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Bringing
the World
Together.
Fundraising Ideas
Resources
12
Congratulations!
You have been accepted to travel in Up with People! Right now you might be feeling
EXCITED!
Thrilled!
Ready to begin this amazing journey!
Because the Up with People opportunity comes with a significant Program Investment, you might
also be feeling
Uncertain nervous about being able to come up with that amount in
time, even overwhelmed at the task ahead.
But to get the most out of Up with People, you have to make your first goal
Four Steps
to Success
STEP 1: KNOW WHAT YOURE STARTING WITH.
Sent to you with this guide (or available from your advisor) is a Budget Calculator (see
Appendix 1 example). With the information that you enter, this form tells you how
much money you need to earn, and how much time you have to do it. Fill out this
form TODAY, so you know your financial picture, and can make your plan from that.
84%
38%
54%
88%
Fundraising:
48%
Personal Loan(s):
14%
64%
What are your networks & connections that you can utilize as resources?
Do you have a community that would support an event or fundraiser?
Up with People funding Guide
Fundraising 101:
Remember...
The worst any potential
donor can say is no.
Dont be afraid to
be creative, or to put
yourself out in the
community. As with
anything, youll have
those who support you,
and those who may
not. Never let the fear
of being unsuccessful
keep you from trying
to raise your program
investment.
RESEARCH LEGALITIES
Some towns have restrictions as to the types of events and solicitations you can do
as an individual. Be aware of these regulations and make sure that your fundraisers
comply with all local, state, and federal laws. Up with People is not liable for anything
related to an individuals fundraising efforts.
Students in the United States who are raising funds for their student program fee may
meet people who request a receipt for their gift in order to claim the donation as a tax
deduction. These gifts are not tax deductible. The United States Internal Revenue
Service regulations state that a gift is deductible only if nothing is received in return.
A donation cannot be specified for a specific student, because it is technically not a
donation, its a Program Fee payment. Regulations may vary in other countries.
Fundraising Ideas
By Category
RESOURCES
PROMOTE YOURSELF
Web Site Creation = Create your own website about your fundraising efforts, and send
the link out to your network. Start a Facebook Cause, or a blog for people to follow.
Send UWP press release to Local Media (appendix): Use the template provided by
UWP and add in your own information. Send to your local NEWSPAPER, RADIO &
TV STATIONS, as well as your UNIVERSITY newletter/ paper.
If youre planning a community-oriented fundraising event, invite media organizations
to cover it, and/or interview you. Send the release, and follow up with a phone call.
The key to contacting the media is to reach them at the right time of the news cycle.
For a daily paper/ news program, contact 1-2 weeks in advance. You may need more
notice for a weekly or monthly, since they go to print less often.
Write a column for the local newspaper = Receive sponsorship from the paper as a
traveling columnist.
www.overnightprints.com
is one source for low-cost
printing online. They have
free design templates, or you
can design your own and
submit the file. (Even better,
ask a local print shop to
support you by donating print
costs!)
Create Business Cards = Print up some inexpensive business cards and have
information about your fundraising efforts on it. Hand out your cards to people you
know and new people you meet.
Church/Synagogue/Mosque or Community Bulletin = Place a notice in your place
of worship bulletin or a community publication letting people know what youre up to
and how they can help support you. Ask if there is a sponsorship available from the
general fund.
Computer Screen Savers = Ask if you can change the screensavers on the computers
in your company or in the labs at your school. Put a message about your fundraising
efforts on the screen and tell people how they can help you.
Alumni Organizations = Call the alumni association at the university you attended, or
any fraternities or sororities you joined. Explain what youre doing and ask for support.
If they have a newsletter, see if you can be featured in a what are our alumni doing
now? style article
SPONSORS
RESOURCES
Company Sponsorship = Identify one or several companies and contact them directly
to see if they would be willing to partially or fully sponsor you. Consider local
businesses before large conglomerates- you want to talk to the decision-maker. How
can it benefit them? Carry a product of theirs that you use and review while on your
trip, or take pictures of you using all over the world.
Individual Sponsorships = Ask individuals to sponsor your efforts. Make sure that the
people you ask have a good understanding of what you will be doing in UWP. Use the
Sponsor letter templates as a guide (appendix). There are lots of variations on how to
approach sponsorships:
Variation: Sponsor-a-Day = Ask people to pay for one day of your tour. Take
the amount you have left to earn, and divide it by the 154 days youll be gone.
Acknowledge your donors by sending them a postcard on the day they
choose, or writing a blog that they can follow you on your tour. Consider
their sponsorship their subscription to your blog.
Variation: Collect pledges for each day youre gone on the program = Ask
people if they will give you a certain amount of money for each day that
youre traveling. Pledges can range from just a few cents to up to US $20+
per day.
Variation: Sell stock in yourself = Sell stock in yourself at $25, $50 or $100
per share. Start by sending a Personal Letter: Outline your acceptance into
Up with People; give a brief description emphasizing the benefits of the
program, the amount of your program fee and the challenge of raising funds,
the impact on the community, the investors support will provide, and a
closing that states that you will contact them within the next few days.
Follow up with a Folder or Booklet: This is information for the potential
investor. It should contain the benefits of investing in a young community
members future (in greater detail then in your letter); a description of you
as an individual (education, achievements, volunteer work, career goals, the
program year for which you have been accepted); additional information
about the Up with People program; the price per share; a description of
return on their investment (investor newsletter/update on experience, a slide
show and/or reception at the conclusion of the year, etc.) and a breakdown
on the use of funds (student program fee, personal expenses, cost of printing
newsletter, etc.)
Variation: Sell sponsors an advance copy of your product, two examples:
Recipe Book Sell copies of your international recipe book in advance
of your tour. Then, while traveling, collect recipes from host families
and fellow cast members from around the world. Put it together in a
booklet that you can have printed and give to your sponsors when you
get home! Remember to ask a local print shop if they would donate the
printing as an in-kind donation to support you.
RESOURCES
Restaurant Sponsorship = Ask a restaurant if they would sponsor you, and be willing
to give you a percent of their proceeds on a given day or weekend. Then you encourage
everyone you know to go eat there on that day, so you are bringing the restaurant
additional business, and in exchange they give you a share of their earnings on that
one day. Ask if you can put up table tents on the tables to inform customers of what
they are supporting by eating there, or even if you can greet customers as they enter to
thank them!
Good Karma Tipping Jar = Ask local businesses to put a jar near the register. Tape a
picture of you and a brief explanation of the program.
Classroom Sponsor = Make an arrangement with a local elementary classroom to
be their class representative around the world for a semester. The class can conduct
a fundraising event, such as a bake sale or garage sale. In turn you will write letters,
send pictures, etc. from wherever you travel, a great lesson in Geography, International
Relations, History, etc. as you travel. When you return you can provide a great
presentation telling them all about what you learned.
Approach Local Clubs and Organizations = Send a solicitation letter to your local
Knights of Columbus, Lions Club, Rotary Club, Kiwanis, etc. They usually are willing
to support individuals in their communities. They are more likely to fund someone
they know, so offer to come do a presentation on UWP before and after your trip, or to
present your case to their funding committee.
BE FRUGAL
Sell personal items = Many students sell items they will not need during their Up with
People semester and dont want to pay to store, such as cars, furniture, etc.
Variation: Consignment- your stuff or someone elses! Offer to do the work
for friends/ family of photographing/ posting used items online to sell on
sites like Craigs List, or taking them to a consignment shop, in return for a
share of the profits.
Recycle = Set up a recycling system for materials that can be redeemed for cash
(like aluminum cans, copper building materials, etc.) Collect recyclables in your
neighborhood, residence hall or on your campus. This is a great way for your friends
to support your effort without costing them any money. Contact your city or county
solid waste department for information on where to turn in recycled goods for cash.
RESOURCES
www.internationalstudentloan.com
www.loantolearn.com
www.studyabroadloans.com
Look into Loans = Many students finance their Up with People program investment
through loans. Lending institutions sometimes offer stipendiums or low interest rates
for students participating in such programs. Remember to borrow responsibly, so you
arent surprised by the amount of debt after your tour (search out reasonable interest
rates.)
Interest-free or low-interest loans from someone you know = Arrange a loan setup from a parent, relative or other supporter who has money theyd be willing to lend
you This loan would not need to be paid back until you have returned from your Up
with People semester. Set up a business-like form, establishing interest rates, payment
amounts, timetables, etc. to be agreed on by both parties.
Matching Funds = Do you have a benefactor that wants to support you, but also wants
to see you working for your Program fee? Set up a matching fund, so for every dollar
you earn, they give you a dollar. If an equal match is too much, consider other ratios:
for example, getting an additional 50 cents for every dollar you earn.
What am I good at, and how can I earn money doing it?
Make stuff to sell = This is a common technique, with a lot of room for personalization
and creativity. Past students have sold everything from bumper stickers to t-shirts,
bookmarks to jewelry. The key is for your costs to be minimal in ratio to your price (so
you actually make money on your product.) Value your time in the price, or get an
assembly line of friends or family to help with your creations.
Variation: Holiday Products = Diego from Mexico made Christmas baskets.
He set a goal to sell 25, and ended up selling hundreds. Brenda from
Mexico made Te Quiero (I love you) pillows for Valentines day, with help
from her mom and sister, which she sold in school and door-to-door in her
community.
Variation: Walking Vending Machine = Jackie from CO bought snacks in
bulk (like at Costco or Sams Club) and sold them to friends in school. She
did this for most of her senior year of high school and raised over $10,000.
She had a backpack full of candy/fruit leathers/granola bars with her at all
times, and everyone in her school knew to buy snacks from her. She sold
everything for $1. She also coordinated having concessions at her little
brothers soccer games (because his team didnt play at a field that already
had a concession stand).
WALKING VENDING
MACHINE TIP:
Dont let the candy melt [like by
leaving it in your car] and dont eat
it yourself! -- Coty Walker, Colorado
USA, Cast A 2009
Variation: Support your local team = Abby from Missouri sold bead
necklaces (think Mardi Gras party beads) before football games for the local
college team, as well as professional NFL games outside the stadium before
the game. Try giving them away with a recommended donation price, and
you might be surprised at how generous sports fans can be! Tie a small info
card to the necklace about your efforts. Visiting tailgating areas before the
game is especially effective.
Get a Better Job = Mayke from the Netherlands cut back her hours at the coffee shop
where she worked, in order to take a second job that made more per hour. She took
a position at a local candy factory, and made her money for Up with People making
Snickers bars.
Errand boy/girl = Offer to serve as someones personal assistant for the day (or a few
hours) in exchange for a large donation.
Up with People funding Guide
Baby-, Pet- , House Sitting = Offer up your services for a donation to your tour fund.
Neighborhood Chores = Are you a Mr. or Ms. Fix-It? A lot of your neighbors would
probably rather pay you than someone else. Place signs around your neighborhood
advertising your services.
Serve as Housekeeper = Offer to clean a friends or neighbors house (or help with a
particular cleaning project) for an agreed upon price.
EVENT IDEAS
10
Pub Crawl = Organize a themed pub crawl in your city. Arrange drink or appetizer
specials with bars or restaurants for customers that have the event button or T-shirt (or
other signifying item theyve pre-purchased from you.) Choose a fun theme that lets
participants get creative in their costumeslike a Zombie pub crawl, Pirate pub crawl,
Alien pub crawl, etc. Make money either by selling a button or other such item required for
participation, or host an after-party with a cover charge.
Variation: Themed Party = Rent (or get donated!) a bowling alley, water
park/pool, ice skating rink, dance club, etc. Choose a fun theme, and charge
admission that covers your costs and makes you money on every ticket. Themes
could involve costumes, music style, food, etc.
Golf Tournament = Organize a golf tournament (or mini-golf tournament) where people
pay to participate.
Car Wash = Enlist the help of friends and family to set up a car wash. Try to find a business
at a busy intersection that will let you use their water access. Bring all the materials
and charge people to have their cars washed. Make sure to have people on the corner
advertising the car wash and directing cars towards the appropriate place.
Dress Down Day = Ask your company or your parents companies to allow for a special
day where people are allowed to wear casual clothes to work (if normally business attire
is required). If people choose to dress down for the day, request that they pay for the
privilege.
Appropriate for larger events, consider adding a Raffle or Silent Auction to your Event Plan.
Raffle = Sell raffle tickets for a great prize or prizes that you can get donated from local
businesses, friends, and family. Ideas for raffles include sporting team tickets, weekend
getaways, homemade quilts, dinner gift certificates, etc.
Silent Auction = At your event, have donated items on display for people to bid on.
Donated items are a great way to seek support from local businesses. Ask for products,
performance tickets, even art or crafts made by your creative friends or local artists.
We hope to grow this section each semester -- as you find resources in your community, please share
them with your admissions counselor!.
China: Seek out part time work translating at these Chinese job sites: 51job.com,
zhaopin.com, chinahr.com
The Netherlands: Apply for funding from Studiefonds Plus: www.studiefondsplus.nl
Up with People funding Guide
11
Resources
PLEASE NOTE:
The following materials are available to you from your Enrollment Advisor that you
can edit in Word or Excel.
INCLUDED ARE:
ALSO AVAILABLE for your use (ask your Advisor for these files):
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APPENDIX 1
13
14
APPENDIX 2
You are welcome to adapt this letter to send to your potential contributors. Feel free to personalize this text to fit your
needs. Edit carefully to ensure that this letter represents YOU! Page 2 has an example of a paragraph you can insert to do a
Sponsor-a-day campaign.
January 1, 2013
Dear Friends,
Hi there my name is John Smith. Im writing you today to let you know that I have recently been accepted to travel with
the international leadership program called Up with People. Up with People is a non-profit organization that provides an
opportunity to Travel with a purpose, Perform for thousands and Impact communities through volunteerism and cultural
exchange. As most of you know, I live in (city, state) and currently work as (insert your work or study focus).
I am confident that touring with the (July 2013) cast will enrich my cultural experiences and provide me with valuable
insights for my future career path. In this ever-changing and diverse world, those best equipped to serve others are the
ones who gain firsthand knowledge of its people. I have always had a passion for traveling and welcome the opportunity to
immerse myself in cultures outside of my own.
I am thrilled that this opportunity provides a unique way to combine my desire to serve others, my passion to share hope
with the world and my eagerness to learn through new challenges. Throughout the tour I will be completing approximately
200 hours of volunteer service with 30+ organizations around the world. I know this will be a valuable step on my journey
toward completing (insert a goal you are working towards).
I am seeking your financial assistance for my tour of Up with People. The program fee for my tour in July 2013 is $17,450.00.
This is a significant (but worthy) investment in my future and includes a multi-continent tour, meals, and nearly all of the
costs for this opportunity. Although it is a large amount of money, I could never create nor afford such an experience if
done on my own. I believe I can reach this goal I know I was accepted into this program for a reason and Im excited for
this challenge. Any assistance you can provide will go directly toward my program costs and will be of great value in helping
me achieve this opportunity of a lifetime. Every little bit helps!
If you have questions about Up with People, please contact myself or my Admissions Counselor, (insert your counselor:
Brad, Breton, Colleen, Ellen, Jacey, Katrien or Lysan). She can be reached at (phone) or by email: (email address) The
program is headquartered in Denver, CO and the website is www.upwithpeople.org.
To help sponsor my participation, you can contribute online or to me directly:
Online at https://upwithpeople.org/student-payment-form/
The online form asks for my name and program date, which is July 2013
Checks can be made payable to Up with People along with my name (insert your name) in the Memo section.
Please mail your contribution to my address below.
Thank you so much for your time and consideration. I look forward to hearing from you soon!
Warm regards,
John Smith
(address)
(phone)
Up with People funding Guide
15
SPONSOR A DAY
$17,450.00 divided by 154 days = $113.31
This campaign is very effective to close the remaining gap of what you have left to fundraise. Consider subtracting
what youve already earned from the total program fee and dividing that by 154 days, in order to make the price per day
affordable for a wider range of donors.
(Example paragraph to ask for a Sponsor a Day)
My goal is to raise the $17,450.00 for the Up with People program. Ive already raised _____ and am asking your help to
fund the remaining ________. Please consider sponsoring ONE DAY of my tour. On the day of your choice, I will send
you a postcard from wherever I am in the world and share with you what I am doing on that day! The cost to sponsor me
for one day is ________.
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APPENDIX 3
You are welcome to adapt this letter to send to your potential contributors. Feel free to personalize this text to fit your needs.
Edit carefully to ensure that this letter represents YOU!
Joining Me on Tour
I am very excited to be a part of such a well-known organization. As students traveling with UWP, we finance our own way. I am very
close to having my trip fully funded and would love to give you each an opportunity to sponsor a day or more. The full program fee is
$17,450 and I have been fortunate to have a wonderful job which will allow me to save $7,450 towards the total. My hope and goal is to
have the last remaining $10,000 funded by sponsors. All trip funds are needed by June of 2013. Could you help me meet this goal?
My trip length is 155 days. If 155 people agreed to sponsor me with a one-time gift of $65, this goal would be met. Thats about two
dollars a week for the next 8 months. So, how about it? Would you join me for a day? It would mean so much.
To learn more about Up with People, please check out their website, www.upwithpeople.org. In the coming months, my casts travel
schedule will be finalized and posted online so you can see our itinerary. You may also follow our travels via the cast blog:
www.upwithpeople.org/blog.
If you would like to sponsor a day, please send a check made out to Suzanne Delgado with UWP written in the memo line.
All donations can be sent to:
Suzanne Delgado (address)(city, state)
For your information, gifts given towards sponsoring individuals with Up with People are not tax-deductible according
to IRS guidelines. If you have any further questions you may call (303) 460-7100. Please ask to speak with Colleen.
Up with People funding Guide
17
APPENDIX 4
18
Contact
Information
Eric Anderson, Vice President of Admissions
eanderson@upwithpeople.org
+1.720.215.3211
Brad Good, Manager of Admissions Services and Study Abroad
bgood@upwithpeople.org
+1.720.215.3212
Kristin Franco, Manager of Counseling
kfranco@upwithpeople.org
+1.720.407.5524
Ellen Enebo, Enrollment Advisor
eenebo@upwithpeople.org
+1.612.720.9178
Kristina TSeyen, Admissions & Tour Manager, Europe
ktseyen@upwithpeople.org
+32 26 46 26 36
Katrien Pairoux, Enrollment Advisor, Mexico
kpairoux@upwithpeople.org
Natela Alayeva, Enrollment Coordinator
nalayeva@upwithpeople.org
+1.720.215.3218
International Headquarters
Up with People
6830 Broadway, Unit A
Denver, CO 80221 USA
Telephone: +1.303.460.7100
Fax: +1.303.225.4649
Toll-Free: +1.877.264.8856
Europe: +32 2 808 16 35
Mexico: +52 (55) 4613 8356
www.upwithpeople.org
www.facebook.com/upwithpeople
www.twitter.com/upwithpeople
www.youtube.com/uwpontour
www.upwithpeople.org/blog
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