,
vanitys sake or purely for the
desire to be considered so now,
almost all of us have some sort of
dietary code. When customising
food for guests, a superyacht chef
must get to grips with the finer
points of every diet going.

Not all yachts are built for


exploration, but as demand from
intrepid travellers grows, more
yachts will be constructed to help
realise this passion.
Cristabel Nye, Charter Broker,
Camper & Nicholsons

Connoisseurs of food and travel


know that to cruise the oceans by
superyacht is one of lifes finest
experiences, but in todays health
conscious world guests are not
looking to spend their time on
board over indulging. They are
looking to carry on living their
balanced lifestyle while away
from home.
Miriam Cain
Editor SEA+I

Dylan Stacey
Chef on board M/Y Metsuyan IV

2,405

268

Billionaire population, 2015

Total yacht sales, 2015

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M/Y Alfa Nero


81m | Oceanco

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Technology advances almost daily and with


it the expectations of superyacht owners. As
audio visual and IT innovations reach new
heights, the entertainment factor on board
yachts the demand for innovation continues
to push the boundaries of whats possible.
Paul Rose
Director, Icon Connect

Trends in yachting
Superyachts have always been prized for their
ability to offer the ultimate in privacy, but a new
trend in secluded areas within the yacht itself is
seeing a new breed of yacht taking the world of
luxury cruising by storm.

As superyachts continue to grow in size,


so too do the possibilities for palatial
private spaces, spas, balconies, cinemas,
gymnasiums and secluded spots where
one can focus. These features are at the
top of owners' lists of requirements.
With high-tech offices, yoga studios and
reading rooms in demand, impressive
personal zones will continue to push limits

from snow rooms to private pool decks


that transform into sports courts nothing,
it seems, is impossible when it comes to the
latest trends in yachting. The sky is the limit
for the future of creating intimate, innovative
and truly unique spaces that meet an owners
every fancy.

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T HE STAT E O F W E A LT H , LUXURY A ND YACHTIN G

People hanker after whats new and exciting.


Where havent we gone yet? What can we
do, as opposed to what we have done, is
the biggest thing. What is there other than
just the so-called milk run in the Med or
the Caribbean. Lets start travelling further
afield, seeing new destinations, new places.
Jan Verkerk
Owner M/Y Sherakhan and M/Y Legend

01
Ultimate luxury vs adventure
Once youve seen the Riviera and the popular parts
of the Mediterranean and Caribbean, then what?
Increasingly, UHNW individuals want to contrast the
experience of 5 star luxury with that of adventure.
Since yachting allows the customer freedom of the
seas, they can decide where to go and when.
Within Europe, newer yachting destinations such as
the Eastern Mediterranean are becoming increasingly
appealing. Similarly there is a growing desire for access
to even more remote locations such as the Galapagos,
Antarctica and Asia.
As a result the number of explorer vessels and even
yachts with ice-breaking hulls is increasing. Similarly,
the number of long range vessels allowing for voyages
across greater distances has increased. Numbers of
ancillary craft is also rising to facilitate the storage of
additional sporting materials such as diving equipment
and providing extra accommodation for guests.

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60

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61

The M/Y Ottantacinque, for example,


stands out for creating a seamless
experience of the sea. There is a large
beach club/spa area in the over-deck of
about 170 square meters, which allows in
an enormous amount of light and creates a
great feeling of openness inside the yacht.
Not to mention a sense of communion
with the sea, and a real continuity between
indoors and outdoors, which would be
difficult to experience in many other
circumstances.
Marco Mazz
Head of Origination Strategies and Market
Development, Fincantieri

Spaces themselves are evolving with


glass and material technology advancing,
the structural constraints are becoming
less, leading to more interesting ways of
designing spaces and combining areas.
Jason Macaree
Director, Reymond Langton Design

02
Innovative layouts
Todays yachtsman is moving away from traditional
structures with divided interiors and smaller outdoor
spaces. There is an increased focus on the outdoor areas
and creating a direct, intimate experience with the sea.
Similarly, lighter and larger open plan interiors are
becoming more popular. This maximises the space that a
yachts inhabitants can share. It also enables yacht owners
to incorporate the alfresco feel into the interior of a yacht.

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T HE STAT E O F W E A LT H , LUXURY A ND YACHTIN G

There are new trends in toys, in addition


to the traditional jet skis. Seabobs are very
popular and were seeing more of the slides
that you can hook onto the side of the yachts.
Trampolines anything that floats and flies
around. People these days are keen to
know whats on the toy list.
Vaniese Baldacchino
Charter Broker, Camper & Nicholsons

Cinemas of the highest quality are


becoming significant, both internally and
on deck. But the most impressive private
space I have designed would be a private
swimming pool on board a yacht with a
water flow machine you could spend all
day in it and never have to swim in the sea.
Andrew Winch
Winch Design

03
Imaginative water toys
& entertainment
Toys are becoming a primary rather than a secondary part
of the voyage. Support vessels often carry additional toys
and tenders to cater for this need. At the same time, the
toy inventory continues to be regularly updated. Alongside
standard ones such as jet skis, water skis and canoes, there
is an increasing demand for the latest gadgets, be it a jetlev,
skibob or hover board.
On the entertainment front, yachts are making great strides
to offer the latest and most up to date content in a top notch
setting. Cinema rooms are becoming increasingly popular,
while content is expected to be of the highest quality with
regard to picture, sound and speed.
Online film libraries and the latest movies can now be
bought directly from the studios and are becoming the
norm. Because of this increased demand, effective internet
connections are essential to the yachting experience.

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M/Y Galactica Plus


34m | Heesen Yachts

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We think that the spa experience is


accelerating, and I am sure this will
make for some interesting space
concepts in the next few years.
Jason Macaree
Director, Reymond Langton Design

A chef on board a luxury yacht is unlike any


other. Not only is every meal prepared to the
same exacting standards as in the worlds
finest restaurants, but every day brings with
it the balancing of dietary requirements,
and the wishes and whims of between
eight and 12 guests.
Dylan Stacey
Chef on board M/Y Metsuyan IV

04
Focus on health & wellness
Individuals are looking to carry their balanced lifestyle
into the world of yachting. No longer are they willing to
compromise their health. Instead their dietary, fitness
and wellness requirements are expected to be met
onboard, to the same standard as they are at home.
This is why many yachts are offering highly skilled
personal trainers, nutritionists, therapists and masseurs
all appealing to a growing number of health conscious
men and women. Similarly menus and food demands
can be tailored to suit all palates and dietary needs.

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M/Y Silver Angel


64.5m | Benetti

TO OW N OR TO C HART E R

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There has never been a better time to enjoy


membership of this most distinguished of
clubs, whether as an owner or charterer.

To own or to charter?
That is the question. Opinions are divided but
did you know that choosing one doesnt exclude
the other? Some superyacht owners might even
charter a specialist vessel like a diving boat, or
one conveniently positioned for a quick winter
getaway in the Bahamas, for instance. As the
worlds oldest superyacht sales and charter
brokerage firm, Camper & Nicholsons can
shed light on the delights and the challenges.
Here, we argue the case for both sides.

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TO OW N OR TO C HART E R

Ownership
What can we say? Theres
nothing quite like owning
a yacht. For starters, theres
the cachet that ownership
bestows. With the average
superyacht costing $10 million
to buy, the price tag makes
it prohibitive to the masses
and a rarity even among
the worlds ultra wealthy.
Consider this: the club of yacht
ownership is so exclusive,
you would be joining an elite
group populated by some of
the worlds wealthiest and
most famous individuals.

If you choose to build your own yacht, you


are only limited by your imagination. In fact,
owners speak of the construction process
with great fondness. Many find envisioning
and creating their own superyacht so
enjoyable that they repeat the build
experience rather than looking to
the used yacht market.
Even if you decide to buy an existing
yacht, you can still tailor your superyacht
to be exactly how you want it to be. Toys,
cinema, your own office, private relaxation
spaces again, you are only limited by your
imagination. Or maybe you would like to show
off your art or private car collection. One thing
is for sure your superyacht can be a mirror
of you and your lifestyle. It is no surprise that
for some, their superyacht becomes one of
their most prized possessions.

But the biggest perk of being a superyacht


owner is the ability to be master of your
own dreams. Had enough of the French
Riviera and want to explore further afield?
Moor your yacht in the South Pacific, fly
out and explore your hearts desires in
inimitable style. In fact, you can position
your yacht wherever it pleases you, making
no corner of the world beyond your reach.
Interestingly, though, many owners choose
to charter yachts that can give them easy
access to the experiences they desire such
as diving, arctic exploration and more.
On the downside, you have to contend with
significant running costs. But for some, the
ability to maintain your own superyacht is
part and parcel of the cachet of ownership.
On the other hand, many owners offset
some of the running costs by offering their
yacht on the charter market. Of course, the
process of purchasing can be complex and
operating your yacht can be tricky but
thats what seasoned brokers are for.

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Chartering
If chartering a yacht appeals
to you, it is probably because
of its carefree nature. For
people who charter, the focus
is entirely on the experience
and the creation of memories.
Flexibility is key and in this
realm we mean it in every
sense of the word.
In the hunt for experiences, there is no
greater experience than yachting itself.
You can easily explore this exclusive world,
alternating between sailing yachts or motor
yachts as it pleases you. The array of yachts
available for charter is impressive. In this
respect, chartering is also the ideal way
to sample what ownership could be like.
You will have full freedom to go wherever

you want. In other words, you wont be


seasonally tied to a single region like an
owner would. So you could easily cruise
round the Virgin Islands one week, then
charter a yacht with an ice-breaking hull
the following and head to the Antarctic.
It is the ideal option for those who are put
off by the steep price tag and running costs
or prefer to have their capital invested.
You will miss out on the cachet of ownership.
And you wont be able to personalise the
boat to reflect your particular tastes. But
for some, the lower overheads, flexibility
and the ability to focus on experiences
prove themselves a bigger draw.

There has never been


a better time to enjoy
membership of this most
distinguished of clubs,
whether as an owner
or a charterer.

M/Y Serene
134m | Fincantieri Yachts

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OF F IC ES

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04

06

09

03

10

01

To explore our fleet of yachts


for sale and charter visit
camperandnicholsons.com

Photography Credits:
BREED Media
SYBAss
Neil Rabinowitz

07

02

05

AMERICA

EU ROPE

01

Fort Lauderdale
801 Seabreeze Blvd
Fort Lauderdale, FL 33316
T. +1 954 524 4250
E. fortlauderdale@camperandnicholsons.com

06

Antibes
12 Avenue de la Libration
06600 Antibes, France
T. +33 4 92 91 29 12
E. antibes@camperandnicholsons.com

02

Miami
1001 Brickell Bay Drive, Suite 2006
Miami, FL 33131
T. +1 305 604 9191
E. miami@camperandnicholsons.com

07

Geneva
Rue Klberg 14
1201 Geneva, Switzerland
T. +41 223 47 27 08
E. geneva@camperandnicholsons.com

03

Newport
1 Washington Street
Newport, RI 028401513
T. +1 401 619 0075
E. newport@camperandnicholsons.com

08

London
15 Sackville Street
London W1S 3DJ United Kingdom
T. +44 20 7009 1950
E. london@camperandnicholsons.com

04

New York
445 Park Avenue, 9th floor
New York, NY 10022
T. +1 212 829 5652
E. newyork@camperandnicholsons.com

09

Monaco
Gildo Pastor Center,
7 Rue Gabian, MC 98000, Monaco
T. +377 97 97 77 00
E. monaco@camperandnicholsons.com

05

Palm Beach
450 Royal Palm Way
Palm Beach, FL 33480
T. +1 561 655 2121
E. palmbeach@camperandnicholsons.com

10

Palma
Club de Mar,
07015 Palma de Mallorca, Spain
T. +34 971 40 33 11
E. palma@camperandnicholsons.com

Camper & Nicholsons International


15 Sackville Street
London W1S 3DJ United Kingdom
T. +44 20 7009 1950
E. info@camperandnicholsons.com
camperandnicholsons.com

Wealth-X
12th Floor, 142 W 36th St
New York, NY 10018, United States
T. +1 877 887 8454
E. press@wealthx.com
wealthx.com

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