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Introduction

At Backes & Strauss, the worlds oldest diamond company, we are passionate
about cutting and polishing exceptional diamonds to perfection.
Our bejewelled watches, all hand crafted in Switzerland, are inspired by
the architectural elegance of 19th century London, where the story of
Backes & Strauss began.
For over two centuries, Backes & Strauss has constantly looked forward,
pioneering new diamond cutting techniques and enthralling connoisseurs
with its compelling designs.
Today, Backes & Strauss is part of the Franck Muller group, a Swiss
watchmaking group daring to imagine the future of precision Swiss
watchmaking. Our partnership is a meeting of masters, resulting in
masterpieces of horology in every detail.

Content
04 / 09

History & Heritage

10 / 55

The Collections
- The Renaissance Collection
18
/ 23 The Regent Collection
26
/ 29 The Berkeley Collection
30
/ 33 The Piccadilly Collection
34
/ 37 The Victoria Collection
38 / 43 - The Baguette Collection
44 / 53 - The Royal Collection
44 / 55 - Bespoke Services
12
/ 17

56 / 62

The House of Backes & Strauss

History & Heritage


Since 1789, the diamond expertise of Backes & Strauss has spanned the
globe. Archives dating from the 19th century show orders for Backes &
Strauss jewels which adorned European royalty.
The collaboration between Backes & Strauss and the work shops of expert
Swiss watchmaker Franck Muller, has produced a collection of unerringly
elegant, intricate fine timepieces, embelished with diamonds, custom cut
into unique shapes, polished and then hand set to perfection.
Four Backes & Strauss watch collections reflect the companys London
origins The Berkeley, The Piccadilly, The Regent and Victoria. Crafted
in a choice of 18 carat white or rose gold and set with diamonds, these
are watches inspired by the smooth symmetry and grandeur of Londons
Regency architecture, in particular the work of 18th century landscape
architect William Kent and the architect John Nash for the Prince Regent.
In the Victoria collection an intertwined heart motif alludes to Queen
Victorias everlasting love for her husband Albert.

Max Strauss, one of the two historical founders of Backes & Strauss

Our Archives
The historical archives of the company dating back to the late 19th
Century. These documents reveal the extent of the significant role
Backes & Strauss provided in sourcing the finest rough diamonds
polishing them and distributing them to an international clientele.
Paging through the day book s, one sees a list of clients reading like
todays whos who of the luxury industry: Cartier, Bulgari, Tiffany,
Mikimoto, Boucheron and many others.

From our Day Books: Jacques Cartier personal transaction for a


6.02 cts Emerald-cut diamond on 2 May 1928.

Meeting of Masters
Backes & Strauss and The Franck Muller Group are
masters of the art and science of their respective crafts.
While Backes & Strauss is occupied with light and
Franck Muller is concerned with time, both share a
devotion to mathematical precision.
The dial and case of a Backes & Strauss watch reflects the
geometric symmetry of the Ideal Cut. Within the beating
heart of the watch, the elaborately crafted movements
convey a jewel-like beauty,
The result of this meeting of masters is a collection of
timepieces so intricate, they are veritable masterpieces
both inside and out.

The Backes & Strauss Signature


The Jewel in the Crown

The Collections

10

The Renaissance Collection


Renaissance at Backes & Strauss is a special range of ultra thin timepieces,
each a mere 6.1mm in depth. Renaissance takes its design cues from the Regent,
Berkeley and Piccadilly collections with an array of womens and mens styles,
with and without diamonds, incorporating movements just 2.5mm thin. The
decorated inner workings of all Renaissance at Backes & Strauss watches are
visible through the transparent sapphire crystal caseback

ON PHOTO

The Piccadilly Renaissance Ballerina


18k rose or white gold bracelet
fully set with Ideal-Cut diamonds.
REN-PC.33.MM.D2R.DB

13

The Piccadilly Renaissance Collection


Size:
33 mm
40 mm
Case:
Available in 18k rose gold
and white gold
Setting:
Two rows (33 mm and 40 mm)
Three rows (40 mm)
Dial Colours:
White
Blue
Royal Purple
Numerals:
Roman numerals
Leather strap:
28 colours available in
gloss or matt finishes.
Also available with 18k rose gold
and white gold bracelet non-set or
fully set with Ideal-Cut diamonds.

ON PHOTO

The Piccadilly Renaissance 33


Set with two rows of Ideal-Cut diamonds.
REN-PC.33.MM.D2R.WG.BLWR

14

The Piccadilly Renaissance 40

The Piccadilly Renaissance 33

The Piccadilly Renaissance Ballerina 33

Set with two rows of Ideal-Cut diamonds.


Alligator leather strap.
REN-PC.40.MM.D2R.RG.WRR

Set with two rows of Ideal-Cut diamonds.


18k white gold bracelet.
REN-PC.33.MM.D2R.WG.BLWR

Set with two rows of Ideal-Cut diamonds.


18k rose gold bracelet set with Ideal-Cut diamonds.
REN-PC.33.MM.D2R.RG.PRR.DB

15

The Regent Renaissance Collection


Size:
28 x 33 mm
32 x 38 mm
36 x 43 mm
40 x 47 mm
Case:
Available in 18k rose gold
and white gold
Setting:
Two rows
Dial Colours:
White
Blue
Royal Purple
Numerals:
Roman numerals
Leather strap:
28 colours available
in gloss or matt finishes.
Also available with 18k rose gold
and white gold bracelet non-set or
fully set with Ideal-Cut diamonds.

ON PHOTO

The Regent Renaissance 3238


Set with two rows of Ideal-Cut diamonds.
REN-RE.3238.MM.D2R.RG.WRR

16

The Regent Renaissance 4047

The Regent Renaissance 3238

The Regent Renaissance Ballerina 3238

Set with two rows of Ideal-Cut diamonds.


Alligator leather strap.
REN-RE.40.MM.D2R.RG.WWR

Set with two rows of Ideal-Cut diamonds.


18k white gold bracelet.
REN-RE.33.MM.D2R.WG.BLWR

Set with two rows of Ideal-Cut diamonds.


18k rose gold bracelet set with Ideal-Cut diamonds.
REN-RE.33.MM.D2R.RG.PRR.DB

17

The Regent Collection


The Regent collection takes as its starting point the architecture of John
Nash, who in 1811 was commissioned by the Prince Regent to design a
huge swathe of London, then known as Marylebone Park. The classical
proportions of Nashs work across London, from Regent Street, to
Regents Park and St Jamess Park, are found in the sweeping curves and
bold symmetry of the Backes & Strauss Regent collection.

ON PHOTO

The Regent Blue Velvet


White mother-of-pearl dial set with Ideal-Cut
diamond and Baguette-Cut blue sapphires.
RE4047.MA.D2R.WG.BV
18

ON PHOTO

The Piccadilly Red Rose


White mother-of-pearl dial set with Ideal-Cut
diamond and Baguette-Cut red rubies.
PC.37.MA.D2R.RG.RR
19

The Regent Collection


Sizes:
28 x 33 mm
32 x 38 mm
36 x 43 mm
40 x 47 mm
44 x 52 mm
Gold:
Available in 18k rose and white gold.
Setting:
One row
Two rows
Three rows
Baguette diamonds
Dials:
White
Black
Chocolate
Blue
Royal Purple
Diamond Exterior
with mother-of-pearl interior dial
Diamond Interior
with mother-of-pearl exterior dial
Diamond Exterior dial set with
emerald / ruby /sapphire indexes
Numerals:
Roman or Arabic numerals
Leather strap:
28 colours available in
gloss or matt finishes

20

ON PHOTO

The Regent 4452


Set with three row of Ideal-Cut diamonds.
Blue-coloured dial with Arabic numerals.
RE.4452.MA.D3R.WG.BLWA

RE.2833.QZ.D2R.RG.WRR

RE.3238.MA.D2R.WG.DINT

RE.3643.MA.D3R.RG.WRR

RE.4047.MA.D1R.WG.DEXT

RE.4452.MA.D1R.RG.WRA

28 x 33 mm
18k rose gold
2 rows of diamonds
White dial

32 x 38 mm
18k white gold
2 rows of diamonds
Mother-of-pearl dial with
interior set diamonds

36 x 43 mm
18k rose gold
3 rows of diamonds
White dial

40 x 47 mm
18k white gold
1 row of diamonds
Mother-of-pearl dial with
exterior set diamonds

44 x 52 mm
18k rose gold
1 row of diamonds
White dial

21

The Regent Beau Brummell Collection


Limited Edition of 50 pieces
Size:
40 x 47 mm
Case:
Titanium case set with 2 rows of Ideal-Cut diamonds
140 diamonds - 4.40 carats
Dial:
Available in Blue / Green / Purple / Red.
Numerals and indexes set with 206 ldeal-Cut diamonds 0.66 carat
Movement:
Automatic movement - Rotor with platinum segment. Date between 4 and 5 oclock
Total carats:
2 rows: 347 Ideal Cut White diamonds 5.15 carats

ON PHOTO

The Regent Beau Brummell


Set with two rows
of Ideal-Cut diamonds
RE.4047.MA.D2R.BB.TIT.DDR

22

The Regent Beau Brummell Green

The Regent Beau Brummell Purple

The Regent Beau Brummell Red

Beau Brummell Collection.


Dial set with Ideal-Cut diamonds.
RE.4047.MA.TIT.BB.GREEN

Beau Brummell Collection.


Case set with two rows of Ideal-Cut diamonds.
RE.4047.MA.D2R.TIT.BB.PURPLE

Beau Brummell Collection.


Dial set with Ideal-Cut diamonds.
RE.4047.MA.TIT.BB.RED

23

The Berkeley Collection


The Berkeley collection takes inspiration from one of Londons great
squares, with its spacious, leafy garden in the centre of bustling Mayfair.
Originally laid out in the 18th century by Palladian master and landscape
architect William Kent, Berkeley Squares picturesque plane trees were
planted in 1789, the year Backes & Strauss began trading. Berkeley Square
has since become a famously romantic spot, featuring in the 1970s love
song A Nightingale Sang in Berkeley Square.

ON PHOTO

The Berkeley Chronograph


Chronography watch.
18k white gold case fully set with Ideal
Cut diamonds.
BY.35.QZ.CC.D2R.FULL

24

25

The Berkeley Collection


Sizes:
29 mm
33 mm
37 mm
40 mm
43 mm
Gold:
Available in 18k rose gold and white gold
Bezel setting:
One row of diamonds
Two rows of diamonds
Three rows of diamonds
Baguette-Cut diamonds
Dials:
White
Black
Chocolate
Blue
Purple
Diamond Exterior with
mother-of-pearl interior dial
Diamond interior with
mother-of-pearl exterior dial
Diamond Exterior dial set with
emerald / ruby /sapphire indexes
Numerals:
Roman or Arabic numerals
Leather strap:
28 colours available in
gloss or matt finishes

26

ON PHOTO

The Berkeley 43 Red Rose


Exterior-set mother-of-pearl dial set with ruby indexes.
Case set with two rows of Ideal-Cut diamonds.
BY.43.MA.D2R.RG.RR

BY.29.QZ.D1R.WG.WWA

RE.3238.MA.D2R.RG.DEXT

RE.3643.MA.D2R.RG.WRR

RE.4047.MA.D2R.RG.WRR

RE.4452.MA.D1R.RG.DINT

29 mm
18k white gold
1 row of diamonds
White dial

32 x 38 mm
Rose gold
2 rows of diamonds
Mother-of-pearl dial with
exterior set diamonds

36 x 43 mm
Rose gold
2 rows of diamonds
White dial

40 x 47 mm
Rose gold
2 rows of diamonds
White dial

44 x 52 mm
Rose gold
2 rows of diamonds
Mother-of-pearl dial with
interior set diamonds
27

The Piccadilly Collection


The Piccadilly collection is inspired by John Nashs grand circular junction,
Piccadilly Circus, the epicentre of London ever since it was built in 1819.
Originally named Regent Circus South, Nash created Piccadilly Circus to
complement Oxford Circus, then known as Regent Circus North, which was
located at the other end of the sweeping street Nash had designed, Regent
Street. Piccadilly Circus also linked Nashs dramatic vision, which was the
height of modern fashion with the neighbourhood of Piccadilly, the bastion
of traditional style. This elegant confluence of old and new lies at the heart of
the Backes & Strauss Piccadilly collection.

ON PHOTO

The Piccadilly Chronograph 35


Steel case set with two rows of Ideal-Cut diamonds.
PC.35.QZ.CC.D2R.FULL
28

29

The Piccadilly Collection


Sizes:
33 mm
37 mm
40 mm
45 mm
Gold:
Available in 18k rose and white gold
Bezel setting:
One row of diamonds
Two rows of diamonds
Three rows of diamonds
Baguette-Cut diamonds
Dials:
White
Black
Chocolate
Blue
Purple
Diamond Exterior with
mother-of-pearl interior dial
Diamond Interior with
mother-of-pearl exterior dial
Diamond Exterior dial set with
emerald / ruby /sapphire indexes
Numerals:
Roman or Arabic numerals
Leather strap:
28 colours available in
gloss or matt finishes

30

ON PHOTO

The Piccadilly 40
Rose Gold - Two Rows
Exterior-set dial
PC40MAD2R.RG.DEXT.BLR

PC.33.QZ.D1R.RG.WRA

PC.37.MA.D1R.RG.WRR

PC.40.MA.D2R.WG.DINT

PC.45.MA.D2R.WG.WWA

33 mm
18k rose gold
1 row of diamonds
White dial

37 mm
18k rose gold
1 row of diamonds
White dial

40 mm
18k white gold
2 rows of diamonds
Diamond interior dial with motherof-pearl

45 mm
18k white gold
2 rows of diamonds
White dial

31

ON PHOTO

The Regent Steel 2833


Steel case set with two rows of diamonds.
Steel bracelet.
RE.2833.QZ.D2R.ST.SS

The Regent & Piccadilly


Steel Collection
Designed for day wear yet remarkably regal in style, the Regent & Piccadilly
Steel Collection is a highly versatile range of bejewelled timepieces suitable
for any occasion. Each watch is masterfully hand-crafted, set and polished
at our Swiss work shops. Sophisticated, functional and bold, these exquisite
timepieces draw on the timeless elegance of Regency London.

ON PHOTO

The Regent Steel 4047


Steel case with steel bracelet.
RE.4047.MA.ST.SS
32

33

The Regent Steel Collection

The Piccadilly Collection

Sizes:
28 x 33 mm
32 x 38 mm
36 x 43 mm
40 x 47 mm
44 x 52 mm

Sizes:
37 mm
40 mm
Steel case
Bezel setting:
Non-set
One row of diamonds
Two rows of diamonds
Three rows of diamonds

Steel case
Bezel setting:
Non-set
One row of diamonds
Two rows of diamonds
Three rows of diamonds

Dials:
White
Black
Chocolate
Blue
Purple
Diamond Exterior with
mother-of-pearl interior dial
Diamond Interior with
mother-of-pearl exterior dial

Dials:
White
Black
Chocolate
Blue
Purple
Diamond Exterior with
mother-of-pearl interior dial
Diamond Interior with
mother-of-pearl exterior dial
Numerals:
Roman or Arabic numerals
Leather strap:
28 colours available in
gloss or matt finishes
Also available with steel or bicolour
bracelet.

34

Numerals:
Roman or Arabic numerals

ON PHOTO

The Regent Steel 4047


Steel case with two rows of diamonds.
Steel bracelet.
RE4047MAD2R.ST.SS

Leather strap:
28 colours available in
gloss or matt finishes
Also available with steel or bicolour
bracelet.

The Piccadilly Steel 40

The Piccadilly Two-tone 40

Steel case set with two rows of IdealCut diamonds. Steel bracelet.
PC40.MA.D2R.SP.SS

Steel case set with two rows of


Ideal-Cut diamonds. Bicolour bracelet in steel and rose gold.
PC40.MA.D2R.SP.BIC

35

ON PHOTO

The Victoria Snowdrop


White gold case set with Ideal-Cut
diamonds surrounding a mother-ofpearl dial. Satin strap.
VICTORIA.SNOWDROP.WG

The Victoria Collection


Drawn from the Backes & Strauss archives, a 19th century brooch with two
linked hearts was the starting point for todays Backes & Strauss sumptuous
Victoria diamond watches. Those linked hearts are now fully intertwined and
they have become their own motif, repeated again and again in a circle of
everlasting love, like that of Queen Victoria for her husband Albert. She was
so smitten with him, she proposed the second time they met.

36

37

The Victoria Snowdrop

The Victoria Rose

The Victoria Jonquil

The Victoria Sunflower


Case:
180 natural intense canary yellow
diamonds weighing 1.79 carats
One row of 32 natural champagne
diamonds 0.37carat
surround a brown or yellow
mother-of-pearl dial set with 4
diamonds weighing 0.02 carats

Case:
212 hand-set Ideal-Cut diamonds
weighing 1.89 carat surround a
white mother-of-pearl dial set
with 4 diamonds weighing 0.02
carat

Case :
212 hand-set natural intense pink
diamonds weighing 1.98 carat,
surround a rose pink mother-ofpearl dial set with 4 diamonds
weighing 0.02 carat

Case:
212 hand set natural fancy canary
yellow diamonds weighing
2.16 carats, surround a yellow
mother-of-pearl dial set with 4
diamonds weighing 0.02 carat

Buckle:
24 natural white diamonds
weighing 0.21 carat form a
heart buckle

Buckle:
24 natural pink diamonds
weighing 0.22 carat form a
heart buckle

Buckle
24 natural fancy yellow diamonds
of 0.25 carat form a heart buckle

Total carat:
240 Ideal-cut diamonds
weighing 2.12 carats

Total carat:
240 diamonds
weighing 2.22 carats

Quartz movement

Quartz movement

Total carat:
240 diamonds
weighing 2.44 carats
Quartz movement

Buckle:
24 natural fancy yellow diamonds
weighing 0.25 carat form a
heart buckle
Total carat:
240 diamonds
weighing 2.43 carats
Quartz movement

38

39

The Victoria Brilliant


Case:
18k white or rose gold set with
212 Ideal-Cut diamonds weighing
1.89 carat surround a white
mother-of-pearl dial set with 4
diamonds weighing 0.02 carat.
12 Ideal-Cut diamonds weighing
0.59 carat set within the loops of
interlocking hearts

Case:
18k white or rose gold set with
212 Ideal-Cut diamonds weighing
1.80 carat surround a white
mother-of-pearl dial set with 4
diamonds weighing 0.02 carat.
12 blue sapphies weighing 0.86
carat set within the loops of
interlocking hearts

Buckle:
26 natural white diamonds
weighing 0.33 carat form a
heart buckle

Buckle:
24 natural white diamonds
weighing 0.20 carat and 2 blue
sapphires weighing 0.15 carat
form a heart buckle

Total carat:
254 Ideal-Cut diamonds
weighing 2.83 carats
Quartz movement
Also available with blue
sapphires, red rubies and
green emeralds hand-set into
the interlocking heart loops

40

The Victoria Brilliant Blue Velvet

Total carat:
240 Ideal-Cut diamonds
weighing 2.02 carats and
14 blue sapphires weighing
1.01 carat
Quartz movement

The Victoria Princess Emerald Green

The Victoria Princess Red Rose

Case:
18k white gold set with 212 IdealCut diamonds weighing 1.80 carat
surround a white mother-of-pearl
dial set with 4 diamonds weighing
0.04 carat. 12 green emeralds
weighing 0.69 carat set within the
loops of interlocking hearts

Case:
18k rose gold set with 212 IdealCut diamonds weighing 1.80 carat
surround a white mother-of-pearl
dial set with 4 diamonds weighing
0.04 carat. 12 green emeralds
weighing 0.76 carat set within the
loops of interlocking hearts

Bracelet:
Jewellery interlocking hearts
bracelet set with 388 diamonds
weighing 2.54 carats and 32
emeralds weighing 1.56 carat

Bracelet:
Jewellery interlocking hearts
bracelet set with 388 diamonds
weighing 2.54 carats and 32
emeralds weighing 2.15 carat

Total carat:
604 Ideal-Cut diamonds
weighing 4.38 carats and
44 green emeralds weighing
2.25 carats

Total carat:
604 Ideal-Cut diamonds
weighing 4.38 carats and
44 green emeralds weighing
2.91 carats

Quartz movement

Quartz movement

Also available with blue


sapphires, red rubies and
green emeralds hand-set into
the interlocking heart loops

41

ON PHOTO

The Regent 4452


Set with Baguette-Cut diamonds.
Roman numerals on a chocolate dial.
RE4452MABAG.RG.CHRR

The Baguette Collection

ON PHOTO

The Regent 4452


Set with Baguette-Cut diamonds.
Arabic numerals on a white dial.
RE4452MABAG.RG.WRA

42

43

The Regent Baguette

The Berkeley Baguette

Size:
36 x 43 mm, 40 x 47 mm and
44 x 52 mm

Size:
33 mm and 40 mm

Size:
40 mm and 45 mm

Dial:
Dial available in different
colours with Roman or
Arabic numerals

Dial:
Dial available in different
colours with Roman or Arabic
numerals

Case:
18k white gold or rose gold
case set with one row of
baguette-Cut diamonds

Case:
18k white gold or rose gold case
set with one row of
baguette-Cut diamonds

Movement:
Automatic Movement Open back with sapphire
glass
Hand engraved and
decorated movement

Movement:
Automatic Movement - Open
back with sapphire glass
Hand engraved and decorated
movement

Dial:
Dial available in different
colours with Roman or Arabic
numerals
Case:
18k white gold or rose gold case
set with one row of
baguette-Cut diamonds
Movement:
Automatic Movement - Open
back with sapphire glass
Hand engraved and decorated
movement
Total carats:
36 x 43 mm: 91 diamonds
6.88 carats
40 x 47 mm: 95 diamonds
9.24 carats
44 x 52 mm: 95 diamonds
11.62 carats

44

Total carats:
33 mm: 83 diamonds 4.87
carats
40 mm: 87 diamonds 11.16
carats

The Piccadilly Baguette

Total carats:
40 mm: 79 diamonds 11.44
carats
45 mm: 79 diamonds 15.47
carats

The Regent Baguette 1609 AD


Limited edition of 10 pieces
Size:
40 x 47 mm and 44 x 52 mm
Dial:
Moonphase dial set with Ideal-Cut
diamonds, hand-polished Numerals
Case:
18k white or rose gold case set with one
row of Baguette-Cut diamonds
Movement:
Automatic Movement with Big Date at
12 o'clock and Moonphase
Total carats:
40 x 47 mm: 82 diamonds 9.06 carats
40 x 47 mm: 111 diamonds 9.36
carats

45

The Royal Collection


As Masters of Diamonds since 1789, Backes & Strauss possess exceptional
expertise to create bespoke pieces. These master creations feature custom cut
diamonds of unique shapes, polished and set to perfection.
The outstanding skills of our craftsmen and master polishers offer endless
possibilities to creating the Ultimate Diamond Watch.

ON PHOTO

The Royal Berkeley Emperor Tourbillon


UNIQUE PIECE

Case set with custom-cut and Ideal-Cut diamonds. Bespoke skeleton


tourbillon movement. Jewellery bracelet set with diamonds.
BY45.Royal.Emperor
46

47

The Piccadilly Prince

The Prince Regent

The Berkeley Prince

Limited edition of 5 pieces

Limited edition of 25 pieces

Limited edition of 5 pieces

Size:
40 mm

Size:
40 x 47 mm and 44 x 52 mm

Size:
40 mm

Dial:
Invisibly set
with Baguette-Cut
diamonds

Dial:
Invisibly set
with Baguette-Cut diamonds

Dial:
Invisibly set
with Baguette-Cut diamonds

Case:
18k white gold case set with
Baguette-Cut diamonds

Case:
18k whire or rose gold
case set with Baguette-Cut
diamonds

Case:
18k white gold case set with
Baguette-Cut diamonds
Movement:
Automatic Movement Open back with sapphire
glass
Hand engraved and
decorated movement
Total carats:
40 mm: 279 diamonds
18.46 carats

48

Movement:
Automatic Movement - Open
back
with sapphire glass
Hand engraved and
decorated movement
Total carats:
40 x 47 mm: 359 diamonds
16.28 carats
44 x 52 mm: 535 diamonds
21.42 carats

Movement:
Automatic Movement Open back with sapphire
glass
Hand engraved and
decorated movement
Total carats:
40 mm: 265 diamonds
18.44 carats

The Berkeley Monarch


Size:
40 mm
Dial:
Blue mother-of-pearl dial set
with
65 perfectly cut oval shaped
diamonds
3.24 carats and 12 oval shaped
sapphires 0.60 carat
Case:
18k white gold case set with
65 perfectly cut oval shaped
diamonds
10.03 carats
Movement:
Automatic Movement
Total carats:
1,071 diamonds 7.26carats

49

The Regent Diamond Jubilee

The Princess Elizabeth

Limited Edition of 60 pieces

Unique Piece

Sizes: 32 x 38 mm and 40 x 47 mm

Size: 37 mm

Dial: Royal Purple dial decorated with lacquered English roses, set with Royal
Cypher and diamond-set numerals. LX at 12 o'clock

Dial: Royal Purple dial decorated with portrait of Princess Elizabeth II: Grand
Feu enamelling tusing English Blythe enamel. XC at 12 o'clock

Case:
18k white gold hand-set with one or two rows of Ideal Cut round brilliant
diamonds. Open back sapphire glass engraved "Queen's Diamond Jubilee"

Case:
18k white gold hand-set with 28 Ideal-Cut diamonds - 3.95 carats

Movement:
Automatic decorated movement rotor with platinum segment
Total carats:
32 x 38 mm, D1R: 126 diamonds 4.24 carats
40 x 47 mm, D2R: 134 diamonds 7.99 carats
32 x 38 mm, D1R: 212 diamonds 2.64 carats
40 x 47 mm, D2R: 220 diamonds 4.89 carats

50
50

Movement:
Manual-winding mechanical movement
Bracelet: jewellery bracelet set with 136 Ideal-Cut diamonds - 18.57 carats
Total carats:
165 diamonds - 22.61 carats

51
51

The Royal ASHOKA

The Piccadilly Princess Royal Colours


Unique Piece

Size: 21 x 16 mm
Dial: Black mother-of-pearl dial
Case:
18k white gold hand-set with 130 Ideal-Cut diamonds - 1.62 carats
Movement:
Mechanical movement with manual-winding
Bracelet: jewellery bracelet set with 92 ASHOKA diamonds - 24.44 carats, and
2 Baguette-Cut diamonds - 0.09 carats
Total carats:
225 diamonds - 26.21 carats

52

Size: 37 mm
Dial: set with 65 white and natural coloured diamonds - 3.37 carats
Case:
18k white gold case set with 22 natural coloured diamonds - 9.04 carats
Movement:
Quartz movement
Bracelet: jewellery bracelet in 18k white gold set with 138 white annd natural
coloured diamonds - 26.28 carats
Total carats:
225 white and nutral coloured diamonds - 38.69 carats
66 colour hues, 10 different cuts

53

The Piccadilly Princess


Royal Blue

The Piccadilly Princess


Royal Emerald Green

The Piccadilly Princess


Royal Red Rose

The Piccadilly Princess


Royal Pink Heart

Unique Piece

Unique Piece

Unique Piece

Unique Piece

Size: 37 mm

Size: 37 mm

Size: 37 mm

Size: 37 mm

Dial: set with white


diamonds

Dial: set with Gemfields


Zambian emeralds

Movement:
Quartz movement

Movement:
Quartz movement

Dial: set with 65


Burmese rubies - 3.82
carats

Dial: set with 86 white


diamonds - 5.44 carats and
33 pink diamonds - 1.05
carats

Bracelet: jewellery bracelet


in 18k white gold set with
white diamonds

Bracelet: jewellery bracelet


in 18k white gold set
with Gemfields Zambian
emeralds

Total carats:
245 white diamonds - 37.60
carats

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Total carats:
245 Gemfields Zambian
emeralds - 31.91 carats

Movement:
Quartz movement
Bracelet: jewellery
bracelet in 18k white
gold set with 180
Burmese rubies - 36.00
carats
Total carats:
245 Burmese rubies 31.91 carats

Movement:
Quartz movement
Bracelet: jewellery bracelet
in 18k white gold set with
121 white diamonds - 29.51
carats and 5 pink diamonds
- 1.27 carats
Total carats:
245 white and pink
diamonds - 37.27 carats

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The Regent Beau Brummell Tourbillon Pocket Watch

The Piccadilly Earl of Strauss

Limited Edition of 5 pieces

Limited Edition of 25 pieces

Size: 50 x 58 mm

Size: 45 mm

Case:
18k white gold case set with 108 Baguette-Cut diamonds - 11.70 carats, and 228
Ideal-Cut diamonds - 464 carats. Open back set with 328 Ideal-Cut diamonds 5.97 carats. Case back bridge set with 150 Ideal Cut diamonds - 0.74 carats. Bow
set with 18 Baguette-Cut diamonds - 0.46 carats and 43 Ideal-Cut diamonds 0.69 carats. Dial set with 197 Baguette-Cut diamonds - 9.67 carats

Case:
18k white gold case set with 112 Ideal-Cut diamonds - 5.60 carats

Movement:
Flying Tourbillon FM 2001-2 Hand-winding Mechanism

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Dial:
Set with 367 Ideal-Cut diamonds - 1.61 carats
Movement:
Partially skeleton movement set with diamonds both front and back

Chain Bespoke chain set with 596 Ideal-Cut diamonds - 3.92 carats

Bridge:
Set with 167 Ideal-Cut diamonds - 0.75 carats

Total carats:
1669 diamonds - 37.91 carats

Total carats:
677 diamonds - 8.47 carats

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The Regent Princess

The Piccadilly Princess

Sizes:
32 x 38 mm

Sizes:
37 mm

Dial:
Mother-of-Pearl dial exterior / interior set with diamonds
Roman or Arabic hand-polished numerals and Indexes

Dial:
Mother-of-Pearl dial exterior / interior set with diamonds
Roman or Arabic hand-polished numerals and Indexes

Case:
18k white gold or rose gold case set with one row of diamonds

Case:
18k white gold or rose gold case set with one row of diamonds

Bracelet:
Jewellery bracelet in white gold or rose gold set with Ideal-Cut
diamonds

Bracelet:
Jewellery bracelet in white gold or rose gold set with Ideal-Cut
diamonds

Movement:
Automatic self-winding mechanical movement

Movement:
Automatic self-winding mechanical movement

Total carat:
32 x 38 mm DEXT: 328 Ideal-cut diamonds 22.14 carats

Total carat:
37 mm DEXT: 327 Ideal-cut diamonds 23.36 carats

Also available set with rubies, sapphires and emeralds


set into the dial and the jewellery bracelet

Also available set with rubies, sapphires and emeralds


set into the dial and the jewellery bracelet

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The Regent Duchess

The Piccadilly Duchess

Sizes:
28 x 33 mm

Sizes:
33 mm

Dial:
Mother-of-Pearl dial exterior set with diamonds
Roman hand-polished numerals and Indexes

Dial:
Mother-of-Pearl dial exterior set with diamonds
Roman hand-polished numerals and Indexes

Case:
18k white gold or rose gold case set with one row of diamonds

Case:
18k white gold or rose gold case set with one row of diamonds

Bracelet:
Jewellery bracelet in white gold or rose gold set with Ideal-Cut
diamonds

Bracelet:
Jewellery bracelet in white gold or rose gold set with Ideal-Cut
diamonds

Movement:
Automatic self-winding mechanical movement

Movement:
Automatic self-winding mechanical movement

Total carat:
28 x 33 mm DEXT: 224 diamonds - 16.86 carats

Total carat:
33 mm DEXT: 236 diamonds - 16.75 carats

Also available set with rubies, sapphires and emeralds


set into the dial and the jewellery bracelet

Also available set with rubies, sapphires and emeralds


set into the dial and the jewellery bracelet

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The Berkeley Emperor Brilliant Tourbillon

The Berkeley Emperor Prince Tourbillon

Unique Piece

Unique Piece

Size: 45 mm

Size: 45 mm

Case:
18k white / rose gold case fully set with 542 white diamonds - 9.65 carats
Skeleton movement, bridges set with 60 Baguette-Cut diamonds - 0.81 carats

Case:
18k white gold case set with 108 Baguette-Cut diamonds - 9.54 carats and 390
Ideal-Cut diamonds - 3.98 carats
Skeleton movement, bridges set with 60 Baguette-Cut diamonds - 0.81 carats

Movement:
Bespoke hand-winding skeleton tourbillon movement
Strap:
Alligator leather strap
Total carats:
633 diamonds - 11.07 carats
Available in rose gold and white gold.

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Movement:
Bespoke hand-winding skeleton tourbillon movement
Strap:
Alligator leather strap
Total carats:
589 Baguette-Cut and Ideal-Cut diamonds - 14.94 carats

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The Royal Berkeley Emperor Tourbillon

The Royal Jester

Unique Piece

Unique Piece

Size: 45 mm

Size: 40 mm

Case:
18k white gold case set with 44 Proprietary-Cut diamonds - 12.28 carats and 390
Ideal-Cut diamonds - 3.98 carats
Skeleton movement, bridges set with 60 Baguette-Cut diamonds - 0.81 carats

Case:
18k white gold case set with 80 Baguette-Cut diamonds - 10.50 carats

Movement:
Bespoke hand-winding skeleton tourbillon movement
Bracelet:
Diamond bracelet set with 189 Proprietary-Cut diamonds - 76.58 carats and 396
Ideal-Cut diamonds - 1.42 carats
Total carats:
1080 Proprietary-Cut, Baguette-Cut and Ideal-Cut diamonds - 95.19 carats

Dial:
1 Ideal-Cut centre diamond - 1.01 carats
Colour: D, Clarity, Internally Flawless, Grading Report: GIA
120 Baguette-Cut diamonds - 4.21 carats
Crown:
1 Ideal-Cut diamond - 4.21 carats
Movement:
Manual-winding mechanical movement
Bracelet:
Alligator leather strap
Total carats:
232 diamonds - 16.08 carats

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Bespoke Services
These master creations feature custom cut diamonds of unique shapes,
polished and set to perfection. The outstanding skills of our craftsmen
and master polishers offer endless possibilities to creating the ultimate
diamond watch.
Our bespoke service provides you with the opportunity to be involved
in every step of the creation of a one-of-a-kind piece that is designed and
crafted to your personal requirements.
For more information on our bespoke services, please send us an email at
info@backesandstrauss.com

ON PHOTO

The Royal Jester Fancy Vivid

The making of a
Masterpiece

UNIQUE PIECE

Royal Jester with bespoke 1.04 carat fancy vivid yellow centre diamond.
RJ-PC40.WG.VIVID1.04CTS

Combining a brilliance for horology and a passion for diamonds, Backes


& Strauss is the ultimate creator of diamond timepieces.
Each diamond is selected, cut and polished to perfection and positioned
on a watch to maximise its fire. All Backes & Strauss watches are entirely
crafted in the Geneva work shops of Franck Muller Watchland. Renowned
for its spirit of innovation and technical excellence, Franck Muller
produces all its watch components in-house.
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The House of Backes & Strauss

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The House of
Backes & Strauss
Located in the heart of historic central London, the
new Backes & Strauss home reflects the elegance and
sophistication of Englands Regency Era.
Along with its exquisite timepieces, the new location
houses the historical archives of the company dating
back to the late 19th Century. These documents reveal
the extent of the significant role Backes & Strauss
provided in sourcing the finest rough diamonds
polishing them and distributing them to an international
clientele. Paging through the day book s, one sees a list
of clients reading like todays whos who of the luxury
industry: Cartier, Bulgari, Tiffany, Mikimoto, Boucheron
and many others.

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London :
The House of Backes & Strauss
21-22 Grosvenor Street - Mayfair
London W1K 4QJ - United Kingdom
Tel. : +44 (0) 20 7629 5714

Geneva :
Backes & Strauss
46 Chemin des Troiselles
1294 Genthod - Switzerland
Tel. : +41 (0) 22 959 8966

www.backesandstrauss.com

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