PORTFOLIO

Ivan Ramirez

Com 130

CONTACT INFO
Name

Ivan H. Ramirez

Phone number

832 949 7675

Web Site

IvanRamirez.org

Address

608 Franta St. Crosby Tx.

Facebook

facebook.com/
henry.ramirezaguilar.1

TABLE OF CONTENT
3

Logo

Stationery

Brochure

Montage

11

Event Ad

13

Photodesign

15

Flier

17

Web Page

19

Business card

LOGO
Description:
three completely different, original logos to fit a company or personal image that will
appeal to the audience.

Process:
I created my own logo using simple forms like circles and rectangles in the Adobe
program called Illustrator. I used typefaces that are already in the program. They look
simple, but surely it took me long time to decide how they were going to be.

Programs/Tools Used: Adobe Illustrator

Message: Looking to show a simple but nice style in designing
Audience: People in general who are looking for an efficient photographer.
First Font Name : Harrington
Second Font Name: Nirmala UI

STATIONERY
Description: Using the basic tools in Illustrator & InDesign I created a new logo to fit a
company .
Here are some of the steps that went into this logo design:

Getting involved in the story of the restaurant helped me to understand what the company was expecting for their logo.
Sketching was the second step in the process; I used all the ideas that came into my
mind while I was listening the story of the company.
I used the name of the restaurant, and I wanted to use a graphic image of a real teapot and thats how the letter o became a teapot.
Of course you cannot enjoy a good tea if it isnt hot enough, so thats why I incorporated
steam as a part of the logo.
After trying 6 different fonts I decided to use the Oldstyle Serif font Poor richard.
Once I had the logo, I used the different items inside of it to create the bussines card.
Message: Teapot gourmet is a chain of gourmet restaurants growing in the United States
It is very well known for its culinary art and its unique way to prepare your favorite plates.
Like every period of time, the company was looking to renovate their image by creating
a new logo.
Teapot gourmet is always thinking in their clients, and for that reason this company
wants to evolve to keep having a fresh image and to continue giving the best service in
the country.

Audience: All of those who are looking for a comfortable place to eat delicious plates.

Fonts : Poor richard & Arial rounded MT Bold

MONTAGE
Description: A spiritual poster montage using images and type.
Process:
I chose one of my favorite scriptures, based in how much it inspires me.
I changed the size of the background image to 8.511
I opened the image of Jesuschist in a new window, I changed the opasity to 100%, and used the lazo tool to crop the image
I pasted the image into the background.
I also changed the opasity of the original picture to reduce colors to
make it match with the colors of the background image..
I added some type with two contrasting colors that the image already
had.

Programs/Tools Used: Adobe Photoshop

Message: I wanted to share the importance of knowing that we are
children of God, and he has created everything to show his love for us.

Audience: Anyone interested in knowing more about Jesuschrist.

Font #1 Name & Category: Title: MS Serif Regular Serif

EVENT AD
Description:
A color full-bleed event ad to promote a fundraiser using only Microsoft
Word and a scanner.

Process:
I scanned an image, and then used Microsoft Word to erase part of the
background of the picture. The original picture has a lot of colors and not
much space to include information, and that is why I decided to cut it.
I could use any other software to edit the picture, but the idea is to use
only Word to create the advertisment.

Message:
The store Love Clothes is donating part of the incomes of winter products to help homeless people to be warm in the season. I wanted my
audience to know that the company is worry about the needs of poor
people, and also to let them know that apart from adquaring a product
they are going to be helping to a good cuase.

Audience:
Clients, and potential customers. That includes people of variaty of ages.

Color scheme and color names: Tetradic

Title Font Name & Category: Rockwell Extra Bold Serif
Copy Font Name & Category: Arial black Sans Serif

11

The first teeth of babies begin forming

before birth, that is one of the reasons
why mothers should have a balance
diet with enough nutrients, especially
calcium, phosphorous, and protein.

Did you know?

To schedule an appointment, please

visit our web page at
www.grantdentalcare.com or call us
wat 832 949 7675.

Appointments:

Monday8-5pm
Tuesday 9-5pm
Wed 9-6pm
Thursday 9-4pm
Friday 8-1pm
Saturday Closed
Sunday Closed.

Hours:

Braces, Crowns, Cosmetic Dentistry,

Implants, Teeth whitening,
Toothaches, Dental
Emergencies.

Services:

Building confidence in your

childs smile

BROCHURE
Description:
A full-color, folding brochure to help promote a dental company . The purpose of the brochure is advertising. We had the option to choose any topic, and I decided to center my
design in an oral health company called Grant.

Process (Programs, Tools, Skills):

I decided to create a non-existing oral health company to start a design for it. I created
a trifold to advertise the company. One of the requirements of the project was to write
by ourselves all the information the brochure contains, so it was an important part of the
process because as a designers we know whats the most important info, or in other words
what kind of info is really going to impact to the audience.
For all the images I used Photoshop first to edit them. First I used the quick selection tool to
select the parts that I wanted to crop. After that I copied and pasted the selected part into
a new file and I adjusted the edges of the images using the refine edge tool. Once all the
pictures were edited I save them as a .psd format.

Message:

Promote the Grant Company and give my audience confidence in choo-

sing the grant dentist company as their principal children dentist.

Headings Title Font : Franklin Gothic Heavy

Body copy font: Berlin Sans FB.

13

PHOTO DESIGN
Description:
Demonstrate good photography and image editing skills. Incorporating color into a poster layout with original photo.

Process:
I first chose a picture that I wanted to use, and based on that picture I chose the colors
that fit it. Then I started editing the original picture to make it more clear. The next step
was to incorporate the text.
Its important for you to know that I shot that pictuer with an HTC smartphone with a 5.0
mega pixels cam.

Message:
Iwanted to cell what the company is offering wich is basicly the design of your own house, and not just that, but I wanted to offer to built it too.

Audience: People who is interested in buyin a house.

Software: Photoshop
Color scheme: Monochromatic- Brick
Title Font Name & Copy Font Name: Poor Richard Regular

15

FLIER
Description:
We were asked to use the basic tools of the adobe programs InDesign to create a flier.

Process:I
All the tools inside this flier were provided by the company who wanted the design.

The focus process helped me to center my design in the audience wich is one of the most
important steps to succeed.

I decided to use the heading Graduate to call the attention of the audience, even if it
is a conference and not a graduation party, I decided to use the word Graduate to call
the attention of th udience.

The flier is devided in three importat sections in the next order, heading, body copy ot
information about the event, and the conclusion that contains the place and the hour of
the event.

17

WEB PAGE
Description:
A web page designed to describe show and describe the process of a logo.

Process (Programs, Tools, Skills):

I used TextWrangler to create this web page. I also used HTML and CSS to develop it.It is
always fun to create any kind of design. This is my second page created with TextWrangler. I used the W3C Markup Validator to check the code.

I used a predisigned logo to develop this web page. Photoshop was used to make sure to
use the same colors of the logo in developint this web page. textures.com provided the
background picture of the project.

Message: Teapot gourmet is always thinking in their clients, and for that reason this
company wants to evolve to keep having a fresh image and to continue giving the best
service in the country.

Audience: Clients and potential clients of this restaurant.

Google Fonts :
Gabriola and Raleway

19

BUSINESS CARD
Description: Using the basic tools in Illustrator & InDesign I created a business card
for a company.

Here are some of the steps that went into this logo design:

Getting involved in the story of the restaurant helped me to understand what the company was expecting for their logo.
Sketching was the second step in the process; I used all the ideas that came into my
mind while I was listening the story of the company.
I used the name of the restaurant, and I wanted to use a graphic image of a real teapot and thats how the letter o became a teapot.
Of course you cannot enjoy a good tea if it isnt hot enough, so thats why I incorporated steam as a part of the logo.
After trying 6 different fonts I decided to use the Oldstyle Serif font Poor richard.
Once I had the logo, I used the different items inside of it to create the bussines card.

Message: Teapot gourmet is a chain of gourmet restaurants growing in the United

States. It is very well known for its culinary art and its unique way to prepare your favorite
plates. Like every period of time, the company was looking to renovate their image by
creating a new logo.

Audience: All of those who are looking for a comfortable place to eat delicious
plates.

Fonts : Poor richard & Arial rounded MT Bold