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Module 1 Lesson 1
Production is the creation of goods and services. Production and Operations
Management (P/OM) is activities that relate to the creation of goods and
services through the transformation of inputs into outputs. Inputs are the
companys resources combined together to produce goods. Outputs are the
finished products. Activities creating goods and services take place in all
organizations. In manufacturing firms, there is the tangible product such as
refrigerators, computers, television sets, etc.
In other types of firms where there are no physical products created,
production function may be less obvious. Transformation takes place, but
people may not have observed it. Examples are the services offered by
schools/universities, banks, airline companies, etc. The production that goes
on in these companies is usually referred to as Operations Management.
MANAGING OPERATIONS
Organizations are established to produce goods that are manufactured more
efficiently by the concerted efforts of a group of people rather than by
individuals working alone. A typical business has three functions: finance,
marketing and production/operations.
Firms use the money generated by adding value for research and
development, investment in new plants and equipment, and profits.
DESIGNING AND OPERATING PRODUCTION SYSTEMS
An operations manager is responsible for the creation of goods and services.
His work involves planning, coordinating, and controlling the elements that
make up the process, including workers, equipment, facilities, allocation of
resources, and work methods.
It also includes product and service design, a vital, ongoing process that
most organizations must do. Operations people can also be a source of new
ideas for improvements in the processes that provide the goods and services.
From a practical standpoint, product and service design and the processes
that provide them, are the lifeblood of a competitive organization.
The degree of standardization and the volume of output of a product or
service influence the way production is organized. Systems with
standardized output can generally take advantage of standardized methods,
materials and mechanization. They all contribute to higher volumes and
lower unit costs.
line supervisors, management trainees and foremen. On the other hand, staff
positions (supportive of line positions throughout the organization) include
computer analysts, web programmers and designers, project analysts,
inventory and material planning control, production planning, logistics and
quality control.
When making career choices in P/OM, you consider the following:
(a) opportunity for advancement and professional development,
(b) job satisfaction,
(b) monetary rewards,
(c) quality of life,
(d) individual needs and desires, and
(e) work group characteristics.
Operations Management career decisions are open to change.
MODEL
A model is an abstraction of reality. It presents a simplified version of
something.
Nonetheless, they all have certain common features. They are all decisionmaking aids and concepts of more complex life and situations.
The goal of modeling is to develop a sample that adequately represents some
real life experience. Once a model has been developed, a great deal can be
learned about it by manipulating its variables and observing the results. If the
model is a good one, the knowledge gained will apply to its real-life
counterpart.
TYPES OF MODELS IN PRODUCTION/OPERATIONS
MANAGEMENT
1. Verbal Models
These express the relationship among variables through words. They are
descriptive.
2. Schematic Models
They show pictorial relationships among variables.
Charts and diagrams are schematic. Legends, symbols and scales are also
categorized under this type.
History of Operations Management
3. Ionic Models
If all other factors are equal, customers will choose a product or service that
has the lower price.
Quality relates to the buyers perceptions of how well the product or service
will serve its purpose. Product differentiation refers to any special features
that cause a product or service to be perceived by the buyer as more suitable
than a competitors product or service.
If a company is flexible, it responds to changes.
Finally, time is based on how quickly a product or service is delivered to
customers.
PRODUCT
According to Philip Kotler, a marketing guru, a product is anything that is
offered to a market for attention, acquisition, use or consumption, and that
might satisfy a need or want. CLASSIFICATIONS OF PRODUCTS
A. According to Products Durability
1. Durable Goods
Durable goods are consumer goods that are used over an extended period of
time. Examples are cars, appliances and pieces of jewelry.
2. Non-durable Goods
Non-durable goods are consumer goods which are quickly consumed, worn
out or outdated like bath soaps, sugar and pencils.
3. Services
Services are activities, tasks, benefits, or satisfaction that are offered for a
price, such as film developing, ferris wheel rides, dental prophylaxis, and
haircuts.
B. According to End User Types
1. Consumer Goods
Consumer goods are goods that are bought by household consumers for their
own final consumption. Consumer goods are classified as convenience,
shopping, specialty and unsought goods.
2. Industrial Goods
Industrial goods are goods bought by business people for resale, for further
processing or for use in producing other products. They are classified into
five categories.
A business must carefully study new ideas for improving designs. Marketing
can tap sources of ideas in many ways like focus groups, surveys, and
analysis of buying patterns.
3. Organizational Capabilities
Ideas for new or improved products and services cannot be entertained in a
vacuum. Production capability must be a basic consideration.
4. Forecasting
Forecasts of future demand can be very useful in the design process. The
amount of information on hand can help in forecasting demand for new
products and services.
Forecasting techniques are classified as qualitative or quantitative.
STANDARDIZATION
An important issue that often arises in both product/service design concerns
the degree of standardization. Standardization refers to the extent to which
there is absence of variety in a product, service or process. Standardized
products are made in large quantities of identical items like computers,
calculators, and even VCD players.
Standardized service implies that every customer or item processed receives
essentially the same services like in a beauty parlor, where even if there are
different types of hair, they may receive the same service.
Standardization also has disadvantages. A major one relates to the reduction
in variety. This can limit the range of customers to whom a product or
services appeals.
Customers may reluctantly accept a product only because nothing else suits
their needs.
But that creates the risk that a competitor will introduce a better product or
greater variety and gain a competitive advantage.
Another disadvantage is that a manufacturer may freeze or standardize the
design prematurely, and once frozen, it may find compelling reasons to resist
modification.
MODULE 2
Lesson 1
PROCESS SELECTION AND CAPACITY PLANNING
Strategic planning for operations helps managers know the operations
function.
Capacity planning affects operations costs and break-even relationships,
investments required and big risks.
Product and service choice, process selection, capacity planning and choices
about location and layout are among the most basic decisions managers must
make.
Process Selection refers to the way an organization chooses to produce its
goods or provide its services. It occurs as a matter of direction when new
products or services are being planned.
Capacity is the rate of productive capability of a facility. It is usually
expressed as volume of output per time period.
Capacity Planning normally involves the activities ranging from capacity
alternative that are most appropriate to achieving strategic mission.
Measures of capacity are useful in defining two measures of effectiveness,
Efficiency and Utilization. Efficiency is the ratio of actual output to effective
capacity while utilization is the ratio of actual output to design capacity.
Batch processing performs many jobs with frequent shifting from one job to
another. It tends to have a high to moderate processing variety range. Most
food items are produced by batch systems.
CALCULATING PROCESSING REQUIREMENTS
In assessing capacity alternatives, a necessary piece of information is the
capacity requirement of products to be processed. To determine this, an
operations manager should make accurate forecasts of standard processing
times, work days in a year, and the number of shifts to be utilized.
Example on page 50
COST-VOLUME ANALYSIS
Cost-volume analysis focuses on relationships between cost, revenue, and
volume of output. The purpose of cost-volume analysis is to estimate the
income of an organization under different operating conditions.
These costs are then classified as fixed costs or variable costs. Fixed costs
tend to remain constant regardless of volume of output like rental costs,
equipment costs, administrative costs, etc.
Variable costs
Variable costs are cost that varies directly with the volume of output. The
major components of variable costs are generally materials and labor costs.
FC = Fixed costs
R = Revenue/unit
VC = Variable costs Q = Quantity
TC = Total costs
QBEP = Break-even quantity
TR = Total revenue P = Profit
SP = Specified profit
Total costs
Total costs are arrived at by getting the sum of the fixed cost and the product
of the variable costs/unit and quantity.
Break-even Point
This is the volume at which total costs and total revenue are equal. When
volume is less than the BEP, there is loss rather than profit, and vice versa.
Total profit can be computed using the formula:
Example on page 51
We can tell that there is just a slight difference between the efficiency and
utilization of the company although the efficiency should be regarded as
more meaningful. Thus, 877 units/day may not be bad after all.
TYPES OF PROCESSING
1. Continuous
Continuous processing systems produce large volumes of one highly
standardized item. There is little or no processing variety. Sugar, soaps and
shampoos are produced by a continuous processing system.
2. Repetitive
Repetitive operations can be semi-continuous because they tend to involve
long runs of one or a few similar items. The output of the operations is fairly
standard, involving very little processing variety. Cars and appliances are
produced by repetitive systems.
3. Batch
AUTOMATION
Industries can be classified into two: capital intensive and labor intensive.
Capital intensive industries make use of machines to produce goods or
services. Labor intensive industries use people to produce goods or service.
Capital intensive firms would need more capital to start the business, while
labor intensive firms may be started with lesser capital.
Automation is the substitution of machinery for human labor. The machinery
includes sensory and control devices that enable it to operate automatically.
A key question in process planning is whether to computerize or not.
Automation offers a number of advantages over human labor. It has low
variability. It is difficult for a human to perform a task in exactly the same
way in the same amount of time and on repetitive basis. Moreover, machines
do not get bored or distracted, nor do they go on strike, ask for higher wages
or file labor grievances.
JOB DESIGN
Job design follows the planning and designing of work. It specifies the
content of each job and determines how work is distributed within the
organization.
In general, the goal of job design is to create a work system that is
productive and efficient, taking into consideration the costs and benefits of
alternatives for the organization and the workers. Therefore, job designers
are concerned with who will do a job, how the job will be done, and where
the job will be done.
JOB ANALYSIS
Job analysis is the process of studying the different positions in the company
and describing the duties and responsibilities that go with jobs, and of
grouping similar positions into job categories. It means looking at what the
employee does, how he does it, the purpose for doing it, the skill involved,
the supervision required, and the existing working conditions.
USES OF JOB ANALYSIS
1. To know the duties of each job by studying its requirements in terms of
skills and responsibilities.
2. To serve as a guide in getting competent employees.
3. To serve as a basis for job evaluation and wage and salary administration.
4. To help determine working conditions that are dangerous, unpleasant or
unhealthy.
5. To function as a guide in establishing standards of performance and
production standards.
6. To simplify work procedures and improve methods through the time-and
motion study.
7. To help in supervising employees and their tasks.
8. To standardize job titles and jobs provided by equipment that reflect the
functions required of each job.
9. To enable management to establish statistical controls and know what type
of jobs are needed at any time either for expansion or reduction.
Job analysis is usually undertaken on three occasions:
1. When the organization is starting.
2. When a new job is created.
3. When a job is changed significantly due to the new methods or
procedures, or new technology.
JOB EVALUATION
Job evaluation is the process of determining the worth of one job in relation
to the other jobs in the company. Its main objective is to determine the
relative positions or levels of the jobs in the company.
Job evaluation is a means to determine the relative values of jobs. This is
done by comparing jobs on the basis of several factors covering the duties,
responsibilities, working conditions and other requirements of the jobs.
FACTORS IN EVALUATING JOBS
1. Education, mental ability, experience and training
2. Effort (mental and physical)
3. Responsibilities and accountabilities
4. Working conditions
COMPENSATION
Compensation is a commonly used conventional system of work
measurement resulting in a fixed hourly or monthly wage. Compensation
may also be referred to as an incentive system resulting in a variable wage.
Although the compensation system does not always provide the intended
motivation, performance, satisfaction, and loyalty.
.
Module 3
Lesson 1: Product Strategy
PRODUCT STRATEGY
Products should be offered not only as physical acquisitions but also as
solutions to a need.
The product concept holds that consumers favor products that offer the best
quality, performance and innovative features. From the name itself, the
primary focus is the product.
PRODUCT SELECTION
Product selection is choosing the product or service to provide to customers
or clients. For example, hospitals specialize in various types of patients and
medical procedures.
NEW PRODUCT OPPORTUNITIES
The following factors influence the market opportunities.
1. Economic change
Economic change brings increasing levels of influence in the long run but
causes economic cycles and price changes in the short run.
The third part describes the long-run goods of the company in terms of sales,
profits and marketing mix strategy.
5. Business analysis
Business analysis requires both creativity and analytical thinking. Although
qualitative evaluations of the product and its likely success are still
important, business analysis requires quantitative facts and figures. In short,
the business analysis emphasizes performance criteria and chances for
success in the marketplace.
6. Product development
Product development follows favorable results of the business analysis, that
is, a sample trial model of the product is developed. For tangible products, a
small quantity of the prototype is manufactured according to designated
specifications.
Laboratory tests and other technical evaluations are carried out to determine
whether
it is practical to produce the product.
7. Test marketing
Test marketing is an experimental procedure in which the company tests a
new product under realistic market conditions in order to obtain a measure of
its potential sales when it is distributed nationally. Test markets are cities or
small geographical areas, where the new product is distributed and sold in
typical market settings to actual consumers.
PACKAGING
A package is basically an extension of the product offered for sale. It is the
container or wrapper of the product. Packaging refers to all the activities of
designing and producing the container or wrapper for a product. With
services, the container is not the tangible package but the package of value
for the consumer.
PURPOSES OF PACKAGING
1. For safety and practical purposes
Packaging protects a product on its way from the producer to the final
consumer. Some protection is provided on containers of medicines.
Packaging also protects the product from spilling, spoilage and evaporation.
2. For a companys marketing program
Packaging helps identify a product and prevents substitution of competitive
products.
3. For increasing profit and sales volume
Packaged goods are usually more attractive and therefore help encourage
additional sales. A package that is easy to handle helps minimize losses from
damage and eventually helps cut marketing costs.
OTHER IMAGE-BUILDING FEATURES OF PRODUCTS
1. Product design
A distinctive design may be the only feature that differentiates a product
from its competitors. Engineering design as well as appearance design
contributes to the products promotional appeal. A good design also
improves the salability of a product by making it easier to handle and
operate.
2. Color
Color is a very significant component in a customers acceptance or rejection
of a product. Since many firms offer color in their products, it does not give
a selling advantage to the product. The selling advantage is the
managements knowledge of when to change colors.
3. Product quality
The quality level of a product should be compatible with its intended use
4. Warranties
Over the years, many sellers have used warranties as promotional devices to
stimulate sales by reducing consumers risks. The purpose of a warranty is to
assure buyers that they will be compensated in case the product does not
perform according to expectations.
5. After sales service
Firms offer post-sales services such as maintenance and repair, not only to
satisfy customers, but also to increase revenues and build relationships.
Lesson 2: INVENTORY MANAGEMENT
An inventory is a stock or store of goods. It is a detailed list of things in
stock for a period of time.
Most problems in inventory fall into one of the following categories:
1. The proper quantity or how much to order
2. The proper time to order the quantity or when to order
There are three main types of inventory. These are:
Example on page 93
RELEVANT COSTS IN INVENTORY MANAGEMENT
Costs are generally classified into three: total cost, fixed cost and variable
cost. In inventory management there are also three types of costs:
1. Ordering Costs
Ordering costs include costs associated with getting an item into the firms
inventory. These are incurred every time an order is placed. Examples are
clerical costs involved in the preparation of purchase requisitions and
purchase orders, in following up orders, and in receiving the goods. Total
ordering cost is composed of:
1) purchase order cost
2) shipping costs
3) receiving and setting up of equipment
Ordering cost increases as the number of orders increases
2. Carrying Costs
Carrying cost or holding cost increases as the size of the inventory increases.
It is the cost of maintaining inventories. If the firm borrows money to
finance the inventory, the interest on the money invested in the inventory is a
major contribution to the carrying cost. Examples are:
1. weighing and storage costs,
2. property taxes,
3. insurance on inventory,
4. cost of capital tied up in inventory records and handling costs.
5. Stock-out Costs
Stock-out cost is the total effect of a companys failure to service customers
or fill their orders or conduct operations smoothly arising from stock outs
like:
1) cost of idle time and overtime
2) inputted value on lost customers goodwill
3) non-realization of contribution margin on lost sales
ECONOMIC ORDER QUANTITY (EOQ)
Economic order quantity refers to the order size that will minimize the total
relevant costs, namely, ordering and carrying costs. The formula for getting
the EOQ is:
2. Waiting time
3. Irrelevant transportation or movement of goods
4. Unwanted processing time
5. Over or under-stocking
6. Defects
COMPOSITION OF A SOUND JIT SYSTEM
1. Product Design
It means the use of standard parts to reduce time and costs. It also concerns
quality of work for the products to be created, and extension of standard
parts.
2. Process Design
It involves the effective operation of JIT systems in permitting greater
flexibility in scheduling, quality improvement and little inventory storage.
The
bottom-line is to lessen the burden of work in process without compromising
the output generation.
3. Personnel Requirements
People will be treated as valuable objects, or an important element in an
organization where they are continually trained to develop relevant skills and
are molded to be leaders and not just facilitators or order givers.
4. Manufacturing Planning and Control
It utilizes systems for moving work and workstations that are both pushed
and pulled for proper completion of tasks. It also involves close vendor
relationships and minimizing transaction processing.
ADVANTAGES OF JIT SYSTEMS
The benefits that may be derived from the successful implementation of the
just in time system are:
1. Greater efficiency in processing goods and inventory management.
2. Minimizing redundancy and space requirements.
3. Smooth production flow with few disruptions.
4. Decentralization in management
5. Emphasis on product quality.
6. Provides healthy relationships with vendors.
7. Less lead time and scrap.
RELEVANT JAPANESE TERMS
1. Andon. It means trouble lights, which immediately signal to the
production. It is also a light where there is a problem to be resolved.
2. Jikoda. It means enabling machines to be autonomous (independent) and
able to automatically detect defects.
3. Muda. It means waste.
4. Mura. It means uneven.
5. Muri. It means excess.
6. Poka-yoke. These are proven machines and methods for prevention of
production errors.
7. Shojinka. A workforce flexible enough to cope with changes in
production and using different machines.
8. Soikofu. It is thinking creatively or having creative or inventive ideas.
In the Toyota system, the Andon (indicating a stoppage of the line), is hung
from the factory ceiling so that it can be clearly seen by everyone.
AMERICAN ADOPTION OF JIT
General Motors in the USA
IMPORTANT POINTS TO REMEMBER WITH JIT
1. JIT has a steady production system of clearly defined standard products.
2. JIT has a reasonable number of units made.
3. JIT creates high value products.
4. JIT has a flexible working practices and a disciplined workforce.
5. JIT provides short setup time on machines.
6. With JIT, quality is assured.
KANBAN
Kanban is a signal, message or communication (wave hands, shout, sending
a card, electrical impulses) that is used to control the flow of items through
the production process.
A major benefit of the Kanban system is simplicity.
CONVERTING TO A JIT SYSTEM
A number of well-known firms have converted a portion of their operations
to JIT Systems. To increase the probability of successful conversion,
companies should adopt a carefully planned approach that includes the
following elements:
MAKE OR BUY
The issue of whether to make or buy arises during these circumstances:
1. in response to unreliable suppliers
2. the capacity of an organization
3. increasing cost
The following factors are taken into account when deciding whether to make
or buy:
1. cost to make versus cost to buy
2. stability of demand and possible seasonality
3. quality available from suppliers compared with a firms own quality
capability
4. the desire to maintain close control over operations
5. stability of technology
6. consistency of necessary operations
7. expertise, patents and related factors
VENDOR ANALYSIS
Vendor analysis means evaluating the sources of supply in terms of price,
quality, reputation and service. The company often provides suppliers with
detailed specifications of the materials or parts instead of buying items off
the shelf.
The main factors to look for when a company selects a vendor are:
1. prices
2. quality
3. services
4. location
5. suppliers policy
6. suppliers flexibility
Suppliers can be sources of ideas that contribute to the competitiveness of
the organization.
3. Load Chart
BAR CODING
Bar Codes are the patterns of alternating wide and narrow black lines and
white spaces, and numbers and symbols, that you see on everyday products
at supermarkets and other retail stores. The bar codes are read by scanning
devices that use the information for a variety of purposes, such as:
1. recording prices and quantities
2. printing sales receipts
3. updating inventory records
Bar codes are used in manufacturing and distribution. They are also used to:
1. update inventory records
2. monitor quality losses
3. observe productivity
MODULE 4
FORECASTING
Forecasting is telling in advance a possible event that may take place in the
future.
Forecasts are commonly not accurate.
Business forecasting pertains to more than just predicting demand. It is used
to predict profits, revenues, even interest rates and GNP. Successful
forecasting requires a skillful blending of art and science.
SCHEDULING
Scheduling pertains to establishing the timing of the use of specific
resources of the organization. It relates to the use of equipment, facilities and
human activities.
Operations planning and scheduling systems are concerned with the:
1. volume and timing of outputs
2. the utilization of operations capacity and
3. balancing outputs with capacity at desired levels for competitive
effectiveness.
Scheduling decisions are the final steps in the transformation process before
actual output occurs. Many decisions about system design and operation
have to be made long before scheduling decisions.
Scheduling encompasses allocating workloads to specific work centers and
determining the sequence in which operations are to be performed. They are
characterized by standardized equipment and activities that provide identical
or highly similar operations on customers or products as they pass through
the system.
Consequently, the following factors often determine the success of a system.
1. Process and Product Design
Cost and manufacturability are as important as achieving a smooth flow of
work through the system.
2. Preventive Maintenance
Keeping equipment in good operating order can minimize breakdowns that
would disrupt the flow of work.
3. Rapid Repairs when Breakdowns Occurs
This can require specialist as well as stocks of critical spare parts
4. Optional Product Mixes
Techniques such as linear programming can be used to determine optimal
blends in inputs to achieve desired outputs at minimal cost.
5. Minimization of Quality Problems
Quality problems can be extremely disruptive, requiring shutdowns while
problems are resolved. Moreover, when output fails to meet quality
standards, not only is there loss of output, but there is also a waste of the
labor, material, time and other resources that go with it.
6. Reliability and Timing of Supplies
Shortage in supplies is an obvious source of disruption and must be avoided.
LOADING
Loading refers to the assignment of jobs to work centers and to various
machines in the work centers. When making assignments, managers often
seek an arrangement that will:
1. minimize processing and set-up costs
2. minimize idle time among work centers
3. minimize job completion time, depending on the situation
Charts that can be used in this activity are:
1. Gantt Chart
2. Schedule Chart
Lesson 1: Forecasting
constraint is called the feasible solution, and these points are located in the
feasible region.
PARTS OF THE LINEAR PROGRAM
The linear program has two parts, the objective function and the constraints.
1. The Objective Function
The objective function is an algebraic expression introduced by the word
maximize or minimize. The constraints are introduced by the phrase
subject to.
2. Constraints
Constraints have two parts, the implicit and explicit. Implicit constraints are
those that are indirect, like a raw material as a variable to a given problem. It
is needless to specify in the problem that the quantity is always positive.
Explicit constraints, on the other hand, are conditions of the problems which
are to be expressed in mathematical sentences.
STEPS IN USING THE GRAPHICAL METHOD
1. Represent the unknown in the problem.
2. Tabulate the data about the unknown.
3. Set up the objective function and the constraints in mathematical format.
4. Plot the constraints.
5. Substitute the coordinates at the vertices of the feasible region in the
objective function.
6. Determine the optimum solution
Example on page 128
Finding the Optimum Solution:
Taking the coordinates at the vertices and substituting them in the objective
function:
Vertices Objective: 180x + 120y
3. Cover the zero entries by vertical and horizontal lines, using the least
number of lines possible. This can be done by covering first the row or
column having the most number of zeros.
2. Subtract the smallest cost in each column. If the zero entries can now be
distributed one-to-one correspondence with the jobs, an optimal solution is
reached. If it cant, go on to step 3. On column A, the smallest cost is 0,
column B is 0, column C 0 and column D 1. Performing this step, we can
get these values seen below.
4. Subtract the smallest uncovered cost from each uncovered cost. Note that
from the uncovered costs, 2 is the smallest found on column B, row 3.
Since it takes four lines to cover all the zeros, then it is already optimal. Lets
now assign the jobs as follows:
Job 1 can go to Machine C.
Job 2 can go to Machine B.
Job 3 can go to Machine A, B or D.
Job 4 can go to Machine A.
Final Decision:
Job 1 to Machine C = 13
Job 2 to Machine B = 16
Job 3 to Machine D = 16
Job 4 to Machine A = 15
60.00 (The minimum cost for the jobs allocated and machines to be
operated.) example on page 145