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CDCE-University of Peradeniya
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Controlling
Making sure that the org.
moves towards objectives
Organizing
Arranging and
allocating work,
authority & resources
Leading
Directing, influencing &
motivating employees
to perform tasks
BBA 111
CDCE-University of Peradeniya
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1.2.3
Efficiency (Means)
Resource Usage
Effectiveness (Ends)
Goal
Attainment
CDCE-University of Peradeniya
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Universality of management
BBA 111
CDCE-University of Peradeniya
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1.3.1
The Manager
Role of a manager
Henry Mintzberg (1973) described managers task by looking at the
roles they perform at work. Managers perform 10 interrelated roles
which can be grouped under three categories. Refer to exhibit 1.3.
It shows ten roles and sample activities.
BBA 111
CDCE-University of Peradeniya
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BBA 111
CDCE-University of Peradeniya
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Top managers
They are responsible for managing the overall organization.
Different titles are used for them. i.e. President, CEO
Top managers establish goals, overall strategy, and operating
policies. They are mostly interrelated with the external
environment. Major decisions related to the organization are made
by them.
Middle level managers
Common titles used are operations manager, marketing manager
etc.
They implement the policies and plans developed by the top
managers and supervise & coordinate the activities of first line
managers. Traditionally we find more middle level managers in
organizations, but with the recent trend of downsizing, there is a
greater removal of managers from this level.
First line managers
Supervise and coordinate the activities of operating employees.
Common titles are supervisor, coordinator
The relative importance of these skills may differ according to various levels
in the organizational hierarchy. E.g. Technical skills are of greatest
importance at the supervisory level, while conceptual skills are more
important at the top level.
Activity 1
Think of a manager you are familiar with or the principal of your
previous school and list 10 roles s/he performs
BBA 111
CDCE-University of Peradeniya
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BBA 111
CDCE-University of Peradeniya
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New organization
Stable
Dynamic
Inflexible
Job-focused
Work is defined by job
positions
Individual-oriented
Permanent jobs
Command-oriented
Managers always make
decisions
Rule-oriented
Relatively homogeneous
workforce
Working hours defined
Hierarchical relationships
Flexible
Skills-focused
Work is defined in terms of tasks
to be done
Team-oriented
Temporary jobs
Involvement oriented
Employees participate in decision
making
Customer-oriented
Diverse workforce
Workdays have no time boundaries
Lateral and networked
relationships
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BBA 111
CDCE-University of Peradeniya
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Activity 2
Identify 20 organizations in your surroundings and group them as:
A)Profit Making
Government
1.5
Privet
Summary
At present, more attention is on managers as their contribution is
immense for the success of a business. A manager is the person
who allocates and oversees the use of resources. Management is
the process of planning, organizing, leading and controlling the
work of members of an organization to reach established
organizational goals. Management principles more or less are
universal but practicing them varies from situation to situation.
Management is explained as a science, a profession and an art.
Effective management is a combination of these three.
A group of people working together in a structured and
coordinated fashion to achieve a set of goals is called an
organization. The concept of an organization has changed along
with environmental changes. The importance of managers,
especially top level skilled managers, is continued despite the fact
that concepts of organizations change.
The practice of management has a long history. It has its origin in
the earliest points of civilization. Over the years many people from
various subject backgrounds have contributed to the discipline of
management. Management has drawn concepts and principles
from economics, sociology, psychology, anthropology, statistics,
mathematics etc. Let us look at the evolution of management in
the next lesson.
BBA 111
CDCE-University of Peradeniya
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