Portfolio

Skyler Martin

Contact:
Skyler Martin
345 W 5th S #105
Rexburg, Id 83440
208-301-1391
mar16008@byui.edu

SM

Table of Contents:
Montage
Logos
Letterhead
Business Card
Brochure
Flier
Event Ad
Web Page
Imaging

Montage
Date: 5/27/16
Course & Section: Comm 130, Section 7
Instructor: Lindsey LeFevre
Description: Inspirational message montage comprised of multiple images.
Objectives: Create a montage using multiple images and blend the images together.
Program(s)/Tools: Adobe Photoshop
Process: I selected images that I felt would work well together then I began blending them inside
Adobe Photoshop. I placed the Star photo at the bottom of the layers panel as my background.
I used two separate layers of the city and sky as well as masks to accomplish the look I wanted.
Then I used several layers of the Cloud photo to give the appearance that the clouds were
overlapping the mountains. I then changed the opacity amounts on those layers to create further
blending. To finish up I used the blur tool on several layers to take away any hard edges that
looked unnatural and added a film grain filter to the city.

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Logos
Date: 6/4/16
Course & Section: Comm 130, Section 7
Instructor: Lindsey LeFevre
Description: Logo for the Valley Window Washing company
Objectives: Create three varying logos for separate formats.
Program(s)/Tools: Adobe Illustrator
Process: First I designed 3 separate designs within Adobe Illustrator using different color schemes
and ideas. After asking others I chose a single design to refine. I created the Triangle Element
using the pen tool using guides as aid. After selecting a font I liked I used the Tracking tool to
align the text how I wanted. To finish I took the same design and made three variations The
original, Grayscale and white over a teal box.

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Valley Window Washing

valley
Window
Washing
valley
Window
Washing
valley
Window
Washing

Letterhead
Date: 6/12/16
Course & Section: Comm 130, Section 7
Instructor: Lindsey LeFevre
Description: branded letterhead to match business card for Coeur Dalene Custom Bicycles
Objectives: Create stationary including designing a new logo, and contact information: name,
address, phone, website, and email.
Program(s)/Tools: Adobe Illustrator and InDesign
Process: I used Adobe Indesign and Illustrator to create this project. First, I designed the Cards by
selecting my color scheme and font styles. I traced a photo of a Bicycle using the pen tool and the
brush tool. Next I altered the brush strokes to give it a less then symmetrical appearance. Next I
added the other information and elements into the Letterhead.

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Coeur dalene Custom Bikes

2083011391
375 Hope Street
Coeur Dalene ,ID
sales@cdabikes.com

Business cards
Business cards
Date: 6/12/16
Course & Section: Comm 130, Section 7
Instructor: Lindsey LeFevre
Description: Inspirational message montage comprised of multiple images.
Objectives: Create a two sided business card using a new logo and contact information.
Program(s)/Tools:
Adobe Illustrator and InDesign
Description: branded letterhead and business card for Coeur Dalene Custom Bicycles
Process: I used Adobe Indesign and Illustrator to create this project. First I designed the Cards by
selecting my color scheme and font styles. I traced a photo of a Bicycle using the pen tool and the
brush tool. Next I altered the brush strokes to give it a less then symmetrical appearance. Then I
aligned the other elements into the cards.

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coeur dalene
Custom Bicycles

375 Hope Street

Coeur D alene ,ID
CDABikes.COM
Sales@CDAbikes.com

208

301

1984

flier
Date: 5/8/16
Course & Section: Comm 130, Section 7
Instructor: Lindsey LeFevre
Description: Promotional flier to for a graduate leadership conference.
Objectives: Create a black and white flier using multiple images and provided text.
Program(s)/Tools: Adobe InDesign
Process:First I drew some sketches of my layout. Then I used Adobe Photoshop to make
adjustments to the image I selected to use in the flyer. I composed the layout in Adobe InDesign.
I used a continuation of the hand rail in the Photo as a design element as well as shaded boxes.

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GRADUATE
Leadership Conference
Do you want to have the Competitive edge in Business?
Come learn how at Vouant Communications annual Graduate Leadership
Conference.
Vouant Communications is devoted to helping tomorrows leaders gain essential leadership skills in the workplace. During this dynamic three-day seminar,
attendees will meet with top executives of Vouant Communications to discuss
breakthrough leadership techniques, while cultivating attributes of leadership that
will market to any employer.
Conference is available to graduating seniors. Space is limited.

8 a.m. 5 p.m.
Lincoln Convention Center

Registration and more information available at

http://www.vouantcomm.com/ leaders

event ad
Date: 5/15/16
Course & Section: Comm 130, Section 7
Instructor: Lindsey LeFevre
Description: An event ad to promote a fundraising seminar
Objectives: Using only Microsoft Word and a scanner, create a Full bleed color print advertising
an event
Program(s)/Tools: Microsoft word
Process: I scanned the images of the Students and then used the remove background tool
in Word to delete unwanted parts of the image. Then I added the text and colored rectangles.
Finally, I aligned it all to work together.

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Remembering

Join us for a history of Ricks College benefit seminar

Remembering the good old days of Ricks College.

June 15th 7-9 p.m.
Spori Building, Room 035
$1 at door

Hosted by the Rexburg Historical Society
Proceeds go to the Ricks Memorial Foundation

web page
Date: 6/26/16
Course & Section: Comm 130, Section 7
Instructor: Lindsey LeFevre
Description: Web page depicting the design presses of the Valley Window Washing company
logo.
Objectives: Create a web page using HTML and CSS Code, include text content and a logo.
Program(s)/Tools: Adobe Photoshop and TextWangler
Process: Using the TextWrangler app I created a css and html file. These files were linked
together to form this basic web page. I also used Adobe Photo Shop to sample and pick the colors
I wanted to use that would match my logo and resample the size of my logo to fit the website
accordingly.

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imaging
Date: 5/21/16
Course & Section: Comm 130, Section 7
Instructor: Lindsey LeFevre
Description: Photo design of a Mamiya medium format film camera
Objectives: demonstrating proper photography and image editing techniques. Incorporating a
color scheme into a layout with original photo.
Program(s)/Tools: Adobe Photoshop
Process: I was seeking after an analogues color scheme in my photo and found this field just
outside of Rexburg with dandelions overgrowing it. I took several photos of my twin lens
reflex camera from above to show a second view of the field from the viewfinder. I corrected
the exposure, levels and added Contrast and Saturation. Then I Altered the Colors to better
accommodate for my selected color scheme and added in the text and Bordering rectangle stokes
as well as the color swatches and color scheme description. Lastly I altered the photo behind
some of the text to make it stand out better.

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brochure
Brochure
Date: 7/10/16
Course & Section: Comm 130, Section 7
Instructor: Lindsey LeFevre
Program(s)/Tools: Adobe Illustrator, Photoshop and InDesign
Description: Brochure depicting the history and details of Grand Teton Media Collective.
Objectives: Create a two sided folding brochure using multiple images, a logo and 250 words of
written content.
Process: In this Project I used Adobe Photoshop, Illustrator and Indesign. After making my
initial layout in Indesign I selected photos I had taken and edited them to the desired look. To
achieve the gate fold, I imported the front image twice and aligned half the image to each side of
the outside page. Next I formatted the images in to fit with the text I had written. I then added
in a photo of my super 8 camera that I had masked in Photoshop, I used this photo as my text
wrap and inserted it accordingly. For my logo I found an image of the Teton mountain range and
traced both the range and Grand Teton using the brush and pen tools. Afterwards I grouped the
tracings and fine-tuned the stroke and added in the text. After inserting the logo into the final
project I printed the project double sided and cut off the excess paper and folded accordingly

SM