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Voices

L I S T E N I N G T O T H E I M M E D I AT E E N V I R O N M E N T

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FourVoices
VoiceoftheCustomer VOC
VoiceoftheBusiness VOB
VoiceoftheProcess VOP
VoiceoftheEmployee VOE

VOC
VOE

VOB
VOP

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MovieTheatreThoughts
Youownalocalmovietheatre
Youaregoingonvacationfor10days
YouhaveaskedyourtheatremanagertoEmail
you5dataitemseveryotherday
Whatwouldyouwant?

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MovieTheatreThoughts
OwnerNeeds

Ticketsales
Expenses
Concessionsales
Profits
Whatmoviescamein
employeeproblems
Whocalledoff
Weather
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CustomerNeeds

Linemovement
Goodpopcorn
Reasonable$sodas
Cleanrestrooms
Dcor
Goodsoundsystem
Friendlystaff
Easyparking

VoiceoftheCustomer(VOC)

WhoareourCustomers?
Whatdotheywant?
Whatarewedoingthattheydontwant?
Whatdotheythinkofourservices?
Whatwouldtheylikeinaddition?
Arewefastenough?
Whataretheirreactionsto
staff?

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HowtoGetVOC

WrittenSurvey
EmailSurvey
Phonecalls
Complaints
FocusGroups
Numberandtypeofcallsweget

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VoiceoftheCustomer(VOC)
AverageScore
5
4.17

3.96

3.57
3.14

3.1

1.54

0
Knowledgeof
Forensic
Chemistry

Timeliness

Availabilityfor
Court
Appearances

Flexibilityin
Communicating
Handling"Rush" StatusofCase
cases

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Professionalism

VoiceoftheCustomer(VOC)
Professional&Courteous

3,30%

Agree
Disagree

5,50%

NeitherAgreeorDisagree

QualityofService

StronglyAgree
StronglyDisagree

3,9%

2,20%
8,24%

5,15%

Excellent
Fair
Good

2,6%

Poor
Satisfactory

15,46%

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VOC CustomerTrends

Immediatefeedback closetotheservice
Utilizesocialmedia
Webutilization
Raisedexpectations
Wantitfaster
Wantitonline

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VoiceoftheBusiness(VOB)
Whatistheorganizationsmission?
Whatarethestrategicgoals?
WhataretheexpectationsofLeadership?
DoesLeadershiprecognizethisprocessasa
BurningPlatform?
Willseniorleadershipbackthisup?
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VoiceoftheProcess(VOP)
Whatdoweobservefromtheprocess?
Whathasthedatatoldus?
Listentothedata
Whatisrealistictochange?
Whatisobvious?
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VoiceoftheProcess(VOP)
DNALabStatistics
OneDay
27Days
814Days
1530Days
3160Days
>60Days

DaysUntil
Assigned
122
10
8
19
65
92

%Assigned
39%
3%
3%
6%
21%
29%

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TotalDaysatBCI
1
1
1
8
46
262

%Assigned
0%
0%
0%
3%
14%
82%

VoiceoftheProcess(VOP)

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VoiceoftheProcess(VOP)

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VoiceoftheEmployees(VOE)

Employeesareclosesttothework
Feelingscount
Ideascomefromemployees
Abetterplacetowork
SetthemupforSuccess
Changecanbeverydifficult
Buyiniscritical
Beawareofthemoodandmorale

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