Annotated Bibliography

B y B r i t t a n y Tu r n e r
Visual Communication
Project 4
Camellia George
18 May 2009
 Web Design
Stableford, Dylan. “When print design works on the Web: remember
the mission and put user experience first”. Folio: the Magazine for
Magazine Management, Nov 2008.
Medium: Article from Magazine / Trade Journal
This article discusses the difference between designing for
print and designing for web. It emphasizes the importance
of functionality in web designs and layouts. Although
look and style is important, the user experience is the
priority. The author stresses the importance of simplicity,
both in design and interactive elements. Unlike in print, the author
explains that standing out is not critical and instead the designer should embrace
the user experience. The article addresses text and typography, emphasizing
“champion text” and the importance of clear headlines. The author appears well
knowledgeable and the article it very easy to read and well organized. Overall it
provides some great foundational information on web design.

Webpage Design for Designers. http://www.wpdfd.com (Acessed March 18 2009).

Medium: Website
This site appears to be a great networking and design resource for all web related
design. The site is broken up into five main sections. The first section contains web
design articles and news postings of recent web and technology breakthroughs. The
second section contains resources including links to a number of helpful web design
blogs, websites, and forums that are all well organized through a variety of different
tags. The next section contains featured designs that provide great visual examples of
well-coded, functional, and aesthetically pleasing websites. The next section contains
a web design forum where designers can network, answer questions, and help other
designers, a great place to go to ask question if I run into trouble when designing a
site. The last section contains tools and software programs, many of which have trials
available for download. Overall the site is well organized and is a great resource for
any web designer, whether just starting out or already established.

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 Content
By Topic
Web Design Page 2
Typography Page 3
Portfolio Design Page 4
Image Composition Page 5
General Design Principles Page 6
Other Design Topics Page 7

By Title
10 Steps to the Perfect Portfolio Website Page 5
Advertising Design and Typography Page 3
American Institute of Graphic Arts Page 7
Building Design Portfolios Page 5
Collage Techniques: A Guide for Artists and Illustrators Page 8
Designing With Type: The Essential Guide to Typography Page 4
Flash Web Design: the art of motion graphics Page 3
FuelYourCreativity.com Page 5
Graphic Design for the 21st Century Page 8
Kodak the Art of Digital Photography Page 6
Picture Composition: For Film and Television Page 6
PortfolioDesign.org Page 4
Scrapbooking with Photoshop Elements Page 10
The Subject in General (Excerpt from Poster Design) Page 10
TheDesignCubicle.com Page 7
Typotheque Page 4
Universal Principles of Design Page 7
Webpage Design for Designers Page 2
What is Web Design? Page 3
When Print Design Works on the Web Page 2

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Macdonald, Nico. What is Web Design?. Rotovision, 2003.
Medium: Book
This 250 page book analyzes the art of web design. The first part of the book appears to be the
most relevant for my design purposes. It addresses the issues of web design including technical
platforms, design principles, visual elements, and future challenges. This section specifies
design aesthetics, typography, interactive design layouts, screen displays, and more. The book
is illustrated and very well organized making it easy to find the topic one is looking for. The
author uses relevant and well-known examples to better explain his points. In addition to
the art of web design, the book also walks the reader through planning and managing a site.
Although not directly related to design, having knowledge of the technical and business side
of the web can be very useful for designer hoping to do independent contract work. Such
knowledge can also help the designer make sure their designs are practical and productive.

Curtis, Hillman. Flash Web Design: the art of motion graphics: the V5 remix. New Riders, 2001.
Medium: Book
Written in 2001, this book analyzes the art of interactive web design using Adobe Flash (a
program I am still trying to learn). As a professional in the web field, Hilman Curtis explores
nine high-profile Flash projects he has created. He walks the reader through the steps of
every project, deconstructing each aspects of the web design process and Flash components.
The book includes screen shots of how each project was created including the background
Actionscript code. Overall the book is very well organized and quite informative for anyone
wanting to design a website using Flash. It focuses not only on the technical aspects but the art
of designing a well-structured website and of using motion graphics.

Typography
White, Alex W. Advertising Design and Typography. Allworth Communications,
Inc., 2007.
Medium: Book
This 200 page book analyzes the role of design, specifically typography,
in advertising. Explaining a wide range of design principles (i.e.
contrast, unity, scale, type, etc.), this book appears to truly be an
amazing resource. It is very well illustrated offering visual examples
from around the world. The images really help bring to light the
author’s explanations. The large section on typography is well
organized, explaining the role of text in both design and advertising.
In addition to design techniques, the book also explains the role of different mediums
and how print design compares to design for film, television, and web. As someone who wants
work in a variety of mediums, mastering these subtle design differences will be very important.

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Typotheque. http://www.typotheque.com (accessed March 16 2009).
Medium: Website
Typotheque is both a design studio (publishing fonts, books, magazines, websites, etc) and a
“type foundry”. The website appears to be a great tool for any designer, specifically in regards
to typography. It offers a wide rage of unique font collections that can be purchased online.
In addition to fonts, the site also provides a wide range of design and typography resources,
including: essays, reviews, interviews, lectures, and purchasable books. The utilities appear to
be very useful, proving a number of custom design tools, including a FontTester, LetterMeter,
DanceWriter, and more. They also do licensing and publishing work, something to keep in
mind for the future if I ever choose to design a font and wish to have it published.
Craig, James, Irene Korol Scala, William Bevington. Designing with type: the essential guide to
typography. Watson-Guptill, 2006.
Medium: Book
This book presents the reader with a complete overview of typography, from its history to
how it relates to contemporary design. It is written in a very clear and straightforward format
and focuses on five main typefaces, Garamond, Baskerville, Bodoni, Century Expanded,
and Helvetica. It addresses almost every typographic issue, including arrangement, leading,
line length, word spacing, color, and more. Applying these issues to a wide range of different
typographical mediums, including brochures, logos, and publications. It addresses important
skills that designers must master when working with type and walks the reader through how to
begin developing those skills. Overall this books appears to be a great
resource for typography, whether I am desiging for web, film, or print.
It is well organized, very extensive, and very informative.

Portfolio Design
Portfolio Design. http://www.portfoliodesign.org (Accessed May 15, 2008).
Medium: Website
PortfolioDesign.org is a resource website to help designers
develop a great portfolio of their work. The site provides artists with helpful articles,
downloads, reviews, community support, and many examples of well designed portfolios.
The site walks you through what you want to achieve when designing a digital portfolio,
how you want your work presented, and what common mistakes are made. The number
of featured sites is amazing, linking the viewer to fantastically structured websites, logo
designs, and animated movies. These examples allow you to see what features work and
what don’t. Overall the site is well organized and will be very informative for when I need
to begin building my portfolio website.

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Munroe, Lee. “10 Steps to the Perfect Portfolio Website”. Smashing Magazine, Februry 2009.
Medium: Article from Magazine
This is a short article about how to build a good portfolio and the
steps one should take to make their portfolio as good as it can be.
The article goes through ten steps: logo design, tagline, portfolio,
services, about me, contact, blog, call to action, social networking,
and language. It is very well organized, straight forward, and easy
to read. It addresses each issue and provides visual examples to
each step. After the 10 steps it show over 40 “beautiful portfolio
websites” as examples. They are all very well done and will be great
inspiration when designing my own portfolio website.

Fuel Your Creativity. http://www.fuelyourcreativity.com (Acess May 14 2008)

Medium: Website
Fuel Your Creativity is an extensive and well structured site created to help designers
and other creatives network and develop their next idea. The site is broken down into 8
sections, the first entitled Creative Tools, which includes references to a number of books,
websites, and web applications. The site’s main appeal to me is its network and regularly
updated blog meant to help designers perfect their art. With entries such as, “50+ Kick
Ass Logos for Inspiration” and “18 Tools I use as a Designer & Blogger”, each entry works
to help inspire creativity and fuel inspiration. Along with these examples, there is also
a section that features interviews with specific designers. There is a news sections and a
section with tips for freelance designing as well. Overall the site is well organized and a
great place to go to expand on or inspire my next creative idea.

Eisenman, Sara. Building Design Portfolios: Innovative Concepts for Presenting Your Work.
Rockport, 2006.
Medium: Book
The way a designer chooses to present their work is one of the most important decisions
they can make. This books address both the designers who are already in the field and new
ones just starting out. It walks the reader through every aspect of designing their portfolio
and how to use that portfolio to get work. It address the different ways of presenting
one’s work, whether through a digital medium or a print medium. It provides the reader
with a number of visual examples of well-designed portfolios and addresses many issues
professionals often run into when choosing how to present their work. It also includes a
section from the clients’ perspectives and what they are looking to see in your portfolio.
Overall the book appears to be well organized and a great resource for when I begin to
create my own portfolio.

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 Image Composition
Ward, Peter. Picture Composition: For Film and Television, 2nd Edition.
Oxford: Focal Press & Elsevier, 2003.
Medium: Book
This 250 page book addresses the design aspect of film and
television, including detailed chapters on the art of composing
and framing a shot. The book breaks the art down into a
number of different categories, analyzing from almost every
conceivable angle. The book specifies the difference between
shooting for television versus film, with different types
of lens, widescreen versus fullscreen, varying resolution
types including HD, fiction versus non-fiction, and visual
elements such as color, staging, and lighting. This will be a
great resource for future film and editing project. Working
with motion and moving images is very significant in today’s
multi-media world. Learning how to both compose a good shot and being able to
identify one is an important skill for any designer, specifically a new media designer, to
acquire.

Comon, Paul. Kodak the Art of Digital Photography: Digital Photo Design: How to Compose
Winning Pictures. Sterling Publishing Company, 2007
.
Medium: Book
The world of photography has drastically changed over the past 5 to 10 years. With
the wide increase in digital cameras, it seems every person has become a photographer.
However, as this 160 page book explains, there is a big difference between taking a picture
and composing one. This books walks the reader through the details of composing a good
digital photograph. It explains the number of vital elements that must be considered,
such as light, perspectives, color, and shades. It explains the importance of lines and how
different shapes impact the feeling and composition of a photograph. It also walks the
reader through the digital aspects of photography including digital formats, paper choice,
and the key differences between digital and film. Being able to take and recognize a well-
composed image is an important skill for any artist to have and can be applied to all types
of art, whether print, digital, or film. Over all the book is very informative, well organized,
and can help improve my editing and photography skills.

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General Design Principles
American Institute of Graphic Arts. http://www.aiga. com. (Accessed March 17, 2009)
Medium: Website
AIGA is a professional design association that works to help designers through:
information, communication, inspiration, validation, and representation. Their website
provides designers with a way to communicate and unite together. They provide a number
of different professional resources and educational materials that could be very useful to
me as I grow as a designer. They provide a number of inspirational materials including
design archives, awards, examples, and even essays. Events, shows, and competitions are
announced as well as job and community opportunities. The site appears to be a truly great
social networking resource that I hope to explore more as I further my career as a design. It
is also a great source for finding inspiration.
Lidwell, William, Kritina Holden, and Jill Butler. Universal Principles of Design: 100 ways to Enhance
Usability, Influence Perception, Increase Appeal, Make Better Design Decisions, and Teach Through
Design. Rockport Publishers, 2003.
Medium: Book
Described as the “first cross-disciplinary reference of design”, this 200 page book contains
about 100 basic design concepts, each well illustrated and organized. The book contains
all types of design principles, such as: 80/20 Rule, alignment, Aesthetic-Usability Effect,
and many more. Each principle is given a page text description and paired with a page
illustration. The book is well organized and contains many basic design principles that can
be applied to all design, whether print, digital, web, motion, or more. As a student this
text appears to be a great resource for design and layout basics.

The Design Cubicle. http://www.thedesigncubicle.com (Accessed May 13, 2009).

Medium: Website
TheDesignCubicle is a professional blog written by a man named Brian
Hoff. Hoff is a self-employed graphic designer with over 8 years of design
experience, including web, logo, and print designs. The blog was launched
in October of 2008 and focuses on all different aspects of design,
creativity, and education. It offers free tips and guides to all types of
design. His writing is straight forward and easy to understand, with blog
entries covering almost every topic one could think of. With entries
such as, “10 Common Typography Mistakes”, “Interactive PDF’s That
Impress Clients”, and “12 Common Photoshop Mistakes”, his blog
are interesting and a great tool for me as I grow as a designer. The post are well
organized and easy to navigate through.
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Fiell, Charlotte, Peter Fiell, and Philippe Safavi. Graphic Design for the 21st Century: 100 of the World’s
Best Graphic Designers. Taschen, 2003.
Medium: Book
This 600 page book contains some of the best examples of graphic designs from the 21st
Century. Although there is some text, the majority of the book contains illustrations and
examples of amazing design work, including: posters, ads, prints, books and magazine
covers, snowboard designs, and many more. This is a great visual resource that doesn’t
just “tell” the reader what makes a good design, but shows them. The book is written in
both English, German, and French which are paralleled on the pages. This international
relationship displays the universal language of design and encourages a willingness to look
beyond the expected. It is a great place to go for inspiration and for visual respresentations
of great designs.

Other Design Topics

Brommer, Gerald. Collage Techniques: A Guide for Artists and Illustrators.
Watson-Guptill, 1994.
This book focuses on the art of collage. It is broken up into two
main sections, exploration and expression. Exploration, the
first section, presents the art of collage in relation to a number
of different materials, including: watermedia, paper types,
photographs, and fabrics. The author does a step by step analyze
of working with each material and how they can enhances
one’s collage. He also address the technical advancements and
how digital forms can work with your design techniques. The
second section, expression, focuses on the message being sent
with the design. How each aspect of your collage must work
together to complete your message. This section addresses ideas such as social
commentary and abstract imagery, attempting to express the voice behind to art. I am
hoping to create a large collage for my new room next year and hopefully this book with
be a great resource for me.

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Price, Charles Matlack. “The Subject in General, “ in Poster Design, 1 – 17. Virginia: G.W. Bricka, 1922.
Although it was published back in 1922, the book appears to be a solid foundational text
on poster designs and layouts. The first chapter, “The Subject in General”, really struck
me as a great print design resource. It provides the reader with a basic overview of poster
design, addressing topics such as color, psychological impressions, and scale. The writing is
very clear and easy to read. The chapter is broken up into small paragraphs that make it easy
to scan and find the section you are looking for. Illustrations are also included, which help
provide a visual example to Price’s explanations. It will be of great use for an print design
and was helpful during my poster project in class.

Kent, Lynette. Scrapbooking with Photoshop Elements: The Creative Cropping Cookbook. John
Wiley and Sons, 2005.
Written by a professional digital designer. Kent shares in this book professional design
secrets and imaging design technics. The book walks the reader through basic design
principles, composing a digital picture, important Photoshop tools and effects, achieving
techniques, and how to work with text in Photoshop. The book contains a number of
visual examples of scrapbooking in a digital format and image editing. . Overall the book
seems well organized, easy to understand, and very informative. I am going to Australia this
summer and would like to create a scrapbook (either digital or physical) of my trip. This
book will be a great resource for me as I make it.

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