Documenti di Didattica
Documenti di Professioni
Documenti di Cultura
Ulla Foehr
Donald Roberts
Melissa Saphir
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
Methodology
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
Methodology
• 2,002 respondents
• Ages 8-18
• Written questionnaire in the classroom
• Media use diaries: 702 participants
• Recreational media use only
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
CHART 1
6 10:45
2:31
2 1:29
1:13
:38 :25
0
TV content Music/audio Computers Video games Print Movies
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
CHART 2
12 Increase of 2:12
10:45
10 Increase of 1:04
8:33
8
7:29
0
1999 2004 2009
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
CHART 3
12
10:45
10 29%
Media
8 multitasking 7:38
0
Total media exposure Total media use
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
CHART 4
Watching TV 39%
Reading 27%
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
CHART 5
2004 2009
18%
iPod/MP3 player
76%
39%
Cell phone
66%
12%
Laptop
29%
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
CHART 6
:49
:17 Music
:33
:17 Games
:15 TV
0
Talking on a cell phone Consuming media on a cell phone
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
CHART 7
4:29
2:31
2 1:29
1:13
:38 :25
0
TV content Music/audio Computers Video games Print Movies
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
CHART 8
4
- :25
0
1999 2004 2009
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
CHART 8a
0
1999 2004 2009
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
CHART 8b
4
Time-shifted TV :14 Time-shifted TV :14
DVDs :27 DVDs :32 Time-shifted TV :22
DVDs :32
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
CHART 8c
4
Time-shifted TV :14 Time-shifted TV :14 Online :24
DVDs :27 DVDs :32 Time-shifted TV :22
DVDs :32
0
1999 2004 2009
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
CHART 8d
4 iPod :16
Time-shifted TV :14 Time-shifted TV :14 Online :24
DVDs :27 DVDs :32 Time-shifted TV :22
DVDs :32
0
1999 2004 2009
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
CHART 8e
0
1999 2004 2009
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
CHART 8f
+ :38
0
1999 2004 2009
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
CHART 9
Online
9%
Mobile
12%
On Demand/DVR Live TV
8% 59%
DVD
12%
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
CHART 10
+ :47
2:31
2 1:49 1:44
0
1999 2004 2009
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
CHART 11
Cell
Phone
12% iPod
CD 29%
12%
Radio
23% Computer
23%
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
CHART 12
+ :27
1:29
1:02
1
:27
0
1999 2004 2009
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
CHART 13
1999 47%
2004 74%
2009 84%
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
CHART 14
1999 n/a
2004 31%
2009 59%
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
CHART 15
1999 10%
2004 20%
2009 33%
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
CHART 16
Other
websites
Social
12%
networking
Instant
25%
messaging
13%
Email
6% Playing
games
Video 19%
Graphics/photos 5%
sites
16%
Other 5%
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
CHART 17
+ :24
1:13
1
:49
:26
0
1999 2004 2009
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
CHART 18
:36 :38
:32
:17
0
Console player Handheld player
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
CHART 19
:56
1
:24 :18
:17 :16
:14
0
Cell phone Handheld player Console player
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
CHART 20
0
1999 2004 2009
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
CHART 21
0
Books Magazines Newspapers
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
CHART 22
Reading
In a typical day, percent of all 8- to 18-year-olds who spend time
reading:
1999 2004 2009
46%
Books 46%
47%
55%
Magazines 47%
35%
42%
Newspapers 34%
23%
0% 20% 40% 60% 80% 100%
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
CHART 23
5:03
4 3:41
1:14
1:00
2:22 :24
2
1:46
1:25
1:08 1:01
:46
0
TV content Music Computers Video games
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
CHART 24
HOURS
14
11:53
11:23
12
10
7:51
8
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
CHART 25
14 12:59 13:00
12
10
8:36
8
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
CHART 26
10
9:01 8:36
8:19
8
6:56
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
CHART 27
23%
Fair/poor
grades
66%
Good
grades
10%
School doesn’t
use grades
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
CHART 27a
31%
Fair/poor
grades
65%
Good
grades
3%
School doesn’t
use grades
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
CHART 27b
47% 51%
Fair/poor Good
grades grades
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
CHART 28
Never
19% Most of
the time
31%
A little
of the time
22%
Some of
the time
25%
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
Parents Matter
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
CHART 29
TV is usually on
TV is not usually during meals
on during meals 64%
34%
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
CHART 30
Never 4%
A little
of the time
15% Most of
the time
45%
Some of
the time
34%
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
CHART 31
No TV
in their
bedroom TV in their
28% bedroom
71%
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
CHART 32
Media Rules
Among all 8- to 18-year-olds, percent who say they have rules
about the amount of time they can spend with each medium:
Yes, has rules N/A No, does not have rules
TV 28% 4% 68%
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
CHART 33
TV in the Home
Amount of time spent watching live TV in a typical day, by
children who say the TV in their home is left on even when no
one is watching:
HOURS
4 + 1:35
3:17
2:20
2
1:42
0
Little/none Some of the time Most of the time
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
CHART 34
4
+ 1:04
2:58
2 1:54
0
No TV in the bedroom TV in the bedroom
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.
CHART 35
14
12:43
12
10
9:51
0
Some media rules No media rules
Source: Kaiser Family Foundation, Generation M2: Media in the Lives of 8- to 18-Year-Olds, 2010.