What we see today in

IT Services in India

Innovative
Industry-Specic ERP
System For
Indian Industries

Ramesh Agarwal - Leads

Way for Mentoring
Enterprising Start-ups

Anu Biswas
Prakat Solutions, Inc.

Sudheer Nair
eresource Infotech

Ramesh Agarwal
Agarwal Packers & Movers Ltd.

www.insightssuccess.in

June 2016

The way of business solutions

Enterprise
Enterprise Concern
Concern
Is
Is Your
Your IT
IT
Ready
Ready For
For
The
The Digital
Digital Age?
Age?
In
In Brief
Brief
2016
2016 Technology
Technology
Industry
Industry Outlook
Outlook
Tech
Tech N
N Trends
Trends
Advantages
Advantages Of
Of
Big
Big Data
Data Analytics
Analytics
For
For Business
Business Segments
Segments

Amit Jain
MD, CEO & Founder

Technology
Technology Updates
Updates
The
The IoT
IoT Security
Security
Challenge
Challenge

Tech9 Labs:

Sophisticated &
& Cost-effective
Cost-effective Multi-dimensional
Multi-dimensional
Sophisticated
IT Solutions
Solutions &
& Services
Services
IT

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Wonderful Feeling

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Editorial

n todays global economy, maintaining a competitive advantage

means businesses must be agile enough to adapt to uctuating
market conditions; also they should be able to reduce costs
while increasing productivity; and nally, they should have access to
cost-effective, highly skilled resources. Nowadays, more and more
organizations are looking to outsource business services, which
allow them to focus on their organization's core competencies and
research, and enable them to meet the growing complexities of doing
business.

Increasing
Exigency of
IT Solution
Providers

With over four decades of business experience, organizations are

seeking external expertise for numerous systems, business processes,
from building maintenance to legal services, seeking expert
consulting and outsourcing are now proven business strategies. In
the IT community, these services are becoming more prevalent with
time. While a cost reduction may be the initial motivating
phenomenon in investing in these services, it is a whole of business
approach that will enlighten long-term aspects of difference for an
organization.
There are few areas which can reap real business benets with wellplanned execution and application. The complexities of managing
and supporting the infrastructure and systems, combined with the
cultural nuances, demands a sophisticated delivery and support
strategy - one that exible enough to accommodate changing
business needs.
In order to gain maximum business value from these IT services, it is
imperative that there is a common understanding, which is among
the industry leaders, about the changes these services are going to
bring about by business processes supported by that provider.
Service providers rely on a service or solution's high availability and
continuity, and expect fast and successful resolution of the new
requirements. They expect their consultants, who they have trained
and know their system well, to stay forever. They also expect control
of the total cost of ownership. These expectations can be a challenge,
especially in the face of current trends and developments in the IT
environment. Utilizing the efcient services can be perceived as
essentially less risky, but with proper planning, risks can be assessed
in order to derive real business benets to every organization.

Prasad Wadodkar

Editor-in-Chief Pooja M. Bansal

Managing Editor Prasad Wadodkar
Co-Editors
Ariana Lawrence
Sonal Burghate
Sugandha Sharma
Archana Ghule
Charlie Gupta
Art & Design Director Alex Noel
Co-designer Rashmi Borkar
Picture Editor Mayur Khapekar
Art Editor Amol Kamble
Visualiser Kalpesh
Business Development Manager Abhijeet
Marketing Manager Manisha Priya
Business Development Executive
Savitri, Pooja, Ketan,
Karishma, Mary
Research Analyst David
Circulation Manager Swapnil
Database Management Sharad
Technology Consultant Vishal More
sales@insightssuccess.com

June, 2016
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,

ry

ve
rS

to

Co

N
T

06

Enterprise Concern
Is Your IT
Ready For
The Digital Age?

N
S

In Brief
2016 Technology
Industry Outlook

36
22

12

Tech N Trends
Advantages Of
Big Data Analytics
For Business Segments

26

Technology Updates
The IoT Security Challenge

42

Interview with
Insights Success
Ramesh Agarwal - Leads
Way for Mentoring
Enterprising Start-ups

32
CXO Standpoint
What we see today in
IT Services in India
One view of the IT
Entrepreneurship
in India today

CXO Standpoint
Innovative Industry-Specific ERP
System For Indian Industries

38

Amazech:
Seasoned Software
Solutions and Sagacious
Consulting Services

18
Atlanta:
Proven Solutions for
Business Efficiency

20
Xylo Technologies
that Help Execute Your
Projects Easier

40
Tudip Technologies:
Redefining Industry
Standards by Providing
High-Value Software Services

34

ITChamps:
In the Forefront of
Rendering SAP Services
and Solutions

28
Kedia Infotech:
Discover The Potential of
APPS & Mobile Technology
with eTranWallet

30
Evisipro:
Vision that Fuels Innovation

24

Enterprise Concern

Is Your IT
Ready For
The Digital Age?

dvancement in IT industry is profoundly impacting the

business models, competitive forces, customer behaviors
and regulatory environments. The ability to exploit the
speed of business change has therefore become a key competitive
advantage. The question we want to explore is whether the
traditional Enterprise IT in the nancial services industry is ready
for the digital age; and if not, what needs to change.

recently, to digital organizations, the need for

implementing rapid business change has accelerated.
The traditional Enterprise IT responded by releasing
smaller units of change more frequently. However,
todays exponential increase in speed of change
brought the project organization paradigm to its limit,
as step-size of change can't be further scaled for a
faster pace.

The speed of current technological breakthroughs has no

historical precedent, and the pace is exponential rather than linear, The struggles of the project organization paradigm
says Klaus Schwab, the Founder and Executive Chairman of the
allowed another management paradigm -- the product
World Economic Forum (WEF).
mindset -- to ourish. In contrast to the project
organizations, the product mindset does not require an
Since its inception over last few decades, the traditional Enterprise elaborate and well-dened target outcome, for work
IT has been functioning as a project organization to deliver change, to start. Instead, interim changes are expected and
welcomed. This is achieved by replacing projects with
where IT projects serve as the primary currency of interactions
products as the primary currency of business and IT
between business and IT. They facilitate distribution of funding,
organization of work and deployment of change. Behind the multi- interactions. Products differ from projects in two
fundamental ways: they require a persistent operating
decade success of the project organization paradigm lie two
important factors: First, these organizations mastered an assembly structure, and they intend to serve multiple customers;
and hence, promote long-term sharing.
line like sequential methodology, also known as waterfall, to
efciently deliver large-scale business change. Second, they relied
on a mature, battle-tested management theory, called the program
Furthermore, the product mindset relies on an
iterative methodology, a.k.a. agile, based on the leanand project management, for successful execution of the waterfall
manufacturing principles to deliver change in smaller
methodology.
step sizes, fast, reliably and efciently. A weekly
systems release for update legacy data, such as rate
Initially, business changes were delivered through annual releases
tables per state, is no match for a digital Enterprise IT,
of enterprise-wide functionality on monolithic systems, e.g.,
who successfully runs scaled agile programs with a
nance, account management, and policy administration. As
productive mindset. There are four key characteristics
business models transformed from monolithic enterprises to
of the next generation Enterprise IT organization:
decentralized businesses, then to Internet companies, and most

06 | JUNE 2016 |

Enterprise Concern

Mastery in Product Mindset

Technology products and services serve as the
primary currency of business and IT interactions.
Product managers own product roadmaps, and they
are accountable for maximizing the value throughout
the product lifecycle.
Mastery in Scaled Agile Program Execution
Business is engaged. The portfolio, program and agile
team constructs are in place to deliver large-scale
business change using the agile methodology.
Customer commitments, nancial commitments, and
team productivity are rigorously managed; continuous
improvement is engraved into the culture.
Mastery in Co-Mixing Competing Management
Paradigms
Waterfall is not dead, and agile is not a silver bullet.
The business capability, information and application
architectures guide how to exploit the strengths of
both paradigms. IT operating models streamline

interdependencies between business and IT, project and product,

new and legacy, development and operations.
Mastery in Executing Enabling Capabilities
Business capability model, API architecture, cloud computing,
devops, agile portfolio and program management are a few
prerequisite capabilities that traditional Enterprise IT organizations
need to invest in.
Also, you might be already familiar with terms such as Bimodal IT,
Two-Speed IT, Multi-Speed IT, Right-Speed IT, which are
proposed by leading consultancies and IT analyst rms to describe
their perspectives of the new generation of the Enterprise IT in the
digital age. They all point out the vital role of the new IT in
exploiting the speed of change as a competitive advantage, but vary
about what it means to an existing Enterprise IT organization.
Moreover, the art and science of managing the Enterprise IT in the
digital age are getting more sophisticated. This should be music to
the ears of all business savvy technology executives.

07 | JUNE 2016 |

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Cover Story

Tech9 Labs:
Sophisticated & Cost-effective
Multi-dimensional IT
Solutions & Services

he disruptive evolution of technologies has compelled High Tech companies to reimagine and
re-analyze the way they do business. High Tech companies across the globe are continually
developing digital services and solutions that are enabling the digital transformation. Now a
days, it is imperative for a High Tech organizations to not only create products and solutions that enable
the digital revolution but also apply these forces to expand their services, simplify their operations,
redene their business models and serve their clients better.
However, analytics is reorienting the world we do businesses in and becoming a better, more informed,
and more connected place. The solution providers who set and raise the industry-standards know how
to collect, protect, and manipulate valuable corporate data assets securely, cost-effectively, and
efciently.
Resourceful and smart solutions endow companies to best align operating expenses with revenue and
protect their cash ow and operating prots. Additionally, it affects organizational structure, ability to
derive optimum output from daily operations, and employee engagement and motivating employees
and their business partners.
Tech9 Labs, a venture operating from the heart of India, New Delhi, is an enhanced collaboration to
deeply cater to infrastructural solutions, its deliveries and services to directly address customer pain
areas through sophisticated and cost effective multi-dimensional solutions. The prudent team at Tech9
Labs offers customized storage solutions with a consulting approach, focused on advanced technologies
to heterogeneous verticals. This team of seasoned professionals with dexterity and aptness, with indepth domain expertise, consults enterprises to assess, architect, deploy and manage multi-vendor
solutions of IBM, EMC, Cisco, VMware, NetApp, Veeam, Commvault, Microsoft, Oracle to name
major ones. Tech9 Labs is one of exiguous IBM partners in India who enjoys to be certied as

Cover Story

Amit Jain
MD, CEO & Founder

Cover Story

Tech9 Labs specializations include Enterprise Servers &

Storage Solutions, Infrastructure Consolidation,
Virtualization across Servers, Desktops, Network and
Storage, Business Continuity, Data Backup Strategy &
Cloud Platforms. Tech9 Labs pursues the process of
strategizing, planning, designing, deploying, operating and
reviewing to embed new IT system and support
interoperability in the long run.
Bodacious Leadership at Tech9 Labs
Mr Amit Jain, MD, CEO & Founder of Tech9 Labs, holds
a Post Graduation in Business Management. Amit
commenced his expedition in the IT way back in 1997 after
completing his Commerce Graduation, which transpired to be
a great decision even without having a background of IT.
While working with Delhi based organizations, he completed
his Post Graduation in Marketing and joined IBM India in
2004.
Amit has always been ardent about technology which kept
him in the forefront to penetrate into various proles &
positions within organizations he worked for & his last stint
with IBM India, including Enterprise Sales, Solution
Architect, Platform/Product Management and Business
Leadership proles for Enterprise Storage & Infrastructural
Solutions. His involvement as International Instructor and
Trainer besides his regular proles with IBM Asia Pacic
regions has provided him deep breakthroughs to complex IT
Infrastructure Solution and exposure to International Markets.
Having a decent and settled life with IBM, Amit decided to
swim against waves and started his own venture, Tech9 Labs
in April, 2011, with an aspiration of building one of the most
respected, recognized and fast growing Industry IT Solution
Integration and Services Company.
Our optimized solutions enable enterprises not only to
manage their IT landscape effectively, but also forecast future
roadmap in relation to their business growth, asserts Amit.
Tech9 Labs solutions enable companies to gain tremendous
exibility and they can change and adapt effortlessly as
situations evolve which allow companies to make a shift in
their culture and their processes so that, they have access to

Our approach is
always to
design the
best-in-class
solutions
with the optimal
resources so
that clients can
achieve
outstanding results
owing to our
integration
techniques

IBM Storage & IBM Power Servers Speciality Partners

and has been conferred with Client Value Innovation
Awards for 2015 & 2016 consecutively.

the environment & data sources as the need arises. Thriving

on customer satisfaction, Tech9 Labs is providing IT
Infrastructure Solutions and Services, and proffer distinctive
& effective technology solutions. We tackle critical compute
& storage issues for large and small companies, in practically
every industry, with everything from strategy formulation,
architecture to implementation, Amit adds diligently.
We know that every successful business depends on its IT
infrastructure to serve its customers and outpace its
competition, Amit propounds. With a client-centric approach
and methodology approximation, Tech9 Labs team is
bringing the splendour to their clients by designing and
implementing technologies geared to their specic and
inevitable necessities of now and for the future. From
conception to completion, Tech9 Labs unies the clients IT
infrastructure, protects it and demonstrates superlative and
unparalleled business performance.
Tech9 Labs allows enterprises to administer and manage
business assets effectively, also to forecast future roadmap in
relation to their business growth. Tech9 Labs team works

Cover Story
synchronically with the clients by mapping competitive
landscape and delivering customized solutions to provide
reckoned TCO & ROI.
Tech9Labs adjoins value to their clients business and they
get exactly what they pay for. The company offers superior
features, quality and reliability with affordable costs.
Tech9labs Intelligibility-oriented Approach
From understanding the business environment to managing
the IT Infrastructure, Tech9 Labs engrosses in a systematic
fashion to ensure the responses are turnaround within
stipulated time frame while delivering and maximizing
customer value.
Started with understanding business requirements, which is
the initializing step of their consortium, to understand their
environment, pain points and business requirement. They
extract IT infrastructure details and deploy tools to examin
environment within customer premises.
Evaluating concern areas, a second step to adopt a
consultative approach for a clear understanding of the
business strategies, challenges and needs.
Planning and designing solutions is the tertiary aspect, but
the most important aspect of their expertise is to plan and
design the optimal vendor independent solution for
customers specic requirements. In this phase, their
involvement clearly distinguishes their expertise &
experience. Tech9 Labs possesses the crystal-clear focus
while planning and designing the optimal solution to derive
lowest TCO, maximum ROI and meet SLAs.
Proposing solutions, the fourth one, their mastery and
experience of designing complex solutions are well
articulated in the simplest fashion and their strategic
alliances further ensure the right product mix with concrete
commercials.
Fifth aspect is providing implementation, Tech9 Labs
partners with their customers to schedule, prepare and
deploy solutions with ease. This aspect is more focused and
all due care is taken while deploying the solution as per best
practices.
Finally, the top gear, Managing and supporting, Tech9
Labs team removes the burden from their clients staff,
improves productivity and optimizes system performance

by managing their infrastructure as per dened SLAs.

Tech9 Labs Core Values
Customer, Tech9 Labs put customers at premier and foremost
priority in everything they do. They take decisions, considering

Cover Story
the customer as the nucleus of the business.
Challenging Spirit, they strive for excellence in everything
they do and in the quality of solutions & services they provide
relentlessly. They work hard to achieve as per the commitment
& achieve results faster than their competitors and they never
give up.
Team-work, they work cohesively with their colleagues &
assemble a team on trust, respect, understanding & mutual cooperation. Everyones contribution is equally important for
their success.
Frank & Fair Organization, they are honest, sincere, open
minded, fair & transparent in their dealings. As Mr. Covey
says Most people do not listen with the intent to understand;
they listen with the intent to reply. With an intention to
understand, crew Tech9 Labs listens actively to others and
participate in healthy & frank discussions to achieve the
organizational goals.
Achieving Agility and Management
In the integration and virtualization sphere, Tech9 Labs core
focus is on Server Consolidation & VIrtulization, Storage
Consolidation & Virtualization, Data management techniques
to ensure DR & BCP, Backup & Archival Strategy, Application
Aware Snapshots & Clones, Real-time Data Compression, Deduplication, Network-Attached Storage (NAS) and StorageArea Networks (SANs), and address regulatory compliance
concerns.
Comprehending the present-day need of Storage Solutions is
the most elevated element in the industry, as the devices are
not just capacity holders but potentially much beyond. It
translates the application and infrastructure architecture,
decides the framework and data management strategies.
Tech9 Labs professionals know the right ways to brainstorm,
and questions to be asked in order to get efcacious
information to understand the client's requirements and their
business goals. They analyse thoroughly the sizing based on
the applications, servers, network, capacity needs,
performance, efciency, data ow within & out of system, disk
options, tiering for optimal usage & performance, and security
in order to help their clients develop a solution that best meets
their clients business agility and management.
Architect And Deploy End-To-End Infrastructure
ERP has been measured as a valuable resource which provides
various capabilities to the companies and treating as a

competitive source of advantage. However, the successful

adoption of ERP will bring the revolutionary changes to the
rms. With the dynamics involved in such solutions, an
effective infrastructure with most agility, reliability,
availability and service-ability become extremity.
With the rise in Real Estate cost, higher management cost &
issues with discrete infrastructure, organizations are looking
for condensed infrastructures to deliver more with less and
with the rise of multimedia, social media, and the Internet of
Things, there is a tremendous emphasis on scrutinizing
through all the data to decide what drives business and what
actions to take.
These solutions are incredible repositories of effective
compute having dynamic resource movements and data
management with effective performance, which combined
further with machine-to-machine interaction fueling a new
motion of predictive analytics, services that enable
technology to ensure that the needed outcome get in the right
place at the right time. Tech9 Labs provide the solution that
will able to meet the business needs, processes, regulations,
and requirements, as they evolve over time. With Tech9 Labs
solutions, their clients can discover potential problems more
quickly and accurately, analyze them more deeply, discover
whats truly driving them, and identify solutions before they
create bottlenecks.
Tech9 Labs consults architect and deploys end-to-end
infrastructure through its certied and experienced resources
for various technologies in the area of UNIX, Linux
Computes, Unied Storage Solutions across a range of
direct-attach, virtualized and SAN environments, Backup
Strategy formulations & deployments, Platform Migrations,
online Data Migrations, and foresees themselves as one of
the existing market experts with a promising future for
Software Dened Solutions towards Network & Storage and
preparing themselves for meeting up with the forthcoming
challenges.

High-Tech Companies Enriching

The IT Industry Through High
Performance Services
There is a colossal rise in the number of IT services, many of which are focused on a particular type of solution, while
the remaining is testing ground for multiple domains. As a matter of fact, regardless of how big the consumer market is,
and how the number of potential customers, the real present and future is in the enterprise market. This is where all the
big resource consumers are residing and so this should be one of the main target markets for any IT service provider.
The enterprises prefer to team up with reputed, yet agile, prompt and out-of-the-box thinkers. The need to nd
solutions and security concerns that the enterprises have has created a suitable picture for rms that follow ethical
practices of providing solutions. Still, service providers will have to nd ways to make their services secure with cost
and time efciency. This can enables their clients to focus on bigger challenges they have to face.
The potential benets of services can be achieved by selecting the right provider-one that can demonstrate the ability to
provide skills, processes and resources that exceeds your in-house capabilities. You can consider these criteria which
can help you make an informed decision: Deep skills and experience, Proactive and Technology-based approach,
Alignment with Industry best practices, consistent processes, knowledge management and service transparency, strong
relation-building skillsets, nancial stability, market reputation, and nally, technology foresight.
By demonstrating the ability to provide skills, processes and resources, service providers can continually grow in the
enterprise market. However, strong analytical skills mixed with technology and business foresight is going to a
differentiating factor.
Insights Success magazine has crowned this magazine with service providers providing solutions in ERP, Cloud, Endto-End IT services, Business Solutions, Application and Project/Product Development, and so on.
Also, Insights Success magazine has covered and presents you The 10 Most High-Tech IT Services Companies, after
shortlisting a long list of services and solutions providers, showcasing for you 10 most high-tech IT services
companies, that will best meet to your current and future business needs with long-term relationships.

Management

Brief

Kinesh Doshi
Founder & CEO

Accion Labs is a Pittsburgh headquartered global technology

rm specializing in working with technology rms and IT
organizations in the emerging technologies such as Web 2.0,
SaaS, Cloud, Open-source, BI/DW, Mobility, Automation,
DevOps and Big Data.

Amazech Solutions
www.amazech.com

Shanthi Rajaram
President & CEO

Amazech Solutions is a team of passionate professionals who

provide services in the areas of Application Development,
Maintenance & Support, QA, Project/Program Management,
Architecting, etc.

Atlanta IT Solutions
www.atlanta-it.com

Mr. Abdul Rasheed

Managing Director

Atlanta offers services in Software Development, Product

Development and Research, Project Development (Services)
and Multimedia solutions.

Evisipro Solutions Pvt. Ltd.

www.evisipro.com

Yogesh Arjun Ghorpade

Founder &
Managing Director

Evisipro provides end to end solutions, customizations, testing &

validations, processes & operations applications/automations, mobile
applications, enterprise mobile solutions, UI/UX expertise, web
applications e-commerce applications, CAD/CAE/CAM services as
the principal business activities.

Integrated Tech9 Labs

Pvt. Ltd.
www.tech9labs.in

Amit Jain
MD, CEO & Founder

Tech9 Labs is a customer-driven, hybrid IT services company

offering IT Infrastructure Solutions and Services, and provide
distinctive & effective technology solutions, representing to a
wide variety of industries.

ITChamps Software
Pvt. Ltd.
www.itchamps.com

Rajesh Kutnikar
CEO

ITChamps are a leader in rendering SAP services and solutions

to small and medium sized enterprise.

Kedia Infotech
www.kediainfo.com

Vivek Kedia
COO

Kedia Infotech Limited is an IT services and business solutions

organization that delivers real results to global business, a
formal part of the Kedia Group ensuring a level of certainty to
match the deliveries through its unique Global Network
Delivery Model.

Sonata Software
sonata-software.com

P. Srikar Reddy
MD & CEO

Sonata is a global software services company focused on

helping clients make an impact on business and drive value
through their IT investments.

Tudip Technologies Pvt. Ltd.

www.tudip.com

Dipti Agrawal
CEO & Co-Founde
Tushar Apshankar
CTO & Co-Founder

Tudip Technologies is competent in Web Applications Development,

Mobile Applications both native & cross platforms, Quality Assurance
(Testing-manual & automated), Customized ERP & CRM
Implementation and maintenance, Development Operations,
Consulting across domains, Cloud Computing, and Big Data.

Company Name
Accion Labs
www.accionlabs.com

Xylo Technologies, Inc. Dharani Ramamoorthy

www.xylotechnologies.com
CEO & Founder

Xylo is a technology-based solutions provider company,

offering comprehensive, cost-effective Healthcare, IT,
Managed Services, and Technology services primarily.

Amazech:
Seasoned Software Solutions
and Sagacious Consulting Services

oday, global markets and

increasing service complexity
put higher pressure on IT
industry in terms of efciency, cost
reduction, and productivity. Competent
and seasoned consulting has become
crucial to achieve this.
Founded in 2007, Amazech Solutions
strives to deliver results that leverage
the latest technologies. This IT
consulting and services company
develops specialized products, offers
comprehensive solutions for web and
mobile space and provides functional
consultants to their clients on a turnkey
basis. Additionally, Amazech also
delivers Cloud-based and Software
as a Service-based services to clients
on a subscription model.
Headquartered in Frisco, Texas,
Amazech provides offshore services
through their Bangalore ofce Amazech Systems Pvt. Ltd.
The Leadership that Believes in Giving
Shanthi was humbly raised in a middle
class family in India. After graduating
from the University of Kerala, Shanthi
worked as a civil engineer in the
construction eld for a few years. She
later moved on to computer science in
1996. After graduation, she post
graduated in Marketing Management,
which was followed by Executive
MBA, from Cox School of business,
Southern Methodist University, Dallas,
TX. After being hands on technology

18| JUNE 2016 |

Our customercentric
approach
comes from
understanding
that the clients
need more than
technology
professionals
person, she decided to start her own
company 2007. As a result, Amazech
Solutions was founded in Frisco, TX in
2007.
Solutions/Products from Amazech:
Onsked - An easy to use online
scheduling tool that enables small to
mid-sized businesses to function
smoothly and efciently with an
organized schedule in place.

channel partners. The software allows

paperless management of supply chain
and securely shares sales, stock, and
market intelligence information.
Rightraq - A cloud based software with
web and mobile front (iOS and
Android) built using Microsoft platform
(.NET and SQL). The software is
customizable depending on the clients
needs, regardless of the industry. It
integrates with third party systems like
Skype, Google maps, YouTube, drop
box, and other third party systems to
automatically create projects on need
basis and recurring basis for verticals
such as construction, health care,
pharmaceutical, retail and others.
OptiHR - An integrated resource
tracking solution to track and maintain
all details of the requirements,
candidates, vendors, clients, and
payables. OptiHR integrates directly
with various job boards and with
Twitter, LinkedIn and other social
media to promote and attract talent.

Solutions that are Efcient and

Affordable
As a consulting company, Amazech
develops specialized products, offers
comprehensive solutions for web and
mobile space and provides functional
consultants to their clients on a turn-key
WebDiSC - Cloud or Software-as-abasis. It also provides services to
Service based solution. WebDiSC, a
businesses of various sizes and industry
distribution channel management
verticals needing solutions that
software provides an online platform for
automate and optimize their operations
the manufacturers to connect with their

Shanthi Rajaram, President & CEO,

with around 25 years under her belt,
Shanthi comes with extensive experience
in product development and has played
a variety of roles including Subject
Matter Expert (SME), Project
Management Specialist, Release
Management Professional, Tech Lead,
and Programmer Analyst. She is also a
part of Women Presidents Organization,
National Association of Women Business
Owners, DFW - Alliance of Technology
and Women, Enterprise Working
Professional Women Organization, Tech
Titans Innovation Tri-Chair, and
National Association of Professional
Women.

Shanthi Rajaram
President & CEO

while enabling them to shift to fast

changing newer technology and
paradigms.

Shanthi has been awarded in Dallas

Business Journal in 2015 as Women in
Technology honorees, she was also
featured in WCEO Magazine in their
For their relentless efforts, Amazech has 2015 Annual edition. Furthermore, she
been nominated as best in the Web and
is featured in Enterprising Women Mobile application development in
Class of 2016.
North Texas region by Corporate
America - Boardroom Elite, and is also Trailblazing to a Radiant Future
named one of the top 20 Fastest
At Amazech, they have established a
growing rms in US by an Indian by
strategy that addressed growth and
Silicon India - 2016.
innovation simultaneously while
keeping the cash ow healthy. The

Shanthi is happily married to Prasad

Thottekatil and is appreciative of the
partnership they share. While the duo is
both from a technology background,
their professional areas are vastly
different. Despite the dissimilarity,
however, they are well matched because
the couple acts as the ideal foil to one
another. When discussing the dynamics
in their marriage Shanthi said, I enjoy
an equal partnership with Prasad in
every way - be it discussing business or
raising our family. He is unconditionally
supportive and highly encouraging.The
couple has two children. Maansi,
daughter, who is 10 years old and
Nikhil, son, who just turned 7 years old.
companys success can also be
attributed to their approach and ability
to quickly analyze the data and develop
a solution that is efcient and
affordable. As the velocity of change in
business and technology continues to
increase, Amazech will transition away
from market pressures and focus on
innovating efcient solutions and
services that will open new frontiers in
the advancement of business.

19 | JUNE 2016 |

Atlanta:
Proven Solutions for
Business Efciency

mproving business efciency is a

perennial concern for any company
that hopes to achieve Best-inclass operations. Businesses that
successfully improve efciency stand to
reduce operating costs while improving
the effectiveness and protability of
their operations. They also gain time to
devote to strategic planning. While
many companies employ siloed
applications and manual business
processes, best-in-class companies are
more likely to explore ERP technology
fully.
Atlanta IT Solutions, with this
competency, was founded in 2002, is
one of the leading software companies
in Kerala, situated at the hillside town
Malappuram.
Methodically Effective Services
The main service Atlanta is providing is
the software, viz. atACC, released 10
years ago as a simple accounting and
inventory software, which has now
become a full-edged ERP package, t
for a lot of business segments like
traders from small pan shops to hypermarkets, restaurants, hospitals,
manufacturing units, cargo companies,
etc.

20 | JUNE 2016 |

Our quality of
the software,
effective
communication
and immediate
support help us
to stay ahead
in the
competition
Apart from accounting and inventory
management, the solution that Atlanta is
providing is atACC as a software which
can be used by more than ten different
business domains as it is having these
modules, Customer Relations
Management, Healthcare
Management, Restaurant
Management, Service Management,
Production, Pay Roll Management,

Logistic Management, Warehouse

Management, and Pharmacy
Management.
Atlanta has always tried to cope up with
the latest IT trends and tried to utilize
the latest programming tools available
which will make the coding easy and
make the software with a compelling
GUI that is designed keeping ease of
accessibility of the end user.
The Approach of Atlanta
Atlantas main focus has always been
on developing a channel network
globally in which Atlanta has made
great success in making strong channel
network in around 25 countries in
Africa, Middle East, and the Far East
etc. As they are mainly promoting the
software through these established
channel network, they ensure that all the
associates who promote atACC have
thorough knowledge in all areas of the
software so that they can take care of
their customers from the installation
onwards and provide to them needed
support. Even though the software is
sold through the Associates, Atlanta
interacts directly with the customers
outside India and ensures they are
happily using the software without any

Mr. Abdul Rasheed, Managing

Director of Atlanta IT solutions, is a
man with an extensive business
experience in different areas and who
follow very ethical and transparent
business policy.

Mr. Abdul Rasheed

Managing Director

complaints. In case, a customer is not

happy with the support provided by the
Associate, they provide online support
and as a result, all the customers of
atACC are using it satisfactorily for a
long time.

atACC, Atlanta ensures that they are

happily using the software for long.
Accordingly, around 500 customers in
Kerala and various parts of the country
are using the software for many yearssome of them for a period of 10 years.

If the direct customers whom Atlanta is

selling in the nearby areas of their home
town Malappuram, after communicating
about the pricing, warranty and the
details available in the software, etc.
and ensuring that it will meet the
customers requirement; then only
Atlanta sells the product to any
customer. Once the customer purchases

Atlanta - The Days Ahead

The quality of the software, proper
communication, and prompt support are
some of the main reasons which made
them to sustain. Their future plan
includes the release of the world-class,
cost-effective ERP package targeting
major companies and release of the
worlds best accounting software.

Words of Wisdom
While sharing his insight for young
entrepreneurs, Mr. Abdul says, Even
though IT is having its own
opportunities and scope, proper vision
and planning about the investment, the
products, and services, proper
operational budget for at least a couple
of years, marketing plan, etc. are very
essential for starting. Otherwise with the
high expectation of IT opportunities, one
makes big start, will suffer a lot in
sustaining in the market as in IT the
manpower will be much expensive.
Moreover, a very transparent and
ethical business policy in selling should
be followed. Then only there will be the
proper success from the initial few
customers itself.

In future, Atlanta will go for expanding

their channel network internationally as
it is risk-free and they will try to locate
at least 50 channel partners and keep on
making the product up to date with new
features and adding new modules so
that the package can be targeted to more
business domains.

21| JUNE 2016 |

Tech N Trends

Advantages Of
Big Data Analytics
For Business Segments

onsumers, devices, activities,

and networks are continually
generating data. When users
listen to music, shop online, play
single player or co-op games, stream
videos, or make in-app purchases, their
activity generates data about their
preferences and needs, as well as their
QoE. Even when the devices are not
being used or they are ideal, the
network is generating location and
other data that keeps services running
and the data is generated
uninterruptedly. As a result, there is
tremendous growth in the rate of
mobile network data trafc.
By 2020, it is estimated that the
number of smart device subscriptions

22 | JUNE 2016 |

will increase from todays three billion

to nearly six billion, and the total
amount of data trafc generated by
these devices will be 5 times that as
compared to today. The telecom
analytics market alone is expected to
have a compound annual growth rate
of nearly fty percent. And in this
scenario, annual revenues in the bigdata-driven marketplace are expected
to reach USD 5.4 billion at the end of
2019.
Analytics is essential to the enablement
of innovation and managing the cost
effectively. It also provides useful
insights across all the business
segments. Now, the need to provide
exible solutions and cross-domain

support includes a common

architecture to maximize agility,
reusability and cross-selling of
analytics applications is increasing
day-by-day. And the Results and
Insights can be shared and appear on
an integrated and interactive platform,
which may be able to implement API,
allowing multiple applications to be
supported by the common data
infrastructure.
Even though, the underlying big data
technology is certainly an enabler, but
on itself, it is not able to generate
value. It is generated by the faster,
smarter and timely decisions enabled
by insights which are gleaned from
newly discovered and dened data

Tech N Trends

relationships prove to be benecial.

Also, the following sections provide an
example of the use cases that can be
realized for big data analytics.
SMART NETWORKS
Smart networks help in optimizing the
usage of network resources and
management of network trafc to
improve the user experience.
This enables delivery of more
compelling service offerings.
Every day, new services are
introduced, and network & data
trafc patterns for individual
services change over time.
It has therefore become
important to design products
and solutions that capture
relevant characteristics and
excel in a changing
environment. Big data
analytics is helpful in
providing the means of largescale statistical analysis like
this. Also, it aids in predicting and
observing trafc patterns, as well as
quickly detecting anomalies and trend
shifts.
DATA BROKERING AND
MULTISIDED BUSINESS
MODELS
With data brokering and multisided
business models, new revenue streams
can be captured efciently. Also, this
can be done by leveraging the valuable
knowledge extracted from user and
network data. This knowledge often
proves to be valuable to a variety of
potential business partners. For
instance, data about customer
satisfaction, consumer segment and
consumer value is there. Or it can be
overlaid on geolocation data, creating a

view of concentration or focus points

of various types of consumers. The
heat maps generated with this
behavioral patterns can show changes
over time, day of week or any
particular type or even special events.
Analyzing these data sets can help with
targeted marketing & advertising and
business investment planning.

MARKETING
Effective marketing or advertising
requires accurate insights into
experiences. And with the constantly
evolving technologies in analytics, it is
possible to do it far more accurately,
the predictions of customer
satisfaction; since it enables
multisource and multifaceted analysis.
CEM systems collect, analyze and
aggregate events in the providers
network and other operational systems
to provide insights about the consumer
experience, including actions
recommended.
The evaluated user-centric, real-time
insights related to user behavior,
devices, contextual data and network
data allow marketing & advertising

professionals to identify consumers

with a particular user experience. They
also carry out in-depth analysis with
evaluation of the psychological
perception of the services and plan for
targeted actions such as retention
campaigns and up-selling.
There are still many challenges; a

typical example can be mentioned as

big data collections or streams that
may be optimized for scaling, for
example by aggregating data which is
close to the source. This, indeed,
impacts the accuracy of the data
analysis and the available insights for
marketing. Data collection must
therefore be optimized to a greater
possible degree which will in turn
benet the use cases and insights.
While processing techniques and big
data storage are necessary enablers, the
goal must be the creation of the correct
use cases. The tools in big data and
deployed technologies must support
the process of nding insights that are
actionable, accurate and adequate.
These three As of big data need
greater attention from the industry.

23| JUNE 2016 |

Evisipro:
Vision that Fuels Innovations

apid changes in IT Services

Management over the past
decade have resulted from
globalization, digitalization, and
automation of businesses. To keep up
with these changes, progressive
organizations have realized the
importance of two key factors adaptability and agility. The solution,
simply put, is to do more with less.

Yogesh Arjun Ghorpade, Founder and

Managing Director of Evisipro
Solutions Pvt. Ltd., has contributed with
Finite element analysis and motion
analysis in Nuclear Energy program.
And with Mobile First Enterprise
Solutions (with ESPL) where he was an
architect and designer of wide range of
W/M Solutions solving complex
business problems evolving
marketplaces in healthcare, hospitality,
malls, groceries, spas & salon, nails,
construction, education.
Mr. Ghorpade has been invited to guide
and share his insights on numerous
places, notably; as a Chief Guest in
Divisional Science Congress. He is also
well-known for his motivational
speeches to the coming generations.

Integrity,
transparency in
every transaction,
customer
satisfaction,
flexibility and
consistency in
self-improvement
are the key
values of
Evisipro
2. Testing & Validation Services:
Evisipro helps in testing at early phases
by sharing their Test Lab which speeds
up parallel project development &
results in reducing overall cost.
3. Mobility: Evisipro develops Mobile
rst enterprise solutions, Phone apps to
transform Enterprise into Smart
Mobility Enterprise which can truly
engage & convert the prospect
customers- highly mobile, always
connected to their customers as well as
businesses.

Services
1. Application Services: Evisipro
provides services in packaged and
customized solutions in different
domains viz. ERP, CRM, SCM, CEM,
4. Engineering Services: Engineering
PLM, etc. in the form of SaaS based
solutions, Web apps and W/M solutions. Services arm provides varied
engineering services viz. 3D modeling,

24 | JUNE 2016 |

CAE, CAM, product designing,

Experimental Stress Analysis (ESA),
and design optimizations.
Current Industry Challenges
Today, the organizations are keen on
evolving their current IT landscapes into
efcient and robust than ever before.
Industries are looking forward to enrich
the IT solutions in terms of technology,
performance, quality and ROI. Besides
this, Industries are experiencing ever
changing business needs as one of the
biggest challenges.
How Evisipro helps building business
value?
Business applications are developed
across the IT landscape of an enterprise
to do its businesses more effectively and
with high competitiveness than before.
Best in class and effective in cost is
how Evisipro delivers the business
value to their customers.
Transforming into Future Enterprises
Evisipros deep domain expertise in
various kinds of industry verticals is
always leveraged while dealing with
complex business problems. They
identify business complexities, analyze
them and prepare clear Problem
Denition followed by preparing
competitive solution strategies using
cutting edge technologies.
Evisipro is coming from strong
experience in engineering domains.
Hundreds of people years domain
experience forms a robust base which is

The Industry Veteran

Yogesh Arjun Ghorpade, Founder and
Managing Director of Evisipro
Solutions Pvt. Ltd., has vast experience
of more than 21 years in the industry.
He has experience in Software
Architecture, Designing and in
Enterprise Mobility as well. Along with
this, notable domains include; ERP,
CRM, PLM, CAD/CAE and
Experimental Stress Analysis.
In his quiver, he has gathered the
experience of many prestigious projects,
including the Largest Missile Program
in Defense industry. Also, he has
contributed with Designing,
Engineering and a huge data conversion
from 2D to 3D for many projects in
Defense.

Shanthi Rajaram
Yogesh President
Arjun Ghorpade
& CEO
Founder & Managing Director

fully applied in delivering Projects and

Building Solutions. Evisipro has started
contributing to the SMAC ride of IT
since 2013. Since then, it has delivered
many projects and End-to-end solutions
in different industries. Continuing the
same philosophy of working with latest
technologies, Evisipro sees delivering
quality projects in the areas like IoT,
Enterprise Mobility and Big Data
Analytics across the industries solving
more and more complex business
problems.

Envisioning the Time ahead

Future growth in IoT, Articial
Intelligence, Augmented Reality and
their applications in real world, are
helping tremendously in sophisticating
the world around us. A lot of
applications of these technologies in
mainstream industries like Energy,
Healthcare, Retail, Manufacturing, and
Education excite them. Evisipro looks
forward to do a huge technology
contribution to the world.

Also, he has participated in some of

notable engineering programs like
Hydrogen Fuel Cell program,
Geostationary Satellite program and
stairs climbing robot. He has worked
with corporate giants like Siemens,
Bharat Forge and Virgo (Emerson),
etc. Furthermore, during Siemens
tenure, he worked in the core product
development team of worlds leading
PLM software - Teamcenter for 9.5
years. He was part of varied projects
from Aerospace, Automotive and Space
Research Industries.
Evisipros clients are happy to receive
the best quality output in very lowprice. Evisipro always adds value to the
projects from their domain expertise.
Crisp UI, fast development, and agile
implementations make sure to deliver
projects in time and with the best
quality.
Evisipros wide experience of End-toEnd projects, Turnkey projects, complex
solutions and complex technology
stacked projects always provide high
customer satisfaction.
25 | JUNE 2016 |

Technology Updates

The IoT Security Challenge

malwares by allowing malicious
programmers to change the les or reprogram a device or cause it to
malfunction.
Furthermore, these types of devices
can expose user data by leaving the
data streams inadequately protected.
Competitive costs and technical as well
as non-technical constraints on IoT
devices raise challenges for
manufacturers for designing security
features into such devices adequately,
and potentially creating security and
long-term vulnerabilities greater than
their traditional computing
counterparts.

devices, and the reasonable amount of

security their information is provided,
the resulting decrease in trust causes a
reluctance to use the Internet.

The IoT is no different in this manner,

and IoT security is fundamentally
linked to the capability of the users to
trust their environment. If people are
not able to believe their connected

This inuences e-Commerce globally,

and notably technical innovation, free
speech, and practically every other
aspect of online activities. There is no
doubt that ensuring security in IoT
services and products should be
considered topmost priority for the
industry. As we are continually and
increasingly connecting devices to the
Internet, newer opportunities and
segments to exploit potential security
vulnerabilities grow. For sure, poorly
secured IoT devices and networks
serve as entry points for attackers and

ndustrial principles that guide the

work, ensuring the security,
resilience, reliability, and stability
of Internet applications, services and
solutions is critical for promotion of
trust and use of the Internet. As users
of the Internet, we need to trust on the
Internet, its applications, and the
devices linked to it that are secure
enough to do the kind of activities we
wish to do online in relation to the risk
tolerances associated with those
activities.

26 | JUNE 2016 |

Concluding, while the concept of

combining networks, sensors and
computers, and when the concept of
monitoring and controlling the devices
has been around for years for now, the
recent conuence of market trends and
key technologies is ushering in a new
reality for the IoT. This ensures to
initiate in a revolutionary, fully
interconnected and a smart world, with
relationships between objects and their
environment. Not only that, objects
and people are going to become more
and more tightly intertwined. The
prospect of the IoT as a ubiquitous
array of devices bound to the Internet
might fundamentally change how
people think, communicate and stay
online.

ITChamps:
In the Forefront of
Rendering SAP Services
and Solutions

he ERP software in any vertical

is considered as a foundation of
business software. And even
though, the Big Brother, SAP, is
necessary to streamline an
organizations ofce functions, logistics
and inventory management, customer
service operations; to achieve the
expected agility and functionality and to
meet the ever-increasing demands of the
industry, there is a dire need of a fulledged and insightful SAP consulting
rm.
ITChamps Software, a pure-play SAP
consulting rm, operational from 2005,
is located in Mysore, India. They are a
leaders in rendering SAP services and
solutions to small and medium sized
enterprise. ITChamps, as a SAP ERP
Consulting Company, understands the
importance placed by their client on the
selection of the SAP solution provider,
who can demonstrate a capacity for
managing a high quality, cost effective
project delivery with an adequate
experience in all of the industry
verticals and SAP technology at the
global level.
ITChamps is an active member of
Extended Business Member program.
They are also SAP Education partner,
providing online training to customers
and aspiring consultants. ITChamps has
worked closely with SAP India
Consulting and has maintained 100%
success rate on all the engagements

28 | JUNE 2016 |

We focus on
maximizing the
return on
investment for our
customers by
reducing manual
work and
increasing
accountability,
traceability, and
transparency in
operations
entrusted as a work package. Being a
Partner for Cloud Technologies of SAP,
ITChamps also offers services for
SuccessFactors and Cloud for Customer
(C4C).
ITChamps has a dened process to
deliver with committed SLAs with a
robust quality management system. The
company is crowned with senior
management having experience of
maintenance in more than Fortune 500
clients across the globe. With an
experienced team with managing the
operation of 20,000+ people, ITChamps

has worked with large implementations

as a part of SAP India and SAP GD
team.
Implementing Solutions Effectively
The continuous struggle with limited or
temporary solutions that fall short to
maximize the value from digital
investments can come to an end by
choosing a solid knowledge-base and
experience of ITChamps.
The solutions they provide include SAP
Implementation Services, SAP Support
Services, SAP Upgrade/ Rollout
Services, SAP Cloud Solutions, SAP
ERP on Cloud, SAP SuccessFactors
Talent Management Suite, SAP cloud
for customer (CRM), and SAP
Education, etc.
Key Factors of Champs
Their recruitment methodology is based
on their vast collective experience
shadowing concept to mitigate attrition
risk. Also, superior training
methodology at ITChamps guarantees
reduced turnaround time to make
clients existing resources more
productive. And now, standing tall as a
trustworthy brand in the marketplace,
they have been there for over 11 years
of implementations and support as a
pure-play SAP consulting house,
delivering over 50 projects across the
globe.
Depicting the key values of ITChamps,

Procient and Prudent Champion

Mr. Rajesh Kutnikar, CEO of
ITChamps, is a high-performance
leader with hands-on SAP expertise and
a proven track record in people skills
and mentoring quality professionals. He
has proven consistency in maximizing
team performance. His growth driven
approach resulted in generating
revenues, improving prots, and
enhancing value to SAP projects in
domestic and international markets. He
mentors, motivates, and leads highperformance teams of technical and
functional consultants and development
teams.
Rajesh has over 22 years of IT
experience out of which over 20 years is
in SAP. His extensive implementation
experience is in various industry sectors
ranges from Manufacturing,
Hi-tech, Energy, Public sector, Retail
and so on. He is an innovator in
methodologies for effective user
adaption, better system utilization,
better recruitment & retention and
consultant grooming.
Rajesh Kutnikar
CEO

Rajesh says, We ensure high standards

in the quality of deliverables, whether it
is conguration or documentation. Also,
we focus on maximizing the return on
investment for our customers by
reducing manual work and increasing
accountability, traceability and
transparency in operations. We
emphasize on maintaining highest levels
of ethics and morals in everything we
do.

have been highly inspirational for the

team. Firstly, our Chairman, Dr. G. S.
Kutnikar, M.V.Sc, MBA, PG-UK, who
has over 40 years of top level
management experience in both public
and private sector organizations.
Secondly, Director, Mrs. Prajakta
Kutnikar, BE (Comp. Sc. & Engg),
who has been instrumental in setting up
and managing the training and
internship activities for ITChamps apart
from helping with its stafng
operations, he adds further.

There are two other Directors of

ITChamps who have immensely
contributed to its success so far and who ITChamps has an excellent team of

Also, his experience with successfully

managing onsite and offshore projects is
crucial and has proven benecial to the
company as well.
Managers who have been providing the
rock solid support in shared services as
well as client delivery and relationship
management throughout the years. They
are looking forward to be the most
preferred provider of SAP solutions in
both on-premise as well as cloud based
subscription models. ITChamps has a
mission of having customer references
across all industries and to be an
employer of choice. Excited to work on
the upcoming technologies in SAP with
different industry classications, team
ITChamps is ready for the days
ahead.

29 | JUNE 2016 |

Kedia Infotech:
Discover The Potential of
APPS & Mobile Technology
with eTranWallet

ost companies understand

today, that having a branded
mobile app in a consumers
smartphone is the closest connection
they will ever have with their
customers. With the increased time
spent on mobile devices, companies
which have a mobile app on a
consumers phone are given a spotlight
and opportunity to connect like never
before through Indias most widely
deployed applications platforms.
Kedia Infotech Limited (KIL) is an IT
services and business solutions
organization that delivers real results to
global business, a formal part of the
Kedia Group ensuring a level of
certainty to match the deliveries through
its unique Global Network Delivery
Model. They are one of the oldest and
most respected business groups in
Hyderabad. KIL is a diversied group
established in 1874 with interests in
Agriculture, Oils, Textiles, Steels
Engineering, Construction and
Information Technology.
The group is headquartered in
Hyderabad and has a very diversied
but deep knowledge in several
industries. KIL has over 1.2 million
registered customers. Their aim is to
provide user with opportunities to make
use of KEDIA DATA CENTER services

30 | JUNE 2016 |

EtranWallet
(An RBI
APPROVED
Wallet) is
payment
computing tool;
a convenient
method for
citizens to do
Remote ecommerce
through
mobile
under one stop shop with low risk in a
short period of time. The company is
always ready to provide value added
services to its users with a total
transparency.
KIL has built and managed a fulledged data center, located in

Hyderabad with Fully Redundant

Network and global connectivity via
FLAG, SEA-ME-WE-2, SEA-ME-WE3, SAT-3/WASC/SAFE.
The Convenience of Accesses
ESevaWorld, Kedia InfoTechs agship
brand, is Indias largest digital goods
and mobile commerce platform to pay
utility bills, recharges, shop, spend, save
& engage with their favorite retailersthats a rise of promising scenario what needed to break through with
citizens. And eTranWallet, an e-wallet
which puts the power of payment into
your app, is inspired and driven by a
commitment to great consumer
experience. eTranWallet is also an
efcient payment solutions provider to
e-commerce merchants using its RBI
approved semi-closed wallet.
With eTranWallet users can now use
mobile devices to store cash and use it
to pay bills, transfer cash and even shop
at merchant outlets, which is proving to
be a unique distinction among digital
mobile wallets in India.
The app can also provide convenience
and savings to hook consumers into the
app. Consumers no longer have to clip
coupons, carry loyalty cards or bring
catalogs to store. Everything can be in
the app and synchronized with the

Government of Telangana - Honorable Minister for Information

Technology: Sri K T RAMA RAO in center presenting The BEST
TECHNOLOGY INNOVATION AWARD ( by HYSEA & STPI) to MR
VIVEK KEDIA on Right and DR ASHOK KEDIA on LEFT on
31 March 2016.
eTranWallet for easy redemption at the
point of sale either Mobile or PC.

based solution that provides access to

various organizations from anywhere, at
any time, as well as provides
ESevaWorld provides an e-governance
information on the government and its
services, and offers single window
initiatives and schemes.
electronic delivery of citizen services by ESevaWorld.com prepaid eTranWallet
sharing among governments, civil
on mobile device.
society organizations, and the private
sector, all of which contribute to a
Partnering with ESevaWorld provides
common pursuit to various stakeholders businesses and retailers of all sizes, a
include participating governments as
compelling sales channel with a
well as civil society and private sector
nationwide reach across & safe to
entities that support the principles and
perform transactions online.
mission of ESevaWorld committed to
ESevaWorld has a partnership with
abide by principles and processes by
many online e-commerce stores, and
endorsing the service.
their mission is to move the worlds
money, quickly, economically and
ESevaWorld created a web and Mobile securely, and creating banking

Leadership for Effulgent Future

Vivek Kedia, COO, Kedia Infotech
Limited, says that, In the world of
mobile apps, functionality is essential
to make an app an indispensable part
of a consumers life. Different app
categories focus on different
functionality to make them a repeat
use tool for consumers. But if you are
involved in commerce, such as banks
or merchants, payment and loyalty
are the key functionalities, the
question is how to keep their apps
relevant, adding the functionality
consumers want and keep them
engaged have a lot to gain by turning
their apps into powerful repeat use
mobile wallets for transactions in the
physical world. By turning their app
into an eTranWallet, a bank or
merchant can control all aspects of
consumer experience, end-to-end.
Communication with consumer can
start at home, before they even leave
for the store. We think from
customers shoes rst and then build
a solution that makes payments
simple for users and developers.
independence, exible loading options,
personal nancial accountability, and
new revenue opportunity for large and
small businesses, in addition to the
currently existing online payment and
cash on delivery modes, a convenient
payment option, cash-back offers and
additional discounts.
They operate the Indias fastest
payments processing network,
connecting consumers, nancial
institutions, merchants, governments
and businesses provides direct carrier
connections and payment services in
India for alternative payment providers,
digital merchants and service providers
in various territories in our country.

31 | JUNE 2016 |

CXO Standpoint

What we see today in

IT Services in India

One view of the IT Entrepreneurship in India today:

ith the steady increase of IT

Entrepreneurial ventures in
the country today one sees
hundreds of companies in various stages
of growth & development. However, it is
plain to see that the largest size is that at
the starting point i.e. the Start-ups and
Emergent companies that are creating a
place for them in the growing market
with survival being the stepping stone to
a growth path. It is key to have a
unique solution to a specic problem
when someone is starting up, and it is
even more important to have clarity on
technical design implementation to keep
moving. As they say, If you have great
idea, but cannot implement or convince
investors, it is as good as not having an
idea. It is important to balance time
spent on technology and identifying
Key customer problem to solve. More
often it is identifying the key problem
statement that matters a lot, and
technology to solve evolve in the
ecosystem. Specially for Services sector,
it is important to identify how one start
up can be cost effective and / or
collaborative.

Anu Biswas
Founder & CEO
Prakat Solutions, Inc.

32 | JUNE 2016 |

The next larger number would be that of

the SMBs that have succeeded in
creating a spot for themselves, as well as
in growing their market share steadily
over time. Amongst them again are the
ones that have entered the SMB phase of
their companys onward journey - while

CXO Standpoint

most are seen to be SMBs for a greater

part of the companys lifecycle itself. A
small but signicant number actually
make it past the SMB-tipping point and
reach the scale of an emerging
Enterprise. To get there, it needs
sustainable products and services and
more importantly the change
management to adopt to larger scale. It
is very critical to identify the Change
that needs to be adopted as challenges
of exponential growth can be daunting.


We have substantial shining examples
of such entrepreneurial entities that
have made it to this select but rapidly
growing group of companies. And I am
specically referring to those who have
grown organically over a period of
time, ranging from anywhere from 715 years.
While some amongst this select group
has made the strides to reach
Enterprise scale within 7-10 years,
most SMBs/ Companies do take 10-15
years to reach this phase. And a large
no. of them would attribute this growth
due to innovative engagement models,
while most of them would operate and
often even compete in similar areas in
IT Products & Services.
Our learning & insights - The
emerging trends that enable an IT
SMB to chart growth plans that are
aligned to Customer roadmap
For small start-ups, understanding the
current ecosystem (technology, support
structure to run the show, leveraging
different media to continuously test the
idea) and leveraging them could prove
benecial. It is important to focus on
disruptive ideas (in addition to
incremental ones) as it would generate
eventual leap. It is important to be
Agile and constantly test to decide next
step in product/solution). There would
be a huge opportunity for early

collaboration among startups, so look

forward to such opportunities. It is
worthwhile to seek advice from
mentors in respective space, it helps
start-ups to visualize a near future and
actions to be followed.
While SMBs, like any other business
entity looking at growth in the IT
sector, look at scaling up their business
development for growth - what we see
is a key impact factor is about business
development with the right investments
in core competencies that are relevant
to the business enterprise of the
existing Customers as well as that of
future projected Customers.
For instance, all of our investments at
Prakat in the rst 3-4 years have been
entirely in QA, Testing & Digital
Accessibility. Over the last 2 years we
observed a couple emergent needs
from constant interactions and
exchanges with our existing Customers
which are in the realm of DevOps,
Performance Engineering and Test
Data Management.

over the last year or so and are reaping

the benets of the strategic investment
by means of growth in business
volumes in these areas. And this of
course in addition to existing
competencies. Our advantage has been
that the Core Team has these
capabilities collectively and we are
able to leverage what we already do
have in-house. This has largely helped
us keep our costs lower as well in what
we invested in as new growth areas.
This is a trend that has been effective
for several other SMBs looking to
scale as well, whereby a certain area of
competency is chosen, aligned with
that of the existing/future Customers,
honed & perfected to cater to future
needs and business development being
aligned to it in parallel. All of it comes
together to support the growth plans
for an SMB.
Please do note that this approach may
not work for an emergent company that
is still looking at gaining momentum in
its services engagements.

We have invested more in these areas

33 | JUNE 2016 |

Tudip Technologies:
Redening Industry
Standards by Providing
High-Value Software Services

oday, as globe has become an

epoch of advancement where
technology and its related
services has reached a lofty height, there
is a gamut of service provider
companies willing to stand unique in
crowd with their peculiar ways of
proving excellence in efcacious
services. It is an established truth that
organizational culture is an effective
and strategic tool in building a
successful commercial enterprise
nowadays. Nonetheless, uniqueness of
any organization lies in embracing those
cultures proactively, as acceptance of
those elevations can be the major
differentiator for organizations by
contributing to the industry consistently.
Manifesting about one of those
excellent companies, an exemplary IT
service company Tudip Technologies,
has emerged with absolutely unique
approach that owns the potential to
drive any individual towards it. In
totality, it is a value-driven software
service company that is contributing
multiple services including Web
Applications Development, Mobile
Applications both native & cross
platforms, Quality Assurance (Testingmanual & automated), Customized ERP
& CRM Implementation and
maintenance, Development Operations,

34 | JUNE 2016 |

Tudip is a
platform where
people are
respected,
talent is
boosted and
performance is
nurtured
Consulting across domains, Cloud
Computing, and Big Data.
Additionally, company follows agile
methodology and has its own project
management system named
SteerSimple, that helps to track tasks
priority and real-time progress anytime.
Also Near Shore methodology is their
priority where the team constantly
interacts with a client. Being explicitly
unique in their articles of faith and

values, Tudip grants a congenial milieu

to their employees so that it could help
them realize their inner potential to
work happily. As a matter of fact, the
team at Tudip works as an extension to
the clients crew. Core functionality of
Tudip revolves around their Clients as
according to their belief, Client is the
King. Also it has a broader spectrum of
client base ranging from East to West
Coast of US, Canada, and Europe.
Workplace as Comfortable as Home
Elucidating the work culture of Tudip, it
is well feigned that adaptability and
exibility are the fundamental
components it is centered towards.
Sustaining the quench of employees,
Tudips working culture is full of
openness based on No Door Policy
where every employee holds the
privilege to approach manager without
prior appointments for personal or
professional talks. Even Tudips crew
can work at time and location selecting
levels of their comfort. Tudip believe,
more the work feels familiar and
enjoyable; happier the employees are,
and are able to perform optimally. The
freedom to contribute regardless of
location and timing offers them with the
comfort so that they can be at their best
creativity and it works hugely to Tudips
advantage as well.

Prudent Leadership at Tudip

Dipti Agrawal, CEO and Co-Founder
of Tudip Technologies is one of the
remarkable names betwixt the
ourishing women entrepreneurs who
believes that providing value to clients
is of utmost importance where money
just acts as a derivative in
accomplishing that process. As a value
addition, her feat lies in the fact that
she has worked with diverse
multinational billion dollars + club
companies and has a remarkable
domain expertise with right kind of
exposure to international markets.

Dipti Agrawal
CEO & Co-Founder

Key Values Driving Business Ahead

Sharing about the key values of Tudip,
Dipti adds, We believe in Integrity,
Innovation and Serenity. Clients of
Tudip freely share their ideas and
business strategies. Fostering an
inspiring workplace and a culture of
transparency and ownership in their
collective conduct, they are accountable
for their thoughts, actions and
communication. All employees are
encouraged at Tudip to keep a
constructive and optimistic mindset to
work towards solution. Their splendid
approach to stand unique in crowd lies
in their strategies that are geared to

expand the business of their clients and

harbor lifelong relationships with them.
With a vow to promote talent and
growth, Tudip successfully conducted
TudipTechStar 2016, which was a
National Level Tech Hunt.
Future with Relentless Efciency
Tudip is building Next Gen
Applications, covering Web & Mobile
Applications including Machine
Learning/Articial Intelligence, Geolocation as context like GeoManage,
The On-Demand Economy like
MobileTec, Social & Collaborative
Apps like Postmeistr, Information

On the other hand, holding an MS

degree from the prestigious Louisiana
State University, USA, Tushar
Apshankar, CTO and Co-Founder,
brings over 15 years of technical
experience. As it is famed about him, he
continues to be a kickass hands on
coder. He has also been a part of quite
few successful product startups in his
career. Under the tutelage of Dipti and
Tushar, and with a mission to build a
distinctive software services business
enterprise, while focusing on high
integrity and stringent quality
implementation, Tudip took its rst
step.
Intelligence Apps, Simulation Apps, and
3D Modeling/ Real Time Experience
Apps, Game Development etc.
Along with adopting cutting edge
technologies, like Meteor.js, AngularJS,
ReactJS, etc, they also have their roots
in verticals like Social, eCommerce,
Financial, Manufacturing, Information
Technology, Healthcare and so on. For
Tudip, strong fundamentals and focus
on the core competencies are keys to
success. Prone to deliver high-values to
the industry, Tudip Ninjas are ready to
be relentlessly efcient for the days
coming ahead.

35 | JUNE 2016 |

In Brief

2016 Technology
Industry Outlook

oday, technology serves as the backbone of the

digital economy. The pace of change and the level
of disruption compelled by modern technology are
exponential. Advancement has been made in various
technologies in the past few years that were once
impossible, both technologically and economically are
enabling myriad opportunities.
Now, we have reached a tipping point where cloud
computing, cognitive computing, big data analytics, and the
rapidly growing IoT are transforming businesses around the
world. Were also seeing promising advancements in
fabrication techniques, materials, machine design, and
software that are likely to lead to an expansion in enterprise
applications for additive manufacturing.
Meanwhile, from todays disruptive and unprecedented
change, enterprises are making plans for the next economy
rising in the technology industry itself. Also, technology

36 | JUNE 2016 |

businesses have started thinking more strategically towards

creating new revenue opportunities and adapting their
business models and operations. Landscape of companies
across the entire IT services are changing the way they
deliver their offerings and are eagerly shifting towards more
exible consumption business models, allowing customers
suitability in consuming and paying for products and
services based on their needs and usage.
Technology companies considering this path for creating
real value for businesses and customers need to give a
second thought about how exible consumption can plunge
future growth. They must be prepared to manage near-term
transition costs in order to ensure that before evolving their
business models there is alignment and integration of key
decisions.
What should businesses be mindful of as they plan for
growth?

In Brief

The current wave of divestiture activity

in the technology industry underscores
the struggle that few companies with
diverse business models are
experiencing in succoring valuable
growth. These businesses are divesting
to increase focus rather than becoming
smaller. As the divestiture activity
cools, a series of acquisitions is
expected to be seen, as many of these
companies seek to scale for greater
concentration in their chosen area.
Signicantly, another dynamic impact
on strategic planning and growth
potential for various technology
companies is going uncertain in the
global regulatory environment.
Increasingly, global regulators focus on
the technology companies as well as
digital economy as they see
opportunity of increasing revenues
through incentives and taxes. Many of
the technology businesses will need to
manage regulatory uncertainties while
implementing their growth strategies as
regulatory uncertainty around taxation
doesnt change the fact that global
markets are an essential expansion
channel for most of these companies.
Partnering strategies can be another
way for technology companies to grow
as they provide more opportunity for
development of top-line acceleration,
new business models, and faster
adoption of offerings in the
marketplace. Several rms may want
to explore partnerships with customers
in various verticals they sell into and
can effectively serve those markets.
While other companies may consider
go-to-market (GTM) relationships
offer a shorter path to major customers
in need of specialists to seize new
opportunities or to help them solve
complex problems. And some may

want to help drive innovation by

opening up their platforms to
developers.
Growing technology businesses should
also strive to work more
collaboratively with their customers to
truly understand the core challenges
they are facing. This insight will help
them to better communicate how their
products and services can deliver
greater value to their customers.
Partnering strategies are another way
for technology companies to grow by
providing more opportunity for
development of new business models,
top-line acceleration, and faster
adoption of offerings in the
marketplace.
What markets do we see emerging in
the sector?
For transformative change, open
platforms are a powerful tool. They
help in accelerating innovation by
enabling companies and developers to
explore the art of the possibility. The

IoT, Cloud Computing, Big data

Analytics, Cognitive Computing and
Additive Manufacturing are areas
expecting platform play in the near
future where signicant investments
are being made. Rapid growth is seen
in Articial Intelligence (AI)
applications for commercial use due
large availability of open developer
platforms.
Many new technologies that emerge
from developers use of open platforms
will help to transform the customer
experience. Consumers and companies
will not only be able to forge
transactional or event-driven
relationships but the holistic ones too.
Technology like Cognitive Computing
and Big data Analytics is helping
businesses understand and even
anticipating customer needs too.
Moreover, the depth of these
relationships will depend on
willingness of customers sharing about
themselves through the technology
they use.

37 | JUNE 2016 |

CXO Standpoint

Innovative Industry-Specific ERP

System For Indian Industries
Indian SMEs are in the need of an upliftment
It is necessary to have a target audience to have your
business succeed. From the beginning our target audience
were the Small and Medium sized businesses in the country
and in some overseas countries, particularly in the Middle
Eastern region. To say, there is a reason for that. What
eresource Infotech has learned from its experience is that
SME sector in India needs to be uplifted for development of
the country. In the earlier days, these segments were denied
the high benet of enterprise solution due to the high cost
involved in implementing a suitable ERP solution.
eresources prime objective was to provide SMEs with an
affordable solution that would make their business
operations quick and easy as well as protable. eresource
has succeeded in providing them what they required.
Give the customers only what they required
We have realized that many of the big branded ERP players
in the market were implementing a full-edged ERP system
that hardly had any use for SMEs. Major part of these
systems were never used by these small companies, though
they have been charged for the whole system. Our aim was
to provide our customers with an industry-specic ERP
system that will be affordable, exible and make their
business operation process quick and easy.
We have noticed that even in todays challenging business
environment, there is a huge number of companies that are
taking enterprise solution very lightly. They are ignorant
towards the advantages of an enterprise solution, which can
do more harm to their businesses. Today, all major
organizations are focusing on making better predictions by
using an ERP software with specialized business
intelligence. Decision making processes has markedly
improved if the right ERP system is in place.
Specialized ERP systems are in high demand
ERP scenario is changing rapidly and keeping with the pace
of market trend is important if you want to remain in the
limelight. The days of standard ERP systems have become a

38 | JUNE 2016 |

thing of the past. Today nobody wants to buy something

they will never use and the case of ERP system is not any
different. Introduction of an exclusive ERP system for
various industrial verticals by eresource Infotech is the
result of such thinking. Specialized ERP software is being
favored by organization nowadays.
Intelligent Integration and quick implementation
It is also true that the customers are confused about their
choice of ERP systems as the market is already ooded
with a number of systems that promises a lot. However, we
advise everyone who is planning to have an ERP system
implemented must go for a total evaluation of the system
before they take the nal decision. Our system, eresource,
which has introduced exclusive ERP system for every
industrial verticals, has been integrated with all required
modules intelligently and our quick and timely
implementation makes the ERP investment worth and
reasonable.
Companies look for ROI
Companies that implement an ERP system are anticipating
benets from every quarter, technically, operationally and
economically. An ERP can be termed as successful only if it
caters to every need of an organization, because as a
company Return on Investment is the prime concern. While
ERP system has been in general successful, no company
will invest blindly in it anymore. Today, companies have
become very sensitive to the ROI.
Changing scenario
Web-based eresource ERP system is a more exible,
affordable and reliable ERP system available in India today.
This is a tool exclusively designed for every situation. What
is more important is that for a successful business, ERP is
the future, and it has become essential in the business world
because it brings information classied and simplied to
those who have to make decisions. Companies are investing
on ERP solutions accessible from mobile devices like
tablets and smartphones. And that itself makes the

CXO Standpoint

difference.

mission. Needless to say, our

customers are our motivation. It is their
satisfaction that gives us more strength
Eresource, a name that makes the
to face every challenge that comes in
difference
Ten years in the life of an IT rm is not our way.
a long period. However, the growth of
Understanding the need of our
eresource during this period was
customers, we have recently
amazing There are a number of
introduced many exclusive ERP
factors that have been attached to the
systems for various industrial verticals,
success of eresource and prime factor
being the product quality. Secondly, the which is making waves in the ERP
market today. Apart from these product
trust of our customers bestowed upon
us helped us think big and innovative innovations, eresource also runs a
additions to the product that has made special ERP training centre, which is
known as eresource Academy. Users of
eresource the most preferred webERP system in the corporate world and
based ERP solution in India.
IT students who are keen to make their
careers in the ERP technology are
It makes us feel happy and proud that
trained with expertise at this training
eresource Infotech Pvt. Ltd has been
centre.
blessed with highly dedicated and
talented professionals. Everyone in the
We are aware that just delivering a
organization functions like a closesoftware system to companies is not
knitted family. Therefore, our effort
the only work an ERP rm must do. A
towards our success is a collective

Sudheer Nair
CEO
eresource Infotech

successful ERP rm must be always on

the path of innovative methods. As the
technology is changing at a fast pace,
negligence in the part of an ERP rm
to understand and catch up with the
latest trends could make them outdated
in the eld.
Following are the recently
introduced exclusive ERP solutions
for the various industrial segments
by eresource Infotech.
eresource Xcel for Manufacturing
eresource nfra for Construction and
other project-based industry
eresource LifeScience for
Pharmaceutical Industry,
eresource PMS for Preventive
Maintenance
eresource eTrade for trading industry
eresource 3GL for Logistic Industry
There are no industries that eresource
doesnt serve. You name it and
eresource have it. That is the business
strategy of eresource. Apart from
above exclusive ERP system eresource
also has developed an extensive ERP
system for Human Resource
Management (HRMS) and Finance and
Accounting (ACT).
Sudheer Nair, CEO, eresource
Infotech
Mr. Sudheer Nair, CEO, eresource
Infotech Pvt. Ltd. A man of dedication
and hard work, the product eresource is
his brain child. With little cash capital
in one hand and a lot of talent capital
in other hand, he has laid the
foundation for a product that is making
waves in the ERP market today. There
is no need of a second thought to
acclaim his achievement. He is still at
the helm of affairs as the CEO of the
organization.

39 | JUNE 2016 |

Xylo Technologies
that Help Execute Your
Projects Easier

ervice providers who provide the

right resource at the right time
and the right price are now
needed most in the marketplace. There
is a growing need of excellent
consultancy skills, ingenious foresight
and professionals who do an
outstanding job. Xylo Technologies,
Inc., one of the best examples that
describes the above, is a national IT
consulting rm that provides highest
quality solutions using cutting edge
technologies. Clients rely on their
offering of comprehensive, costeffective solutions through their
principal offerings; Healthcare
Services, Managed Services, and
Technology Services.
Xylo specializes in IT Staff
augmentation and SOW projects in
Mobile and Web Applications,
Systems Development, Software
Testing, Project Management and
Interoperability for Fortune, mid-tier
and governmental organizations.

At Xylo, we
believe in
creating a
unique
unparalleled
experience to
everyone be it
our client,
employees or
partners
consultants with companies who have
multiple locations in multiple states.

I was keen on creating an organization

that could address the IT disconnect
most effectively. Slowly but steadily I
Xylo has been in business for sixteen
started adding new clients and hired
years and has exponentially increased
people to build the Xylo team. We were
its market presence across the nation.
able to do this by keenly listening to our
Xylos keen eye for identifying the
consultants as well as the client needs.
nancially prudent, strategic and tactical We were able to create excellent
use of technology has enabled Xylo to
solutions which exceeded the
increase its market presence. Since their expectations of the client as well as
inception, Xylo has placed over 600
provided opportunities which realized

40 | JUNE 2016 |

the dreams of the consultants, Dharani

shared diligently.
Optimum Level Service
Xylos quality of service and
commitment to their clients has stood
the test of time which led to an
impressive growth even amidst the
brutal recession times. Xylos
commitment and dedication to their
customers success is veried by the
fact that; their assignments are lled
covering a wide variety of job or
program requirements. The majority of
their contracts are being renewed. Many
of their client engagements that begin as
a 6-month contract get extended to 2+
years. And, their performance
guarantees address decient placements
within the rst two (2) weeks of
engagement, without cost to their
clients.
Feathers in the Cap
Along the way, Xylo has been honored
to receive several regional and national
awards such as Blue Ribbon Small
Business Award (four years in a row)
& Midwest Regional Finalist for the
2014 DREAM BIG Small Business of
the Year Award given by the US
Chamber of Commerce, Washington
DC, the Class 2 Supplier of year award
2013 from the North Central Minority
Supplier Development Council

Leadership that Thrives on Excellence

Dharani Ramamoorthy, CEO &
Founder, was born and raised in an
agricultural family in India and he was
the rst generation to receive education.
Valuing others sacrices for his
education, he graduated as an Engineer
and started as an Instrumentation
Engineer with Labindia Instruments.
Later, he was shortlisted for a threeweek training in the U.S. This tenure
fueled his desire to return and in 1991,
he did so to pursue Masters in
Computer Science at North Dakota
State University.

Dharani
Dharani Ramamoorthy
Ramamoorthy
CEO
CEO
&
& Founder
Founder
Shanthi
Rajaram
President & CEO

(NCMSDC), nalist for 2013 & 2012

Small Business Success Stories by Twin
Cities Business Magazine, Sloan Award
for Business Excellence for Work place
exibility in 2012 and in 2011, Top 25
IT Services Companies founded &
managed by Indians in the U.S.- Nov
13, coveted Fast 50 Asian American
business award in 2009, Ranked 109th
fastest growing company in IT in the
nation by Inc. 5000 in 2008 and 260th
in 2009 and Xylos Founder/CEO was a
nalist for the 2010 Mid-west Ernst &
Young Entrepreneur Award.

Dharani started his career as an IT

Consultant and worked with various
clients in Rochester, MN for more than
eight years. During these years, he
noticed that there was a huge disconnect
in servicing the needs of clients and
what was being provided in the existing
market. Leveraging on this disconnect
and capitalizing on this opportunity was
the spark that led to the formation of
Xylo Technologies in 2000, a compelling
success story that makes up the
American Dream.

Xylo-sophy
Professionals at Xylo touch lives and
making a difference in the community
they live. They are encouraging the next
generation to be better equipped in
technology skills for a promising future.
Thats why Xylo sponsors STEM
summit, Black Data Processing
Associate initiatives and High School
Science fairs in Rochester MN.

with their clients, employees and

partners and continuously improve their
service levels, which has in turn
increased the trust levels clients have in
them. They strengthen their
infrastructure by continually investing
in their internal and external resources
to meet business demands. At Xylo,
they seek to make a difference in the
lives of people by creating a promising
future and making an impact in the
Xylo rmly believes satised
community. This is the foundation of
employees lead to satised clients. They Xylo.
nurture the relationship they have built

41 | JUNE 2016 |

ie
rv
te
In

Interview with
Insights Success

Ramesh Agarwal - Leads

Way for Mentoring
Enterprising Start-ups
Q. How have the last three decades been for
you? How would you describe the last 30 years
as an entrepreneur?
Smiles and Pauses. Where do I begin from? Let
me commence by saying that I would not trade
my entrepreneurial journey with anything.
Whether it is the last 30 years of carving out
Agarwal Packers & Movers or my learnings
with the Indian Air force as one thing has led to
another. -The Indian Air force taught me
discipline, patriotism, comradely, team
management, empathy which became my
building blocks to run a successful business.

Ramesh Agarwal
Owner
Agarwal Packers & Movers Ltd.

42 | JUNE 2016 |

I treated each failure, as a higher rung for

business growth. I learnt to leave my baggage of
unnecessary ego behind & accept each feedback
as an opportunity to improve my company &
myself. Talking about feedback, in those days
(in our business we got more negative feedback)
it is now in the recent times that the happy
customers share positive feedback. Unlike our
western counterparts, my dear countrymen are
more critical about things going haywire, but
thanks to the young guns of my country the
scenario is changing. I am into a services
oriented business which means Customer is the
King & I reworked upon my companys
working dynamics around the fact that Happy
& satised customers build companies. Till

Surface Logistics industry that we are part off is not an easy

industry neither it is glamorous (to be discussed in the
larger media), however it
is the backbone of our
countrys economy.
Today we have 103
ofces across the country
and we reach out to over
6000 destinations in the
country. We have recently
opened our rst overseas
ofce in Singapore.
My last 30 years have
been amazing and I am
condent the journey
ahead would be even
better. Tomorrow is the
rst day of the rest of the
journey. for Agarwal
Movers Group.
Q. Agarwal Movers
Group is among the

For our commercial clients I see ourselves as critical

ecosystem partner (not vendors) as the clients lay their
100% trust on us once their goods are loaded in our cubes.
The commercial brand depends on us not only for timely
delivery but also Zero Damage, Zero Loss.
I can say this with pride; we deliver to our customers
demands - as we are genetically obsessed for customer
delight. To meet the delight I have a team which is always
innovating and introducing products and processes at all
times (He chimes in - How about you doing a different
Q&A on our processes we have implemented). We have
also achieved something unheard of in the Indian Surface
Logistics industry with Trucking Cube. Through our
innovation in Trucking Cube - we assure the client Zero
Transhipment, Zero
Damage, hence your food
items stays fresh and intact
till delivered.

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As a matter of fact, at Agarwal Packers and Movers ltd.,

every customer grievance is mapped with the companys
concerned personnel who is expected to do a post-mortem
of the situation and come up with a solution so that the
issue is resolved there & then & is not repeated in future.
All our redressal initiatives have now become the Industry
best practices. In doing all this over the years our company
today has become highly process driven. Our Tell me
how booklets, available on the companys Intranet are a
regular source of guidance for our employees. I wouldnt
restrain myself from saying that these booklets are as handy
& credible as any Google Search for our employees. I made
a reference to Google Search so that our youngsters can
easily relate to it. Smiles.

leaders in the packing and moving industry. What would

you attribute the success to?
We take pleasure in asserting for our household customers
that we do not carry goods but we carry emotions.
Emphasising with our end customers emotive sojourn our
team gives their 200 % to make it a pleasant and a Zero
Damage move for them.

In

date I stand by the statement. The challenge is that out of

my team building experience that almost 15% of employees
have different perceptions about Customer Delight so we
need to have processes in place to have uniformity in
nurturing a band of happy customers.

Q. In hindsight when you

look back what are the
things you think you could
have done better?
Smiles - yes Agarwal
Movers Group is a leader in
the packing and moving
industry which is a more
challenging disposition to
maintain - what I am trying
to say that despite seeing
success we are not sitting
comfortably - the relentless
drive for customer delight
and seeking different ways
of achieving the same still
leaves us breathless. We are

43 | JUNE 2016 |

a 600 crore company but I think like I did 30 years back not
allowing complacency to set in us.
When I look back, I do feel getting a mentor/guide from the
same business would have been helpful, having said this,
our industry is a new industry and we may be among the
pioneers. While I was growing the business, access to
capital was not as easy as it has been in the last decade. If
we had access to capital we may have reached our current
journey way earlier.
Q. What are your views on todays startup scenario?
Being an entrepreneur seems like a modern day fad to me.
B schools have a course in entrepreneurship - which to me
is all theory. Entrepreneurship is not understood till the
individual jumps into it and experiments with it. There is
commonly available data that 9 out of 10 ventures fail - to
me this is not lack of ideas - all ideas are great. It is due to
lack of being consistent, investing the time in customer,
understanding the customer & making sales. - I might be
missing something, but see the young crop after building
proof of concept goes for an angel round funding, build the
product/ service more - goes for Series A/ Series B and so
on - in most of the time the start-up team is building
technology or processes by not speaking to the customer.
The product sells because the customer desires and the
venture should be surrounded by its customers - working to
comprehend them and provide the solution/ requirement
they are seeking.
I also feel the India media can be overwhelming - they are
watching ventures like hawks, one mistake and it is blown
out of proportion, then the emerging brands team has to
interact with the media clarication - where as they should
be investing in communicating directly with the customer.
Access to technology is giving us that capability.
Q. What would be your advice to the startups - existing
and those about to be built?
Think customers, think sales, think ways of improving
customer interactions and think more sales. I would also
make a request to the start-ups seeing success to keep aside
some part of its revenue to give back to the society - this
should be an essential part of their larger plan.

44 | JUNE 2016 |

Q. You shared with us that you will like to mentor/ guide

entrepreneurs - what are your expectations from your
mentee?
Having grown a business from nothing to where we stand
oday, I do think I have an in-depth knowledge of
experiences to share with those keen to listen and learn. The
mentee needs to come with an open mind & of course they
should be open to challenge my thoughts & views. The
mentee should also not be in a tearing hurry to see success
or compare themselves with where I am today - in fact they
should ask me about how I started 30 years back - except
for technology (which is huge boon) ways of doing
business is the same and will remain so for decades to
come.