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Over the recent decade it is clear that the expected critical output in terms
of regulatory agency expectations of product development is an in depth
understanding of both the process and product characteristics. This is a
foundational requirement upon which the complete product lifecycle is
based. This encompasses the principles of Quality by Design (QbD), the
heart of which is the idea that Quality, safety, and efficacy are designed or
built into the product and that Quality cannot be adequately assured merely
by in-process and finished-product inspection or testing. These are the
fundamental concepts and once understood and accepted the QbD
approach can become an integrated component of the overall process
development effort. The process is logical and the underling concepts
rational and yet adoption by industry is not without some resistance to
change. Often the long term benefits are not well understood and shorter to
mid-term business objectives become the key drivers, speed to market is
the critical path. Which is a valid objective given the cost of product
development and the need to return the investment? However consider the
better investment of staying the complete course of the product lifecycle
and not suffering a premature ending due to commercial manufacturing
failures or out of control costs.
http://www.biopractice.com/webinar/recorded/10/critical-aspects-ofapplying-qbd-to-pharmaceutical-process-and-product-development-for-uspharmaceutical-companies.html
https://www.acs.org/content/acs/en/pressroom/presspacs/2012/acspresspac-october-3-2012/ensuring-high-quality-dietary-supplements-withquality-by-design.html