Documenti di Didattica
Documenti di Professioni
Documenti di Cultura
ON
By
Sher singh
Roll no. - 0813470030
Guide
Ms. Neha Mehrotra
SITAPUR
2008-2010
1
PREFACE
2
PREFACE
A project report may be described plan of any activities undertaking. We may say
that the project reports described are various activities of his concern. It gives us
practical aspect of the concerning subject.
At present insurance Sector has emerged as one of the good business amongst other,
everyone wants to get insure himself / herself because nobody knows that what will
happen in future. Except in everyone wants to invest the money where it increases at
a desirable rate with safety. These are the reasons why insurance sector is getting
the Covent of people. Now Insurance sector is expanding its wings without carrying
any boundary. Large number of companies are dealing in this field and trying to
encase the potential customer.
Now a day the fastest growing insurance sector has also affected the very big market
& share.
Reliance life Insurance is one the most renowned company in insurance sector. It is
one of the India’s leading private life insurance companies.
The numbers and importance of project report operating
1) Study the recruitment and selection process with reference to Reliance Life
Insurance Company.
Insurance Company.
3
ACKNOWLEDGEMENT
4
ACKNOWLEDGEMENT
Success or failure of an individual is judged by his performance in his particular
field of work . Performance depends on the strong points of the concern peoples
Success of my project depends upon two factors internal and external factor
includes sincere efforts, dedication to the work and good potential whereas
internal factors includes cooperation and support of Staff Members who patiently
tell me about the schemes and plans of the company.
I’m heavily thankful towards Director Fr. John D. Chakkanat of my institute
Sacred Heart Institute of Management & Technology, Fr. Johny who gave me this
great opportunity to do this summer training project work.
Good guidance and cooperation from others are such external factor, which
affects the percentage of success. Though in completing this project I tried my
level best but it could not be possible without proper guidance of my guide Fr.
Danny Mathew and all the faculty members of SHIMT.
I’m also thankful towards Librarian Mr. Umaskant Mishra & all the staff members
of Sacred heart Institute of management & Technology for their cooperation
5
Shashi Bhargava
MBA (3RD Semester)
6
TABLE OF CONTENTS
S. No PARTICULARS
1- INTRODUCTION
Research Objective
Research Methodology
Research Process
Executive summary
3- COMPANY PROFILE
Founder
Reliance Capital Limited
Reliance Life Insurance
Vision, Mission & Goal
Achievements
4. CORPORATE PROFILE
5. PRODUCTS
6. RIDERS
7. RECRUITMENT & SELECTION PROCESS
8. ANALYSIS
9. FINDINGS
10. CONCLUSIONS
11. RECOMMENDATIONS
12. SWOT ANALYSIS
7
13. LIMITATIONS
14. ANNEXURE
15. BIBLIOGRAPHY
INTRODUCTION
8
ANATOMY OF PROJECT
WORD PROJECT….
OF WORK.
WORK.
WORK.
9
“E” STANDS FOR THE WORK “ENGINEERING” SINCE FUNCTION IN
THE GUIDE”
PART OF LIFE.
10
RESEARCH OBJECTIVE
11
RESEARCH OBJECTIVE
Research objective is the basis theme on which the survey is
may be recruited.
effective.
12
To understand the process involved in interview process and
how interview made effective.
employees.
RESEARCH
METHODOLOGY
13
RESEARCH METHODOLOGY
In order to carry out the study, it is important to take help of research methodology
to complete the study properly.
PLACE OF RESEARCH- The place of research was limited to the Reliance life
with a separated set of questions. The question consisted of open ended and close ended
question. Including multiple choices question the other sources where the part records of
the organization. Based on the data collected I have tried to make the research as accurate
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PROCESSING AND ANALYSIS OF DATA-
The research is not complete with just the collection of data. The data after a collection as
to be processed and analyzed in accordance with the required it has been then on the
following steps-
1-EDITING-
Editing of data process of examine the collected raw data to detect error and
omission and to correct these if possible. Editing means done to assure that data is
accurate in uniformly entered as possible and has been well arranged for coding and
tabulation.
2- CODING-
Coding refer to the process of assigning number of other symbols to
answer so that responses can be put into a limited number of categories or classes, such
3-CLASSIFICATION-
More research studies result in a large volume of row data which must be
Recruitment Process
Selection Interview.
Working condition.
15
Behavior of HR Department.
RESEARCH PROCESS
16
RESEARCH PROCESS
Problem Formulation
Research Design
17
Sample Design
Field Work
In the planning of the project and survey, the entire schedule of work was divided in to 13
4- Data collection
5- Questionnaire
7- Non-respondent classification
18
8- Selection of proper Sample size
Here in this project I have considered finite population that is we are taking one single
individual as single unit, which is fixed the 100 questionnaires, each separately by the
single individual.
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(3) FRAME THE SAMPLING UNITS:-
The elementary units or the group of such units may form the basis of sampling
process. A list containing all such sampling frames consists of a list of items form, which
the sample is to be drawn. It is often impossible to draw a sample directly from the
population.
In case of this project I simple located the different areas of North Central Zone which
consist 11 Branches and conducted a survey by taking the information in the form of
Sitapur
Shahjahanpur
Bareli-1,Bareli-2
Hardoi
Bailgram
Sahaswan
Gola
Badaiu
Kashganj
Pelebheet
Puranpur
context of money, cost, time and other resources. In this project the data which was
required gave details about the process of recruited employees of Reliance Life Insurance
Company.
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(5) QUESTIONNAIRE-
To develop an effective questionnaire following points should be kept in mind:-
b) Questions should be appropriate and simple and must be constructed with a view
a) Primary data
b) Secondary data
proper reply while conducting the research. The reason for doing this is that it may create
a systematic bias.
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(8)SELECTION OF PROPER SAMPLE SIZE:-
A sample design is a definite plan for obtaining a result from the given
Proper execution of the project is important. Steps should be taken to ensure that
the survey is under statistical control so that the collected information is in accordance
classified into some purposeful usable categories. For example: tabulation, coding, etc
Here in this report it is found that the investment pattern of people in private insurance
22
Mostly recruited employees have professional qualification.
Almost all the employees have average satisfaction with the job but not
• The layout
23
24
EXECUTIVE
SUMMARY
EXECUTIVE SUMMARY
The report is prepared for the partial fulfillment of MBA programmed and as a
part of curriculum.
The report is an attempt to find out the “Recruitment and Selection Process in
Central Zone.
25
The data thus collected through survey was organized in a database, which could
be referred for future endorsements. The data thus collected was the subjected to analysis
The respondents were taken from various designation.- Branch manager, Sales
The study has been divided into various chapters all explaining Reliance Life
Insurance hegemony in the current market, its foray into the Indian market and its present
conditions.
It was found in the survey that mostly recruited employees have average level of
26
capital, a ceiling on share holdings in such companies to prevent dominant
control (to protect the public from any adversarial policies from one single
party), stricter control on investments and, generally, much
tighter control. In 1956, the market contained 154 Indian and 16 foreign life
insurance companies. Business was heavily concentrated in urban areas and
targeted the higher echelons of society. “Unethical practices adopted by
some of the players against the interests of the consumers” then led the
Indian government to nationalize the industry.
In September 1956, nationalization was completed, merging all these
companies into the so-called Life Insurance Corporation (LIC). It was felt
that “nationalization has lent the industry fairness, solidity, growth and
reach.”
1912: The Indian Life Assurance Companies Act enacted as the first statute
to regulate the life insurance business.
27
1956: The market contained 154 Indian and 16 foreign life insurance
companies.
COMPANY PROFILE
28
FOUNDER
Few men in history have made as dramatic a contribution to their country’s economic
fortunes as did the founder of Reliance, Shri. Dhirubhai H Ambani. Fewer still have
left behind a legacy that is more enduring and timeless.
As with all great pioneers, there is more than one unique way of describing the
true genius of Dhirubhai: The corporate visionary, the unmatched strategist, the
proud patriot, the leader of men, the architect of India’s capital markets, the
champion of shareholder interest.
But the role Dhirubhai cherished most was perhaps that of India’s greatest wealth
creator. In one lifetime, he built, starting from the proverbial scratch, India’s
largest private sector enterprise.
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When Dhirubhai embarked on his first business venture, he had a seed capital of
barely US$ 300 (around Rs 14,000). Over the next three and a half decades, he
converted this fledgling enterprise into a Rs 60,000 crore—an achievement which
earned Reliance a place on the global Fortune 500 list, the first ever Indian private
company to do so.
Through out this amazing journey, Dhirubhai always kept the interests of the
ordinary shareholder uppermost in mind, in the process making millionaires out of
many of the initial investors in the Reliance stock, and creating one of the world’s
largest shareholder families.
30
RELIANCE CAPITAL LIMITED
Reliance Capital sees immense potential in the rapidly growing financial services
sector in India and aims to become a dominant player in this industry and offer
fully integrated financial services.
Reliance Capital has interests in asset management and mutual funds; life and
general insurance; private equity and proprietary investments; stock broking;
depository services; distribution of financial products; consumer finance; and
other activities in financial services.
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Reliance Capital has a net worth of Rs. 7,491 crore (US$ 1.5 billion) and total
assets of Rs. 24,260 crore (US$ 4.8 billion) as of March 31, 2009.
Being one of the top 3 private sector financial services companies in India,
Reliance Insurance aims at "empowering everyone live their dreams".
Reliance Life Insurance or RLIC has insured more than 1.7 Million people
in 2 years of operation. Not only this, it is certified ISO 9001:2000 for all
the processes. To add another feather to its hat, Reliance Life Insurance
was awarded the Jamnalal Bajaj Uchit Vyavahar Puraskar 2007-
Certificate of Merit.
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Reliance Life Insurance offers you products that fulfill your savings and
protection needs. Our aim is to emerge as a transnational Life Insurer of
global scale and standard.
and ranks among the top 3 private sector financial services and banking
management and mutual funds, Stock broking, life and general insurance,
services.
Ltd. Which along with its associates has acquired 100% shares in
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Reliance Life Insurance will endeavor to attain a leadership position in the
market over the next few years, by further expanding and strengthening its
distribution network and offering a diverse array of products to suit the
varied and specific needs of individual customers.
Vision
Mission
Our Goal
Reliance Life Insurance would strive hard to achieve the 3 goals mentioned
below:
• Create best value for Customers, Shareholders and all Stake holders
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• Achieve impeccable reputation and credentials through best business
practices
ACHIEVEMENTS
• RLIC closed the last financial year with a New Business Premium of Rs 3513
Crores.
• For 3 successive years, since inception, the Company has been amongst the fastest
28% in the last financial year against a market growth of -6%. In the Individual
Business segment, the company achieved a growth rate of 59% in terms of WRP
• Reliance Life has been one of the fastest gainers in market share growing from
1.9% amongst private players in Mar'06 to 10.3% as of Mar'09. This has resulted
in the Company growing to becoming the 4th largest private player in just two
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• The Company has been the fastest company to reach the 3 million policy mark
and was the 3rd largest private insurer in terms of Policy count in 2008-09
Merit in the Financial Services category by Council for Fair Business Practices
(CFBP).
• The Company has also won the DL Shah Quality Council of India
Commendation Award in the services category in feb 2008 for its work on
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CORPORATE PROFILE
37
CORPORATE PROFILE
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• Branch Manager (Sitapur) – Amir Siddiqui
PRODUCTS
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RELIANCE LIFE INSURANCE OFFERS A
COMPLETE RANGE OF INSURANCE
PRODUCTS
Life is unpredictable, but in face of adversity, our responsibilities towards our parents,
children and loved ones need not be compromised. Insurance planning equips you to
smooth out the uncertainties and adversities that life might send you way, so that the best
that life has to offer, secure in the knowledge that you beloved ones are well provide for.
Reliance Life Insurance is here with a series of plans that will help you make wise
investments, protect your family, secure your child’s future and even chalk out a plan for
your retirement.
Insurance Plans
Protection Plans
Protect your family even when you’re not around by investing in Reliance
Protection Plans
Retirement Plans
Invest today in Reliance Retirement Plans and save money to enjoy life even after
retirement.
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Child Plans
Save systematically and secure your child’s future needs by investing in Reliance
Child Plans.
PROTECTION PLANS
In today’s uncertain world, there could be calamity at every step of the life. It is up to you
to ensure that your family stays protected always. Reliance Protection Plans would mean
your family’s future is in safe hands.
Protection Plans
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maturity, you will be returned all the premiums paid for the basic policy.
42
Reliance Cash Flow Plan
Invest in the Reliance Cash Flow Plan and reap the dual benefits of a life
insurance plan and easy liquidity through lump sum cash, which means you
can get a percentage of the Sum Assured at periodic intervals
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In life, you have always given your family whatever they have wanted. Yet, there are
some promises you have to fulfil, such as taking your family for a vacation, or buying
that dream house. Set aside some money to achieve these specific goals with the help of
Reliance Savings & Investment Plans. The plan allows you to experience the joys of life
and provide for your family’s needs.
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Reliance Super Automatic Investment Plan
The Reliance Super Automatic Investment Plan is an enhanced unit linked
plan that allows you to choose the right investment mix to reap maximum
benefits.
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you have received your lump sum—that is exactly what the Reliance Special
Endowment Plan offers you with other added benefits
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For the select few like you, Reliance Imaan Investment Plan is an enhanced
Unit Linked plan addressing comprehensive needs to strike that perfect
balance of Protection and Savings...
RETIREMENT PLANS
A reliance retirement plan will help you save money for your retirement. It ensures that
you continue to get some income after retirement thereby ensuring that you do not have
to depend on any other person or make any compromises to maintain the same lifestyle.
Retirement Plans
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Reliance Super Golden Years Plan - Value
Realise all your dreams of playing golf, or going for a world tour after
retirement by investing in the Reliance Super Golden Years Plan Value,
which helps you generate the amount you will need for the future.
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CHILD PLANS
The Reliance Child Plan helps you save systematically so that you can secure your
child’s future needs. Be it higher education, his or her first home or any other
requirement, you will always be there for your child when he or she needs you.
Child Plans
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Reliance Secure Child Plan
Reliance Life Insurance presents a unit linked insurance plan that secures
your child’s financial future, leaving you free from worry .
your investments”
comprehensive need to strike that prefect balance of Protection and Savings that you
deserve as you grow successfully. The Reliance money Guarantee plan is a Regular
premium Unit Linked Policy which guarantees the entire premium (including premiums
for top-ups) paid by you. This is a plan, which helps you reap all the benefits of a rising
market simultaneously protecting you from the downside risk of the market.
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Key Features Reliance Money Guarantee plan:
premiums
Reliance money Guarantee suite of products offered, as you grow up the ladder
Option to package with Accidental Death & Disability and Term Insurance riders
Benefits in Details
Capital Guarantee: The plan offers Capital Guarantee provided the Policy is kept in full
Capital Guarantee under the Basic Plan: Premiums paid under the Basic Plan are
guaranteed on the maturity of the Policy or on death during the Policy Term.
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Capital Guarantee under the Top-Up premiums: Each top-up premium paid is
guaranteed on death during the Policy Term provided there are no partial withdrawals
Each top-up premium paid is guaranteed on maturity of the Policy provided the Policy
Term is greater than ten years, there are no partial withdrawals from that top-up and the
Life Cover Benefit: The amount of Death Benefit depends on the age of the Life
i. If the age of the Life Assured at the time of death is more than 12 years last
birthday while the Policy is in force, the Company will pay the sum of:
under Basic Plan, Premiums paid under the Basic Plan excluding any extra
that top-up)
ii. However if the Life Assureds age at the time of death is less than or equal to 12
years last birthday while the Policy is in force, the Death Benefit will be the sum
of:
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1. Higher of (Fund Value as on date of intimation of death under Basic Plan
and premiums paid under the Basic Plan excluding any extra or additional
that top-up)
1. Higher of (Fund Value under Basic Plan and Premiums paid under Basic Plan
If Policy Term is greater than ten years, the Maturity Benefit under top-up is the
higher of (Fund Value under the top-up and top-up premium paid provided there
If Policy Term is ten years; the Maturity Benefit under the top-up is the Fund
Sum Assured
The fixed Sum Assured under the Basic Plan would be calculated as the amount of
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Rider Benefit: You can add Accidental Death & Accidental Total and Permanent
While most insurance plans block your money for a certain period of time, Reliance Cash
Flow Plan gives you the double benefit of life insurance along with easy liquidity through
lump sum cash. It provides money periodically when you need it.
It lets you live life to the fullest today and at the same time, helps you stay protected for
tomorrow by giving you the flexibility of receiving a specified percentage of the Sum
Key Features
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• Easy Liquidity - Get periodic cash flows at the end of the fourth year and
• On maturity receive accumulated bonuses along with final lump sum payout
• More value for your money by way of High Sum Assured Rebate
• Full Sum Assured plus bonuses in case of your unfortunate death. This is over and
• Option to add two riders – Critical Illness Rider and Accidental Death Benefit &
Reliance Child Plan helps you save systematically so that you can give your child the
much-needed financial security in the future. Simply put, Reliance Child Plan gives you
the freedom to enjoy every moment with your child today, without worrying about
his/her tomorrow.
Key Features
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• 25% of Sum Assured payable every year as lump sum benefit during the last four
Policy anniversaries
• All future premiums are waived in the event of unfortunate loss of life
• Guaranteed Fixed Benefits continue even after loss of life of the Policyholder
• More value for your money by way of High Sum Assured Rebate
• Choose to add the benefit of two riders – Critical Illness Rider and Accidental
Death Benefit & Accidental Death Benefit & Total and Permanent Disablement
Rider
• Policy participates in profit even after the loss of life of the Life Assured
You always loved your family. As a loving person you also wanted to be rest assured in
the knowledge that they will be happy, even if something were to happen to you. With
Reliance Whole Life Plan you can be sure that your family will receive that timely
Go ahead, live your today to the fullest without a worry about tomorrow.
Key Features
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• Convenient Premium Payment Term Wealth creation through bonus additions
• More value for your money by way of High Sum Assured Rebate
• Option to add two riders – Critical Illness and Accidental Death Benefit & Total
RIDERS
Reliance Life Insurance gives you the freedom to form you very own comprehensive
insurance policy by adding the rider benefits to the basic life insurance policy. Add from
the following list of benefits to increase the scope of you policy, at nominal cost.
Critical Illness Rider
Accident And Disability Benefit Rider
Term Life Insurance Benefit Rider
Waiver of Premium Rider (WOP)
Critical Conditions Cover helps provide financial relief in such cases. It pays you the
• Cancer
• Coronary artery bypass surgery
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• Heart Attack
• Stroke
• Kidney failure
• Aorta Surgery
• Coma
• Heart Valve replacement
• Major organ Transplant
• Paralysis
This Benefit can be availed only once against any one of the illnesses and the Company
will not pay the claim if it arises from deliberate self-injury or attempted suicide by the
Life Assured, whether sane or insane. This benefit will only be given, if the diseases are
Critical Illness
Age at entry 18 yrs 55 yrs
Age at expiry 25 yrs 64 yrs
Rs 10,00,000 (subject to a maximum of basic
Sum Assured Rs 1,00,000
policy sum assured)
Minimum policy
5
term
Cancer: any CIN stage (cervical intraepithelial neoplasia); any pre-malignant tumour;
any non-invasive cancer (cancer in situ); prostate cancer stage 1 (T1a, 1b, 1c); all skin
cancers including malignant melanoma stage IA (T1a N0 M0); any malignant tumour in
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Heart Attack: Non-ST-segment elevation myocardial infarction (NSTEMI) with
The Company will not pay the Critical Illness Benefit if:
• The critical illness begins prior to or within six months of the commencement
• Death from critical illness takes place within 30 days of the onset of the same –
Survival Period
Accidents are unfortunate and sometimes fatal. You can customize your basic Policy with
an Accidental Death Benefit & Total and Permanent Disablement Benefit Rider.
The Accidental Death benefit is payable if death occurs directly as a result of an accident
The Benefit payable is equal to the Rider Sum Assured. The minimum Sum Assured is
Rs 25,000 and the maximum under all Policies taken together is Rs 50,00,000.
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The Total and Permanent Disablement Benefit is payable if the Life Assured becomes
The Disablement Benefit is equal to the basic Sum Assured paid in ten equal annual
installments
Total and Permanent Disablement is defined as the total and irrecoverable loss of sight of
both eyes, or loss by severance of two limbs at or above wrist or ankle, or total and
irrecoverable loss of the sight of one eye and loss by severance of one limb at or above
If the Life Assured becomes totally and permanently disabled, then Reliance Life
Insurance will waive all future premiums under the basic policy and riders up to a limit of
Rs 40,000 p. a.
Exclusions
The Company will not pay any Accidental Death Claim or Total and Permanent
Disablement Claims, which results directly or indirectly from any one or more of
the following:
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• Participation in any criminal or illegal act,
charter service,
• Participating in any riot, strike or civil commotion, active military, naval, air
• War, invasion, act of foreign enemies, hostilities or war like operations (whether
war be declared or not), civil war, mutiny, military rising, insurrection, rebellion,
military or usurped power or any act of terrorism or violence.
Add the advantage of the Term Life Insurance Benefit rider to your basic Policy and
increase risk coverage.
In the event of unfortunate loss of life the Term Life Insurance Benefit is payable and the
Term Insurance
Minimum / Maximum Age at
18 / 59
entry
64 yrs (policy anniversary immediately following
Maximum Age at expiry
age)
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Sum Assured Rs 1,00,000 Equal to basic policy sum assured
Policy Term Equal to basic policy term
In the event of unfortunate loss of life, your child is completely protected. The Company
waives the entire future premium apart from paying the Sum Assured to the Beneficiary.
In additions all the fixed benefits are paid as and when due. Bonuses will remain attached
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.
RECRUITMENT
&
SELECTION
63
RECRUITMENT
DEFINATION
According to Hari
“Recruitment is the process of attracting qualified applicants for a specific job,
The process begins when applications are brought in and ends when the same is
finished. the result is a pool of applicants, from where the appropriate candidate
can be selected”
According to Sailaja. m
“Recruitment is the process of attracting prospective employees and stimulating
According to Anitha.k
“Recruitment is the process of selecting apt person or graduate for the required
various process like media, newspapers etc which ever has social links .”
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Purpose & Importance of Recruitment
• Attract and encourage more and more candidates to apply in the organization.
• Create a talent pool of candidates to enable the selection of best candidates for the
organization.
• Recruitment is the process which links the employers with the employees.
• Help reduce the probability that job applicants once recruited and selected will
leave the organization only after a short period of time.
• Meet the organizations legal and social obligations regarding the composition of
its workforce.
• Begin identifying and preparing potential job applicants who will be appropriate
candidates.
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The main objective of the recruitment process is to accelerate the selection
process.
PLANNED
ANTICIPATED
Anticipated needs are those movements in personnel, which an organization can predict
by studying trends in internal and external environment.
UNEXPECTED
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RECRUITMENT PROCESS
The recruitment and selection is the major function of the human resource department
and recruitment process is the first step towards creating the competitive strength and the
strategic advantage for the organizations.
The recruitment process begins with the human resource department receiving
requisitions for recruitment from any department of the company.
These contain:
Post to be filled.
Number of persons.
Duties to be performed.
Qualifications required.
Locating and developing the sources of required number and type of employees
(Advertising etc).
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Conducting the interview and decision making.
• Identify vacancy
• Short-listing
• Arrange interviews
Sources Of Recruitment
Every organization has the option of choosing the candidates for its recruitment processes
• The sources within the organization itself (like transfer of employees from one
sources of recruitment.
• Recruitment candidates from all the other sources (like outsourcing agencies etc.)
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SOURCES OF RECRUITMENT
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Internal Sources of Recruitment
TRANSFERS
The employees are transferred from one department to another according to their
PROMOTIONS
The employees are promoted from one department to another with more benefits and
performance.
Retired and Retrenched employees may also be recruited once again in case of shortage
of qualified personnel or increase in load of work. Recruitment such people save time and
costs of the organizations as the people are already aware of the organizational culture
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External Sources of Recruitment
PRESS ADVERTISEMENTS
Advertisements of the vacancy in newspapers and journals are a widely used source of
recruitment. The main advantage of this method is that it has a wide reach.
EDUCATIONAL INSTITUTES
Various management institutes, engineering colleges, medical colleges etc. are good sources
of recruiting well qualify executives, engineers, medical staff etc.
They provide facilities for campus interviews and placements. This source is known as
campusrecruitment.
PLACEMENT AGENCIES
Several private consultancy firms perform recruitment functions on behalf of client
companies by charging a fee. These agencies are particularly suitable for recruitment of
executives and specialists. It is also known as RPO (Recruitment Process Outsourcing)
EMPLOYMENT EXCHANGES
Government establishes public employment exchanges throughout the country. These
exchanges provide job information to job seekers and help employers in identifying suitable
candidates.
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LABOURCONTRACTORS
Manual workers can be recruited through contractors who maintain close contacts with the
sources of such workers. This source is used to recruit labor for construction jobs.
UNSOLICITED APPLICANTS
Many job seekers visit the office of well-known companies on their own. Such callers are
considered nuisance to the daily work routine of the enterprise. But can help in creating the
talent pool or the database of the probable candidates for the organization.
EMPLOYEE REFERRALS/RECOMMENDATIONS
Many organizations have structured system where the current employees of the organization
can refer their friends and relatives for some position in their organization. Also, the office
bearers of trade unions are often aware of the suitability of candidates.
Management can inquire these leaders for suitable jobs. In some organizations these are
formal agreements to give priority in recruitment to the candidates recommended by the trade
union.
RECRUITMENTATFACTORYGATE
Unskilled workers may be recruited at the factory gate these may be employed whenever a
permanent worker is absent. More efficient among these may be recruited to fill permanent
vacancies
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Factors Affecting Recruitment
various internal and external forces. The internal forces or factors are the factors that
can be controlled by the organization. And the external factors are those factors which
cannot be controlled by the organization. The internal and external forces affecting
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FACTORS AFFECTING RECRUITMENT
The external forces are the forces which cannot be controlled by the organization. The
major external forces are:
The availability of manpower both within and outside the organization is an important
determinant in the recruitment process. If the company has a demand for more
professionals and there is limited supply in the market for the professionals demanded by
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the company, then the company will have to depend upon internal sources by providing
them special training and development programs.
LABOUR MARKET
IMAGE/GOODWILL
Image of the employer can work as a potential constraint for recruitment. An organization
with positive image and goodwill as an employer finds it easier to attract and retain
employees than an organization with negative image. Image of a company is based on
what organization does and affected by industry. For example finance was taken up by
fresher MBA’s when many finance companies were coming up.
POLITICAL-SOCIAL-LEGALENVIRONMENT
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UNEMPLOYMENTRATE
One of the factors that influence the availability of applicants is the growth of the
economy (whether economy is growing or not and its rate). When the company is not
creating new jobs, there is often oversupply of qualified labor which in turn leads to
unemployment.
COMPETITORS
The recruitment policies of the competitors also effect the recruitment function of the
organizations. To face the competition, many a times the organizations have to change
their recruitment policies according to the policies being followed by the competitors.
RECRUITMENT POLICY
The recruitment policy of an organization specifies the objectives of recruitment and
provides a framework for implementation of recruitment programme. It may involve
organizational system to be developed for implementing recruitment programmes and
procedures by filling up vacancies with best qualified people.
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FACTORS AFFECTING RECRUITMENT POLICY
• Organizational objectives
• Personnel policies of the organization and its competitors.
•Government policies on reservations.
•Preferred sources of recruitment
•Need of the organization.
• Recruitment costs and financial implication.
HUMANRESOURCEPLANNING
Effective human resource planning helps in determining the gaps present in the existing
manpower of the organization. It also helps in determining the number of employees to
be recruited and what qualification they must possess.
SIZE OF THEFIRM
The size of the firm is an important factor in recruitment process. If the organization is
planning to increase its operations and expand its business, it will think of hiring more
personnel, which will handle its operations.
COST
Recruitment incur cost to the employer, therefore, organizations try to employ that source
of recruitment which will bear a lower cost of recruitment to the organization for each
candidate.
GROWTHANDEXPANSION
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In today’s rapidly changing business environment, a well defined recruitment policy is
necessary for organizations to respond to its human resource requirements in time.
Therefore, it is important to have a clear and concise recruitment policy in place, which
can be executed effectively to recruit the best talent pool for the selection of the right
candidate at the right place quickly. Creating a suitable recruitment policy is the first step
in the efficient hiring process. A clear and concise recruitment policy helps ensure a
sound recruitment process
.It specifies the objectives of recruitment and provides a framework for implementation
of recruitment programme. It may involve organizational system to be developed for
implementing recruitment programmes and procedures by filling up vacancies with best
qualified people.
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• To ensure that every applicant and employee is treated equally with dignity and
respect.
• Unbiased policy.
• Organizational objectives
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E-Recruitment
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penetration in India is increasing and has tremendous potential. According to a study by
NASSCOM – “Jobs is among the top reasons why new users will come on to the internet,
besides e-mail.” There are more than 18 million resume’s floating online across the
world.
The two kinds of e- recruitment that an organization can use is –Job portals – i.e. posting
the position with the job description and the job specification on the job portal and also
searching for the suitable resumes posted on the site corresponding to the opening in the
organization.
Resume Scanners: Resume scanner is one major benefit provided by the job portals to
the organizations. It enables the employees to screen and filter the resumes through pre-
defined criteria’s and requirements (skills, qualifications, experience, payroll etc.) of the
job. Job sites provide a 24*7 access to the database of the resumes to the employees
facilitating the just-in-time hiring by the organizations.
Also, the jobs can be posted on the site almost immediately and is also cheaper than
advertising in the employment newspapers.
Sometimes companies can get valuable references through the “passers-by” applicants.
• Giving a detailed job description and job specifications in the job postings to
attract candidates with the right skill sets and qualifications at the first stage.
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• be integrated and the system should have a back-end support.
Recruitment Vs Selection
Both recruitment and selection are the two phases of the employment process. The
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Recruitment is a positive process i.e. encouraging more and more employees to
unsuitable candidates.
selection results in a contract of service between the employer and the selected
employee.
METHOD OF RECRUITMENT
The following are the most commonly used method of recruiting people.
1) Internal methods
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It is a method of filling vacancies from within through transfers and promotion.A
transfer is a internal movement within the same grade, from one job to another. It may
lead to changes in duties and responsibilities, working condition etc. Promotion involves
movement of employees from a lower level position to a higher level position
accompanied by changes in duties, responsibilities, status and value.
b) Job posting
Job posting is another way of hiring people from within the organization
publicizes job openings on bulletin boards, electronic media and similar outlets.
c) Employee referrals
Employee referrals means using personal contract to locate job opportunities. It is a
recommendation from a current employee regarding a job applicants.Direct method
Direct method include sending traveling recruiters to educational a professional
institution, employees contracts with public and manned exhibits. Campus recruitment. It
is a method of recruiting by visiting and participating in college campuses and their
placement centers. Here the recruiters visit reputed educational institutions such as
colleges and universities with a view to pick up job aspirants having requisite technical or
professional skills.
2) Indirect methods
Indirect methods involve mostly advertising in newspaper, on the radio, in trade,
technical and professional journals and brochures.
3) Third party methods
These include the use of commercial of private employment agencies, state agencies,
placement officers of schools, colleges and professionals association, recruiting firms,
management consulting firms, and friends and relatives.
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b) State or public employment agencies
d) Professional organizations
e) Indoctrination seminars
SELECTION
competence to fill job in the organization. A formal definition of selection is that “it is the
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likelihood of success in a job”
According to Date Yoder, “selection is the process in which candidates for employment
are divided into two classes those who are to be offered employment and those who are
not .
Selection is the process of examining the applicants whit regard to their suitability for the
given job or jobs, and choosing the best from the suitable candidates and rejecting the
Purpose of selection
The purpose of selection is to pick up the most suitable candidate who would meet the
requirements of the job and the organization best, to find out which job applicant will be
successful, if heard. To meet this goal the company obtain and assesses information about
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Factors affecting selection decisions
The goal of selection is to short out or eliminate those judges unqualified to meet the job
and organization requirement where as the goal of recruitment is to create a large pool of
2. in advance. Possible care is also taken to much the candidate’s bio-data with the
3. job specification.
5. suitable for the job, may fail as successful employees due to varying
process.
The figure below shows probable outcomes of selections decision two of these-“true
positive” and “true negative”-are right selection decisions. The other two outcomes
represent selections errors. In the “false positive errors”, a decision is made to hire an
applicant based on predicted success, but failure result. In “false negative error”, an
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applicant who would have succeeded is rejected based on prediction of failure. In either
case, selectors will have erred. They may remember that the selection success will be
A careful selection will help an organization avoid costs associated with both false
Success
False True
negative positive
error (High Hit)
True False
negative positive
(Low ‘Hit) error
Failure
Failure Success
Predicted Predicted
SELECTION INTERVIEW
Interview is the oral examination of candidates for employment. There is rarely and any
person, who is selected for any job, be it the job of a hotel boy, an executive or managing
director without being interviewed. Various surveys further indicate that the use of
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The interview technique has not received great attention concerning its reliability and
validity inspite of its wide application in employment situation. It has not also being fully
know whether the length of an interview has any effect on the validity and reliability of
2. To evaluate the data available and beside to select or reject the application.
3. Motivation.
Selection Tests
1. Intelligence Test: intelligence tests are mental ability tests. They measure the
3. Interest test: Interest test is designed to discover a person’s area of interest, and
to identify the kind of jobs that will satisfy him. It is assumed that a person who is
interested in a job can do much better than the person who is not interested.
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Literary, and musical, social services, etc.
success for jobs that require dealing with pupil, or jobs that are essentially
concerned with what one has accomplished. When candidates claim that they
have done certain things and no these the achievement tests may be conducted to
1. Selection test are standardized and unbiased methods of soliciting information about
2. Selection test can be used to read out the large number of candidates who may not be
3. selection test are more reliable source for predicting the overall suitability of
candidates for the employment.
SELECTION PROCESS
IN
RELIANCE LIFE INSURANCE
Selection is usually a series of hurdles or steps. The basic idea is to solicit maximum
possible information about the candidates to ascertain their suitability for employment.
Since the type of information required for various position may vary, it is possible that
the selection process may have different step for various position. So, a standard selection
process has the following step.
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application this form directly of information about the application like their
2. Selection Tests: Many organization hold different kinds of selection tests know
. more about the candidates or to reject the candidates who cannot be called for
interview, etc
candidates. The basis idea here is to find out overall suitability of candidates for
the jobs. It also provides opportunities to give relevant information about the
name of referees from whom more information about the candidates can be
above steps suitable candidates recommended for the selection by the selection
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7. Placement: After all the formalities are completed, the candidates are placed on
their jobs initially on probation basis. The probation period may range from 3
months to 2 years.
Placement Step 7
Interview Step 3
Selection Step 2
SELECTION INTERVIEW
IN
RELIANCE LIFE INSURANCE
Interview is the oral examination of candidates for employment. There is rarely and any
person, who is selected for any job, be it the job of a hotel boy, an executive or managing
director without being interviewed. Various surveys further indicate that the use of
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The interview technique has not received great attention concerning its reliability and
validity inspite of its wide application in employment situation. It has not also being fully
know whether the length of an interview has any effect on the validity and reliability of
2. To evaluate the data available and beside to select or reject the application.
3. Motivation.
SELECTION TESTS
success for jobs that require dealing with pupil, or jobs that are essentially
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supervisory or managerial in character.
concerned with what one has accomplished. When candidates claim that they
have done certain things and no these the achievement tests may be conducted to
4. Situational Tests: This test evaluates the candidate in a similar real life situation. This
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ANALYSIS
Graduate 20%
Post Graduate 30%
Technical 0%
Professional 50%
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Qualification of employees
20%
Graduate
Post Graduate
50%
Technical
Professional
30%
0%
INTERPRETATION
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Designation of respondent
0% 10%
Branch Manager
Other
70%
INTERPRETATION
1 Year 20%
2 Year 50%
3Year 10%
More than 3 Year 20%
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Time period of job of respondent
20% 20%
1 Year
2 Year
10%
3Year
More than 3 Year
50%
INTERPRETATION
Advertisement 60%
Job consultancy 20%
Previous Boss 10%
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Friends 10%
60%
Advertisement
Job consultancy
20%
Previous Boss
Friends
10%
10%
INTERPRETATION
Aptitude test 0%
Situational test 0%
Achievement test 80%
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Personality test 20%
Selection process
INTERPRETATION
Yes 100%
No 0%
100
Yes
100% 0% No
INTERPRETATION
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Job fair 0%
Hotel 20%
Other 0%
80%
Company office
Job fair
Hotel
Other
0% 0%
20%
INTERPRETATION
Unstructured 0%
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Pannel 90%
Telephonic 0%
Group discussion 10%
Selection interview
90%
Unstructured
Pannel
Telephonic
Group discussion
0% 10% 0%
INTERPRETATION
Yes 40%
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No 60%
60%
50%
40%
60% Yes
30%
No
40%
20%
10%
0%
Yes No
INTERPRETATION
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HR Department 90%
Job Consultancy 0%
Sales Department 10%
Other 0%
10% 0%
0% HR Department
Job Consultancy
Sales
Department
Other
90%
INTERPRETATION
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Yes 70%
No 30%
70%
60%
50%
40% 70% Yes
30% No
20% 30%
10%
0%
Yes No
INTERPRETATION
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Yes 80%
No 20%
Salary discussion
20%
Yes
No
80%
INTERPRETATION
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Has company conducted training programme after
selection in job?
Yes 90%
No 10%
90%
90%
80%
70%
60%
50% Yes
40% No
30%
20% 10%
10%
0%
Yes No
INTERPRETATION
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Time spend in selection process
100%
100%
80%
60%
40% Series1
20%
0% 0% 0%
0%
Less than 1 Month 6 Month 1 Year
1 month
INTERPRETATION
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Posted on choice location
Yes 90%
No 10%
10%
Yes
No
90%
INTERPRETATION
110
Is Human Resource Department friendly?
Yes 90%
No 10%
10%
Yes
No
90%
INTERPRETATION
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Have employees got joining leave?
Yes 30%
No 70%
70%
70%
60%
50%
40% Yes
30%
30% No
20%
10%
0%
Yes No
INTERPRETATION
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Level of satisfaction about job
Good 0%
Average 80%
Below Average 10%
Poor 10%
10% 0%
10%
Good
Average
Below Average
Poor
80%
INTERPRETATION
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• In RLIC, the employees level of satisfaction
about job are- 80% average, 10% below
average and 10% poor.
Yes 40%
No 60%
60%
Yes
No
40%
INTERPRETATION
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FINDINGS
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FINDINGS
It was found that the organization mostly inform the applicants about the job
It was found that the mostly prospective candidates are recruited through
achievement test.
It was found that in RLIC, qualified candidates are called for interview for their
It was found that for better screening sometimes second phase interview was
also conducted
It was also found that mostly for selection process Panel interview was
conducted
It was found that in selection process mostly candidates passed through physical
examination.
It was found that in RLIC employees are posted on their choice location.
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It was also found that training programme was also conducted by the company
It was also found that company informed all possible term and conditions to the
employees.
It was found that mostly the level of satisfaction of employees about job are
average but 60% of the employees are not satisfied with top management.
CONCLUSION
After completing all the analysis we come to the conclusion that the role
some reasons.
employment. It begins new recruits are sought and end when their applicants
are submitted. The result is a pool of application from which new employees
are selected.
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And, mostly the company has selected the candidates through achievement
those who are not qualified for the job and selection is the process of picking individuals
RECOMMENDATIONS*
Insurance is the time based company so the recruitment should be done on the
local basis.
Employer should provide 2-3 month to the employees for recruiting their team in
business promotion.
In selection process, the company should adopt aptitude test to analyses the better
For settlement , the company should provide joining leave to the employees.
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* All the data based on analysis.
S.W.O.T. ANALYSIS
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S.W.O.T. ANALYSIS
STRENGTH
India.
advisers.
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According to the change in surrounding environment like change in customer
requirement.
WEAKNESS
Companies are not focusing on outskirt and remote areas and villages.
OPPORTUNITY
Insurance market is very big where company can expand its horizon in insurance
industry.
The huge insurance market (77%) is left so company has opportunity to expand
out products.
THREATS
Its still difficult task to win the confidence of public towards private company.
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The companies are facing major threats LIC which is an only government
company.
Plans for all income groups are not available which can create adverse effect later
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LIMITATIONS
• The sample size taken is very small to project the characteristics of the population
accurately.
123
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ANNEXURE
QUESTIONNAIRE
NAME ..……………………………………………………...
GENDER .………………… AGE …………………………...
CONTACT No. ……………………………………………………….
ADDRESS .......…………………………………………………..`
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a.E1 b. E2 c. E3 d.E4
4 Time period of your job?
a. 1 year b. 2year c. 3 year d. More than 3 year
5. How do you get information about your job?
a. Advertisement b. Job consultancy
c. Previous boss d. Friends
6. By what process you are selected for this job?
a. Aptitude test b. Situational test
c. Achievement test d. Personality test
7. Are you called for interview?
a. yes b. No
8. Where your interview is conducted?
a. Company office b. Job fair
c. Hotel d. Other
9. What type of your selection interview?
a. Unstructured b. Pannel
c. Group discussion d. Telephonic
10. Are you called for second phase interview?
a. yes b. No
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20. Have you got joining leave?
a. Yes b. No
21. Is this job suitable for you?
a. Yes b. No
22. Level of satisfaction of your job?
a. Good b. Average
c. Below average d. Poor
23. Do you comfortable with top management?
a. Yes b. No
24. Any suggestion …………………………………………………
DATE (SIGNATURE)
BIBLIOGRAPHY
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BIBLIOGRAPHY
WEBSITES
www.reliancelife.co.in
www.pts.reliancelife.co.in
BOOKS
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