P ORT FOL I O

2004

2006

2007

Subscriber
to Georgian
Business
Code of
Conduct

Member of
Georgian
Employers
Association

Member of
CEEPR Net

Founder
of BTL.GE

Holder of
ISO
9001:2000
Certificate

Member of
UN Global
Compact

Co-founder
of
GAU Tbilisi
PR School

2010

Member of
GSMEA

2013

Founder of
Georgian
Association
for Quality

Member of
MOSTRA
Global
Network

Best PR
Campaign by
Marketing
Brilliance
Awards

2014

Member of
International
PR
Association
(IPRA)

Member of
German
Economic
Cooperation

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About Gepra
GEPRA is a privately owned and independent PR and Marketing Communications
company which serves its clients with consulting services since 2002. GEPRAs mission is
to build confident and cooperative relations between its clients and society. The company
aims to promote professional and efficient PR standards in Georgia.
GEPRAs professional PR services are based on
methodology and experience of its own experts. At
qualified and professional staff and consultants with
Branding, Crisis Management, Event Management,
and Lobbyism.

international experience, modern

the moment GEPRA unites highly
vast experience in the fields of PR,
Media Relations, Political PR, GR

GEPRAs services are not limited to forming image of individuals and/or organizations.
Our primary goal is to promote social responsibility in the society as one of the basic
value. Company shares norms of international charters and professional ethics codes.
Starting from 2007 GEPRA works according to QMS ISO 9001:2008.

Mission and Values

Establish trust and partnership oriented relations with clients and society;

Introduce professional and effective PR standards;

Promote client values and implementation of strategic goals;
Focus on results and success indicators;
Promote social responsibility;
Commit to professional (loyal and responsible towards clients, high level
of competence) and social (ethic, partnership with clients with similar
values) values;

About Gepra

What Distinguishes Us
Sharing of norms of professional ethic according
to international charters and codes
Adhering to QMS ISO 9001:2008 standards
Experience
Professionalism
Creativity
Impartiality
Privacy/credibility
Efficiency

Quality Assurance
Operating according QMS ISO 9001:2008;
Dedicated Project and Quality Managers for
each project;
Weekly reports and updates on project
activities, costs and responsible persons
Constant monitoring of project phases to
identify and mitigate problems on initial stage

Gepra Services
Branding and Brand
Communication
Campaigns

Internal Corporate PR

Social Media
Media Planning and Media
Monitoring

Image Formation

Development of
Communication Strategy
and Action Plan

Anti Crisis PR and Crisis

Management

Planning and
Implementation of
Communication
Campaigns

Political PR and
Electoral Technologies

We Did It
Heat Batumi 2015
Planning and implementation of the campaign to promote Heat Batumi Festival; Branding, event management, media
coverage and press relations, marketing activities, TV & Radio & Outdoor Advertisement;

Borjomi 2015
Planning and implementation of the Campaign I Like It (promotion of new bottle of water Bakuriani); Planning and
implementation of the Social Campaign how Bakuriani transform one usual day of the women in extraordinary one;
Planning and implementation of the Campaign Plant the Tree (to eliminate the results of the fire in the forest of Borjomi
during the war in 2008);

We Did It
GWS 2014
Organization of the Press Conference, Gala Dinner (with participation of famous French Somelier) and Master Class to promote
Tamada Wines; Full media coverage of the events.

Georgian Logistics Association (funded by USAID) 2014

Development of communication strategy and website, performing 6 month media campaign, organizing media seminars and
various events;

Foodpanda since 2014

Raisin awareness of the Brand in Georgia and popularizing the service to grow user base: planning and implementation of the
campaigns, media relations, social media management, BTL activities,

We Did It
Marneuli 2013 - 2014
Full PR services, media relations, internet communications, social media, website development and management; organization of
Agricultural Tours, Jams and Pickled Festivals.

Nabeglavi 2013 - 2014

Full PR services, media relations, internet communications, social media, website development and management; virus campaign
- Choose N planning and implementation.

Huawei since 2013

Company launching on Georgian market and sales promotion; developing communication messages, branding of social media
platform and content development for each product; promotion of new product Ascend P6, TV ads & placement, BTL activities,
planning and implementing of social media platform.

We Did It
Constanta 2013
Innovative product Inbox info campaign planning and implementation.

Anadolu Since 2013

Organising of meeting and conference/ discussion between Georgian Doctors and representatives of Anadolu Medical Centre
(with participation of patients and experts in medical sphere); oragnising of media coverage and distribution of information
through business shows to society.

Gebruder Weiss 2012

Company launching on Georgian market, media coverage; grand opening of new premium class Logistic terminal,
communication campaign.

We Did It
Microsoft since 2011
Info campaign about risks associated with use of pirate software; promotions of licensed software sales; promotion of Windows 7;
distribution of branded materials; decorating store windows with different design.

Natakhtari since 2010

PR, Media Relations, Internet Communications, Social Media, Corporate PR; planning and organising issuance of corporate journal;
organising Lemonade and Beer Tours; organising Beer Festival across

Heidelberg Cement since 2010

Media coverage of opening new Cement Plant; QLA promotion of biodiversity on quarries: project coordination, design, media
coverage and monitoring, internet ads, development of social media advertisement and projects social platform, engagement of
scientists/students/ professors in competition.

Basis Bank since 2007

Full rebranding of Bank, opening of new service centre, media support and communication campaign planning and implementation.

We Did It - Government Projects

National Agency of Public Registry, development of the PR strategy and action plan for NSDI project and
participant state entities, branding of the project, 2015 ongoing
National Food Agency, development of PR strategy and Action Plan, planning and implementation of the campaigns,
2015
Government of Georgia, train the PR Team of GOG institutions, 2014

Government of Autonomous Republic of Ajara, development of PR and communication plan, 2013

Government of Georgia (GoG), increase of communication opportunities in public relations and communication with
the society; funded by USAID, 2013
LEPL National Bureau of Enforcement, Ministry of Justice, rebranding and communication campaign; funded by
the European Union's BESTT program, 2013
LEPL Service Agency of Ministry of Finance, rebranding and development of marketing plan, 2011
Security Police, development of PR Strategy
Ministry of Justice, development of PR Strategy and Action Plan, USAID, PAR , 2009

Ministry of Refugees, development of PR Strategy, funded by USAID Forecast Project, 2009

Bird Flue Prevention Campaign, 2009
Social Aid Reform Campaign, Agency for Social Subsidies, 2008

LEPL National Agency of Social Aid and Employment, Ministry of Labor, Health and Social Affairs,
development of database for Fight with Poverty, 2006

We Did It - International Projects

Ministry of Economy of Kyrgyzstan
Development of communication strategy of Ministry; funded by USAID, 2013

Eco and Technical Supervision Inspection of Kyrgyz Republic

Development of three year communication strategy plan; development of PR and internal structural reorganization
strategy; funded by USAID, 2013

Registration Office of Kyrgyz Republic

Development of communication strategy and an internal communication system; setting up public service centers to
support in campaign; funded by USAID, 2013

Public Prosecutor Office of Kyrgyz Republic

Development of communication strategy; funded by USAID, 2012.

We Did It - Social Projects

Breast Cancer, Europa Donna Georgia, 2014, 2015
Tbilisi Marathon, HeidelbergCement, 2012, 2013
Juvenile arthritis Information Campaign, Parents of Juvenile Arthritis Affected, 2012, 2013
Quarry Diversity Promotion, Haidelberg Cement, 2012
Do Not Drink and Drive, Natakhtari, 2012
Take Care of Future, Natakhtari, 2011
Anti Rabies Campaign, L. Sakvarelidze Disease Control Centre, 2010
Food Security, L. Sakvarelidze Disease Control and Social Healthcare Centre, 2010
Donated Organ Saved Life, 2010
Young Scientists Camp, Young Scientists Fund & Natakhtari, 2010
Anti Lung Cancer Campaign, Roche, 2009
Wash Hands, LEPL Health and Social Aid Projects Implementation Centre, 2009
Anti Breast Cancer Campaign, Roche, 2006
Kolkheti National Park, Ministry of Environment, Agency of Protected Areas, Sustainable Projects
Development Agency, 2005
Fight Poverty
Say No to Falsification

Clients About Us
Microsoft Georgia

Nabeglavi

I would like to thank Gepra for their operational work, diligence, creativity and
professionalism. During the 3 years of our co-operation, Gepra has
successfully completed numerous projects. The success of the projects is the
result of high motivation and vast responsibility towards work, from each and
every member of Gepra.

Gepra is a team of professionals which becomes more sophisticated

with every new project. Teamwork, efficiency, innovativeness this is
an incomplete list of your honors. Wish you to have more and more
interesting and successful projects;

Natakhtari

Marneuli

Most effective, flexible and result oriented agency. Searching for new ideas is
the part of your everyday job. Each project, implemented by your team is the
prove of teamwork and professionalism. Gepra is a team, which develops
constantly . Wish you a success and new interesting partners.

Gepras teamwork is what distinguishes you. You are a team, oriented

on efficiency and innovations. Professionalism is the mark for every
project. Wish you success and many new interesting projects.

Clients About Us
Constanta

Huawei

Gepra is a modern, progress and results oriented company. This is a rare case,
where agency is always trying to fully understand problematic issue , acquire good
knowledge of client organisation and only after is searching for optimal decisions;
thats make cooperation with Gepra very comfortable. Development oriented and
motivated team, which is always searching for innovations this is a Gepra
characterisation in a few words. Wish you success and courage to implement many
innovative ideas.

I would like to thanks Gepra team for creativity and professionalism, which
they show in small but interesting projects. Our partnership is successful
and in 2013 our Facebook page was recognized as most successful
Facebook Project among all other Huawei country pages. This proves your
high motivation and love towards your job.

MSI

Heidelberg Cement

We successfully cooperate with Gepra since 2011 on various projects. In general G3

recommends Gepra as a team of professionals, who work in accordance with
international standards, use modern methodology and experts, with experience in
the fields of PR, Communication, Events Management and Media Relations.

Gepra is a team, whom we trust. Partnership with you is very important

for us as you constantly offer us innovations. You never save time and
energy, thats why we are partners for years.

Our Brand PR School

Since 2007 - Co-founded together with Georgian American University (GAU)
Educational institution, with practitioner and successful professionals delivering lectures, where students are receiving high quality innovative and specialized
education according to western standards.

Integrated Marketing Communications

Creative Marketing
Project Management
Social Media
Gov. 2.0
on.fb.me/prschool
www.prschool.ge
Wikipedia

Our Brand BTL.GE

Since 2006
Direct Marketing, Promo Campaigns, Sales
Promotion

Blogs and Newsletters

Gepra Newsletter

dpa.wordpress.com

Carblog.ge

Prschool.wordpress.com

natakhtari.wordpress
.com

4p.com.ge

Real Capital

Natakhtari
Corporate
Newsletter

Patients
Newsletter

Social Media Development

Efes Pilsner

Marneuli Food Factory

Few Samples

Huawei Georgia

Beer Mtieli

Business Partners

Media Partners

Our Clients

24

12, Aleksidze Str. 0193 Tbilisi, Georgia

Tel/Fax (+995 32) 2 47 00 42, info@gepra.ge

www.gepra.ge