Documenti di Didattica
Documenti di Professioni
Documenti di Cultura
AMBREEN KHAN
MBA IV SEM
CONTENTS
INTRODUCTION
MEANING OF BANK
BANKING IN INDIA
RECOMMENDATION
SUGGESTIONS
CONCLUSION
QUESTIONNAIRE
BIBLIOGRAPHY
INTRODUCTION
The banking section will navigate through all the aspects of the Banking
System in India. It will discuss upon the matters with the birth of the
banking concept in the country to new players adding their names in the
industry in coming few years.
The banker of all banks, Reserve Bank of India (RBI), the Indian Banks
Association (IBA) and top 20 banks like IDBI, HSBC, ICICI, ABN AMRO, etc.
has been well defined under three separate heads with one page dedicated
to each bank.
It is high outlay business with low margins which news the need
for efficiency with fast and economical delivery channels. As the
consumer behavior has undergone a drastic change in the recent
past to change there time of business. As result of that most of
the banks are coming with various product and services for their
consumers that are called banking system. It involves financing
for personal purchasing from buying a household item, vehicle,
and shop to buying a house. All these financing are given in the
form either credit card or loan.
The first deals with the history part since the dawn of banking system in
India. Government took major step in the 1969 to put the banking
sector into systems and it nationalised 14 private banks in the
mentioned year. This has been elaborated in Nationalisationof Banks in
India.
to more than 50 per cent this year, according to industry estimates. Zero per
cent interest schemes, which accounted for 35 per cent of all loans in 2001,
are expected to go up to over 45 per cent this year. The loans will have to be
heavily subsidized by manufacturers. "It would be up to the financiers and
manufacturers entirely to offer any sort of stimuli for growth. The tax levels
and the worry to keep their savings intact may deter consumers from making
any impulse purchases," said Brahmankar Shashi, statistician at NCAER.
According to the National Council of Applied Economic Research (NCAER)
estimates, consumer buying is expected to remain stagnant unless consumer
goods financiers step in and act as catalysts to boost purchases. Volumes
since the beginning of 2002 have been quite sluggish for the industry as a
whole, with color television faring better than white goods like refrigerators
and washing machines. Consequently, there may be more price drops or
freebies given to stimulate volume growth. According to Guru Mirchandani,
chairman of Mirc Electronics, there was no `psychological boost' to
encourage purchases in the recent budget. "Even if the funds are provided,
the absence of the `feel good' factor may impact sales" he said. The absence
of any incentives to purchase consumer goods and the added tax burden on
the salaried class and on government savings instruments are expected to
depress buying sentiments. According to a senior official from ICICI, the
volumes for the industry did not really make up for the low ticket value of
consumer durables.
costing" he said. Nationalized banks and select players like GE Countrywide,
ICICI and others offer aggressive financing to purchase consumer durables.
The foreign banks offer the same facility through the personal loans route.
Unlike car financing, consumer durable financing calls for huge volumes to
make up for the low-ticket value of the durables. The overall operational
costs for this segment are also higher on account of the investments needed
for the backroom operations.
Basic:
To study the nature and scope of public and private Banks and idea is to
understand services and Customer Satisfaction in present scenario.
Objectives:
(1) To do comparison between ICICI Bank, Kotak Mahindra Bank and Bank of
Baroda in the prospects of Banking.
(1)To compare the Public and private banks in Banking prospects.
(2)To know the customers behavior about Banking.
(3)To evaluate the Customer Satisfaction status and productivity.
BANKING IN INDIA
Banking (sales) is in a booming scenario at the moment. the purchasing power of
Indian middle class people has increased substantially over the last decade or so
their desire to spend according to the changing life style. Given the rising
purchasing power of this class there is untapped potential for business. To
understand the reasons for this booming we have to negotiate the following
reasons.
Changing government policies
The governments in the last decade have taken some extraordinary steps
regarding the
Economy, these are (a) Indian economy has opened - Indian economy has got globalize in 1992
and till then it has been getting the taste of international market. the things
happening in the international scenario is reflecting in Indian market also.
(b) Reducing import duties- it means import duties go less and varieties got
increased.
(c) Earning of the people increased- the PCI of Indian people increased
significantly in the Last decade and so the earning in comparison to things.
(d) Flow of reputed international brands to India- various MNCS are coming to
India to do business and that is boosting the availability of the choices
(e) Strong competition among FIs - lots of financial institutes and FIs have
been grooming in India and there is a very strong competition going on to
earn more profit.
(f) Free presence of foreign investors - government allowed foreign
institutional investors to invest unto 100% in various sectors.
(g) Decreasing interest rate - in International scenario, the interest rates of
banks is lesser than Indian bank. As India became globalize economy it
became necessary for RBI to decrease the Interest rate so that Indian banks
can compete internationally.
(h) Overall due to these revolutionary steps economy became more strong
and stable.
Banking now a days booming only because it is a win -win process for all
where nobody looses neither the customer nor the financer
can take loan bank and can pay them in monthly Installments.
Moreover the buyers now pay later culture that is still infant in India and is
evolving thought various forms like consumer landing, consumer credit,
consumers loan, family borrowings, daily payments schemes etc.
BANKS PROFILE
1987
1990
1991
1992
Kotak Mahindra Finance Limited enters the Lease and Hire Purchase
market
The Auto Finance division is started
The Investment Banking Division is started. Takes over FICOM, one of
India's largest financial retail marketing networks
Enters the Funds Syndication sector
Brokerage and Distribution businesses incorporated into a separate
1995
1996
1998
Enters the mutual fund market with the launch of Kotak Mahindra
Asset Management Company.
Kotak Mahindra ties up with Old Mutual plc. for the Life Insurance
business.
2000
Kotak
Securities
launches
its
on-line
broking
site
(now
2002
2006
2007
online
payments
of
bills
to
attractive
returns
earned
through
Current Accounts
Kotak Mahindra Bank offers you unparalleled advantages with its three
Current Account offerings. Whether you have a small/ mid size business or
you are an enterprise spread across multiple locations in the country, you
would find a Current
Account that's just designed for you. With features ranging from Free DDs,
Free Cheque Collection, Free At -Par Cheque facility to Free Trading Account &
free Demat Account, and more.
Choose the Current Account best suited to your needs:
Key Features
You need a well-equipped bank account to keep pace with you in all your
business endeavors. We offer you the Kotak Edge Current Account, armed
with Kotak 2-Way Sweep and our entire gamut of Banking Privileges,
providing you that extra edge to get ahead. The feature rich Kotak Edge
Current Account is the ideal way to make your money work harder.
Features & Benefits
Multi City Banking Your current account/s with Kotak Mahindra Bank will be
recognized in every other branch. You can just walk into a Kotak Mahindra
Bank branch in any of our branches across country to satisfy all your banking
needs.
2 - Way Sweep* : Term Deposit linked Current Account Kotak 2-Way Sweep
ensures that your money never stops working for you. Daily balances, above
a threshold level, in your Current Account are automatically swept out into
Term Deposits (TD). This 'swept out amount' is brought back into your
account to meet fund requirements when your withdrawals exceed the
balance available in the account (or when the account balance goes below
the specified threshold level.) With Kotak 2-Way Sweep you enjoy the twin
advantages of attractive returns & maximum liquidity.
Free Demand Drafts and Pay Orders Enjoy the benefit of our free Demand
Drafts, payable at Kotak Mahindra Bank Branch location in India.
At-par Cheques Get free At-par Cheques that are treated as 'local clearing'
cheques across all our branch locations. All these at nominal costs.
Cheque Collection All Outstation cheques, drawn on any of our branch
locations, are collected 'at nominal charge' for you. Our strong network of
correspondent banks enables us to collect cheques from 1600 locations
across India at faster speed and minimal cost
Free Electronic Fund Transfer Smoothen your business transactions with our
SEFT Facility that lets you electronically transfer funds across banks pan
India. Unlike EFT this facility is not restricted to only RBI centers. You can also
avail an RTGS facility whereby you can transfer funds to your party account.
Free Business Debit Card You can use your Kotak Mahindra Bank Global Debit
Card to withdraw cash from any Visa ATM. You can use the card to debit your
current account for all business related expenses
Mobile Banking and Alerts Our Mobile Banking & Alerts service enables you
to access your bank account on your Mobile Phone. You can access all your
standing instructions (SI), any large credits or debits, available balance,
balance below AQB, any SI failure and SIs successfully executed will be
intimated to you via SMS.
Free Cash Deposit Free cash deposit, up to a pre-specified limit at any Kotak
Mahindra Branch
24 x 7 Phone Banking Our 24Hrs Customer Contact Center offers you
personalized service round the clock. Just pick up the phone and call us on at
our Toll Free number 1800 116022 (North India) OR 1800 226022 (Rest of
India).
Net Banking You can transfer your fund to your party account and an
immediate update of all debits and credits into your bank account. With our
Net Banking you can also buy/sell Mutual funds online.
Pro Saving Accounts
Key Features
Documentation
FAQs
threshold, from your account into Term Deposits. These Term Deposits sweep
back into your account to meet fund requirements when your withdrawals
exceed the balance available in your account, thereby providing you
maximum liquidity.
Dedicated relationship manager you get a one-point contact for all your
banking related queries and transactions. Your relationship manager will also
help you with financial planning and sound investment decisions.
Free banking transactions you can issue demand drafts or send cheques for
collection on branch locations without any charge to your account.
Free At-Home services Use our At-Home services to make your Utility Bill
payments like electricity, telephone, mobile phone bills etc. You can also get
your documents picked up from your business place. This facility is available
at select cities absolutely free of cost!
Edge Saving Accounts
Key Features
Documentation
FAQs
Wide ATM access through the Kotak Mahindra Bank Debit Card You can walk
into any KOTAK or HDFC Bank ATMs to withdraw cash or enquire your
balance at no extra charge!
Multiple Access Channels Access your account through your phone, mobile
phone or internet to get information on your account balance or track your
transactions. You can even transfer funds through Phone Banking or Net
Banking.
Financial payments facilitated through the savings account Use our free
Payment Gateway to make online payments for utility bills, credit cards,
online trading of shares or even online shopping.
Quick and easy funds transfer Quick funds transfer to a third party account
with another Bank is available across 15 locations through Net Banking. You
also get a multi-city cheque book so that money from account is received by
the beneficiary in the fastest possible time.
Free investment account You can open an investment account, and use the
Net Banking facility to purchase/redeem mutual funds online while directly
debiting / crediting your Bank Account. Besides this you get a consolidated
view of all your mutual fund investments across schemes with updated
returns status, latest NAV information and research reports.
Attractive returns Earn better returns in your savings account, with our 2Way Sweep facility that automatically sweeps out idle funds, above a
threshold, from your account into Term Deposits. These Term Deposits sweep
back into your account to meet fund requirements when your withdrawals
exceed the balance available in your account, thereby providing you
maximum liquidity.
BANKS BACKGROUND
ICICI BANK
ICICI Bank is India's second-largest bank. The Bank has a network of about
573 branches and extension counters and over 2,000 ATMs. ICICI Bank was
originally promoted in 1994 by ICICI Limited, an Indian financial institution,
and
was
its
wholly
owned
subsidiary.
ICICI was formed in 1955 at the initiative of the World Bank, the Government
of India and representatives of Indian industry. The objective was to create a
development financial institution for providing medium-term and long-term
project
financing
to
Indian
businesses.
In 1999, ICICI become the first Indian company and the first bank or financial
institution from non-Japan Asia to be listed on the NYSE. In 2001, ICICI bank
acquired
Bank
of
Madura
Limited.
ICICI Bank set up its international banking group in fiscal 2002 to cater to the
cross border needs of clients and leverage on its domestic banking strengths
to offer products internationally. ICICI Bank currently has subsidiaries in the
United Kingdom, Canada and Russia, branches in Singapore and Bahrain and
representative offices in the United States, China, United Arab Emirates,
Bangladesh
and
South
Africa.
Today, ICICI Bank offers a wide range of banking products and financial
services.
STRUCTURE
ICICI BANK
BRANCH SALES
MANAGER
CUSTOMER
ACQUISITIONS
TEAMTEAM
DATA COLLEECTION AND
INFORMATION DISSEMINATION
OPPARATION
SUPPORT
TRAINEES
Journey of Kotak
Largest network of branches and ATMs amongst private & foreign banks.
Largest network of more than over 800 Direct Sales Agencies over 275
cities.
LOAN AMOUNT
New car
ICICI bank finance up to 90% of the ex-showroom cost of the car.
The amount financed will depend on the Loan to Value (LTV) ratio. The LTV ratios
are applicable on the invoice value of the cars. Customer has to bear
registration and insurance charges.
The LTV also depends on the car model. Higher LTV ratios are available under
specific enhanced income eligibility criteria.
Minimum loan amount for new car Loan is Rs.1 lack.
All the banks in India were earlier private banks. They were founded in the preindependence era to cater to the banking needs of the people. But after nationalisation of
banks in 1969 public sector banks came to occupy dominant role in the banking structure.
Private sector banking in India received a filip in 1994 when Reserve Bank of India
encouraged setting up of private banks as part of its policy of liberalisation of the Indian
Banking Industry. Housing Development Finance Corporation Limited (HDFC) was
amongst the first to receive an 'in principle' approval from the Reserve Bank of India (RBI)
to set up a bank in the private sector.
Private banks have played a major role in the development of Indian banking industry.
They have made banking more efficient and customer friendly. In the process they have
jolted public sector banks out of complacency and
forced them to become nore competitive.
Major private banks in India are:
Bank of Rajasthan
Bharat Overseas Bank
Catholic Syrian Bank
Centurion Bank of Punjab
Dhanalakshmi Bank
Federal Bank
HDFC Bank
ICICI Bank
IDBI Bank
IndusInd Bank
ING Vysya Bank
Jammu & Kashmir Bank
Karnataka Bank
Karur Vysya Bank
Kotak Mahindra Bank
SBI Commercial and International Bank
South Indian Bank
United Western Bank
UTI Bank
YES Bank
About Us
A saga of vision and enterprise
It has been a long and eventful journey of almost a century across 20
countries. Starting in 1908 from a small building in Baroda to its new hirise and hi-tech Baroda Corporate Centre in Mumbai, is a saga of vision,
enterprise, financial prudence and corporate governance.
It is a story scripted in corporate wisdom and social pride. It is a story
crafted in private capital, princely patronage and state ownership. It is a
story of ordinary bankers and their extraordinary contribution in the
ascent of Bank of Baroda to the formidable heights of corporate glory. It is
a story that needs to be shared with all those millions of people customers, stakeholders, employees & the public at large - who in ample
measure, have contributed to the making of an institution.
Our Logo
Our new logo is a unique representation of a universal symbol. It
comprises dual B letterforms that hold the rays of the rising sun. We call
this the Baroda Sun.
The sun is an excellent representation of what our bank stands for. It is
the single most powerful source of light and energy its far reaching rays
dispel darkness to illuminate everything they touch. At Bank of Baroda,
we seek to be the source that will help all our stakeholders realise their
goals. To our customers, we seek to be a one-stop, reliable partner who
will help them address different financial needs. To our employees, we
offer rewarding careers and to our investors and business partners,
maximum return on their investment.
The single-colors, compelling vermillion palette has been carefully
chosen, for its distinctiveness as it stands for hope and energy.
We also recognize that our bank is characterized by diversity. Our
network of branches spans geographical and cultural boundaries and
rural-urban divides. Our customers come from a wide spectrum of
industries and backgrounds. for our many audiences and easily decoded
by all.
Deposits
Bank of Baroda offers various deposit plans that you can choose from
depending on the term period, nature of deposit and its unique saving
and withdrawal features.
Apart from competitive interest rates and convenient withdrawal options,
our deposit plans offer other features such as overdraft facility, outstation
cheque collections, safe deposit lockers, ATM's etc.
Choose from Fixed, Current and Savings Deposit plans.
Fixed deposits are categorized into deposits with a term period of less
than 12 months, more than 12 months and recurring deposits. These
Why just let your money idle, when you can idle it with interest?
Depending on the period, our various fixed deposit products help you get
the best out of your savings by offering you good interest rates.
Enjoy both security and competitive rates of interest on your deposits
with any of the following products. Click each product for more
information.
Short Deposits
Term Deposits
As Recurring Deposits:
General Scheme
Short Deposits
A Scheme for High Return on your savings even for a short period of less
than 1 year. An ideal option for all transitory savings to meet the
requirements. An ideal option for all transitory savings.
Deposit Tenure:
Minimum - 12 months.
Documents required:
o
Proof of residence
Personal A/c.
Other A/c.
Rural
1000/-
1000/-
Semi Urban
2000/-
2000/-
Urban
3000/-
5000/-
Metro
5000/-
10000/-
Documents required:
o Passport size photographs
o Proof of residence
o An introduction as per Bank's norms
o IT Declaration (Form 60/61)
250/-
Semi Urban
250/-
Urban
500/-
Metro
1000/-
A) The Bank before opening any deposit account will carry out due
diligence as required under "Know Your Customer" (KYC) guidelines
issued by RBI and or such
other norms or procedures adopted by the Bank. If the decision to open
an account of a prospective depositor requires clearance at a higher
level, reasons for any
delay in opening of the account will be informed to him and the final
decision of the Bank will be conveyed at the earliest to him.
B) The account opening forms and other material would be provided to
the prospective depositor by the Bank. The same will contain details of
information to be furnished and documents to be produced for
verification and or for record, it is expected of the Bank official opening
the account, to explain the procedural formalities and provide necessary
clarifications sought by the prospective depositor when he approaches for
opening a deposit account.
C) For deposit products like Savings Bank Account and Current Deposit
Account, the Bank will normally stipulate certain minimum balances to be
maintained as part of terms and conditions governing operation of such
accounts. Failure to maintain minimum balance in the account will attract
levy of charges as specified by the Bank from time to time. For Saving
Bank Account the Bank may also place restrictions on number of
transactions, cash withdrawals, etc., for given period.
Similarly, the Bank may specify charges for issue of cheques books,
additional statement of accounts, duplicate pass book, folio charges, etc.
All such details, regarding terms and conditions for operation of the
The joint account holders can give any of the following mandates
for the disposal
II)
J) A the request of the depositor, the Bank will register mandate / power
of attorney given by him authorizing another person to operate the
account on his behalf.
K) The term deposit account holders at the time of placing their deposits
can give instructions with regard to closure of deposit account or renewal
of deposit for further period on the date of maturity. In absence of such
mandate, the Bank will seek instructions from the depositor/s as to the
disposal of the deposit by sending an intimation before 15 days of the
maturity date of term deposit.
L) Nomination facility is available on all deposit accounts opened by the
individuals. Nomination is also available to a sole proprietory concern
account. Nomination can
4 be made in favour of one individual only. Nomination so made can be
cancelled or changed by the account holder/s any time. While making
nomination, cancellation or change thereof, it is required to be witnessed
by a third party. Nomination can be modified by the consent of account
holder/s. Nomination can be made in favour of a
INTEREST PAYMENTS:
i) Interest shall be paid on saving account at the rate specified by
Reserve Bank of India directive from time to time. However, term deposit
interest rates are decided by the Bank within the general guidelines
issued by the Reserve Bank of India from time to time.
ii) In terms of Reserve Bank of India directives, interest shall be
calculated at quarterly intervals on term deposits and paid at the rate
decided by the Bank depending upon the period of deposits. In case of
monthly deposit scheme, the interest shall be calculated for the quarter
and paid monthly at discounted value.
The interest on term deposits is calculated by the Bank in accordance
with the formulae and conventions advised by Indian Banks' Association.
iii) The rate of interest on deposits will be prominently displayed in the
branch premises. Changes, if any, with regard to the deposit schemes
and other related services shall also be communicated upfront and shall
be prominently displayed.
iv) The Bank has statutory obligation to deduct tax at source if the total
interest paid / payable on all term deposits held by a person exceeds the
amount specified under the Income Tax Act. The Bank will issue a tax
deduction certificate (TDS Certificate) for the amount of tax deducted.
The depositor, if entitled to exemption from TDS can submit declaration in
the prescribed format at the beginning of every financial year.
MINORS' ACCOUNTS:
i) The minor can open Savings Bank Account and the same can be
operated by the natural guardian or by minor himself / herself, if he/she is
above the age of 10 years. The account can also be opened jointly.
ii) On attaining majority, the erstwhile minor should confirm the balance
in his/her account and if the account is operated by the natural guardian /
guardian, fresh 5 specimen signature of erstwhile minor duly verified by
the natural guardian would be obtained and kept on record for all
operational purposes.
ACCOUNT OF ILLITERATE / BLIND PERSON:
The Bank may at its discretion open deposit accounts other than Current
Accounts of illiterate person. The account of such person may be opened
provided he/she calls on the Bank personally along with a witness who is
known to both the depositor and the Bank. Normally, no cheque book
facility is provided for such Savings Bank Account. At the time of
withdrawal/ repayment of deposit amount and/or interest, the account
holder should affix his / her thumb impression or mark in the presence of
the authorized officer who should verify the identity of the person. The
Bank will explain the need for proper care and safe keeping of the
passbook etc. given to the account holder. The Bank official shall explain
the terms and conditions governing the account to the illiterate / blind
person.
CUSTOMER INFORMATION:
The customer information collected from the customers shall not be used
for cross selling of services or products by the Bank, their subsidiaries
and affiliates. If the Bank proposes to use such information, it should be
strictly with the consent of the accountholder.
. SECRECY OF CUSTOMER'S ACCOUNTS:
The Bank shall not disclose details / particulars of the customer's account
to a third person or party without the expressed or implied consent from
the customer. However, there are some exceptions, viz. disclosure of
information under compulsion of law, where there is a duty to public to
disclose and where interest of the Bank requires disclosure.
10. PREMATURE WITHRAWAL OF TERM DEPOSIT:
The Bank on request from the depositor, at its discretion may allow
withdrawal of term deposit before completion of the period of the deposit
agreed upon at the time of placing the deposit. The Bank shall declare
their penal interest rates policy for 6 premature withdrawal of term
deposit. The Bank shall make depositors aware of the applicable rate
along with the deposit rate.
ADVANCES AGAINST DEPOSITS:
The Bank may consider request of the depositor/s for loan / overdraft
facility against term deposits duly discharged by the depositor/s on
execution of necessary security documents. The Bank may also consider
loan against deposit standing in the name of minor, however, a suitable
declaration stating that loan is for the benefit of the minor, is to be
furnished by the depositor - applicant.
Debit Cards
Bank of Baroda offers a debit card in association with VISA, a product that
represents the most secure, convenient and reliable form of payment.
The Bank of Baroda Debit Card is accepted at over 4000 Visa Electron
ATMs and 780000 ATMs worldwide. The card is also accepted at any
45000 point of sales in India and around 10 million worldwide. The card
enables you to enjoy the convenience of cash-less purchasing power
without the fear of overdrawing your account.
Key Benefits
Services
Apart from the Loans, Deposits, Credit and Debit Cards, Bank of Baroda
offers other services to make financial dealings easy and convenient.
Correspondent Banking
The extensive worldwide network of branches of Bank of Baroda offers
Correspondent Banking services to the Indian Banks as well as banks
from other countries.
Our branches are capable of providing the services that an international
correspondent Bank can offer. All the branches of the Bank are well
equipped to handle the business of Correspondent Banking.
The New York, Brussels and London Branches of the Bank are equipped
with latest technology and are having trained and experienced staff for
handling the maintenance of Nostro accounts in US$, Euro and GBP
respectively.
The overseas presence of the Bank is further supported by a large
number of correspondent Banks (more than 500) which gives Bank of
Baroda access to every corner of the Globe.
The main services provided are:
1. Collection of bills both Documentary and Clean.
2. Advising / confirming of L/Cs opened by Indian Banks.
3. Discounting of Bills drawn under L/Cs as well as outside L/Cs.
4. Maintenance of foreign currency accounts (Nostro in US$, Euro, GBP at
New York, Brussels and London respectively) for settlement of
transactions (Link).
Apply online
Write to us at customer.care@icicibank.com
How
much
time
will
it
take
for
my
loan
to
be
approved?
.
What are the stages involved in availing a loan?
The stages involved are:
Application
Processing
Documentation
Disbursement
We offer:
Credit Card Scheme: You can submit the last 4 billing statements of a
premium credit card that you hold and you can be free of income
documentation
Repayment Scheme: If you have availed of a car loan/ home loan from a
leading financier/ bank / finance company, all you need to do is provide us the
repayment record.
been in business for at least 3 years and own a house or office, this special
scheme is designed for you. No need to provide your income details under this
scheme.
RECOMMENDATION
ICICI BANK:
OBSERVATION
CONCLUSION
Product offers
Does
not
RECOMMENDATION
provide Should
provide
education loan
No set type of quota
Quota setting
Planning
style
budget
education loan
Use particular type of
quota
Apply feed back from
bottom also
CONCLUSION
RECOMMENDATION
Quota setting
Territory allocation
Geographically
Sources
of
force recruit
Take
outside
for
1.
also
75%
25%
Yes
No
Yes
No
2.
(a) Yes
(b) No
3.
(a) Yes
40%
(b) No
60%
4.
50%
30%
20%
company / Friend
(c) Referred
by your
company /
Friend
20%
(b) Word of
Mouth
30%
(a)
Advertiseme
nt
50%
40%
25%
(c) Facilities
20%
(d) Policies
15%
(d) Policies
(a) Service
(c) . Facilities .
(b) Brand
name
Brand name of any bank with best services than a person will
choose that particular bank.
(a) Yes
40%
(b) No
60%
8.
Which bank would you prefer if you have never applied for Retail
Banking?
SBI
25%
Bank of baroda
20%
HDFC BANK
10%
ICICI BANK
20%
CITI BANK
5%
10%
HSBC BANK
10%
Government Sector Banks are on the top but in private sector ICICI
Bank is taking as a leading bank .
Suggestions
CONCLUSION
There is a very important role-play by the Kotak Mahindra Bank in the present
time. They provide a better quality product to their customer and they also try
to provide a high return to their investment. By which they satisfy their
customer and improve their business in the market.
Conclusion related to financial poison of Kotak Mahindra Bank
a)
Kotak Mahindra Bank is the growing private bank in India in terms of profits,
assets deposits, branches and employees.
b)
c)
About 12% of domestic deposits of Kotak Mahindra Bank are in the form of
interest free current account and about 27% are in the form of low interest
saving account.
d)
Kotak Mahindra bank Ltd. has been authorized to under take primary dealer
business with effect from March 20, 2007 and concurrently, the
unauthorization given to Kotak Mahindra capital company Ltd. As primary
dealer, stands withdrawn.
e)
The solvency position of Kotak Mahindra Bank is also a story. In 2004-05 the
Solvency ratio is 1:02:1, which is increased and comes to 1:045:1 in 2005-
06.
f)
Interest earned in mar 2007 is 433.66 crore which was high on Dec.2006
which is 357.10 crore.
g)
h)
ICICI Bank is a brand name in private sector bank that is why Kotak
Mahindra Bank is facing the problem as a new entrant in the field of
marketing.
i)
j)
Kotak Mahindra Bank and ICICI Bank both provide best product and facilities
to its customer.
BIBLIOGRAPHY
WEBSITES:
www.icicibank.com
www.kotakindia.com
www.google.com
Annual report of the Kotak Mahindra Bank and ICICI Bank (2006-2007).