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MALANGAN:
ART AND MEMORY
A MELANESIAN
SOCIETY
IN
SUSANNEKUCHLER
Johns
Hopkins
University
The articlecontributes
to theanthropological
studyof artwiththeanalysisof an ethnographic
examplewellknownto thoseworkingwithmuseumcollectionsand to anthropologists
working
on Melanesiansocieties.The artis knownundertheindigenoustermas Malangan.It is a collective
termforsculpturesand dancesas well as forthemortuaryceremonyand ceremonialexchange.
is ephemeral,leftto rot,burnedorsold to Europeanvisitorsafterthesculptureshave
Malangan-art
as primaryitemsofvaluein theexchanges.
been displayedon thegraveand havebeentransacted
of the imagery
This articleinvestigatestheimplicationsof impermanenceforthe transmission
is invisibleformostofthetime,recalledfrom
embodiedin theart.The imageryofMalangan-art
memory for production,display and transactionin the concludingphase of the mortuary
of memorisedimagery,a factwhichis both
are reembodiments
ceremony.Malangan-sculptures
and anthropologically
ethnographically
interesting.
Bateson I973; Biebuyck I973; Munn I966; I973; I977; Strathern& Strathern
I972; Gell I975; Levi-StraussI983). Withina numberof these studiesis a
SUSANNE KUCHLER
239
andcultural
Socialhistory
reproduction
Kinshipand artaremutuallyrelatedat all levelsofcomplexity.One levelwhere
thismutualitycan be recognisedis language,anotheris theformgiven to art
is sculptural,
itsproductionbeingdescribedas tetakor 'the
objects.Malangan-art
240
SUSANNE
KUCHLER
SUSANNE KUCHLER
241
Representation
It is important,
however,to realisethatthenon-randomcharacterofa sculpture
does not deriveits significancefromits stereotypicrepresentation
of images
takenfromthelived-inenvironment.
In thecase ofMalangan-art,
representation
has to be analysedin relationto thetransmission
of theimagery.Centralto the
abilityto receiveandtransmit
imageryin transactions
ofregionalcharacter
is the
sharingof a techniqueof culturalreproductionthatallows sculpturesto be
interpretedin an informedand interestedmanner. The organisationand
arrangement
ofmotifsin sculpturesvaryin thehistoryoftheirtransmission
and
itis thisvariability
ofpossiblemotifcombinationsthatis subjectto constraints.
242
SUSANNE KUCHLER
Itwillbe arguedthattheseconstraints
cannotbe accountedforwitha contextual
analysisof the art alone.6 They are embedded in the operationof a visual
mnemonicsystem.
Malangan-arthas been the focus of numerous studies throughoutthis
century.7
By concentrating
on particular
sculpturesproducedat certaintimesan
impressionof infinitevariabilityof the imagerywas created,each sculpture
and existence.For a sculptureto be
beingapparentlysingularin itssignificance
recognised,acceptedand thusto continueitsexistencein futurereproductions,
however,it has to complywithanticipations
based on pastexperiencesand on
implicitmodes of understanding.
In need of further
explorationis how combinationsof motifscan be anticipatedand interpreted
in sociallyinformative
ways.
Visually,sculpturesofthekinddiscussedin thisarticlepaytributeto thethrill
derivedfromdiscoveringand playingwithproblemsof combination(see fig.
i). Carved motifsand paintedpatternsoverlapto leave the eye searchingfor
clues which could uncovera hidden organisation.The instantaneousness
of
in theformofnamesbythosefamiliarwiththeartisticsystemcan
interpretation
be explainedby theculturallyelaboratedtechniquethatenablesthegeneration
ofevernew combinationsreminiscent
ofthoseseenin thepast.The emergence
of an artificialmnemonic system,of which Malangan-artis an example,
FIGURE 1.
SUSANNE KUCHLER
243
representations.8
The significance
of thenamingsystemis recognisedby Batesonnot to lie in
the factsremembered.Its significancelies in the developmentof artificial
mnemonics,in the culturallyspecificstimulationof the cognitivemachinery
(Bateson I958: 22I). The order of recitingnames is reproducedin every
anditis thisorder,ratherthanthenames,whichis subjectto persistent
recitation
and yetconsistenttransformation
(Bateson 1958: 223). This orderis shown by
Bateson to correspondto theorganisationof social relationshipsand of ritual
activities.
Bateson's analysisof namingamong the latmulas mnemonicsystemdoes
makesenseandexplainswhyitwould be fruitless
to attemptan interpretation
of
each name takenin isolation.When turningto artobjects,however,such an
sinceitcontradicts
theassumption
approachcanonlybe acceptedwithdifficulty
of theparticularity
and value of theobjecton whichwesternartappreciationis
is generatedlikea string
based. It will be proposed,however,thatMalangan-art
of namesrecitedby latmulmen. It is a tool thatenablestheretention
and recall
of sociallyrelevantinformation,
in the sense of
but it is not representational
depictingthe informationto be remembered.The culturalelaborationof a
visualmnemonicsystemis unusualin Melanesiaand mustbe situatedwithinthe
historicaldevelopmentof theregionalsocial systemcharacterising
present-day
1
New Ireland.
andvariation
Constancy
Mnemonic techniquesare informedby cognitivetools thatare specificto a
cultureand its social history(Neisser 1976: 134). The statementthat'higher
mentalprocessesare primarily
social phenomena'has onlyrecentlybeen given
recognitionin psychologicallyorientedstudies (Neisser 1976: 134). It is,
however, firmlyembedded in the conclusion drawn by Bartlettbased on
describedin hisworkon 'remembering'(Bartlett1932). Bateson's
experiments
studyoflatmulsocietyis heavilyinfluenced
by thiswork,andhe reportshaving
takenthevolume withhim to the field(Bateson 1958: 222). Bateson's book,
244
SUSANNE
KUCHLER
memory'(Halbwachs[1950]
'thecollective
I980).
thatbothauthors'insights
on Bateson'swork,butitis interesting
theinfluences
intotheculturalelaborationofmemoryhavebeenlargelyignoredin anthropolsome of theseinsights
ogy to thepresentday. This articleattemptsto resurrect
itself
and to apply themto the analysisof a culturalsystemthatdistinguishes
fromthenamingsystemof the latmulin being explicitlyconcernedwith the
processingofvisualimagery.
Like theorderwhichBatesonisolatesinspells,songsandspeeches,motifsand
theircombinationin Malangan-artundergo a slight,but continualvariation
everytimea sculptureis reproduced(Bateson 1958: 223). Both forthelatmul
and forthepeople ofNew Ireland,thetotalityofnamesand motifscomprisesa
stock of knowledgethatis the basis of social integrationand differentiation.
Whileall aspiringyoungmenknow,onlytheelderscan recitenamesand talkin
an informedmannerabout motifsadheringto sculptures(Bateson 1958: 227).
Contraryto oral traditionssuchas thenamingsystemof thelatmul,however,
unfoldsdiachronicallyand can be
the orderto be uncoveredin Malangan-art
studiedon the basis of the ethnographiccollectionswhich extend over one
whichcan be elucidatedfrom
hundredyears.The orderand itstransformation,
theanalysisofsuchcollections,thusadds a historicaldimensionto thesynchronicstudyofnamingas undertaken
by Batesonamongthelatmul.Like Bateson,
however, I shall follow Bartlett'srecognitionthat the order or 'scheme'
ofvisualinformation
is 'an important
underlyinga successionofreproductions
inwhatmakesremembering
factor
possible'(Bartlett
1932:
8i).
SUSANNE KUCHLER
245
246
SUSANNE
KUCHLER
structure
(cf. MorphyI977;
I984;
Everytemplateis knownto havea numberofmotifsreappearingin stereotypic formand combination.The templateWalikis themostwidespreadand most
easilyrecognisablein its sculpturalforms.Its sculptureshave eitherone of the
followingtwo motifs:one calledmedanehede,or the'eye of thefire',theother
mamaze,
or 'Palolo worm'. Each of thesemotifsis composed of a numberof
partsthatareeithercarvedintowood or paintedovera carvedsurface.'The eye
ofthefire'is a rounddottedareawiththepartofa shell(Turbo petholaurus)inits
centre.It also has a raisedsectioncomprisingtwo further
components,a half
moon anda waterstopper.The 'Palolo worm'is depictedwithminuteincisions,
withtheresultingplanesbeingpaintedin thecoloursred,black and white(see
fig.2).
and is extinguished
The fireis a metaphorof thelife-force
immediatelyafter
SUSANNE KUCHLER
247
FIGURE 2.
248
SUSANNE
KUCHLER
SUSANNE KUCHLER
249
ofthistechniqueseems
documentedfora numberofsocieties.The effectiveness
and
to lie at leastpartiallyin its correspondenceto thecognitiverequirements
operationsof themnemonicprocess.14
This techniqueis the'methodofloci', whichis knownto havebeenpractised
by GreekandRomanoratorsforthememorisingofspeeches(Yates I978: 20-i).
It is describedin a classicaltextknown as 'ad Herennium',compiled by an
unknownteacherof rhetoricin Rome between86-82 B.C. (Yates I978: 20).
The 'methodofloci' involvesa numberof cognitiveoperations,whichrelatea
word withan imageand theimagewitha particularspatiallocation:
of whichis
is established
fromplacesandimages,thestockdefinition
memory
The artificial
suchasa house,an
downtheages.A 'locus'isa placeeasilygrasped
bymemory,
repeated
forever
of
marksorsimulacra
intercolumnar
an archor thelike. . Imagesareforms,
space,a corner,
Thosewhoknowthe
. .. Theartofmemory
islikeaninnerwriting.
whatwewishtoremember
ofthealphabet
to themandreadout whattheyhave
letters
canwritedownwhatis dictated
cansetinplaceswhattheyhaveheardand
thosewhohavelearned
mnemonics
written.
Likewise,
itfrom
deliver
memory
(YatesI978: 22).
propertyof
The use ofspatialpatterns
in mentalprocessingis thusa particular
mnemonics.The choice of what Neisser calls thecognitivemap, however,is
I contendthatthismap
culturallyspecific.Using theexampleof Malangan-art,
is developed in a dynamicrelationwith social processes and practicesthat
surroundtheorganisationofspace and time(cf.Gell I985: 273).
The concernwiththemouldingofspaceand theconfoundingoftimein New
pattern.Both are
Irelandcultureis visiblein thesculpturesand in thesettlement
in termsofthelayoutand
at once ofgreatcomplexityand yethighlystereotypic
ofpartswithina largercomplex.The significance
ofspace appears
arrangement
also in the structuring
of inter-generational
relationships.The relationship
betweenlocalisedunitsof a matrilinealclan is apprehendedin termsof places
and movementsof people between places so that genealogies take on the
characterofa map ofthelandscapeas knownto theNew Irelandperson.
The cognitivemap pertainingto intra-and inter-clanrelationshipsand to
utilisestheframeworkof thehouse and the treeas 'loci' forthe
Malangan-art
placing of imagery. This common choice of 'loci' reflectsthe kinshipbased organisationof the Malangan-system.
It enables sculpturesto be about
anyparticularsocial unit.
relationships
withoutactuallyrepresenting
Tree and house aretwo possible'loci' fortheplacingofimageryand areused
withvaryingemphasisin geographically
distinctareasof New Ireland,namely
250
SUSANNE KUCHLER
the mainlandand the Tabar island to the north-east.Myths claim the innovation of Malangan-art
on the Tabar islandsfromwhere the imageryspread
throughexchangeto themainlandof New Ireland.To thepresentday, Tabar
islandusespredominantly
thestructure
ofa housefor'loci' in mnemonics,while
themainlandpopulationemploysthestructure
ofa tree.
Houses arebuiltout ofwood, bamboo and sago leaves. Whiletheyappearto
be fixedand staticin character,a studyof settlementpatternsshows thatthe
movementofhouse-sitesis relatedto socialprocessesthatareinitiatedwiththe
death of a person. When a persondies, the house he or she had occupied is
destroyed,replaced by cooking houses duringthe Malangan-ceremony
and
thereafter
transformed
into a partof thesecondaryforestwhichedges around
Years later,a new house is builtat thespot wheretheold one
each settlement.
had been by someone who can claim a relationshipwith those who are
rememberedin connexionwiththislocation.The house itselfis centralto the
mnemonicprocesswhichtransmits
information
about relationships
fromone
generationto theother.It lendsitself,therefore,
to theactiveprocessof fitting
ofsculptures
inmemory.
whichaccompaniestherecognition
andtheirretention
Imagery,whichis carvedinto sculptures,is both visuallyand conceptually
placedintothestructural
componentsof a house. Whena dreamtimage is first
given shape in a sculptureafterits innovation,it is given a verticalformand
called 'post' (eikwar).As a resultof the transactionof the imageryin the
exchangesand the spreadingof rightsover the reproductionof memorised
sculptures,latermanifestations
takeon a horizontalshapeand arecalled'beam'
fora considerabletimeis likely
(kobokobor).
Imagerywhichhas beentransacted
to takeon mostfreqeuntly
theshape of a figure,and is identified
as 'support'.
of shapes and transference
The transformation
fromone 'locus' to the other
resultsfrom the reproductionof imageryfor transactionin the sphere of
residence.
exchangethatlinksunitsof thesame matrilineal
clan,butdifferent
When the finishedsculpturesare exhibitedthey are placed in the raw
frameworkof a house erectedforthispurposein the cemetery.The shape of
thesehouses can varybetweena pig's shelter,caves and treesand house-like
structuresof extremeheight.The placing of the sculpturein such a house
accompaniesthe mentalprocessof fittingwhichleads to the recognitionof a
sculptureand to itscontinuingprocessingin memory.
The use of the tree as the basis for 'loci' on the mainland is a logical
that
developmentof this technique,inspiredby the social transformations
across geographicaland
accompany the spreadingof the Malangan-system
linguisticboundaries. The dispersionof the imageryin the course of its
in theexchangesfollowsthe 'roads of marriage'
reproductionand transaction
and thus integratesdistinctivelinguisticgroups into a region. Every clan is
capable of recallinga list of place names irrespectiveof theirdistanceand of
recitinghow membersof theclancame to move froma mythicalbirthplace to
all the places inhabitedby the clan today. The scatteringof the clan is a
mainlandphenomenonand itis also onlyherethatpoliticalunitsand
distinctive
of a tree.Contraryto
sculpturesare classifiedin accordancewiththestructure
the house, theimage of a treesuggeststheprocessof continuinggrowthand
reflects
upon theexperienceof theprogressively
expandingnetworkofa clan.
SUSANNE KUCHLER
25I
252
SUSANNE KUCHLER
they are produced and seen displayedin the cemeteryand thus enable the
interests.
and manipulationof current
legitimation
Namingandserialreproduction
A singlesculptureis associatedwiththreenames,one denotingitstemplateand
theplace of itsinnovation,thesecondits mnemonicpositionor itsstagein the
while thethirddenotestheselectionand combinahistoryof its transmission,
of imagery,namesgiven
tionof motifs.Throughoutsuccessivereproductions
to itsmanifestations
accumulateand vary.The thirdname,thenameindicating
the particularcombinationof motifsspecificto individualsculptures,varies
everytime a sculptureis reproduced.The second name, associatedwith the
shapegivento thesculptureanditsmnemonicposition,is onlyalteredwhenthe
ofrightsfromone localisedunitto another
transmission
involvesa transference
clan.The nameindicatingtherelationbetweena
withintheextendedmatrilineal
sculptureand a template,however,remainsconstantthroughoutthehistoryof
itstransmission.
in termsof the
The names carriedby a sculpturecan thusbe distinguished
I
to
am
thus
to
talkaboutfirst,
refer.
going
oftheimagery whichthey
variability
articulated
visuallyin
and
order
names
and
indicate
how
this
order,
second
third
a
social
differentiation.
to
of
theart,corresponds pattern
The thirdordername given to a sculpturedefinesthe motifcombination
and selectionpeculiarto the individualobject and is the only name which a
sculptureshares with a person. All personalnames are names which once
had been attachedto sculpturesand which aid theirrecallfrommemory.In
theory,a personis capable of makinga sculpturewhich correspondsto the
name the person received at birth. In practice,however, only those who
receive the name of a sculptureat the time of its ceremonialdisplay and
have therightto reproduceand transmittheimageryaddressedin
transaction
thename.
There are variousnamed combinationsof motifsthatevoke a relationship
witha certainnamedtemplate.Imageryinnovatedin dreamson Tabar islandis
associatedwith motif-namesof a distinctiveTabar kind. Names sharedby
on Tabar islandsare different
comparedwith those
people and Malangan-art
foundin thenorthernpartof themainlandof New Ireland.Both Tabar island
fromnames foundin the
and northernmainlandnames,in turn,are different
centraland southernareaoftheisland.
The thirdordernamesarethusgroupedtogetherunderthenameofa template
such as theone knownas Mendiswhichis thoughtto have been dreamton the
This clanis todayscatteredovertheregion
Tabar islandcalledSimberi.
northern
of northernNew Ireland.Individualnames associatedwith thisimageryare
coastofNew Ireland,carriedbothbypeople
foundat presenton thenorth-west
and by memorisedsculptures.The sharingof the same imageryand name
a relatednessthatis periodiamong people of thesedistantlocationsinstitutes
into kinshipties throughmarriages.Relationshipsof this
cally transformed
kind are analogous to clan-basedrelationships,
but can be turnedinto affinal
SUSANNE KUCHLER
253
NOTES
254
SUSANNE
KUCHLER
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