Exec Briefing

April 2016

About Revinate
Global vertical SaaS company based in San Francisco

Founded in 2009
130 employees
Focused exclusively on hospitality
30,000+ hotel customers in 160 countries
Backed by top Silicon Valley investors
$33mm funding to date

Regional HQs in Amsterdam and Singapore

Top brands around the world use Revinate

Modern Vertical SaaS for Hospitality

A Massive Opportunity To Reinvent Legacy Tech With Modern Cloud Software

A single platform for the full Digital Guest Experience

The Booking Funnel

Conversion
Cloud

The Booking

The Guest Journey

Engagement
Cloud

OTAs/GDS
Booking Engine/CRS

Pre-, During-, Post-Stay Communications

Online Reputation Post Stay Surveys/GSS

Channel Management
Revenue Management
Website/Mobile Booking
SEO/SEM/Advertising

CRM Personalized Marketing Loyalty

Mobile Guest Experience Upgrades, Amenities
Anytime, Anywhere, Any Channel Service

Smart Hoteliers becoming Guest Centric to Yield Results

Room Centric
Customer
Management

PMS

(Property Management System)

Guest Centric

Specialized CRM with Rich Guest Profiles

Customer
Value

Heads in beds

The most valuable heads in beds

Customer
Ownership

Online travel agents

Hotels

Customer
Experience

Legacy systems

Modern, guest-centric software

Revenue

Profit

KPI

The Barrier: Disconnected View Across Guest Lifecycle

Pre-Stay

Multiple vendors, little integration

?
Post-Stay

During Stay

Social &
Reviews

Surveys

PMS &
Spend

Loyalty
& Prefs

Service

Marketing
& 3rd Party

High cost, complex, data silos

and still no guest insight

The Solution: Single Platform, Unified View of Guest

Pre-Stay

Engagement
Marketing

Marketing
Surveys
Reputation

Post-Stay

Engagement
Marketing
Surveys

During Stay

An Integrated Suite of 4 Building Blocks

Revinate
Rich Guest Profiles
Revinate
Engage

In-stay marketing & communications,

behavioral insights

Revinate
Marketing

Campaigns, guest preferences,

demonstrable ROI
Survey feedback,
PMS data
Rich data from
social and reviews

Revinate
Surveys

Revinate
Reputation

Auto-generating the Rich Guest Profiles hoteliers need

To Win, Hotels
Must Know
Their Guests
Automatically generating
accurate Rich Guest
Profiles elegantly solves
the data silo issue

Hotels have never had these insights at their fingertips before. Without Revinate, theyre flying blind and all guests look alike.

A Means to a Much Bigger End

Rich Guest Profiles Are a Highly Leveraged Data Asset
New revenue streams
(rev share on bookings,
room upgrades,
activities)

Network effects as
Revinate becomes the
global guest data
standard for hospitality

Smart advertising
via retargeting and
look-alike modeling

Booking conversion
optimization and 1:1
revenue management

Thank You

Exceptional Board, Investors & Advisors

Brian Melton

Huong Vuong

BOARD
Benchmark

BOARD
Tenaya Capital

BOARD
Demandforce, GoFundMe

Jim Hornthal

Joe Lonsdale

Tommy Vardell

Peter Fenton

BOARD
Travelocity, Zignal Labs

INVESTOR
Formation 8

Hans Swildens

Nick Pritzker

INVESTOR
Industry Ventures

INVESTOR
Tao Capital Partners

INVESTOR (personal)
Blackstone

Rich Barton

Jay Parikh

Bryson Koehler

INVESTOR (personal)
Expedia, Zillow

ADVISOR
Facebook

ADVISOR
InterContinental Hotel Group,
The Weather Channel

INVESTOR
Northgate

Chad Pike

Leadership Team
Marc Heyneker

Jay Ashton

Wayne Huang

CO-FOUNDER, CEO

CO-FOUNDER, CPO

VP ENGINEERING

Akamai

Five-Star Alliance (sold: Questex)

Epinions (IPO: shopping.com)

Ning, US DOE Joint Genome Institute

David Lambert

Josh Steinitz

Kyle Duffy

CFO

VP BUSINESS DEVELOPMENT

VP CUSTOMER SUCCESS

Preview Travel (sold: Travelocity)

Founder/CEO NileGuide (sold: Travora),

Away.com (sold: Orbitz)

Travelocity Partnerships & Media Sales

Kenny Lee

JD Cain

Seth DeHart

VP MARKETING

MD SALES, AMERICAS

MD SALES, EMEA

Adobe, Lithium

Akamai

Akamai

Maarten Plesman

Dany Bolduc

GM / VP EMEA

GM / VP APAC

Kelly Buchanan

Cisco, McKinsey & Co., MobiTV, Danger

Blackberry, AirAsia

VP PEOPLE
Lucasfilm, Zynga