Documenti di Didattica
Documenti di Professioni
Documenti di Cultura
arrive Barcelona
day 1
arrive Barcelona
DL476
morning
afternoon
bus transfer
hotel restaurant
check-in
rest of the day at leisure
recommended activity: discover the Gaudi architecture such as Sagrada
Familia, Gell Palace, Batll House, or Park Gell
bienvenidos a Espana
day 2
breakfast
cultural event: guided bicycle tour of Barcelona
explore Raval, Gothic Quarter, Barceloneta beach, Ciutadella Park, Arc the
Triomf, Sagrada Familia, Casa Mill, Casa Batll while taking a relaxing bike
ride. You can see the famous sights and places from uptown La Sagrada
Familia to downtown beach. Discover Barcelona and its hidden treasures. An
easy ride full of photo opportunities, stories and memorable anecdotes with a
free drink at a beach cafe.
welcome lunch with traditional tapas
hotel
bikes
restaurant/walk
day at leisure
day 3
breakfast
hotel
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morning
afternoon
10:30 AM
afternoon
morning
business overview
day 4
breakfast
visit: Catalonia economic hub in southern Europe and active political
debate
Diplocat (Public Diplomacy Council of Catalonia)
Mr. Kolja Bienert, Project Manager
presentation, discussion
group lunch
visit: business strategies and activities of a multinational
e.g. Sellbytel Group
management presentation, discussion, brainstorming session
rest of the day at leisure
recommended activity: visit the Mercado Boqueria, Spain's most famous public
market, and enjoy some typical Spanish cuisine
hotel
public transport
restaurant
public transport
Spanish heritage
day 5
breakfast
visit: made in Spain
Gramona
Grupo Freixenet
explore the center of production of a sparkling wine known as cava, Sant
Sadurn d'Anoia . Take the opportunity to visit two of famous cava producers:
Freixenet and Gramona. Sample and experience why this sparkling wine has
acquired international fame.
tour of facilities, tasting
return to Barcelona, lunch on your own
free for sightseeing & shopping
recommended activity: admire the extravagant modern architecture
at Palau de la Msica Catalana, named a UNESCO World Heritage Site
in 1997. This concert hall uses ornate materials and stained glass windows
resulting in a mesmorizing building
hotel
bus/walk
transfer to Madrid
day 6
breakfast, check-out
hotel
bus transfer
train
afternoon
cultural event: guided tour of Madrid on the way from the train station
this tour will take you to some of the most spectacular locations of the city.
Madrid offers travelers a unique modern infrastructure with a historic feel and
a wide variety of landmarks and sites known as some of the world's best
tourist attractions. The most notable landmarks include the Royal Palace of
Madrid, home to the Spanish Royal Family, Buen Retiro Park, Villahermosa
Palace and much more
bus/walk
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international business
day 7
breakfast
hotel
afternoon
morning
afternoon
group lunch
visit: from Spain to the rest of the world - expansion strategies of a
domestic company
e.g. Roca Madrid Gallery
management presentation, discussion, tour of Roca gallery
rest of the day at leisure
recommended activity: tour the Royal Palace, a luxurious, over-the-top
rococo palace with over 2.000 opulently gilded rooms
restaurant
public transport
creative approach
day 8
breakfast
visit: bringing ideas to life: doing marketing for millennials
e.g. McCann-Erickson
management presentation, case study, discussion
lunch on your own
hotel
public transport
morning
day 9
breakfast
hotel
evening
bus transfer/restaurant
bus transfer
day 10
breakfast, check-out
hotel
morning
bus transfer
1:05 PM
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