Documenti di Didattica
Documenti di Professioni
Documenti di Cultura
MBA
Submission of Summer Training Report:
1. Each student will make at least two copies of project report in the recommended format. It
should be typed on one side. The students will keep one copy of the project with themselves for
their reference in future and one copy to the organization where they have done their summer
training (if required) and submit one copy to the concerned guide (internal) of the Mgt Dept.
2. Title/Project of two or more student cannot be same. It will not be acceptable.
3. Each student is required to make a soft copy of project (in CD) and submit along with your
project report
4. The cover page must be hard bound in Navy Blue Color with golden embossing of the
literature as given in the format.
5. The size of the report would depend on the project undertaken. The project report must have at
least 125 (approx) pages typed on A4 size paper. All the students are required to use the uniform
font and format (except in heading and subheadings) throughout the text of the report. For
example, if anybody uses Times New Roman of font size 12 in the text, then he/she will be using
the same throughout the report
6. The project report must accompany two certificates (one from organization where you have
done your summer training and another from the department of business Administration)
authenticating the originality of the work done in the prescribed format.
7. If any material in the report is picked up from any source and the source name is not referred in
the bibliography section then it will be treated as a case of plagiarism (Cheating).
8. If the student uses any table/graph/ Figure, then it is to be numbered and source of information
from which it is collected, is to be mentioned under each.
9. Please do not include any header or footer in any page of the report. Only page numbers should
be mentioned at the bottom center of each page.
Typing Instructions:
Paper A4 Size
Font (Times New Roman)- 12 Points
Spacing between two lines 1.5
Margins Left = 1.5 inch, Right = 1 inch
Spacing within a sentence
o Between words: 1 space
o After a colon: 2 spaces
o After a semi colon: 2 spaces
o After a comma: 1 space
o After a full stop: 2 spaces
Do not copy and paste information from other documents. Always write in your own
words.
If you need to include information from other sources, properly quote or paraphrase, and
give citations.
Be consistent with the use of your abbreviations and state their long form when they are
For clarification on any point, student can feel free to contact to the Department of Business
Administration, RIMT, Bareilly.
Sequence of the Project Report
The following sequence may be followed in the preparation of the Manuscript as well as the
Final report (Manuscript can be spiral bound):
1-Cover Page (on the navy blue hard bound cover)
2-Title Page
3-Declaration
4-Certificate from the Industry
5- Certificate from the Dept. of Business Administration, RIMT, Bareilly
6- Acknowledgement
7-Executive Summary
8- Contents Page
1- Format of Cover Page
Submitted for the partial fulfillment of the requirement for the award of degree (Italic size 16)
Of
3-
FORMAT OF DECLARATION
DECLARATION
I hereby declare that the project report entitled (Topic of the Report) submitted to
Gautam Buddha Technical University, Lucknow for the award of degree of Master of Business
Administration is my original work and the Project Report has not formed the basis for the award of
any degree, diploma, associateship, or other similar titles.
Date
Place
Signature
Kindly attach the certificate of company where you have completed your summer training
7-Executive Summary
It is a summary of a report prepared to give a brief but complete description of the purpose,
Methods used, results, and conclusions of your investigation for project report.
(Max- 2-3 Pages)
7- CONTENTS PAGE (as per following format)
Contents
Page No.
Chapter 1- Introduction
Have an introductory section that will make a smooth beginning to the document. Chapter- I
should contain introduction of the topic and company (The name of the company and
department where you have done your summer training, the main focus area of the company,
and your motivation for choosing this company as the place for your summer training), Need of
the study, Scope the study etc.
Chapter II - Research Methodology
This chapter would contain the Research Methodology of the project report. It include Objective
of the study, Sources of data, Sample size, if any, Methods of data collection, Instrument used,
Research design, Tools and techniques of analysis, etc.
Chapter- III- Organization Information
It should contain introduction about the organization where you have done your
summer
training, Vision and mission of company, organization structure of the company, its Product
line, Features of the Product Marketing strategies, competitors, Govt. Policies, Taxation
aspects, Major problems, Achievements, Share Market position, National and International
Image, Future Prospects, etc.
Chapter-IV- Descriptive work of subtopics of the study (It should not to be mentioned as
a chapter title)
This is the most important part of your report. It should contain detail about the various
subtopics of the projects. The number of sections in this part, their titles, and their contents
depend on the work that you have done and the information you would like to provide. This part
should include at least the following:
Information about the main topic, if the work you have done is part of such a topic.
Detailed description of the work done, clearly state your own contribution and clearly
identify the distinctions from others work.
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xvii
xix
xxi
4.2
Marketing Mix
4.1.1 Product
4.1.2 Price
4.1.3 Promotion
4..14 Place
Role and Importance of Marketing Mix
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xxiv
xxv
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xxviii
xxx
Analysis of Questionnaire
xxxi
Conclusion
Suggestions
Limitations
xxxx
xxxxi
xxxiii
Bibliography
Annexure
10