1. 1. Capitol University Corrales - Osmea Ext.

, Cagayan de Oro City In Partial Fulfillment of

the Subject Feasibility Study Submitted by: Brenely T. Solis Junryl L. Ybaez Anjhie Grace
M. Valle Bryan Agustin B. Oculam Submitted to: Dr. Aldrich S. Palarca
2. 2. ACKNOWLEDGEMENT The researcher would indebted to so people who have suggested
and shared their ideas to the conceptualization of this research. This Feasibility Study has
been made possible by the guidance, supervision, cooperation and participation of the
following: To our Almighty God who always look up and secure the safety of the proponents
in doing this project To our parents for the financial assistance and who always guide and
give words of wisdom to inspire us in doing our best in preparing the Feasibility Study. To our
beloved intelligent Professor, Aldrich S. Palarca, who has greatly shared his knowledge with
us with patience and diligence in helping us meet the necessary works for the completion of
our Feasibility study. Sincerest gratitude is extended also to our respondents, the Business
Administration Students of Capitol University for the time they spent in the interview.
Together, we sincerely acknowledge and give thanks the person/s mentioned above who
have brought the success of doing this Feasibility Study. We are very grateful for this
wonderful accomplishment.
3. 3. ACKNOWLEDGEMENT The researcher would indebted to so people who have suggested
and shared their ideas to the conceptualization of this research. This Feasibility Study has
been made possible by the guidance, supervision, cooperation and participation of the
following: To our Almighty God who always look up and secure the safety of the proponents
in doing this project To our parents for the financial assistance and who always guide and
give words of wisdom to inspire us in doing our best in preparing the Feasibility Study. To our
beloved intelligent Professor, Aldrich S. Palarca, who has greatly shared his knowledge with
us with patience and diligence in helping us meet the necessary works for the completion of
our Feasibility study. Sincerest gratitude is extended also to our respondents, the Business
Administration Students of Capitol University for the time they spent in the interview.
Together, we sincerely acknowledge and give thanks the person/s mentioned above who
have brought the success of doing this Feasibility Study. We are very grateful for this
wonderful accomplishment.
4. 4. Partners combine its expertise in running this business with the help of our parents and
guardians who hands out their support financially to make this project successful. The
management is not only looking forward to self-benefit but also with the customers and
community. Proving good quality products that ensures the safety and satisfaction of the
customers.
5. 5. Chapter I Introduction A healthier variety of breads are what we are in cognizance. For this
brand perception that we formalize we would like to linger the interest of the buyers and also
the consumer with our version of Veggie Breads. We would like introduce varieties of flavors
that consumers that would not normally taste with the following flavors that we would like to
propose: malunngay (horseradish), ampalaya (bitter gourd), talong (eggplant,) kamatis
(tomatoes) etc. Nowadays people would choose an artificially made food product that has a
less healthy nutritional content over the conventional foods that is said to be good for our
health that is available in the market. Promoting a healthy and convenient way of eating by
introducing varieties of Veggie Breads to the public consumers would also benefit not just the

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consumers with the its health nutrition content it have but also helps the Filipino farming
industries in the country as well.
6. Background of the Study We make this product proposal for the purpose that we want to
serve our valued customers in a new product dishes that we give them a healthy food that
will enjoy not only for adults but also for the young ones, we add especial ingredients for our
product such as malungay, We would like to introduce varieties of flavors that consumers that
would not normally taste of the bread. Nowadays people would choose an artificially made
food product that has a less healthy nutritional content over the conventional foods that is
said to be good for our health lifestyle that is available in the market. Promoting a healthy
and convenient way of eating by introducing varieties of Veggie Breads to the public
consumers would also benefit not just the consumers with the its health nutrition content it
have but also helps the Filipino farming industries in the country as well they will encourage.
7. Statement of the Problem This feasibility study is intended to evaluate the feasibility of
selling bread with vegetable flavored. Specifically, it aims to evaluate and analyze the
following areas: The Technical aspect of the study Product Description Product
Process Equipment/Materials Plant Location Plant Lay-out The Marketing aspect of
the study General Business Condition Competitive Condition Target Market
Demand Product Pricing Strategy Promotion Packaging
8. The Financing aspect of the study Capitalization Sources of Funds Total Sales
Total expenses Income Statement (5 years projected) Balance Sheet (5 years projected)
Cash Flow Statement (5 years projected) Return on Investment Ratio Analysis The
Management aspect of the study Form of Ownership Structure Job Analysis
Company Policies The Socio-economic aspect of the study Contribution to the
government Contribution to the society
9. Conceptual Framework The technical study of the project comprises product description,
product process, equipment and materials, plant location and plant layout. In this area, it
discusses on how the product Veggie Bread is produce, what ingredients and equipments
are needed, and where will the researchers going to put the said business and its layout. The
marketing study covers the general business condition, competitive condition, target market,
demand, supply, product, pricing strategy, promotion, and packaging. This area talks about
the structured questionnaire floated to the respondents and the result determines the
demand and supply and for the researchers to know whether their product will penetrate the
target market. The financial study shows the capitalization, sources of funds, total sales, total
expenses, income statement, balance sheet, cash flow statement, return on investment, and
ratio analysis. This area discusses if the business is profitable or not. In addition, it serves as
a guide for the researchers to know if the transactions within 3 years are increasing.
10. The management study shows the form of ownership, the structure of the business, job
analysis and company policies that the researchers had formulated. The socio-economic
study shows the contribution of the study to the government and to the society. This area
proves that the business existed not only for profit purposes, but also for the improvement of
the welfare of the people.