IMR EUROPE

INTRODUCTION
by Jana Weber & Jakob Altaylar

GAJAH ANNUAL REPORT 2015 | 1

CONTENT
CHAPTER 0 : COVER SLIDE

CHAPTER 0 : CONTENT OVERVIEW

CHAPTER 1 : ABOUT THE IMR COMPANY

CHAPTER 2 : OUR SOLUTIONS

CHAPTER 3 : FINANCIAL COMPARISON

15

CHAPTER 4 : SHOWCASES AND CUSTOMERS

18

CHAPTER 5 : OUR RECOMMENDATION

21

CHAPTER 5 : CONTACT DETAILS

24

CHAPTER 1

ABOUT THE IMR COMPANY

HELLO
MR. ESOJO

The IMR technology

innovates the whole
design process for
products. Moreover this
technology improves the
efficiency of mass
production and cuts
costs. But that's not all.
Our method is also
totally eco-friendly.
THESE BRANDS USE IMR TECHNOLOGY

Jerry Joe, CEO

IMR EUROPE PRESENTATION 2015 | 4

HELLO
SEAT

WHY IMR, KEY FACTS,

BENEFITS OF IMR & THE
IMR ADVANTAGES
Fact #1: Cost
Dongguan IMR Technology Co Ltd has been founded in
2005. Our core competencies are In-Mould-Decoration,
Precision & Injection Moulding and Foil Development.

COMPANY FACTS:
150 Employees at our HQ

ISO 9001:2008 Certification

ISO 14001:2004 Certification

IMR improves the efficiency of mass

production and can significantly drop the
manufacturing costs for a product. The
higher the quantity, the more you can save.

Fact #2: Design

Our solution allows to design complex
surfaces. With up to 16 layers, NCVM
support, integrated hard coating, touch
and haptic integration.

3 Factories in Dongguan
Branch in HK, Japan & Germany
1st IMR Solution in South-China
R&D Testing Laboratory

Save costs &

protect the
environment.

Fact #3: Durability

The foil transfer allows us to manufacture
products with high precision. Surfaces
made with IMR are nearly unbreakable.
Products last longer.

Fact #4: Environment

Our technology is eco-friendly. We dont
apply any spraying, electro-plating or
imprinting. Thats why our technology is
certified by ISO 14001:2004.

IMR EUROPE PRESENTATION 2015 | 5

CHAPTER 2

OUR SOLUTIONS

SOLUTION
OVERVIEW

IMR TECHNOLOGY

MOULD MAKING

IMR TECHNOLOGY

INJECTION MOULDING

IMR TECHNOLOGY

FOIL DEVELOPMENT

IMR TECHNOLOGY

OPTICAL DEVICES

Experience

9.8

Experience

9.7

Experience

9.0

Experience

9.0

Lead time

9.6

Lead time

9.8

Lead time

8.5

Lead time

9.2

IMR EUROPE PRESENTATION 2015 | 7

TRADITIONAL
PRODUCTION

IMR

Injection

Electro-Plating

Spraying

Imprinting

When manufacturing a plastic part, the

whole process starts with the injection,
once the mould is ready to use. This is
valid for both manufacturing methods.

The IMR process already ends after the

injection process and the part comes out
fully designed. With traditional techniques,
the electro-plating could follow afterwards.

Same is valid for the spraying process.

IMR already includes complex patterns
and physical properties of the texture
directly after injection. IMR is eco-friendly.

While in the same time already several fully

designed parts are manufactured with the
IMR technology, the traditional moulding
still didnt finish one part. IMR saves costs.

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OUR FOIL
SOLUTIONS
IMR
With more than 10 years of experience in
the IMD (In-Mould Decoration) sector, IMR
can provide various solutions. Our core
IMR technology is much more capable
than traditional IMD solutions such as IML
or IMF. Moreover were also experts in
mould making as well as optical parts and
therefore provide a turnkey IMD solution.

In-Mould Decoration by Roller.

This is our core technology.

ODF
On-demand Foil is also a transfer foil
like IMR. ODF fits for customizing.

IML
In-Mould Labelling is a non transfer foil
solution. It is been rarely used at IMR.

IMF
In-Mould Forming is a non transfer foil
solution. Not used at all by our clients.

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THE IMR PROCESS

The foil will be transferred to the molten

plastic. Both elements become one unit! The
base film wont be transferred at all.

After the injection process is done, a robotic

arm enters the mould and collects the final
part. There is no post processing needed.

TIME

TIME

TEMPERATURE

TEMPERATURE

This graphic shows the whole IMR process. The main

difference to old IMD solutions such as IMF and IML is
that we only transfer the relevant layers of our foil to the
surface of the part. We dont include the base film itself!
Moreover there is no need of preforming the foil. Our
foil feeder system allows us to fully automate the whole
process. By doing so we save a lot of time and resources.
The part comes out fully designed after the injection.

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IMR FOIL
LAYERING
The IMR foil can consist of up to 16
layers. The foil is being produced with
the gravure print process. Each layer
allows to add different physical
attributes to the surface of the product.
The base film wont be transferred to the
product itself. It only transports all other
layer compositions for the heat transfer.

IMR EUROPE PRESENTATION 2015 | 11

IMR FOIL
FEATURES
While our R&D department designs and develops the mould, our
engineers also develop the foil. This process is taking 4-5 weeks but with
our foil solution, were able to manufacture parts with complex design
requirements. A typical IMR foil can consist of up to 16 layers and the
thickness of each layer amounts to 2 m.
The special feature of our foil technology is that we can apply different
physical attributes to each layers. For example haptic elements like
metal touch or electronic touch function. Even fragrance could be
applied to a layer. The biggest advantage is that we can apply many
different patterns and haptic function on one surface by simply injecting
the part. With traditional moulding solutions this wont be possible.

Technical Informations
Haptic

Features

Application

Wood Touch

Non Conductive Vacuum Metallization

Flat or light curved parts

Metal Touch

Multi-Transparency

Panels

Leather Touch

Integrated Hard coating

Touch devices

Glossy & many more

Fragrance (rarely used)

Any Products with complex design

IMR EUROPE PRESENTATION 2015 | 12

IMR
FACT SHEET
1

Production Process

Eco-Friendly

No post processing
Ultra-short production cycle
Lower overall cost of production
High yield rate

Efficient resource usage

Reduction of emissions
Operational safety of personnel
Reduction of material waste

Complex Pattern

Excellent Surface

3-dimensional pattern
Art slot
Convex surface
Wrinkled surface

Surface hardness
Abrasion resistance
Solvent resistance
Food and medical industry feasibility

2015
After 10 years of experience we became experts in IMR solutions.
From our point of view the IMR technology is the most advanced
IMD solution in the industry and fits perfectly for mass production.

Design Diversity

Further Design Features

VM & NCVM compatibility to increase metallization

A variety of colour effects (pearls, gradient, etc.)
All kinds of textures (leather texture, anti-truth texture,
soft-touch texture, metal texture, wood texture, etc. )

Variety of surface finishes(fully gloss, regular

gloss,matte, semi-gloss and a half fog)
Excellent optical properties
Multiple touch texture (soft-touch leather / brushed)

IMR
is eco-friendly
and cost-efficient.
IMR EUROPE PRESENTATION 2015 | 13

THE ODF
SOLUTION
IMR Trial Printing

IMR Film Tooling

IMR Inspection

IMR Cylinder

At first there will be a trial

production printing phase.
Time effort: 5-7 days

The tooling for the cylinder

film will be done next.
Time effort: 5-7 days

In this phase an extensive

inspection will be done.
Time effort: 3-5 days

The final tooling for the film

cylinders take place here.
Time efforts: 5-7 days

ODF PRINTING
ODF allows direct printing.
All previous steps are not needed
Time effort: instant

0$ INITIAL COSTS

MOQ 1 PCS

3-5 DAYS DELIVERY

CUSTOMIZATION

There is no tooling or film

testing needed. ODF is based
on digital printing (CMYK).

The quantity also doesnt

matter here. Its a digital
print. Ideal for samples.

This solution is pretty fast.

Especially for time-critical
products like a mobile.

Each printed element can be

fully customized. Its perfect
for customized products.

IMR EUROPE PRESENTATION 2015 | 14


CHAPTER 3

FINANCIAL COMPARISON

IMR VERSUS
TRADITIONAL

AVERAGE PRICE PER PART COMPARISON

COMPARISON
IMR VERSUS TRADITIONAL MANUFACTURING
When comparing traditional manufacturing
methods with our IMR solution, there is a huge
difference in between. One of the main points
why international top brands use our
technology are design & cost efficiency. In this
example we would like to show you a price
comparison based on per part price.

FACTS
IMR is starting with higher costs per part, because of the foil development fees. The graph shows clearly that the costs will drop rapidly
with IMR, when going into high quantity. The reason is quite simple. Parts manufactured with the IMR technology already come out fully
designed after the injection. No spraying, imprinting, interim storage and post processing. Our solution is efficient.

IMR EUROPE PRESENTATION 2015 | 16

CASE STUDY
IMR - IROBOT

35%
COST SAVING
With IMR technology we were able to improve the design of the
new iRobot Roomba series and save costs by combining several
parts into one. In this example we could combine 3 different parts
into one. This saves a lot of moulding and assembling costs.

100%
SCRATCH RESISTANT
The iRobot Roomba 880 consist of 13 different parts on the front.
3 of them were manufactured by IMR technology. The middle plate
was manufactured by another manufacturer. The materials are the
same but only our part doesnt show any scratches in daily use.

IMR EUROPE PRESENTATION 2015 | 17


CHAPTER 4

SHOWCASES AND CUSTOMERS

ZEISS VR ONE

EYESHIELD DEVELOPMENT

Objective

Website

Design and manufacture a complex eyeshield for the VR ONE

www.zeissvrone.tumblr.com/

glasses. Critical lead time for this project: 35 days. Project done.

www.zeiss.com/corporate/en_de/zeiss-vr-one.html

Tasks

Overview
09/2014
Dongguan, China

25

15

R&D DEVELOPMENT

MOULD MAKING

We started to work on the Zeiss VR One glasses eyeshield.

This product is a virtual reality device made by Zeiss.

10/2014
Jena, Germany

20

25

INJECTION MOULDING

FOIL DEVELOPMENT

Zeiss received the eyeshield parts and proceeded with the

final testing. We successfully finalised this project on time.

02/2015
Munich, Germany

MATERIAL TESTING

PRODUCT IMPROVEMENT

Zeiss wins the 2015 iF Design Award for the VR One. The
product becomes widely popular in the internet.

FOLLOW ZEISS

IROBOT 880

FRONT DESIGN DEVELOPMENT

Objective

Website

Manufacture three different parts for the iRobot Roomba 880.

www.irobot.com/For-the-Home/Vacuum-Cleaning/Roomba

The design requirements for this project were quite challenging.

www.irobot.de/heimroboter/staubsaugen

Tasks

Overview
05/2013
Dongguan, China

28

17

R&D DEVELOPMENT

MOULD MAKING

We started to work on the front design of the Roomba

880. This product is a vacuum cleaner made by iRobot.

09/2013
Dongguan, China

10

30

INJECTION MOULDING

FOIL DEVELOPMENT

iRobot received the handle, faceplate and button parts.

We still manufacture these parts in our factory.

01/2014
Bedford, United States

10

MATERIAL TESTING

PRODUCT IMPROVEMENT

iRobot wins the 2014 iF Design and the Red Dot Award for
the Roomba 880. Over 10 million units were sold so far.

FOLLOW IROBOT


CHAPTER 5

OUR RECOMMENDATION

A PLAN FOR
SEAT

NEW PRODUCTS
Your R&D department will be able to design
new products in a different way. We know many
cases where designers couldnt launch their
project, because it couldnt be manufactured.
Those engineers wondered, when we told them
that we can provide a fully working solution.

50%

CUSTOMERS
We believe that Seat has designed many
innovative cars and would like to support you as
a partner. Our IMR technology can help you to
enter new markets worldwide.

PROFIT

20%

When combining the fact that Seat can enter

new markets due to new design possibilities
and also save costs with our technology, this will
result in a higher profit. We would like to invite
you to run a test with IMR.

30%
IMR EUROPE PRESENTATION 2015 | 22

Products manufactured by IMR

Technology have exceptional
physical attributes. Traditional
surfaces are always sensitive
for scratches, while parts
manufactured by IMR are not.
Andy Luo, CTO


THANK YOU
For your precious time and attention.

IMR Europe GmbH

ADDRESS

PHONE & EMAIL

PROJECT MANAGEMENT PARTNER

Doebrastr. 9

jakob@imr.net

Enns-Wu Plastec GmbH

81549 Munich

+49 89 235 147 03

Trippstadterstr. 110, 67663 Kaiserslautern, Germany

Germany

www.imr.net

r.wu@ew-plastec.de | www.ew-plastec.de

IMR EUROPE PRESENTATION 2015 | 24