AShley

Rogers

Portfolio

Contact
Ashley Rogers:
350 W 6th S
apt 607
RExburg, ID 83440
719.208.9343
rog12010@byui.edu

Table of Contents
montage
Flier
Photodesign
Brochure
Event Ad
Logos
Stationary
Web Page

4
6
8
10
12
14
16
18

Montage
DEscription:

This is a spiritual poster montage made with blending two

images and type.

Programs Used: ADobe Photoshop

DATE: October 25th 2015
COurse: COMM 130-01
Instructor: Cory Kerr
Objective: to Use the FOCUS design

process with strong focal point

and flow, Unify a layout with a consistent theme and spiritual message,
Learn to blend two or more images together gradually, and Apply typography principles (titles, quotes, events or scriptures.

Process:

I first cropped the mountain range picture to 8.511 to use

as my background. Then I selected the girl with the last tool and used
a 100% feather and moved her to the background image, then I added a
mask. With black paint and a 60% opacity painted away the hard image
edges and gradually used less and less opacity as I got closer to my
subject. I then went over the girl with 20% opacity so that you would
see the mountain range behind her. I added some type with two different
text boxes to create the separation in my message. I used the eyedropper
tool and took the color from the mountains, a deep green, and made that
my copy type color. I then created a rounded edge rectangle of the same
color and placed it over the word blind. Then I put a mask over that
and went over it with black paint and a 60% opacity so that you could
still see the word but it gave it a clouded look. Then for my title, the
name of the author of the quote, I took the color from the girls hat to
create balance in the poster.

Flier
DEscription:

Grey scale flier publicizing a graduate leadership

conference.

Programs Used: Adobe Indesign

DATE: October 3rd, 2015
COurse: COMM 130-01
Instructor:Cory Kerr
Objective: to Apply the design principles

and use appropriate typography, Incorporate basic InDesign skills to improve basic flier layout, Retrieve image and logo from links on this page, Create a project
folder with image, and have the logo and InDesign document to keep
links in InDesign intact.

Process:

First I sketched out possible layouts for the flier. Then,

with the content provided, I picked a sketch and duplicated the layout
on Adobe InDesign. I made my Title the focal point by making in bigger than the body copy, giving it a darker value, and by surrounding
it with white space. I tried to create a flow throughout my design by
using repeating triangles. The top right triangle picture angles down
towards the information.

Photodesign

DEscription: This is a handout with a quote from Henry Kissinger

Programs Used: Adobe Photoshop
DATE: October 20th, 2015
COurse: COMM 130-01
Instructor:Cory Kerr
Objective: to Learn basic photography skills, Choose a color scheme, take a photo to match those colors, then incorporate the
colors into the layout, Use a digital camera to take a quality image,
Adjust image levels, saturation, color balance, sharpen tool on separate layers for NDE (non-destructive editing.)
Size and crop the image, then place on an 8.511 page layout, Use
layers to design text, and repeating graphic elements in Photoshop.

Process:

I used Photoshop to edit the picture I took on a Nixon D5000. I adjusted its sturation and vibrance. I also sharpend the
diamonds on the necklace. Then I used the layers function to create serveral different rectangles to create a base for the text and
some extra design. Then I entered the text.

Brochure

DEscription: This is a promotional brochure for the company boost

Programs Used: Adobe illustrator and Adobe InDesign
DATE: December 5th, 2015
COurse: COMM 130-01
Instructor:Cory Kerr
Objective: to Set up and align a two-sided, folded document, Create
an original, new logo and use it in a brochure, Incorporate quality images, at least four quality images, and Write at least 250 words of original copy in at least three paragraphs, headers, and subheaders.

Process:

My first step was to decide what I wanted my brochure to

look like. I wanted it to be different and unique so I decided I wanted it to be a three fold but only fold down the first fold so that you
could see the front and part of the inside, hopefully making the reader
more intrigued. I then decided on the company of boost. They would be a
company dedicated to making purely natural products and full of color. So I wanted the outside of the brochure to just be black and white
and have all the color on the inside. So first I made the boost logo in
Illustrator with two circles. The inside is just filled with black and
the outer one in white with a black stroke to create a ring look. Then I
downloaded the font abeatbykai for the b for boost. Then I made that
into a jpeg, opened InDesign and began creating my brochure. I set it up
so that I could see the creases for a three panel brochure. I then inserted my pictures and scaled them to size. Then I entered all my text.
I created the back to look related to the front so it could conclude
the brochure.

Front

Back

Inside

Event Ad
DEscription:

This is a full-bleed ad promoting an event the

clothing store Pope & Company is doing for the month of November.

Programs Used:

I used Microsoft Word, Epson Scanner, and PDF2JPG.

net.

DATE: October 11th 2015

COurse: COMM 130-01
Instructor:Cory Kerr
Objective: to Comprehend

image sizing (how pixels and inches work

together, Find, scan and import a high-quality image, Create a fullbleed design.
Choose a color scheme and typeface(s) that work for your message
and audience, and to Learn to use only Word design features without
using any Adobe programs, including Photoshop.

Process:

I scanned in the image of the woman from a J.Jill magazine. I chose this picture because of its district distressed look. I
scanned it in a large DPI so that I could enlarge it and use it as
the background for my text. I inserted the picture into Microsoft
Word and enlarged it until it filled the whole page. I adjusted it
until the woman made up two thirds of the flier. I then inserted text
boxes for my title and body copy. I created the gold cross from the
insert shape feature on word.

One
Buy
One
For every item
of clothing
purchased,
one is sent to a
womans
distress relief
shelters across
America.

Together we
can help the
women in our
country get
back on their
feet.
One by one.

Pope & Company retail stores.

November 2015

Logos
DEscription:

This is A logo that has been designed for Fox outfit-

ters.

Programs Used: Adobe Illustrator

DATE: Decmeber 11th 2015
COurse: COMM 130-01
Instructor:Cory Kerr
Objective: Create three completely

different, original logos to fit

a company or personal image that will appeal to the audience. Do not
imitate existing logos or use previous designs, Use only the Illustrator tools to create and draw your logos. No Illustrator pre-fabricated
flares, symbols, No photos or live-tracing.

Process:

did this entire project in Adobe Illustrator. First I dowloaded a font called bakery and typed the f and the x in fox. Then
I created the O out of a fox head. I made the fox head out my making
a circle and adding two triangles on the top. THen I added a rounded
rectable around the design to group it together. To make it look more
complete I also added the word outfitters to make it look more comI

Stationary
DEscription:

This is an example of a business card and letterhead

for someone working at RBH Dental.

Programs Used: Adobe Illustrator and inDEsign

DATE: November 8th 2015
COurse: COMM 130-01
Instructor:Cory Kerr
Objective: Use the basic tools in Illustrator and

InDesign., Create
a new logo to fit a company or personal image, Do not imitate existing logos or use previous designs., Dont use photos or live trace, and
Use the new logo to design consistent layouts for a business card and
letterhead

Process:

First I created a logo in Illustrator. I created a monochromatic fade out of rectangular blocks into the R in RBH. Then I
put the darkest shade in a rectangular block that was connected to
the L in dental. Then I copied that into InDesign and put it on the
front of my business card. Then I created the back of the business
card with my name and fake information. Then for my letterhead and
shrunk my logo and put it in the top left corner. In the right corner
I put my information again. At the bottom I just put a solid dark blue
line.

Web Page
DEscription:

This is a webpage I designed explaining a logo I made

for the company Native Studios

Programs Used:
DATE: Adboe InDEsign and Text
COurse: COMM 130-01
Instructor:Cory Kerr
Objective: Write content to

Wrangler

describe the process of creating your

logo and how it appeals to a target audience. (Minimum of 200 words.
Include rationale for colors, appeal to target audience, design skills,
etc, Acquire a working knowledge of HTML, Include all required tags,
Acquire a working knowledge of CSS, Customize the provided CSS provided to format the HTML to complement the logo design. Change at
least the following: The h1 text color h1 background color, font
colors for the paragraphs & list items, the background color, font
families and add at least one css comment.)

Process:

I made this logo in Adobe InDesign. I used the rectangle to make a square and rotated it to make the diamond shape
surrounding the text. Then I typed the words I native and studios, leaving the A out of the word Native. I then made a teepee to replace the A by using two long rectangles and curving
their edges. I then made the word studios smaller and thinner, and
put two thin rectangles on either side of the word. Then I inserted it into my html code and connected my css to my html from a
previous project. Then I started making the necessary changes to